Synergy Creative

What Synergy Creative does

Synergy Creative is a strategic creative agency headquartered in Northcote, Melbourne, Australia, founded circa 2005 and operating for nearly 20 years. The studio provides a full suite of in-house creative services spanning advertising, brand strategy and identity, graphic design, packaging design, social media, eCommerce, SEO, and website design and development, with platform expertise in WordPress, Shopify, and Squarespace. Its client base is concentrated in Melbourne and the broader Victorian market and skews toward small and medium businesses across diverse verticals including automotive, FMCG, financial services, education, hospitality, and industrial, alongside a smaller set of larger accounts such as Best Drive, Brown Brothers, Monster Wheels, Tilley, and Nest at Bell.

The studio is built on standard industry creative tooling — Adobe Creative Cloud, Sketch, Flash, and MS Office — with no proprietary platform, API, or software product disclosed. Service delivery is entirely human-driven by an in-house team of approximately 7-8 staff, led by Creative Director Joshua Hunt and comprising senior and junior designers, web developers, and an SEO/digital specialist, supplemented by a small set of named subcontractors. The agency's differentiators center on full-service delivery under one roof (advertising, design, digital, social, and content), in-house strategic and copywriting capabilities, and a portfolio demonstrating versatility across more than a dozen industry verticals.

Synergy Creative generates revenue entirely through professional services engagements, billed on project-based and hourly terms with quote-based, non-public pricing. Its go-to-market combines direct client acquisition (website enquiries, phone, email, referrals) with white-label partnerships under which Melbourne marketing and advertising agencies brief the studio, receive deliverables under their own branding, and are invoiced accordingly. A 20% promotional discount for new customers was offered through 30 June 2024. The company is privately held with no external funding, no parent entity, and no disclosed acquisitions or investments.

Name

Synergy Creative

Legal name

Synergy Creative

Website

https://synergy.cr

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Synergy Creative is a Northcote, Melbourne-based strategic creative agency founded circa 2005, delivering in-house advertising, graphic design, web development, branding, packaging, and social media services to Victorian SMBs and as a white-label partner to leading Melbourne marketing agencies.

Ownership category

akta.pro rank

Product category

Creative & Advertising Services

NAICS

Advertising Agencies (541810), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Creative Concepting & Campaign Development (BPAFAEAD), Packaging & Brand Identity Creative Agencies (MPAAAAAN), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Creative agency services
• Graphic design services
• Advertising campaign design
• Digital content creation
• Social media marketing

Headquarters

HQ city

Northcote

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Creative and Design Services: Project-based and hourly billing for graphic design, advertising, digital, and social media services. The agency charges standard hourly rates with discounts applied for promotions (e.g., 20% off until 30 June 2024). Revenue is generated entirely through client service engagements.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Synergy Creative is a strategic creative agency based in Northcote, Melbourne, Australia, that provides advertising, design, digital, social, and graphic design services to small and mid-sized businesses. The agency also offers content management services and white-label creative production for other marketing agencies. It has operated for nearly two decades with a small, dedicated in-house team.

Product overview

Synergy Creative is a strategic creative agency offering a comprehensive suite of in-house creative services under one roof. Their core offerings include Website Design & Development (specializing in WordPress, with Shopify and Squarespace options), Brand Strategy & Identity services (logo design, corporate identity), Packaging Design, Social Media Services (strategy, content creation, animation, photography), Advertising Campaigns (strategy, art direction, copywriting, point of sale), Graphic Design (brochures, catalogues, reports), eCommerce Solutions, Search Engine Optimization, and White Label Services for other agencies. The agency positions itself as a one-stop-shop where all services are handled internally to ensure brand continuity and maximize results.

Differentiator

Problem solved

Functional benefit

Products and services

• Advertising Services

Named customers18 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• M&C Saatchi: Major global advertising and creative agency network with significant Australian operations. Overlaps with Synergy Creative's advertising and brand work but operates at much larger scale with enterprise clients.
• DDB Australia: Established global creative agency network operating in Australia, offering full-service advertising, branding, and digital services. Same creative category but serves much larger enterprise clients across multiple regions.
• Canva: Australian-founded global design platform enabling self-service graphic design, branding, and marketing assets. Adjacent rather than directly competing, but increasingly displacing SMB spend that historically went to boutique design agencies like Synergy Creative.
• Ogilvy Australia: Global advertising and creative agency with Australian operations, providing branding, advertising, and integrated marketing services. Comparable offering but operates at significantly greater scale and geographic reach.

Direct peers

• Two Birds: Australian creative agency offering brand identity, graphic design, and digital marketing services. Comparable in service breadth, client profile, and operational scale to Synergy Creative.
• Red Candy: Melbourne-based creative agency offering branding, graphic design, and digital services. Directly comparable in size, location, and SMB/agency client mix to Synergy Creative.
• Hello Sunday: Australian creative studio providing branding, web design, and content services to SMBs. Similar service mix and boutique studio positioning in the Australian market.
• Visual Domain: Australian creative agency offering design, branding, and digital services to SMBs and enterprise clients. Comparable full-service creative studio model operating in the same regional competitive set as Synergy Creative.
• The Frontier Group: Australian independent creative and communications agency offering brand strategy, design, and advertising services. Comparable independent full-service creative model with similar SMB-to-mid-market client focus.
• SR7 Group: Australian creative and marketing agency providing branding, design, and digital services. Similar full-service in-house studio model and SMB/mid-market client base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/synergycs
• Facebookfacebook.com/synergycreativeservices
• LinkedInlinkedin.com/company/synergycr

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Synergy Creative