CORS
CORS GmbH is an Austrian digital agency that implements Pimcore-based PIM, eCommerce, and data integration solutions, and develops and maintains CoreShop, the leading open-source eCommerce framework for Pimcore, primarily serving Austrian mid-market companies and select international clients.
- Company typePrivate
- Founded2012
- HeadquartersWels, Austria
- Headcount1–10
- GTM typeB2B
- OfferingServices
What CORS does
CORS GmbH is an Austrian digital agency headquartered in Wels, Upper Austria, founded in 2012 and operating as a private limited company (GmbH). The firm specializes in implementation and customization of the Pimcore open-source digital experience platform, delivering projects across Product Information Management (PIM), Master Data Management (MDM), Digital Asset Management (DAM), Customer Data Platform (CDP), Digital Experience Platform / CMS, and digital commerce. CORS also develops and maintains CoreShop, the leading open-source eCommerce framework for Pimcore, originally released in 2015 and distributed under the Apache 2.0 license with 290+ GitHub stars.
The company's technology stack is built on PHP 8, Symfony, MySQL/MariaDB/Percona, Docker, and Kubernetes, with Behat/Psalm/PHPStan for testing. CORS holds Pimcore Gold Partner status and is recognized as the world's first 'Most Valuable Pimconaut' (MVP). Service offerings include eCommerce, website development, digital transformation consulting, digital print management, digital signage, and portals/intranet implementations, with infrastructure & support as a recurring engagement layer.
CORS generates revenue through professional services — Pimcore consulting, strategy, design, and development billed on a project basis — and through CoreShop-related commercial support, hosting, and custom extensions. The go-to-market is consultative and direct, anchored by a free strategy consultation booked via Pipedrive and supported by B2B lead identification through Leadfeeder. The primary target segment is Austrian SMEs (Mittelstand), with case studies demonstrating international expansion into Hungary, Romania, and other markets. The leadership team is led by CEO Dominik Pfaffenbauer, who is also CoreShop's developer.
CORS firmographics
Firmographics- Name
- CORS
- Legal name
- CORS GmbH
- Website
- https://cors.gmbh
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CORS GmbH is an Austrian digital agency that implements Pimcore-based PIM, eCommerce, and data integration solutions, and develops and maintains CoreShop, the leading open-source eCommerce framework for Pimcore, primarily serving Austrian mid-market companies and select international clients.
- Ownership category
- akta.pro rank
Where CORS is headquartered
LocationHeadquarters
- HQ city
- Wels
- HQ country
- Austria
- HQ region
- Europe
Offices2 records
Markets served
CORS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Professional Services (Pimcore Implementation & Development): CORS generates revenue primarily through Pimcore consulting, strategy, and development services. As a digital agency, they bill for project-based work including digital strategy, UI/UX design, development (PHP/Symfony), and ongoing support. Open-source CoreShop is free for community edition use; revenue is derived from custom development and integration work.
- CoreShop Licensing & Support: CoreShop is open-source (Apache 2.0), but CORS likely monetizes via commercial support, hosting, and custom extensions. The ecosystem approach creates upsell opportunities from Pimcore implementations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Senior Full-Stack PHP Developer position |
| Other | Annual | ProjektmanagerIn position |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
CORS product offering
Product offeringCore offering
CORS is an Austrian digital agency that implements Pimcore-based PIM, MDM, DAM, CDP, DXP, and Digital Commerce solutions for mid-market and enterprise clients. The company is the creator and primary maintainer of CoreShop, the leading open-source eCommerce framework for Pimcore (developed since 2015). Services span digital strategy, custom development, eCommerce implementation, website development, digital print management, and ongoing infrastructure support.
Product overview
CORS is an Austrian Pimcore Gold Partner agency specializing in PIM, eCommerce, and data integration solutions. The company is the creator and maintainer of CoreShop, the leading Open-Source eCommerce Framework for Pimcore (since 2015). CORS's portfolio centers on implementing and customizing the Pimcore platform, which provides a unified digital platform combining Product Information Management (PIM), Master Data Management (MDM), Digital Asset Management (DAM), Customer Data Platform (CDP), Digital Experience Platform (DXP/CMS), and Digital Commerce capabilities. CoreShop, built as an extension to Pimcore, provides B2C/B2B/B2B2C eCommerce functionality directly integrated into the Pimcore ecosystem. Additional services include Digital Print Management, Website Development, Digital Transformation Consulting, Infrastructure & Support, Digital Signage, and Portals & Intranet solutions. The company has developed and maintains CoreShop as a standalone product used by Pimcore projects worldwide.
Differentiator
Problem solved
Functional benefit
Products and services
- CoreShop Open-source eCommerce framework for Pimcore that delivers B2C, B2B, and B2B2C commerce capabilities with direct Pimcore integration, multi-site support, and full scalability. Licensed under Apache 2.0 and used by Pimcore projects worldwide.
- Pimcore Implementation Services Consulting, strategy, and implementation of the Pimcore platform covering PIM, MDM, DAM, CDP, DXP, Digital Commerce, Headless PIM, and GraphQL/Datahub integration. Targets companies needing centralized data management and omnichannel distribution to 2000+ channels.
- eCommerce Implementation Services Custom online shop development using CoreShop on Pimcore, supporting B2C, B2B, and B2B2C commerce scenarios with multi-site, multi-language, and multi-country deployments.
- Website Development Custom responsive corporate and brand website development using Pimcore CMS with seamless data integration, modern design systems (e.g., Storybook and Twig Templates), and Experience Management capabilities.
- Digital Transformation Consulting Digital transformation strategy and implementation consulting using Pimcore, with focus on centralized data management, omnichannel marketing across 2000+ output channels, and improved customer experience.
- Digital Print Management Centralized storage, processing, and automated publishing of product data into styled documents such as technical data sheets, catalogs, and performance declarations with multi-language support.
- Portals & Intranet Solutions Interactive intranet and portal development on the Pimcore platform for internal communication and collaboration within organizations.
- Digital Signage Solutions Digital signage implementations delivered through the Pimcore platform's omnichannel distribution capabilities.
- Infrastructure & Support Services IT infrastructure setup and ongoing support for Pimcore and CoreShop installations, including hosting, monitoring, and issue resolution.
Quantifiable outcome
- 290+ Github Stars for CoreShop
- +3 more outcomes
Companies that use CORS
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles2 records
CORS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
CORS partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- CyberhouseminorCollaborative partner on the Suzuki Österreich project. Cyberhouse contributed to the web design and UI/UX concept alongside CORS, DataReporter, and MSTAGE.
- MSTAGEminorCollaborative partner on the Suzuki Österreich project. Part of the multi-partner team delivering the Pimcore-based digital solution.
- PimcorecorePimcore is the open-source digital experience platform that CORS specializes in as a Gold Partner. CORS is the developer of CoreShop, the leading eCommerce framework built on Pimcore. This is CORS's core technology platform and the foundation of their service offerings. They are the world's first 'Most Valuable Pimconaut' (MVP).
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
CORS competitors and assessment
Company assessmentBroad incumbents
- commercetools: A headless commerce platform increasingly selected by European enterprises. Comparable to CORS as a competing technology choice for enterprise customers evaluating modern commerce architectures versus Pimcore + CoreShop.
- Spryker: A German-headquartered enterprise commerce platform for B2B and B2C. Comparable to CORS as an alternative technology stack in the enterprise commerce space where CORS competes for transformation budget against PIM/DXP-led approaches.
- Adobe Commerce (Magento): The dominant enterprise eCommerce platform in many DACH and global enterprises. Comparable to CORS as an alternative commerce architecture frequently pitched against Pimcore + CoreShop for large eCommerce transformations.
- Pimcore GmbH: The platform owner of the Pimcore PIM/MDM/DAM/CDP/DXP stack on which CORS builds. Comparable because it is the vendor of CORS's core technology and is increasingly moving into direct enterprise delivery, partially competing with CORS's implementation services.
- Intershop Communications AG: A German enterprise commerce platform with long DACH enterprise penetration. Comparable to CORS as a competing commerce solution frequently considered for the same enterprise digital transformation engagements.
Direct peers
- Netresearch GmbH & Co. KG: A German digital agency with deep Pimcore expertise offering PIM, eCommerce, and digital experience implementation services. Comparable to CORS as a specialist Pimcore partner serving enterprise customers in DACH.
- Shopware AG: A leading DACH open-source eCommerce platform. Comparable to CORS/CoreShop as an alternative open-source eCommerce stack that enterprise customers may select instead of Pimcore + CoreShop — represents direct competitive pressure for CORS's commerce deals.
- novomind AG: A German-headquartered software company providing commerce, marketplace, and customer service platforms to enterprise and mid-market customers in DACH. Comparable to CORS as a DACH-rooted digital commerce specialist competing for similar enterprise transformation deals.
- OXID eSales: A German open-source eCommerce platform with strong DACH Mittelstand penetration. Comparable to CoreShop as an alternative open-source commerce foundation that enterprise buyers evaluate against Pimcore-based solutions.
- basecom GmbH: A German digital agency and Pimcore Gold Partner that delivers PIM, eCommerce, and DXP implementations. Comparable to CORS as a Pimcore-specialist boutique agency in the DACH market targeting mid-market and enterprise clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
CORS social profiles
Digital presenceCORS financial estimates
Financial estimateRevenue estimate
Valuation estimate
CORS leadership team
Management profileNumber of profiles
Profiles8 records
CORS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CORS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CORS
What does CORS do?
CORS is an Austrian digital agency that implements Pimcore-based PIM, MDM, DAM, CDP, DXP, and Digital Commerce solutions for mid-market and enterprise clients. The company is the creator and primary maintainer of CoreShop, the leading open-source eCommerce framework for Pimcore (developed since 2015). Services span digital strategy, custom development, eCommerce implementation, website development, digital print management, and ongoing infrastructure support.
Is CORS a public or private company?
CORS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CORS founded?
CORS was founded in 2012. It employs 1 to 10 people.
Where is CORS based?
CORS is headquartered in Wels, Austria, in the Europe region.
How does CORS make money?
Two revenue lines are on record. Professional Services (Pimcore Implementation & Development) is the primary driver. The others are coreShop Licensing & Support.
Who are CORS's main competitors?
Broad incumbents on record are commercetools, Spryker, Adobe Commerce (Magento), Pimcore GmbH and Intershop Communications AG. Direct peers are Netresearch GmbH & Co. KG, Shopware AG, novomind AG, OXID eSales and basecom GmbH.
Does CORS have an API?
No public API is recorded for CORS.