Air Broker Iceland

What Air Broker Iceland does

Air Broker Iceland (legal entity Leiguflugið ehf.) is a privately held air charter broker founded in 2023 and headquartered in Reykjavík, Iceland. The company arranges private jet charters, helicopter charters, air ambulance (medical evacuation) services, and on-demand travel concierge services by acting as an intermediary between customers and a global network of air charter operators; it does not own or operate any aircraft. Service is offered 24/7 via phone, email, WhatsApp, and a multilingual website (English, Icelandic, Spanish, German), with all pricing handled on a custom quote basis tailored to destination, aircraft type, and trip complexity. Geographically, the firm positions itself as a specialist in challenging routes to and from Iceland and Greenland while also serving broader European and worldwide charter demand.

The company's core products are organized into four service lines: worldwide air charter brokerage (its flagship offering for individual and group leisure or business travel), air ambulance services with qualified medical staff coordination, Iceland-focused helicopter charter including Keflavík and Reykjavík airport transfers and scenic flights, and on-demand travel services bundling accommodation, ground transport, meals, and activities. Revenue is generated transactionally via commissions or fees on each arranged charter flight, with no subscription, fleet ownership, or asset-heavy revenue streams. Customer acquisition runs through direct inbound channels (website, phone, WhatsApp, email forms) targeting individual travelers, group charters, business travelers, and medical/emergency clients.

The founding team comprises Einar Hermannsson (15 years at Icelandair, 20 years as managing director at AFA JCDecaux Iceland) and Ásgeir Örn Þorsteinsson (aviation industry since 2004, including sales and marketing roles at Eagle Air where he became CEO in 2023). The firm operates with 1-10 employees, has no disclosed external funding, no parent company, and no public-market listing. There are no proprietary technology platforms, APIs, mobile apps, AI/ML capabilities, patents, or regulatory certifications disclosed; competitive positioning rests on founder aviation expertise, Iceland/Greenland route specialization, and the personal service model rather than on technology differentiation.

Name

Air Broker Iceland

Legal name

Leiguflugið ehf.

Website

https://airbrokericeland.is

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Air Broker Iceland is a privately held Reykjavík-based air charter broker arranging worldwide private jet, helicopter, air ambulance, and concierge travel services through global operator partnerships, with no owned fleet.

Ownership category

akta.pro rank

Product category

Air Charter Brokerage

NAICS

Nonscheduled Chartered Passenger Air Transportation (481211), Other Nonscheduled Air Transportation (481219), Nonscheduled Air Transportation (4812)

SIC

Air Transportation, Nonscheduled (4522)

akta.pro primary industry

Private Aviation Brokerages & Trip Marketplace Platforms (THABAFAG)

akta.pro secondary industries

Charter Brokerage & Charter Management (Passenger) (THABADAL), Helicopter Passenger Services Brokerage, Booking & Aggregation Platforms (THABAGAJ), Air Ambulance & Medical Passenger Charter Operators (THABADAK), VIP/Executive Helicopter Transport (THABAGAH), On-Demand Helicopter Charter (Private/Corporate) (TLAFACAB)

Keywords

• Air charter brokerage
• Private jet charter
• Air ambulance services
• Helicopter charter services
• Group charter flights

Headquarters

HQ city

Reykjavík

HQ country

Iceland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Air Charter Brokerage Services: Air Broker Iceland operates as a broker connecting customers with air charter operators worldwide. As a charter broker, the company arranges flights and earns revenue through commissions or fees negotiated on a per-transaction basis. Services include private jet charters, helicopter charters, air ambulance services, and supplementary travel services (accommodation, ground transport, meals). Revenue is generated transactionally for each charter flight arranged.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Air Broker Iceland is an air charter broker that arranges private jet, helicopter, and air ambulance flights by connecting customers with partner charter operators worldwide. Services include worldwide private jet charters for leisure and business trips, 24/7 air ambulance medical evacuations with onboard medical staff, helicopter charters within Iceland, and concierge add-ons (accommodation, ground transport, meals). The company does not own aircraft and earns revenue per arranged transaction.

Product overview

Air Broker Iceland is an air charter broker offering four interconnected service lines: Air Charter Services (core product for private jet charter worldwide), Air Ambulance Services (emergency medical transport), Helicopter Charter Services (Iceland-focused helicopter flights), and On-Demand Travel Services (add-on concierge services including accommodation, transportation, and activities). The company operates as a broker partner with air charter operators globally, providing tailored solutions rather than owning aircraft.

Differentiator

Problem solved

Functional benefit

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Charter Flight Operators WorldwidecoreTechnology or IntegrationAir Broker Iceland partners with air charter operators all over the world to provide charter services. The company works with operators in Iceland, Greenland, and globally to arrange flights for individuals, groups, and medical transport. This network of partner operators enables the company to offer services from small turboprop aircraft to large jets, serving destinations worldwide including remote locations.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• NetJets: Global fractional jet ownership and on-demand charter provider with a large owned fleet and card-based access programs. Comparable at the level of private aviation demand but operates a fundamentally different (capital-intensive, fleet-owning) business model versus Air Broker Iceland's brokerage model.
• Icelandair: Iceland's flag carrier operating scheduled transatlantic and European service, with charter and group-travel capabilities. Founder Einar Hermannsson spent 15 years here. Indirect comparator as the dominant scheduled alternative to charter for Iceland-bound travelers.

Direct peers

• Victor: On-demand private jet charter marketplace operating across Europe and globally with a technology-forward booking experience. Comparable to Air Broker Iceland as a private aviation booking platform, with a more developed digital/app channel.
• JETVIP: Online private jet charter marketplace with global coverage and a multilingual, quote-based booking experience. Comparable as a tech-enabled broker to Air Broker Iceland, with broader geographic reach and integrated instant-pricing functionality.
• LunaJets: European-headquartered private jet charter broker offering on-demand flights across Europe, North America, and worldwide. Closely comparable in product (private jet charter, group travel, concierge services) and geography, with multilingual European website similar to Air Broker Iceland's EN/IS/ES/DE footprint.
• PrivateFly: On-demand private jet charter broker with an instant online quote/booking platform covering Europe and worldwide destinations. Comparable to Air Broker Iceland in service mix (private jets, group charters, quote-based pricing) but with proprietary digital booking technology.
• Chapman Freeborn: Global air charter broker with passenger, cargo, and specialist airlift services including helicopter and air ambulance. Closely matches Air Broker Iceland's multi-vertical portfolio (charter, air ambulance, helicopter) and worldwide operator-brokerage model.
• Air Charter Service: One of the world's largest air charter brokers, arranging private jet, group, and cargo charters across passenger and freight categories. Directly comparable to Air Broker Iceland's core passenger-charter brokerage model, but with materially larger global scale and 24/7 offices in multiple continents.
• Stratos Jet Charters: US-based on-demand private jet charter broker with empty-leg, one-way, and group charter offerings. Comparable business model (broker aggregating third-party operator inventory) and quote-based sales motion, though primarily serving the North American market.

Regional players

• Eagle Air Iceland: Icelandic domestic and charter airline operated by the team that overlaps with Air Broker Iceland's leadership (Ásgeir Örn Þorsteinsson became CEO in 2023). Comparable as an Iceland-based charter operator rather than broker; potentially both a partner and competitor for Iceland/Greenland charter capacity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Air-Broker-Iceland-61554426149036
• LinkedInlinkedin.com/company/air-broker-iceland

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Air Broker Iceland