What Tattersall Maquinarias does

Tattersall Maquinarias is a privately held Chilean industrial equipment distributor founded in 1972, headquartered in Quilicura, Santiago. The company is the exclusive authorized distributor in Chile for three major international OEMs: Hyster (forklifts, stackers, and pallet trucks for warehouse and logistics operations), HMK/HIDROMEK (construction equipment including crawler and wheeled excavators, backhoe loaders, compaction rollers, wheel loaders, and motor graders), and Terberg (terminal tractors for ports, distribution centers, and RoRo operations). Its product portfolio spans electric and combustion-powered equipment across light-duty indoor material handling and heavy-duty industrial applications, with both sales and rental options available.

The company operates a direct sales model through physical branches across Chile using a quote-based purchasing process, supported by a post-sale technical service network and spare parts supply chain. Revenue is generated across four streams: one-time new equipment sales, recurring rental revenue (operated through its wholly-owned subsidiary Tattersall Multimaq), professional technical services, and hardware spare parts sales. The end-customer base spans three primary verticals: ports and terminal operations, construction and mining, and warehouse and logistics. The group also includes a wholly-owned industrial machinery subsidiary, Tattersall Industrial, extending the operational footprint.

Tattersall Maquinarias markets through its corporate website and social media channels (LinkedIn, Instagram, YouTube, Facebook) and has no publicly disclosed pricing, no external funding rounds, and no public listing. Headcount is reported in the 101-250 range, consistent with a mid-market industrial distributor. The company's strategic position centers on its exclusive multi-brand OEM partnerships, its multi-decade operating history, and its ability to serve the full equipment lifecycle (sale, rental, service, parts) within the Chilean market.

Name

Tattersall Maquinarias

Legal name

Tattersall Maquinarias

Website

https://tattersallmaquinarias.cl

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

101–250 employees

Short description

Tattersall Maquinarias is a Chilean industrial equipment distributor founded in 1972, exclusively representing Hyster, HIDROMEK, and Terberg in Chile. It sells and rents forklifts, construction equipment, and terminal tractors to ports, mining, construction, and logistics customers, with full post-sale service and spare parts support.

Ownership category

akta.pro rank

Product category

Industrial Machinery Distribution

NAICS

Agriculture, Construction, and Mining Machinery Manufacturing (3331), Construction Machinery Manufacturing (333120)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537), Construction, Mining & Materials Handling Machinery & Equip (3530), Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082)

akta.pro primary industry

Excavators (IMAHAAAA)

akta.pro secondary industry

Loading/Unloading & Transfer Equipment (Telescopic Conveyors, Loaders, Tipplers) (IMAHABAI)

Keywords

• Industrial machinery distribution
• Construction equipment sales
• Forklift truck dealer
• Material handling equipment
• Earthmoving machinery rental

Headquarters

HQ city

Quilicura

HQ country

Chile

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Equipment Sales: Sale of new industrial equipment including forklifts, excavators, compactors, wheel loaders, motorgraders, and terminal tractors from Hyster, HMK, and Terberg brands.
2. Equipment Rental: Rental services for industrial equipment under the 'Rental' section, allowing customers to rent machinery without purchasing.
3. Technical Service: Post-sale technical service and maintenance for industrial equipment.
4. Spare Parts: Supply of replacement parts for the equipment sold.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Tattersall Maquinarias is an authorized distributor in Chile of three international industrial equipment brands: Hyster (forklift trucks and warehouse equipment), HMK/HIDROMEK (construction machinery including excavators, loaders, compactors, and motor graders), and Terberg (terminal tractors for ports, distribution centers, and RoRo operations). The company sells and rents this equipment, and provides full after-sales support including technical service and spare parts through multiple physical branches across Chile.

Product overview

Tattersall Maquinarias is an authorized distributor and seller of industrial and construction equipment in Chile, representing three major international brands: Hyster (forklift trucks and warehouse equipment), HMK (construction machinery including excavators, loaders, and compactors), and Terberg (terminal tractors for ports and logistics). The company does not offer a unified software platform but rather serves as a dealer network offering product sales, rental services, and after-sales support including technical service and spare parts. The product portfolio spans electric and combustion-powered forklifts, electric pallet trucks and stackers, crawler and wheeled excavators, backhoe loaders, motor graders, compaction rollers, wheel loaders, and terminal tractors for RoRo operations, distribution centers, and airport applications.

Differentiator

Problem solved

Functional benefit

Brands

• Tattersall Multimaq: Rental division for machinery equipment
• Tattersall Industrial

Products and services

• Hyster Electric Forklift Trucks (Grúa Horquilla Eléctrica) Electric counterbalance forklift trucks suitable for indoor and outdoor use, positioned as productive and energy-efficient for warehousing and logistics operators.
• Hyster Combustion Forklift Trucks (Grúa Horquilla Combustión) LPG and diesel forklift trucks equipped with Hyster's exclusive Duramatch transmission technology, designed to improve operator productivity in industrial environments.
• Hyster Electric Stackers (Apiladores Eléctricos) Electric stackers providing energy efficiency, high performance, operator comfort and low maintenance costs, available in walk-behind and rider-on configurations.
• Hyster Electric Pallet Trucks (Transpaletas Eléctricas) Electric pallet trucks suitable for light or intensive applications, offering reliability, energy efficiency, performance and operator comfort.
• Hyster Big Trucks (Heavy-Duty Forklifts) Large capacity forklift trucks for heavy-duty industrial applications.
• HMK Backhoe Loaders (Retroexcavadora) Backhoe loaders designed for construction and the most demanding applications.
• HMK Mini Backhoe Loaders (Mini Retroexcavadora) Compact mini backhoe loaders combining the versatility of a mini excavator and mini loader in one machine, with 360-degree rotation capability.
• HMK Crawler Excavators (Excavadora Oruga) Crawler excavators featuring innovations in performance, ease of control, versatility, fuel efficiency and operator comfort.
• HMK Wheeled Excavators (Excavadora Ruedas) Wheeled excavators offering exceptional performance with greater speed, productivity and efficiency, featuring an electronically controlled Mitsubishi engine.
• HMK Compaction Rollers (Rodillo Compactador) Versatile compaction rollers suitable for utilities, road construction and preparation of large residential construction sites.
• HMK Wheel Loaders (Cargador Frontal)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• HystercoreChannel Partner/ Reseller/ DistributorHyster is a major global brand of forklifts and material handling equipment. Tattersall Maquinarias distributes Hyster products in Chile including electric forklifts, combustion forklifts, electric stackers, and electric pallet trucks.
• HMK (HIDROMEK)coreChannel Partner/ Reseller/ DistributorHMK is the construction equipment brand of HIDROMEK, a Turkish manufacturer. Tattersall distributes HMK products in Chile including excavators (crawler and wheeled), mini-excavators, compact rollers, front loaders, and motorgraders.
• TerbergcoreChannel Partner/ Reseller/ DistributorTerberg is a Dutch manufacturer specializing in terminal tractors. Tattersall distributes Terberg products in Chile including YT series (electric and combustion) and RT series (4x4) terminal tractors.
• Tattersall MultimaqminorStrategic or Co-development PartnerAssociated company within the Tattersall group, focused on multi-machinery solutions.
• Tattersall IndustrialminorStrategic or Co-development PartnerAssociated company within the Tattersall group, focused on industrial solutions.

Recent moves6 records

Expansion highlights5 records

Direct peers

• Komatsu Chile: Local operations of Komatsu, one of the world's largest construction and mining equipment manufacturers. Directly competes with Tattersall's HMK excavator and loader lines for the same Chilean mining and construction customers.
• Salinas y Fabres (Salfa): Chilean industrial group with machinery, automotive, and commercial divisions distributing heavy equipment. Comparable to Tattersall as a diversified equipment distributor serving Chilean industrial customers with full sales, service, and parts.
• Finning Chile (CAT dealer): Subsidiary of Finning International, exclusive Caterpillar dealer in Chile. Direct comparable to Tattersall's construction and mining equipment distribution business, with similar scale, services, and aftermarket model.
• CASE Construction Equipment Chile: Construction equipment brand present in Chile through local distribution, competing in excavator, loader, and compactor categories that overlap with Tattersall's HMK product lines.
• Volvo Construction Equipment Chile: Volvo CE's Chilean operations distribute excavators, wheel loaders, and haulers through SKBerge. Competes directly with Tattersall's HMK construction equipment offering.
• SKBerge: Chilean distributor of Volvo Construction Equipment, Mack trucks, and other industrial brands. Comparable to Tattersall in business model (exclusive multi-brand distributor) and target segments (construction, mining, logistics).
• DercoMaq (Derco): One of the largest heavy equipment and automotive distributors in Chile, carrying Komatsu, John Deere, and other major brands. Directly comparable to Tattersall as a multi-brand industrial equipment dealer serving construction, mining, and material handling customers in Chile.
• John Deere Chile (Derco agricultural and construction): Distributes John Deere construction and forestry equipment in Chile. Comparable distribution model and serves overlapping construction customer base.

Emerging players

• LiuGong Latin America: Chinese equipment manufacturer expanding aggressively across Latin America with competitively priced wheel loaders, excavators, and graders. Increasingly competitive alternative to established brands Tattersall carries.
• Doosan Bobcat Latam: Compact equipment brand (skid steers, mini-excavators) growing in Latin America. Competes with HMK's mini-excavator and compact product lines for urban construction and landscaping customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC7hvZw5Ufdd_AjjtJ0kx47w
• Facebookfacebook.com/tattersallmaquinaria
• LinkedInlinkedin.com/company/tattersallmaquinarias
• Instagraminstagram.com/tattersallmaquinarias

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tattersall Maquinarias