Snap Marketing
Snap Marketing is a privately held, Holland, Michigan-based digital marketing agency offering PPC, WordPress web design, SEO, social media, email retargeting, and Identity Resolution Marketing for SMB and select enterprise clients across the United States, supported by an AI-driven 250M-record identity graph.
- Company typePrivate
- Founded2015
- HeadquartersHolland, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Snap Marketing does
Snap Marketing (doing business as Snap Digital Marketing) is a privately held digital marketing agency headquartered in Holland, Michigan. The firm offers a full-service portfolio spanning PPC management (Google AdWords and Facebook Ads), WordPress website design, organic SEO, social media marketing, email marketing, content marketing, website analytics, influencer marketing, and integrated campaign work. The most technically differentiated capability is its Identity Resolution Marketing offering (ID Resolution 2.0), which uses AI and machine learning combined with a partner-supplied identity graph covering approximately 250 million US adults to resolve anonymous website visitors, score them for in-market intent, and enable cross-platform retargeting beyond traditional 35-day cookie expiration, along with automated email retargeting, postcard mailings, and ringless voicemail triggers.
The company primarily serves local businesses in West Michigan communities (Holland, Grand Rapids, Grand Haven, South Haven, Zeeland) and selectively serves enterprise-level corporations across the United States. Target customers include SMBs seeking more leads and an improved online presence, as well as enterprise clients with longer sales cycles such as higher education institutions and personal injury legal practices, where the firm has cited case-study outcomes including cost-per-click reductions from $80 to $0.59.
Snap Marketing operates on a professional services revenue model with customized, quote-based pricing. The go-to-market is consultative: free strategy consultations, tailored digital marketing plans, and multi-year PPC management contracts. Distribution is direct, using phone, website contact, and in-person consultation, supplemented by content marketing, SEO, and an active blog. The firm employs 1-10 people, has no disclosed external funding or ownership structure, and is reportedly founder/owner-operated. Technology partnerships, most notably with IDvisitors, underpin the proprietary identity resolution offering, and integrated ecosystem coverage spans Google, Facebook, LinkedIn, Instagram, Twitter, YouTube, Gmail, Outbrain, and Google Display Network placements.
Snap Marketing firmographics
Firmographics- Name
- Snap Marketing
- Legal name
- Snap Digital Marketing
- Website
- https://snap.agency
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Snap Marketing is a privately held, Holland, Michigan-based digital marketing agency offering PPC, WordPress web design, SEO, social media, email retargeting, and Identity Resolution Marketing for SMB and select enterprise clients across the United States, supported by an AI-driven 250M-record identity graph.
- Ownership category
- akta.pro rank
Snap Marketing industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Customer Data Platforms (CDP) & Identity Resolution (BPAFAFAD)
- akta.pro secondary industry
- Programmatic Display & Retargeting (DSP) (MPAAACAE)
Keywords
Where Snap Marketing is headquartered
LocationHeadquarters
- HQ city
- Holland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Snap Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Digital Marketing Services: Full-service digital marketing agency providing comprehensive digital marketing services including PPC management, website design, SEO, content marketing, social media marketing, email marketing, influencer marketing, and analytics. Revenue generated through professional service fees for ongoing marketing management and project-based work.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customized PPC Management Packages |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Snap Marketing product offering
Product offeringCore offering
Snap Marketing is a Holland, Michigan-based digital marketing agency that delivers PPC management, responsive WordPress website design, organic SEO, social media marketing, and email retargeting services to local businesses and enterprise corporations. Its differentiated offering is Identity Resolution 2.0, an AI/machine-learning capability that resolves anonymous website visitors against a proprietary identity graph of approximately 250 million US adults, enabling permanent, cookie-less retargeting across Facebook, Google, LinkedIn, Twitter, Instagram, YouTube, and other ad platforms, plus automated email outreach to anonymous visitors within 24 hours.
Product overview
Snap Marketing is a digital marketing agency offering a portfolio of interconnected marketing services centered around lead generation and online visibility. The core offerings include PPC Management Services (Google AdWords and Facebook Ads), Website Design (responsive WordPress development), Organic SEO Services, Social Media Marketing, and Email Retargeting. The agency has developed an advanced Identity Resolution Marketing capability (ID Resolution 2.0) that uses AI and machine learning to resolve anonymous visitor identities and enable precision cross-platform retargeting. Additional services include Content Marketing, Website Analytics, Influencer Marketing, Graphic Design, Investor Acquisition Marketing, and Integrated Marketing campaigns. The agency operates primarily for local Michigan businesses and enterprises, serving clients across America from their Holland, MI headquarters.
Differentiator
Problem solved
Functional benefit
Products and services
- PPC Management Services Pay-per-click advertising management across Google AdWords and Facebook Ads platforms, including keyword research, ad creation, landing page optimization, campaign setup, and ongoing optimization and performance tracking. Targets local Michigan businesses and enterprise clients seeking lead generation.
- Website Design Responsive WordPress website design services for local businesses and enterprise clients, including mobile-responsive frameworks, local SEO optimization, and conversion-focused layouts.
- Organic SEO Services Search engine optimization services including on-page SEO optimization, off-page SEO, link building, and keyword research to improve organic search rankings for client websites.
- Social Media Marketing Social media marketing services including platform strategy, content creation, engagement management, and social media advertising across Facebook, Instagram, LinkedIn, Twitter, YouTube, and other platforms.
- Email Retargeting Email marketing and retargeting services that convert anonymous website visitors into customers through automated email campaigns including abandoned cart, browse, search/category, and website page abandonment emails, combined with industry-best email list scrubbing and hygiene practices.
- Identity Resolution Marketing AI-powered identity resolution technology (ID Resolution 2.0) that resolves anonymous website visitor identities, matches them against a proprietary identity graph of approximately 250 million US adults, scores them as 'in-market' prospects, and enables precision retargeting, email outreach, postcard mailings, and ringless voicemails to resolved visitors across Facebook, Google, LinkedIn, Twitter, Instagram, YouTube, Gmail, and Outbrain.
- Content Marketing Strategic content marketing services including copywriting, content creation, and marketing content strategy designed to engage target audiences and drive conversions for client businesses.
- Website Analytics Web analytics services using digital tools and techniques to provide marketing insights and understand audience behavior and website traffic patterns for client websites.
- Influencer Marketing Influencer marketing services focused on building thought leadership for clients and facilitating connections with social media and news influencers for brand exposure.
- Digital Advertising People-based digital advertising services across multiple platforms including search ads, display ads, and social media ads with advanced identity-resolved targeting and retargeting capabilities.
- Graphic Design Graphic design services including logo design, brand identity design, print materials, digital graphics, and visual brand assets for businesses.
- Investor Acquisition Marketing Marketing strategy services focused on attracting investors, including brand building, investor targeting, and digital marketing tools for investor outreach.
- Integrated Marketing Integrated marketing campaign development using multiple channels and tactics to create cohesive brand experiences across all touchpoints for clients.
Quantifiable outcome
- Reduced cost-per-click from $80 to $0.59 for a personal injury attorney client using identity resolution lookalike audience targeting
- +2 more outcomes
Companies that use Snap Marketing
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Snap Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability6 records
Feature5 records
Snap Marketing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- IDvisitorscoreIDvisitors is mentioned alongside Snap Digital Marketing as a provider of identity resolution and email retargeting services. Snap Marketing utilizes identity resolution technology and mentions IDvisitors as a comparable vendor in the space offering similar marketing technology services.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Snap Marketing competitors and assessment
Company assessmentDirect peers
- Huemor: Digital marketing agency combining web design/development with ongoing marketing services (SEO, content, paid media) for B2B and B2C clients — directly comparable service mix and client profile.
- Titan Growth: Digital marketing agency built around proprietary PPC/SEO technology (Titan Edge), offering enterprise-grade paid media management — directly comparable to Snap's tech-forward, PPC-led agency positioning.
- Disruptive Advertising: PPC, SEO and social media agency that emphasizes data-driven targeting and funnel optimization for mid-market clients — directly comparable positioning to Snap's identity-resolution-driven retargeting approach.
- Directive: B2B-focused digital marketing agency offering PPC, SEO, content and CRO — comparable in offering enterprise digital marketing services and in the technology-enabled agency model.
- LYFE Marketing: Digital marketing agency providing social media management, PPC, SEO, email marketing and content for SMBs — a directly comparable agency serving similar small-business clients with a similar service menu.
- Thrive Internet Marketing Agency: Full-service digital marketing agency offering web design, SEO, social media, PPC and email marketing to SMB and enterprise clients — overlapping service stack and target customer profile with Snap.
- KlientBoost: Digital marketing agency specialized in PPC, paid social and conversion rate optimization with proprietary tooling — directly comparable to Snap's PPC-centric, technology-enabled agency model.
- IDvisitors: Identity resolution and email retargeting vendor explicitly named alongside Snap Marketing as a provider of comparable identity-resolution and retargeting technology; Snap effectively resells/partners on this stack, making IDvisitors the closest functional peer.
- WebFX: Large full-service digital marketing agency with PPC, SEO, web design and content offerings backed by proprietary martech (RevenueCloudFX); comparable service portfolio and SMB-to-enterprise client mix to Snap.
- SmartSites: Full-service digital marketing agency offering PPC, SEO, web design and social media to SMB and mid-market clients — a directly comparable agency business model and service mix to Snap Marketing.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Snap Marketing social profiles
Digital presenceSnap Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Snap Marketing leadership team
Management profileNumber of profiles
Snap Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Snap Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Snap Marketing
What does Snap Marketing do?
Snap Marketing is a Holland, Michigan-based digital marketing agency that delivers PPC management, responsive WordPress website design, organic SEO, social media marketing, and email retargeting services to local businesses and enterprise corporations. Its differentiated offering is Identity Resolution 2.0, an AI/machine-learning capability that resolves anonymous website visitors against a proprietary identity graph of approximately 250 million US adults, enabling permanent, cookie-less retargeting across Facebook, Google, LinkedIn, Twitter, Instagram, YouTube, and other ad platforms, plus automated email outreach to anonymous visitors within 24 hours.
Is Snap Marketing a public or private company?
Snap Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Snap Marketing founded?
Snap Marketing was founded in 2015. It employs 1 to 10 people.
Where is Snap Marketing based?
Snap Marketing is headquartered in Holland, United States, in the North America region.
How does Snap Marketing make money?
One revenue line is on record: digital Marketing Services.
Who are Snap Marketing's main competitors?
Direct peers on record are Huemor, Titan Growth, Disruptive Advertising, Directive, LYFE Marketing, Thrive Internet Marketing Agency, KlientBoost, IDvisitors, WebFX and SmartSites.
Does Snap Marketing have an API?
No public API is recorded for Snap Marketing.
What industry is Snap Marketing in?
Snap Marketing's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAFAD, Customer Data Platforms (CDP) & Identity Resolution, with a secondary code of MPAAACAE, Programmatic Display & Retargeting (DSP). Its NAICS code is 541810 and its SIC code is 7311.