What Turisapps does

Turisapps (legal entity TURISAPPS, S.L.) is a Spanish SaaS company founded approximately 2009–2010 and headquartered in Valencia, Spain. The company operates a proprietary website-builder platform purpose-built for tourism accommodations — specifically small hotels, rural houses, vacation rentals, hostels, and singular/concept lodging such as glamping. The platform offers three subscription tiers (Plan Básico at €14.90/month, Plan Profesional at €24.90/month, and Plan Elite at €49.90/month annual billing), all of which bundle hosting, mobile-responsive templates, booking engine integrations (AvaiBook, Booking.com, RuralGest), SEO optimization, Google reviews synchronization, SSL, and a free first-year domain on annual plans. The platform's technical differentiator is the proprietary "Ficha Maestra IA" (AI Master Record), a centralized data model that captures each property's profile, services, equipment, rules, and SEO criteria and feeds OpenAI-powered features including context-aware translation across 12+ languages, image alt-text generation, and consistent content updates.

The business model is a self-serve, product-led SaaS subscription combined with a menu of professional services (SEO packs, turnkey website builds from €600, custom exclusive design at €1,200, professional photography, logo design, and content management at €30/hour). A 21-day free trial with no commitment supports customer acquisition; the channel mix relies on organic SEO, content marketing, email, social media (LinkedIn, Facebook, X), annual FITUR trade show participation, and Spain's Kit Digital government subsidy program (EU NextGenerationEU-funded). Turisapps operates localized sites in Spain, Argentina, Chile, Colombia, Mexico, and Peru. The company is bootstrapped and founder-led (founder German Zollinger), with no institutional investors, M&A activity, or leadership transitions disclosed, and a headcount of 1–10 employees. Named customers include approximately 16 small accommodation properties across hotels, rural houses, vacation rentals, hostels, and glamping — all clearly SMB in profile — indicating a long-tail customer base rather than enterprise concentration.

Name

Turisapps

Legal name

TURISAPPS, S.L.

Website

https://turisapps.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Turisapps is a bootstrapped Spanish SaaS that provides website-builder subscriptions purpose-built for small hotels, rural houses, and vacation rentals, bundling hosting, booking engine integrations, multilingual AI translation, and SEO optimization across six Spanish-speaking markets.

Ownership category

akta.pro rank

Product category

Tourism Website Builder

akta.pro primary industry

Lodging & Vacation Rental Booking Platforms (BPAMAIAC)

Keywords

• Tourism website builder
• Vacation rental websites
• Hotel web design
• Rural accommodation websites
• Booking engine integration

Headquarters

HQ city

Valencia

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Revenue model

1. SaaS Subscription - Plan Básico: Monthly or annual subscription providing website hosting, content editing panel, continuous technology maintenance, mobile optimization, SEO, booking engine integration, SSL security, opinion widgets, support, statistics, and up to 2 languages. Plan priced at €14.90/month with annual payment or €17.90/month monthly.
2. SaaS Subscription - Plan Profesional: Enhanced tier including all Básico features plus image optimizer/conversion to WebP, Google review synchronization, up to 4 languages, 10 occupancy calendars, 10 professional email accounts, up to 10 accommodation units, blog, and vacation rental portal option. Plan priced at €24.90/month with annual payment or €27.90/month monthly.
3. SaaS Subscription - Plan Elite: Premium tier with all Professional features plus dedicated Account Manager with 1 hour monthly maintenance, periodic marketing strategy analysis, and quarterly reports with objective adjustments. Plan priced at €49.90/month with annual payment or €52.90/month monthly.
4. Professional Services: Additional paid services including content management (€30/hour), domain registration/renewal (€15/year), logo design (from €270), business cards design (€70), startup pack (€150 per language), turnkey website package (€600), SEO initial pack (€220), SEO advanced pack (€800), monthly SEO service (€90/month), custom exclusive design (€1200), SSL certificate installation (€20.6).

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

Turisapps provides a SaaS platform for building websites aimed at tourist accommodations such as hotels, rural houses, and vacation rentals. The platform includes AI-powered content optimization, integrated booking engine functionality, and pre-designed templates tailored to the hospitality sector.

Product overview

Turisapps is a website building platform specifically designed for small hotels, rural houses, and vacation rentals. The core offering consists of three subscription tiers (Plan Básico, Plan Profesional, Plan Elite) providing responsive web design templates, integrated booking engines, AI-powered content optimization via the proprietary Ficha Maestra IA system, and automatic multilingual translation. Additional services include SEO packages, professional photography, copywriting, web audits, and Kit Digital government subsidy assistance. The platform emphasizes direct booking optimization, continuous technology updates, and human-AI collaboration for tourism marketing.

Differentiator

Problem solved

Functional benefit

Named customers16 records

Segments4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

AI capability5 records

Feature6 records

Partnerships

14 partnerships are on record, tiered core and support.

• Google AnalyticscoreTechnology or IntegrationIntegrated web analytics providing real-time traffic data, visitor behavior analysis, and keyword tracking for SEO optimization
• Google Search ConsolecoreTechnology or IntegrationSEO integration allowing monitoring and improvement of website search presence and indexing status
• Google Tag ManagercoreTechnology or IntegrationTag management integration for tracking and marketing analytics implementation
• Facebook PixelcoreTechnology or IntegrationFacebook advertising integration for conversion tracking and remarketing campaigns
• TripadvisorcoreTechnology or IntegrationWidget integration displaying Tripadvisor reviews directly on customer websites, with option for automatic review import
• Booking.com WidgetcoreTechnology or IntegrationWidget for displaying Booking.com opinions and integrating booking functionality
• AvaiBookcoreTechnology or IntegrationBooking engine integration for vacation rental management and reservations
• RuralGestcoreTechnology or IntegrationBooking engine integration specifically for rural accommodations
• Zendesk Live ChatsupportTechnology or IntegrationLive chat integration for customer support directly on websites, powered by Cloudflare-protected infrastructure
• HubSpotsupportTechnology or IntegrationMarketing automation and content personalization platform for user engagement tracking
• VimeosupportTechnology or IntegrationVideo hosting and embedding for showcasing accommodation properties
• YouTubesupportTechnology or IntegrationVideo embedding for property tours and promotional content
• OpenAIcoreTechnology or IntegrationAI-powered automatic translation technology used for multilingual website content generation
• Kit Digital / Acelera PymecoreStrategic or Co-development PartnerOfficial participating provider in Spain's government digital transformation program, offering subsidized website and digital marketing solutions to eligible SMEs, funded by EU NextGenerationEU

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sirvoy: Booking system and website builder for small accommodations including hotels, B&Bs, and vacation rentals. Competes for the same SMB lodging segment as Turisapps with similar pricing-tier structure.
• Cubilis: European channel manager and booking platform serving hotels and accommodations. Comparable vertical SaaS for lodging providers with integrated booking technology, though more focused on Benelux/Europe.
• SiteMinder: Global hotel commerce platform providing booking engines, channel management, and website solutions for accommodation providers. Directly comparable as a digital platform serving lodging operators, though SiteMinder is significantly larger and broader in scope.
• Cloudbeds: Cloud-based property management system offering booking engine websites, channel manager, and guest management for hotels and hostels. Overlaps with Turisapps on the lodging-website-with-booking-integration proposition, with broader PMS functionality.
• Little Hotelier: Website builder and booking platform purpose-built for small hotels, B&Bs, and hostels. Closest direct peer in terms of vertical focus on small independent lodging providers with integrated booking.
• WebHotelier: Hotel website and booking engine provider serving independent hotels and small chains in European markets. Similar proposition combining purpose-built accommodation websites with direct booking functionality.
• Beds24: Channel manager and booking engine for vacation rentals and small hotels with multilingual support. Comparable to Turisapps in serving independent lodging operators needing direct booking infrastructure.
• ResaBook: Spanish booking engine and website provider specifically targeting Spanish hotels and tourist accommodations. Direct regional peer competing in the same Iberian market and customer segment.

Broad incumbents

• Squarespace: General-purpose website builder used by many boutique hotels and small lodging operators. Competes as a horizontal incumbent with stronger brand and design reputation but no lodging-specific vertical features.
• Wix Hotels: Horizontal website builder offering a Hotels-specific template category with booking widgets. A broader incumbent competing on general website-building capability rather than lodging depth.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/Turisapps
• Facebookfacebook.com/turisapps
• LinkedInlinkedin.com/company/turisapps

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Turisapps