The Animal House
The Animal House is a privately held pet supply retailer operating three stores in Maine (Damariscotta, Westbrook, Brunswick), serving local pet owners with curated natural and holistic pet foods, supplies, professional grooming, and self-service wash, supported by a Shopify e-commerce site.
- Company typePrivate
- Founded2003
- HeadquartersDamariscotta, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Animal House does
The Animal House is a privately held, owner-operated pet supply retail chain founded in 2003 and headquartered in Damariscotta, Maine. It operates three brick-and-mortar stores across mid-coast and southern Maine — Damariscotta (flagship, with professional grooming and a self-service dog wash), Westbrook, and Brunswick — serving local pet owners with a curated assortment of natural and holistic pet foods, supplements, treats, toys, and supplies spanning six animal categories (dog, cat, bird, reptile, fish, small animal). The product catalog features 100+ brands, including Stella & Chewy's, Primal, Fromm, Taste of the Wild, Blue Buffalo, Earthborn, Orijen, Weruva, and Fussie Cat, positioning the chain as a destination for premium and natural pet nutrition rather than mass-market commodity SKUs.
The company's underlying technology is modest and commodity-based: a Shopify-powered e-commerce storefront supports online ordering, in-store and curbside pickup (with a 2-hour preparation window), and shipping within the United States. Payment processing is integrated with major card networks and digital wallets (Shop Pay, Apple Pay, Google Pay, Visa, Mastercard, Amex, Discover, Diners Club). A planned local delivery service is being rolled out across the three trade areas. Marketing channels include per-location Facebook pages, an email newsletter, and a content blog covering seasonal pet care topics.
The business model combines unit-priced retail sales (SKU prices range from ~$1.19 canned cat food to ~$83.99 large-bag dog food), professional grooming services at Damariscotta (e.g., $15 nail trim/grinding), and a self-service wash facility. GTM motion is direct-to-consumer via physical stores plus e-commerce, with no B2B, wholesale, subscription, or membership model disclosed. The company is small (1-10 employees), carries no external funding or institutional investors, and operates only within a single U.S. state. Customer concentration is implicitly low across a long tail of individual pet owners, though all revenue is geographically concentrated in Maine.
The Animal House firmographics
Firmographics- Name
- The Animal House
- Legal name
- The Animal House Pet Store
- Website
- https://theanimalhouse.net
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Animal House is a privately held pet supply retailer operating three stores in Maine (Damariscotta, Westbrook, Brunswick), serving local pet owners with curated natural and holistic pet foods, supplies, professional grooming, and self-service wash, supported by a Shopify e-commerce site.
- Ownership category
- akta.pro rank
The Animal House industry classification
Industry- Product category
- Pet Retail and Supplies
- NAICS
- Pet and Pet Supplies Retailers (45991), Pet Care (except Veterinary) Services (812910)
- akta.pro industry
- Pet Supplies OmnichannelPet Supplies RetailConsumer Products & Retail/Specialty Retail (Hobby, Books, Office, Pet, Toys)/Pet Services (Grooming, Training, Daycare)Pet Health & Wellness Retail (Supplements, OTC, Flea/Tick)
Keywords
Where The Animal House is headquartered
LocationHeadquarters
- HQ city
- Damariscotta
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
The Animal House business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Retail Pet Supply Sales: Physical retail and e-commerce sales of pet food, supplies, toys, supplements, and accessories across multiple pet categories (dog, cat, bird, fish, reptile, small animal)
- Pet Grooming Services: Professional grooming services including full hair cuts, full baths, puppy introductions, and ala carte services such as nail trimming/grinding, ear cleaning, and brushing at the Damariscotta location
- Self-Service Wash: Self-service wash facility at Damariscotta location where customers bring their dogs and use provided equipment to wash, brush, and dry them
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing for pet supplies |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
The Animal House product offering
Product offeringCore offering
The Animal House sells pet food, treats, toys, supplements, and supplies across dog, cat, bird, fish, reptile, and small animal categories through three retail stores in Maine and a Shopify e-commerce site. In addition to retail, the Damariscotta location offers professional pet grooming services and a self-service dog wash facility, with in-store/curbside pickup and a local delivery service coming soon.
Product overview
The Animal House is a pet supply retail chain operating three locations in Maine (Damariscotta, Westbrook, and Brunswick) offering a comprehensive range of pet supplies across six animal categories: dogs, cats, birds, reptiles, small animals, and fish. The store features over 100+ brands of pet food including premium and holistic options such as Stella & Chewy's, Primal Pet Foods, Fromm, Taste of the Wild, Blue Buffalo, Orijen, Weruva, and Fussie Cat. Beyond retail, The Animal House provides complementary services including in-store/curbside pickup, a self-service dog wash facility (Damariscotta only), professional grooming services (Damariscotta only), and upcoming local delivery. The company positions itself as a destination for natural, holistic, and high-quality pet products.
Differentiator
Problem solved
Functional benefit
Products and services
- Pet Supplies (Dog, Cat, Bird, Fish, Reptile, Small Animal)
- Professional Pet Grooming Services
- Self-Service Dog Wash Facility
- In-Store and Curbside Pickup
- Local Delivery (Coming Soon)
Companies that use The Animal House
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
The Animal House technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
The Animal House partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
The Animal House competitors and assessment
Company assessmentDirect peers
- PetPeople: Midwest-based neighborhood pet retailer emphasizing natural foods, knowledgeable staff, and in-store services — comparable scale and customer experience.
- Mud Bay: Independent regional pet retailer (Pacific Northwest) with curated natural food selection, self-service wash, and grooming. Comparable operating model and holistic-product DNA.
- Healthy Spot: Boutique pet retailer with curated natural assortment, grooming, and self-service wash in select locations. Similar premium-experience positioning.
- Hollywood Feed: Regional pet retailer with a strong natural/holistic brand assortment and grooming in select stores, operating across the South/Midwest. Closest peer on premium-assortment positioning.
- Kriser's Natural Pet: Specialty pet retailer focused on natural and holistic foods, grooming, and self-service wash. Closest direct mirror of The Animal House's premium/service hybrid model.
- Pet Supplies Plus: Franchised neighborhood pet supply chain with a similar mix of food, supplies, and in-store services across multiple U.S. regions. Most directly comparable in store-level assortment and service model.
Broad incumbents
- Chewy: Pure-play online pet retailer carrying the same natural/premium brands stocked at The Animal House. Key competitive pressure on the omnichannel/e-commerce layer.
- Petco: National omnichannel pet retailer with extensive food, supplies, grooming, and veterinary services. Sets the competitive baseline that specialty independents must differentiate against.
- PetSmart: Largest U.S. pet specialty retailer, omnichannel, with grooming and training services. Broad incumbent defining category economics.
- Pet Valu: Multi-store pet specialty chain offering food, supplies, and grooming across North America. Broader footprint but overlapping product/service mix.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
The Animal House social profiles
Digital presenceThe Animal House financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Animal House leadership team
Management profileNumber of profiles
Profiles4 records
The Animal House funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Animal House M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Animal House
What does The Animal House do?
The Animal House sells pet food, treats, toys, supplements, and supplies across dog, cat, bird, fish, reptile, and small animal categories through three retail stores in Maine and a Shopify e-commerce site. In addition to retail, the Damariscotta location offers professional pet grooming services and a self-service dog wash facility, with in-store/curbside pickup and a local delivery service coming soon.
Is The Animal House a public or private company?
The Animal House is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Animal House founded?
The Animal House was founded in 2003. It employs 1 to 10 people.
Where is The Animal House based?
The Animal House is headquartered in Damariscotta, United States, in the North America region.
How does The Animal House make money?
Three revenue lines are on record. Retail Pet Supply Sales are the primary driver. The others are pet Grooming Services and self-Service Wash.
Who are The Animal House's main competitors?
Direct peers on record are PetPeople, Mud Bay, Healthy Spot, Hollywood Feed, Kriser's Natural Pet and Pet Supplies Plus. Broad incumbents are Chewy, Petco, PetSmart and Pet Valu.
Does The Animal House have an API?
No public API is recorded for The Animal House.
What industry is The Animal House in?
The Animal House's product category is Pet Retail and Supplies. Its primary akta.pro industry code is CRAFAEAJ, Pet Supplies Omnichannel, with a secondary code of CRALAIAI, Pet Supplies Retail. Its NAICS code is 45991.