RCheryse Digital Marketing

What RCheryse Digital Marketing does

RCheryse Digital Marketing is a privately held B2B digital marketing agency founded in 2017 by Raquel Cheryse and headquartered in Intercession City, Florida. The firm targets beauty, cosmetics, and retail brands, offering a unified suite of services including brand awareness development, social media marketing, email marketing campaigns, and brand blogging focused on beauty audiences. The company also operates several branded content sub-brands — including a blog ("A Mile In My Stilettos"), a cooking club (ROXY WILD COOKING CLUB), a book club, a medical information series ("Dr. Kristin L. Jones Medical Minutes"), and a podcast series ("Conversations with Dr. LaTashia Reedus") — which serve as audience-building assets. No proprietary technology platform, AI/ML capabilities, or software products are disclosed; the offering is pure professional services.

The business model is professional services with custom, tailored packages per client on what is likely a retainer or project basis. Pricing is not publicly disclosed. The go-to-market motion is sales-led and direct, relying on "Partner With Us" calls-to-action on the company website, industry events, and referral-based community building. The customer base is heterogeneous, mixing SMBs (Etsy shops, local restaurants, small beauty brands) with a smaller set of enterprise-grade logos (Diamond Resorts, Disney Consumer Products, Anytime Fitness, Howard Hanna). The firm also maintains an extensive affiliate partnership roster across major retailers and beauty brands (Amazon, Macy's, Nike, QVC, Sally Beauty, ColourPop, CVS, Hilton, Lexus, Southwest Airlines), generating ancillary commission-based revenue.

RCheryse has no disclosed external funding, no M&A activity, no patents or trademarks, and no third-party awards or certifications. The company is founder-owned and operated, with strong concentration of identity and expertise in Raquel Cheryse, who is cited as bringing over 20 years of technology experience in the retail marketing industry. Geographic reach is limited to the United States, with no global footprint claims. The firm operates as a micro-agency with no disclosed headcount.

Name

RCheryse Digital Marketing

Legal name

RCheryse Digital Marketing

Website

https://rcherysedigitalmarketing.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

RCheryse Digital Marketing is a privately held B2B digital marketing agency founded in 2017 that provides brand awareness, social media, email marketing, and content marketing services to beauty, cosmetics, and retail brands.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Advertising Agencies (541810)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311)

akta.pro primary industry

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

akta.pro secondary industry

Beauty & Personal Care DTC (CRAFACAB)

Keywords

• Digital marketing services
• Beauty brand marketing
• Social media marketing
• Brand awareness campaigns
• Email marketing campaigns

Headquarters

HQ city

Intercession City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Digital Marketing Services: RCheryse Digital Marketing generates revenue through providing tailored digital marketing services to beauty and retail brands. Services include brand awareness development, social media marketing, email marketing campaigns, and brand blogging. The company structures engagements as custom packages tailored to each client's specific needs, likely operating on a professional services or retainer model.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

RCheryse Digital Marketing is a digital marketing agency that delivers tailored digital marketing solutions to beauty, cosmetics, and retail brands. Core services include brand awareness development, social media marketing to curated audiences, email marketing campaigns for sales and product promotions, and brand blogging focused on beauty audiences, supplemented by product promotion and retail/portal branding support to help brands extend their reach.

Product overview

RCheryse Digital Marketing is a digital marketing agency founded in 2017 that offers a unified suite of marketing services focused on beauty and retail brands. The core offerings include Digital Marketing Services (brand awareness, social media marketing, email marketing, and brand blogging), Product Promotion, New Customer Reach, and Retail & Portal Branding. These services work together to help brands grow their businesses by reaching new audiences while captivating current ones through social media, community building, online ad campaigns, content marketing, and brand collaborations.

Differentiator

Problem solved

Functional benefit

Brands

• A Mile In My Stilettos: Blog category featuring personal perspectives and discussions.
• Dr. Kristin L. Jones Medical Minutes
• ROXY WILD COOKING CLUB
• Book Club
• Conversations with Dr. LaTashia Reedus

Products and services

• Digital Marketing Services
• Product Promotion
• Retail & Portal Branding

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Emerging players

• Mayple: Marketing talent marketplace that connects brands with vetted digital marketing freelancers and agencies. Comparable as an alternative channel for beauty brands seeking outsourced marketing talent, though operates as a marketplace rather than a dedicated agency.

Direct peers

• The Shelf: Influencer marketing platform and agency that runs social and content campaigns for beauty and consumer brands. Comparable in targeting beauty audiences via curated creator networks and content channels.
• Obviously: Full-service digital marketing and influencer agency serving consumer brands including beauty and lifestyle clients. Comparable in service breadth (social, content, influencer, brand collaborations) and beauty-adjacent client base.
• Sculpt: Boutique social media and digital marketing agency with deep specialization in beauty, skincare, and wellness brands. Directly comparable to RCheryse in service mix (social, content, influencer) and vertical focus on beauty/retail clients.
• HireInfluence: Influencer marketing and brand collaboration agency serving consumer brands across beauty, fashion, and lifestyle. Overlaps with RCheryse's influencer-driven, content-led approach to brand awareness.
• Common Thread Collective: E-commerce and digital marketing agency specializing in DTC beauty, wellness, and apparel brands. Closely comparable in vertical focus (beauty/retail) and B2B agency service model.
• Blue Wheel Media: Digital marketing agency focused on beauty, cosmetics, and CPG brands, offering e-commerce, paid media, and content marketing services. Closely aligned with RCheryse's beauty-vertical positioning and B2B agency model.
• Socialfly: Influencer and digital marketing agency serving beauty, lifestyle, and consumer brands. Comparable in offering suite (social media, content, influencer marketing) and target customer profile.

Broad incumbents

• WPP: Global advertising holding company with dedicated beauty and consumer marketing practices (e.g., VMLY&R, Ogilvy). Represents the scale ceiling that enterprise beauty brands may choose over boutique agencies like RCheryse.
• Publicis Groupe: Global advertising holding group with significant beauty and luxury practices (Publicis Luxe, Leo Burnett). Competes for beauty brand marketing budgets at the enterprise tier, defining the upper-bound competitive context for boutique agencies.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RaquelCheryse
• Instagraminstagram.com/rcherysedigitalmarketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RCheryse Digital Marketing