Link.Build
Link.Build is a US-based editorial link building and digital PR agency that earns in-content links and brand mentions from real publications for enterprise teams, venture-backed startups, and marketing agencies, operating as part of the SEO.co / Digital.Marketing brand family.
- Company typePrivate
- Founded2010
- HeadquartersBentonville, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Link.Build does
Revenue is generated through campaign- and retainer-based professional services engagements, with editorial links typically priced from a few hundred to over a thousand dollars each and retainer volumes of 5–20+ links per month. The go-to-market model combines consultative enterprise direct sales for large organizations with a white-label agency fulfillment program enabling agencies to resell Link.Build services discreetly under their own brand. Supporting marketing channels include an extensive content marketing operation (100+ blog articles authored by named leadership), SEO/organic search, free tools as lead magnets, and digital PR. The company is privately held with no disclosed funding rounds, operates under Arkansas law, and is led by Timothy Carter (CRO), Samuel Edwards (CMO), and Nate Nead (Principal & Managing Director).
Link.Build firmographics
Firmographics- Name
- Link.Build
- Legal name
- Link.Build
- Website
- https://link.build
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Link.Build is a US-based editorial link building and digital PR agency that earns in-content links and brand mentions from real publications for enterprise teams, venture-backed startups, and marketing agencies, operating as part of the SEO.co / Digital.Marketing brand family.
- Ownership category
- akta.pro rank
Link.Build industry classification
Industry- Product category
- SEO Services / Link Building Services
- NAICS
- Public Relations Agencies (541820)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- PR, Reputation Management & Earned Media Platforms (BPAMALAO)
Keywords
Where Link.Build is headquartered
LocationHeadquarters
- HQ city
- Bentonville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Link.Build business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Link Building Services: Campaign- and retainer-based professional services for editorial link building, digital PR, backlink auditing, and related content services. Deliverables include backlink audits, strategy and anchor planning, publisher prospecting, manual outreach, editorial content creation, placement, QA and indexation checks, white-label reporting, and ongoing link monitoring.
- Digital PR Campaigns: Data-driven earned media campaigns producing authoritative links and brand mentions from real publications. Includes original research, expert quote placement, journalist outreach, and thought leadership positioning.
- White-Label Agency Fulfillment: Discreet fulfillment partnership for agencies offering link building under their brand. Includes partner pricing for resale, on-brand client reporting, and full-service outreach and content delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom campaign pricing based on scope and deliverables |
| One time/ perpetual license | Pay-as-you-go | Fixed-scope project engagements |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels5 records
Link.Build product offering
Product offeringCore offering
Link.Build earns editorial links and brand mentions from real publications through manual publisher qualification, personalized outreach to editors and journalists, and editorial content creation, supporting both branded clients and agency partners. The agency executes data-driven digital PR campaigns that produce earned media coverage and authority signals for AI answer engines, delivered through monthly retainer engagements or fixed-scope projects governed by proposals and statements of work.
Product overview
Link.Build is a premium link building and digital PR agency operating as part of the SEO.co · PPC.co · DEV.co · LLM.co · Digital.Marketing family of brands. The core offering is Editorial Link Building — earning in-content editorial links from real publications with genuine audiences. This is supported by a white-hat methodology (no PBNs, no link farms, no fake traffic) and a six-step process covering backlink audits, strategy, prospecting, outreach, content creation, and QA. The product portfolio includes the core Editorial Link Building service alongside White Label Link Building (for agencies), Digital PR, Backlink Audits, Broken Link Building, Linkable Assets, AI Search Link Building, and Competitor Backlink Analysis. Supporting add-on modules span niche edits, guest posting, resource page and skyscraper link building, managed link building, link outreach, content marketing for links, SEO content writing, brand mentions, unlinked brand mentions, journalist outreach, data-driven PR campaigns, thought leadership placement, expert quote outreach, press link building, toxic backlink cleanup, link gap analysis, anchor text analysis, link velocity analysis, disavow file management, lost link reclamation, geo link building, answer engine authority, LLM brand mentions, AI citation building, knowledge graph authority, entity authority building, and infographic link building. Free tools include the Link ROI Calculator, Link Gap Calculator, Broken Link Checker, Backlink Checker, Anchor Text Checker, and Domain Authority Checker. The agency also uses AI-assisted content creation internally for deliverable production.
Differentiator
Problem solved
Functional benefit
Brands
- SEO.co: Related brand in the SEO.co / Digital.Marketing family of search and content brands
- PPC.co
- DEV.co
- LLM.co
- Digital.Marketing
Products and services
- Editorial Link Building In-content editorial links earned from real publications through manual outreach, publisher qualification, and editorial content placement; built on a six-step white-hat process from audit to QA.
- White Label Link Building Discreet, on-brand fulfillment of link building and digital PR for marketing and PR agencies, delivered under the agency's brand with partner pricing and white-label-ready reporting.
- Digital PR Data-driven earned media campaigns that produce editorial links and brand mentions in authoritative publications, including original research, expert quote placement, journalist outreach, and thought leadership positioning.
- Backlink Audits Analysis of a client's existing backlink profile to identify toxic risk, link gaps relative to competitors, and lost or changed links needing reclamation.
- Broken Link Building Identification of dead links on relevant, editorially vetted websites and replacement of those links with links pointing to the client's resource.
- Linkable Assets Creation of assets specifically engineered to earn editorial citations and links naturally, including data, tools, research, statistics pages, industry reports, and original research.
- AI Search Link Building Authority signal building specifically for AI answer engines and LLMs (ChatGPT, Perplexity, Gemini, Google AI Overviews), focusing on entity authority, brand mentions, and structured citations.
- Competitor Backlink Analysis Reverse-engineering of competitors' link profiles to identify authoritative links being missed and high-value opportunities to pursue on behalf of the client.
- Managed Link Building Full-service, hands-off link building program in which the Link.Build team manages prospecting, outreach, content, placement, and QA entirely on the client's behalf.
- Guest Posting Services Editorial content placement on third-party blogs and publications with embedded editorial links, producing contextual links on relevant, vetted publisher sites.
- Toxic Backlink Cleanup Identification and removal of spammy or harmful backlinks, including creation, maintenance, and submission of Google disavow files, to neutralize inherited link risk.
- Link Outreach Personalized, human outreach to editors and journalists to secure editorial placements, executed by a managed outreach team rather than automated or template-based campaigns.
Quantifiable outcome
- 98% of links stay live and indexed
- +2 more outcomes
Companies that use Link.Build
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles3 records
Link.Build technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Link.Build partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- SEO.cocoreSister brand within the SEO.co / Digital.Marketing family of digital marketing brands. Link.Build is part of a group of search, content, and software brands with decades of combined experience spanning SEO, PPC, development, and AI.
- PPC.cominorSister brand in the SEO.co / Digital.Marketing family focused on pay-per-click advertising services.
- DEV.cominorSister brand in the SEO.co / Digital.Marketing family focused on development services.
- LLM.cominorSister brand in the SEO.co / Digital.Marketing family focused on large language model and AI search services.
- Digital.MarketingminorParent/family brand encompassing the SEO.co, Link.Build, PPC.co, DEV.co, and LLM.co brand family within the digital marketing ecosystem.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Link.Build competitors and assessment
Company assessmentBroad incumbents
- Ahrefs: Leading SEO toolset (backlink analysis, keyword research, content explorer) that also publishes educational content on link building. Broad incumbent with an indirect services-adjacent offering and overlapping customer base of SEO professionals.
- WebFX: Large digital marketing agency offering SEO, content, link building, and PPC across many verticals. Broad incumbent with link building as one service among many, serving a similar enterprise/SMB mix.
- Semrush: Major SEO and digital marketing platform with backlink analysis, link building tools, and agency-oriented offerings. Broad incumbent competing for the same SEO/agency budget pool with a SaaS-first model.
- HigherVisibility: Full-service digital marketing agency offering SEO, link building, paid media, and web design. Broad incumbent with overlapping link building capability as part of a wider service portfolio.
Direct peers
- Page One Power: Established link building agency focused on editorial link acquisition, digital PR, and content-driven SEO for enterprise clients. Directly comparable in service mix, white-hat methodology, and enterprise/agency customer base.
- Stellar SEO: Link building agency specializing in editorial outreach, digital PR, and content-led SEO. Direct peer in editorial link building and digital PR campaigns for similar mid-market and enterprise customers.
- FATJOE: Link building services company offering blogger outreach, niche edits, and guest posting at scale. Direct peer in the editorial link building category with overlapping but more productized offerings.
- The HOTH: SEO and link building services provider offering managed link building, guest posting, and digital PR. Direct peer competing in the same category with a more productized/lower-touch service model.
- LinkGraph: SEO agency offering link building, content, and digital PR services. Direct peer in editorial link acquisition and digital PR with similar enterprise client focus.
- Siege Media: Content and SEO agency that builds linkable assets and earns editorial coverage for enterprise brands. Closely comparable in the editorial link building + digital PR positioning and target customer profile.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Link.Build social profiles
Digital presenceLink.Build financial estimates
Financial estimateRevenue estimate
Valuation estimate
Link.Build leadership team
Management profileNumber of profiles
Profiles3 records
Link.Build funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Link.Build M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Link.Build
What does Link.Build do?
Link.Build earns editorial links and brand mentions from real publications through manual publisher qualification, personalized outreach to editors and journalists, and editorial content creation, supporting both branded clients and agency partners. The agency executes data-driven digital PR campaigns that produce earned media coverage and authority signals for AI answer engines, delivered through monthly retainer engagements or fixed-scope projects governed by proposals and statements of work.
Is Link.Build a public or private company?
Link.Build is a private company. It is classified as unknown and is currently operating.
When was Link.Build founded?
Link.Build was founded in 2010. It employs 1 to 10 people.
Where is Link.Build based?
Link.Build is headquartered in Bentonville, United States, in the North America region.
How does Link.Build make money?
Three revenue lines are on record. Link Building Services are the primary driver. The others are digital PR Campaigns and white-Label Agency Fulfillment.
Who are Link.Build's main competitors?
Broad incumbents on record are Ahrefs, WebFX, Semrush and HigherVisibility. Direct peers are Page One Power, Stellar SEO, FATJOE, The HOTH, LinkGraph and Siege Media.
Does Link.Build have an API?
No public API is recorded for Link.Build.
What industry is Link.Build in?
Link.Build's product category is SEO Services / Link Building Services. Its primary akta.pro industry code is BPAMALAO, PR, Reputation Management & Earned Media Platforms. Its NAICS code is 541820 and its SIC code is 7310.