Mobi

Logistics Servicesmobi.com.py

Mobi is a Paraguayan logistics technology platform offering last-mile delivery, warehousing, e-commerce fulfillment, and a SaaS fleet management product to retail, pharmacy, and SMB customers across Paraguay.

Company typePrivate
Founded2018
HeadquartersAsunción, Paraguay
Headcount11–50
GTM typeB2B
OfferingServices

What Mobi does

Mobi is a privately held Paraguayan logistics technology company founded in 2018 and headquartered in Mariano Roque Alonso (Asunción metropolitan area). The company operates a proprietary platform that connects merchants, delivery couriers (branded "Mobiers"), and end customers, providing an integrated suite of logistics services. Its core product lines are Powered by Mobi (dedicated branded fleets for high-volume enterprises), MobiCommerce (last-mile delivery for e-commerce sellers), Mobi Warehouse (inventory management and fulfillment), Mobi Eventos (event invitation and gift delivery), and MOBI SaaS (a white-labeled logistics management platform for businesses with their own fleets). The underlying technology comprises a real-time order tracking system, a payment collection module supporting cash, check, and card transactions, an API-enabled order management platform accessible from any device, and reporting dashboards for operational and financial visibility. The fleet mix includes motorcycles, utility vehicles, and trucks, with vehicles dedicated to specific client branches.

Mobi serves a diverse base of approximately 17 visible enterprise customers concentrated in Paraguayan retail and pharmacy (e.g., Casa Rica, Nissei, Farmacenter, Euroimport, Automotor, Power Paraguay, Basicspot), alongside a long-tail of SMB and individual sellers using MobiCommerce and Mobi Eventos. The go-to-market blends direct enterprise sales (quote-based, multi-year contracts for the fleet service) with self-serve product-led onboarding for the SaaS and e-commerce offerings. Revenue mechanics combine subscription/recurring fees (Powered by Mobi, Mobi Warehouse, MOBI SaaS) with per-transaction fees (MobiCommerce, Mobi Eventos). Payment processing is enabled through the Bancard gateway, and the company positions itself as the first logistics provider in Paraguay to publicly measure its carbon footprint, supplying a sustainability differentiator.

The company is bootstrapped, with no disclosed institutional investors or funding rounds in the input data. Operations are exclusively domestic (Paraguay), and headcount is in the 11-50 band. While the platform is described as "technological," there is no disclosed AI/ML, predictive routing, or autonomous dispatch capability. Strategic posture favors capital-light growth via the SaaS product and ecosystem integration (APIs, Bancard payment rails) while maintaining the asset-heavy fleet as a defensive moat in the domestic market.

Mobi firmographics

Firmographics

Name: Mobi
Legal name: Mobi
Website: https://mobi.com.py
Company type: Private
Founded year: 2018
Operating status: Operating
Headcount range: 11–50 employees
Short description: Mobi is a Paraguayan logistics technology platform offering last-mile delivery, warehousing, e-commerce fulfillment, and a SaaS fleet management product to retail, pharmacy, and SMB customers across Paraguay.
Ownership category
akta.pro rank

Mobi industry classification

Industry

Product category: Logistics Services
NAICS: Local Messengers and Local Delivery (4922), Warehousing and Storage (493), Couriers and Messengers (492)
SIC: Trucking & Courier Services (No Air) (4210)
akta.pro primary industry: Inventory & Service-Level Analytics (Multi-Echelon) (TLAEAKAG)
akta.pro secondary industries: Data Integration, Quality & Master Data Management for Control Towers (EDI/API) (TLAEAKAJ), Automated / Robotics-Enabled Fulfillment Centers (AS/RS, AMRs, Goods-to-Person) (TLALADAL)

Keywords

Last-mile delivery
Warehouse management
E-commerce fulfillment
Logistics platform
Delivery tracking

Where Mobi is headquartered

Location

Headquarters

HQ city: Asunción
HQ country: Paraguay
HQ region: Latin America

Offices1 record

Markets served

Mobi business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

Powered by Mobi (Enterprise Fleet): Branded vehicle fleet exclusively assigned to enterprise clients, handling all logistics operations including maintenance, fuel, and drivers.
MobiCommerce: Delivery service for e-commerce sales, handling the last-mile delivery to customers while sellers focus on sales.
Mobi Warehouse: Warehouse management and inventory control service including receiving, storage, picking, and distribution.
Mobi Eventos: Event logistics including invitation delivery and gift distribution with confirmation reports.
MOBI-SaaS: Software-as-a-service platform subscription for businesses managing their own delivery fleets.

Pricing tiers

Model	Billing	Price
Subscription	Multi-year contract	Custom enterprise solutions

Go-to-market motion2 records

Distribution channels5 records

Marketing channels3 records

Mobi product offering

Product offering

Core offering

Mobi operates a technology platform that connects businesses with end-to-end logistics services across Paraguay, including last-mile delivery, warehousing and inventory management, e-commerce fulfillment, event invitation and gift distribution, and branded enterprise fleets. Customers can manage orders, track shipments in real time, process cash/check/card collections on delivery, and generate operational reports via a web platform and API integrations. A network of independent Mobiers (delivery partners) executes deliveries on motorcycles, utility vehicles, and trucks assigned to client locations.

Product overview

Mobi is a technology platform providing integrated logistics solutions with multiple product modules: MobiCommerce handles omnichannel e-commerce delivery, Mobi Warehouse manages inventory and fulfillment, Mobi Eventos covers event invitations and gifts, Powered by Mobi (Empresas) provides branded enterprise fleets, and MOBI SaaS offers a self-service platform for companies managing their own fleets. All services share a common tracking system and are powered by a network of Mobiers (couriers). The platform emphasizes real-time tracking, cash collection upon delivery, and operational reporting across all solutions.

Differentiator

Problem solved

Functional benefit

Brands

MobiCommerce: E-commerce logistics service that handles delivery of online sales, allowing businesses to focus on sales while Mobi manages fulfillment and cash collection.
Mobi Warehouse
Mobi Eventos
Powered by Mobi
Mobiers
MOBI SaaS

Products and services

MobiCommerce Logistics service that handles the last-mile delivery of e-commerce and omnichannel sales originating from marketplaces, social media, phone orders, and other digital channels, with cash collection on delivery and real-time tracking for online sellers in Paraguay.
Mobi Warehouse End-to-end warehouse and inventory management service covering reception, storage, picking, and distribution of merchandise to customers or points of sale, operated from Mobi's logistics center in Paraguay.
Mobi Eventos Event logistics service that delivers event invitations, gifts, and promotional materials to clients or influencers, with delivery confirmation and detailed reporting for event organizers in Paraguay.
Powered by Mobi (Empresas) Enterprise solution that assigns branded vehicles (motorcycles, utility vehicles, trucks) exclusively to a single company's deliveries nationwide, with supervision, driver staffing, and end-to-end fleet management for high-volume enterprise clients in Paraguay.
MOBI SaaS Software-as-a-service logistics platform sold to companies that already operate their own delivery fleets, enabling integral shipment management, route optimisation, operational reporting, and API integration with the customer's existing systems.

Quantifiable outcome

First logistics company in Paraguay to measure carbon footprint

Companies that use Mobi

Customer profile

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Mobi technology and API

Technology

Technology focussed Yes

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

Feature6 records

Mobi partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Mobi competitors and assessment

Company assessment

Direct peers

Loggi: Brazilian last-mile delivery tech platform connecting merchants to a crowdsourced driver network. Closely comparable to Mobi in its mix of enterprise fleet services, e-commerce delivery, and SaaS-style fleet management software in a Latin American market.
CargoX: Brazilian digital trucking and freight platform serving enterprise shippers. Comparable to Mobi as a Latin American technology-enabled logistics company offering enterprise fleet solutions and shipment visibility software.

Broad incumbents

Lalamove: Global on-demand delivery platform connecting businesses to a driver network. Comparable to Mobi's Powered by Mobi enterprise fleet and Mobiers partner-driver model, with stronger brand and capital but less specialization in Paraguay.
Mercado Libre Envíos: Logistics arm of Mercado Libre operating across Latin America. Comparable to Mobi as a regional last-mile and fulfillment player serving e-commerce merchants, but with vastly larger scale, capital base, and cross-border reach.
Rappi: Latin American super-app for delivery, including courier and e-commerce fulfillment. Overlaps with Mobi on last-mile delivery, on-demand logistics, and merchant-facing delivery management in the same regional geography.
Uber Direct: Uber's white-label last-mile delivery product for merchants. Comparable to MobiCommerce and Powered by Mobi as an enterprise-grade delivery service leveraging a partner driver network, though operating at global rather than local scale.

Emerging players

ShipMonk: Tech-enabled 3PL offering warehousing, fulfillment, and shipping software. Comparable to Mobi Warehouse + MOBI SaaS as a multi-tenant logistics platform with integrated WMS/order management functionality.
ShipBob: Global fulfillment and shipping software provider for e-commerce brands. Comparable to Mobi's warehousing-plus-software proposition and to MOBI SaaS as a tech-forward WMS/fulfillment platform serving omnichannel merchants.
Cubbo: Latin American fulfillment and last-mile provider for e-commerce brands. Comparable to Mobi on the warehousing + last-mile combo and on serving SMB/mid-market e-commerce merchants with technology-driven logistics.

Regional players

iFood: Brazilian food and grocery delivery platform with logistics infrastructure for merchants. Comparable to Mobi's last-mile and fulfillment capabilities for SMBs, though focused on food rather than general merchandise.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Mobi financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mobi leadership team

Management profile

Number of profiles

Mobi funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mobi M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mobi

What does Mobi do?

Is Mobi a public or private company?

Mobi is a private company. It is classified as unknown and is currently operating.

When was Mobi founded?

Mobi was founded in 2018. It employs 11 to 50 people.

Where is Mobi based?

Mobi is headquartered in Asunción, Paraguay, in the Latin America region.

How does Mobi make money?

Five revenue lines are on record. Powered by Mobi (Enterprise Fleet) is the primary driver. The others are mobiCommerce, mobi Warehouse, mobi Eventos and MOBI-SaaS.

Who are Mobi's main competitors?

Direct peers on record are Loggi and CargoX. Broad incumbents are Lalamove, Mercado Libre Envíos, Rappi and Uber Direct. Emerging players are ShipMonk, ShipBob and Cubbo. iFood is listed as a regional player.

Does Mobi have an API?

Yes. MOBI-SaaS enables integration with customer systems via APIs, allowing businesses to connect their existing systems with Mobi's logistics platform.

What industry is Mobi in?

Mobi's product category is Logistics Services. Its primary akta.pro industry code is TLAEAKAG, Inventory & Service-Level Analytics (Multi-Echelon), with a secondary code of TLAEAKAJ, Data Integration, Quality & Master Data Management for Control Towers (EDI/API). Its NAICS code is 4922 and its SIC code is 4210.