Park's Martial Arts

What Park's Martial Arts does

Park's Martial Arts is a family-owned Tae Kwon Do instruction school operating two physical training academies in St. Louis County, Missouri, at 1334 Clarkson Clayton Center in Ellisville and 677 Big Bend Rd. in Manchester. Founded in 1994 by Grand Master Tae Hyen Park and his wife Young Park, the school teaches Olympic-style Taekwondo with a structured 12-level belt ranking system from white to black belt, grounded in the five tenets of Courtesy, Integrity, Self-Control, Perseverance, and Indomitable Spirit. The curriculum serves children (Little Tigers ages 4-7 and All Belt classes for older kids) and adults of all ages, with instruction offered six days a week in in-person and virtual formats.

The company generates revenue through four streams: recurring monthly membership fees for weekly Taekwondo classes (subscription model, with pricing disclosed only via direct inquiry); Tae Kwon Do Summer Day Camp sessions priced at $199 per first camper and $189 per second family member; Basic and Deluxe birthday party packages ($180-$300) including mini-classes, food, and activities for up to 15+ children; and merchandise such as $30 Black Belt Student Manuals. Class registration and member management are handled through ClubReady; the school also distributes instructional content via an official YouTube channel (launched 2020), Facebook, and Instagram accounts.

Park's operates a direct-to-consumer go-to-market with no institutional investment, parent company, or external funding. The competitive moat is anchored by the founder's credentials (9th-degree black belt, 45+ years experience, three-time South Korean National Champion, International Referee HAN MA DANG) and over 30 years of continuous community presence. The instructor team includes family members (Christine and Diane Park) and additional black belt instructors across multiple degree ranks. The company hosts an annual tournament (28th edition scheduled for March 2026) and offers a Black Belt Club premium membership tier providing expanded in-person class access for advanced students.

Name

Park's Martial Arts

Legal name

Park's Martial Arts

Website

https://parksma.net

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Park's Martial Arts is a family-owned Tae Kwon Do school operating two training academies in St. Louis County, Missouri, serving children and adults with subscription-based classes, summer camps, birthday parties, and a 12-level belt ranking program since 1994.

Ownership category

akta.pro rank

Product category

Martial Arts Instruction

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

Traditional Martial Arts Schools (Karate, Taekwondo, Kung Fu, etc.) (HSADADAA)

akta.pro secondary industries

Kids & Youth Martial Arts Programs (HSADADAG), Competition & Tournament Team Training (HSADADAJ)

Keywords

• Taekwondo instruction
• Martial arts classes
• Kids martial arts
• Summer day camp
• Belt ranking program

Headquarters

HQ city

Ellisville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Class Tuition: Recurring membership fees for weekly Taekwondo classes across kids and adult programs
2. Summer Day Camp: Per-session camp fees for Tae Kwon Do Summer Day Camp with Korean language, history, self-defense, games, and activities
3. Birthday Party Packages: Basic and Deluxe birthday party packages with Taekwondo activities, food, and entertainment
4. Merchandise: Sale of 1st Degree Black Belt Student Manuals and other instructional materials

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Park's Martial Arts teaches Olympic-style Taekwondo to children and adults through weekly classes at two St. Louis County training academies. Instruction covers self-defense, sparring, fitness, Korean language and culture, and character development based on the five tenets of Taekwondo (Courtesy, Integrity, Self-Control, Perseverance, Indomitable Spirit). Students progress through a structured white-to-black belt ranking system and can also enroll in Summer Day Camp, Taekwondo-themed Birthday Parties, and an elite Black Belt Club membership.

Product overview

Park's Martial Arts is a family-friendly Tae Kwon Do school with two St. Louis County locations offering a comprehensive martial arts education program. The core offering consists of Kids Tae Kwon Do Classes (including Little Tigers for ages 4-7), Adult Classes, and Summer Day Camp programs. Additional offerings include Birthday Party Packages (Basic and Deluxe tiers), a Black Belt Club membership with expanded privileges, and an Annual Tournament. The school provides instruction six days a week with both in-person and virtual class options, using ClubReady for registration management. Students progress through a structured belt ranking system from white to black belt, with instruction emphasizing both physical techniques and character development based on Taekwondo's five tenets.

Differentiator

Problem solved

Functional benefit

Products and services

• Kids Tae Kwon Do Classes Taekwondo classes for children focusing on focus, confidence, physical fitness, and self-defense. Includes Little Tigers classes for ages 4-7 and All Belt classes for older children and teens.
• Adult Tae Kwon Do Classes Fitness and self-defense classes for teens, adults, and seniors, including Olympic-style sparring, cardio workouts, and flexibility training.
• Tae Kwon Do Summer Day Camp Summer day camp program featuring Taekwondo instruction, Korean language and history lessons, self-defense practice, games, and special activities. Multiple week-long sessions are offered at $199 per first camper and $189 per second family member camper.
• Birthday Party Packages Taekwondo-themed birthday party packages including a 40-minute mini Taekwondo class, food, tables, chairs, and activities for groups of children. Deluxe tier adds unlimited guests, pizzas, drinks, and an optional piñata add-on for $50.
• Black Belt Club Elite membership program offering expanded in-person class access (up to three classes per week) and exclusive benefits for dedicated students pursuing advanced rank.
• Black Belt Student Manual Printed 1st Degree Black Belt Student Manual sold for $30 per copy, containing all color belt techniques and background information about Taekwondo and Korea.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• ATA Martial Arts: Largest Taekwondo franchise system in North America with hundreds of licensed schools. Directly comparable as a Taekwondo instruction business targeting kids and adults, but operates at vastly greater scale with structured franchise support, branding, and curriculum.
• World Martial Arts (Tiger Schulmann's): Multi-location martial arts chain with strong kids and adult program emphasis. Comparable in subscription-based class model and family-friendly branding, though instruction spans multiple disciplines beyond Taekwondo.
• Tiger Rock Martial Arts: National Taekwondo franchise with curriculum centered on leadership, discipline, and Olympic-style competition. Comparable curriculum philosophy and youth focus, though larger and more standardized.

Emerging players

• Black Belt Studios: Independent martial arts studio focused on traditional instruction and youth development programs. Comparable small-scale, locally-operated model with similar curriculum and target customer base.

Direct peers

• Master Kim's Taekwondo: Independent multi-location Taekwondo school offering belt progression, kids and adult classes, and tournament training. Operates the same core subscription-based class model with similar instructor credentials emphasis.
• US Taekwondo Center: Independent Taekwondo academy offering Olympic-style sparring and traditional instruction with structured belt system. Comparable operating model with similar emphasis on competition pathways and family-friendly classes.
• Premier Martial Arts: Multi-discipline martial arts franchise offering Taekwondo, kickboxing, and jiu-jitsu classes for kids and adults. Highly comparable target market (children seeking focus/confidence, adults seeking fitness) and overlapping curriculum structure.
• Kim's Martial Arts: Family-owned Taekwondo school with multi-location presence, focused on character development and belt-based progression. Directly comparable in operating model, family leadership structure, and target demographic.

Regional players

• Karate World (St. Louis): St. Louis-area martial arts school offering karate and kickboxing instruction for kids and adults. Comparable local market competitor serving overlapping customer segments in the same metro.
• Mid-America Martial Arts: Midwest regional martial arts school offering Taekwondo and kickboxing instruction in the greater St. Louis area. Direct regional competitor targeting the same families and demographic in overlapping geographies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UCoxRSAYjj_86PouGhocBBLQ
• Facebookfacebook.com/ParksMartialArtsSTL
• Instagraminstagram.com/parks_ma_stl
• LinkedInlinkedin.com/company/parks-ma

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Park's Martial Arts