What 株式会社アクティブ does

Active Corporation is a Japanese motorcycle custom parts manufacturer and brand portfolio operator founded in 1989, headquartered in Nisshin City, Aichi Prefecture, and operating under the parent holding company ACTIVE Holdings Corporation (renamed from TY Holdings in March 2021). The company sells 5,000+ proprietary SKUs under the ACTIVE brand (founded 1989) and the GALE SPEED brand (founded 2002), with manufacturing rooted in 3D CNC machining, forged aluminum wheel production, and carbon composite wheel development in partnership with Toray Carbon Magic. Active also serves as the official Japanese distributor for at least 12 international brands including Akrapovic exhausts, BELL Helmets, HYPERPRO suspension, SW-MOTECH touring accessories, QSTARZ GPS lap timers, DNA filters, MOTOMASTER brakes, GLIDE wheels, ZEROGRAVITY screens, and SBX titanium parts. Products are adopted in MotoGP/Moto2 class racing since 2010 and supported across FIM Asian Road Racing Championship and MFJ domestic races.

The business model is one-time hardware sales with no subscription layer. Three revenue streams are evident: proprietary brand products (ACTIVE and GALE SPEED), distributed international brand products, and racing-supported development. Pricing spans ¥1,100 for small accessories up to ¥200,000+ for premium forged wheels and ¥170,000 for Akrapovic racing exhausts. Go-to-market is multi-channel: direct-to-consumer mail-order through acv.co.jp, physical retail through subsidiary Shabondama (しゃぼん玉) in Aichi Prefecture, an authorized dealer network for premium distributed brands (liberalized for BELL helmets in 2025), and export partnerships covering 15+ countries. The group is privately held with Ueda family executives — Toshiyuki Ueda (上田 敏幸) as Chairman and Kazuyoshi Ueda (上田 和由) as President — and no venture capital or private equity backing disclosed. Active Production Base handles manufacturing, while Shabondama handles retail.

Name

株式会社アクティブ

Legal name

株式会社アクティブ (Active Corporation)

Website

https://acv.co.jp

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

51–100 employees

Short description

Japanese motorcycle custom parts manufacturer and multi-brand distributor (founded 1989), selling 5,000+ proprietary SKUs under ACTIVE and GALE SPEED brands and distributing Akrapovic, BELL, HYPERPRO, SW-MOTECH, and other international brands to street riders, racing teams, and dealers in Japan and 15+ countries.

Ownership category

akta.pro rank

Product category

Motorcycle Parts & Accessories

NAICS

Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers (4231), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)

SIC

Motorcycles, Bicycles & Parts (3751), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Motorsports & Powersports Gear & Accessories Retail (CRAMABAN)

akta.pro secondary industries

Motorcycle, powersports & ATV parts and accessories distribution (CRAOANAK), Helmets & Protective Headgear Retail (Motorcycle/ATV/Snow) (CRAMANAB), Protective Armor & Impact Protection Retail (Body/Back/Chest) (CRAMANAC)

Keywords

• Motorcycle custom parts
• Forged aluminum wheels
• Aftermarket brake systems
• Motorcycle accessories
• Racing suspension parts

Headquarters

HQ city

Fujitsuka, Nisshin City

HQ country

Japan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Parts Sales: One-time sales of motorcycle custom parts including wheels, brakes, suspension, exhausts, body parts, electrical components, and accessories. Revenue generated through direct mail order, retail stores, and dealer network.
2. Proprietary Brand Products (ACTIVE, GALE SPEED): Self-developed and manufactured products under ACTIVE and GALE SPEED brands, sold through company's distribution network.
3. Imported Brand Distribution: Official distributor of international brands including Akrapovic, BELL, HYPERPRO, SW-MOTECH, QSTARZ, and others in Japanese market.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

株式会社アクティブ (Active Corporation) manufactures and distributes motorcycle custom parts and accessories through proprietary brands ACTIVE and GALE SPEED, plus official distribution of international brands including Akrapovic, BELL, HYPERPRO, SW-MOTECH, DNA, MOTOMASTER, GLIDE, SBX, ZEROGRAVITY, 153GARAGE, and QSTARZ. Core manufactured products include forged aluminum wheels, brake calipers, master cylinders, brake discs, foot control kits, performance dampers, and LED electrical components. The catalog exceeds 5,000 SKUs covering wheels, brake systems, suspension, exhausts, body parts, electrical components, helmets, and touring accessories, sold via mail order, retail stores, and dealer network.

Product overview

株式会社アクティブ is a comprehensive motorcycle custom parts manufacturer and distributor that operates both proprietary brands (ACTIVE, GALE SPEED) and distributes international brands (BELL helmets, AKRAPOVIC exhausts, HYPERPRO suspension, SW-MOTECH touring gear, DNA filters, MOTOMASTER brakes, GLIDE wheels, SBX titanium, ZEROGRAVITY screens, 153GARAGE, QSTARZ GPS timers). The company offers over 5,000 products covering virtually all motorcycle customization categories including wheels, brake systems, suspension, exhausts, body parts, electrical components, helmets, and touring accessories. ACTIVE brand products are developed in-house and used in professional racing (MotoGP, Asia Road Race Championship, MFJ races), while GALE SPEED specializes in forged wheels and brake systems adopted by Moto2 class. The distributed international brands serve as complementary product lines for Japanese market.

Differentiator

Problem solved

Functional benefit

Brands

• ACTIVE (active): Original brand of autobike custom parts including sub-frames, fender-less kits, digital monitors, LED blinkers, stem kits, swingarms, and over 5,000 products. Used in MotoGP, Asian Road Race Championship, and MFJ races.
• GALE SPEED (ゲイルスピード)
• 153GARAGE
• SBX

Products and services

• ACTIVE brand motorcycle custom parts Proprietary brand offering over 5,000 motorcycle custom part SKUs including sub-frames, fender-less kits, digital monitors, LED turn signals, stem kits, swingarms, caliper supports, and oil cooler kits. Products are used in MotoGP, Asia Road Race Championship, and MFJ races. Targeted at Japanese street motorcycle riders seeking performance upgrades and aesthetic customization.
• GALE SPEED forged wheels and brake systems Proprietary brand specializing in forged aluminum wheels, magnesium forged wheels, brake systems (master cylinders, calipers, disc rotors), and foot control kits. Includes carbon composite wheels co-developed with Toray Carbon Magic. Adopted in MotoGP Moto2 class in 2010 and used by professional racing teams worldwide. Targeted at performance-focused riders and professional race teams.
• BELL helmets distribution Official Japanese distribution of BELL helmets including M5XJ (high-end full-face), M3J (standard), STARⅡ (vintage reissue), 500-TXJ (vintage jet), BULLITT CRF, and CUSTOM500 CRF. Asian Form models designed for Japanese head shapes with SG, PSC, and MFJ certifications. Sold through dealer network and direct mail order since general sales opened in 2025.
• Akrapovic exhaust systems distribution Official Japanese distribution of Akrapovic Slovenian-made exhaust systems including full exhaust systems, slip-on mufflers, and racing lines. Products carry JMCA certification for legal road use in Japan. Targeted at Japanese riders seeking premium aftermarket exhausts.
• HYPERPRO suspension products distribution Official Japanese distribution of Dutch-manufactured HYPERPRO suspension components including cartridge kits, fork foot kits, steering dampers, spring kits, and preload adjusters. Products include KADOWAKI powder coat finish options. Targeted at street riders and racers.
• SW-MOTECH touring accessories distribution Official Japanese distribution of German SW-MOTECH touring accessories including V-LOC side carriers, DUSC XL top cases, TRAX ADV hard cases, and panniers. Targeted at touring and adventure motorcycle riders in Japan.
• Performance Damper (パフォーマンスダンパー®) Vibration dampening device for motorcycles designed to reduce chassis vibration and improve handling stability. Available for various models including ZX-4R SE/RR, ZX-25R/SE, CT125 Hunter Cub, Z900RS, REBEL250, and other applications. Registered trademark product line.
• GALE SPEED Elaborate Caliper (GALE SPEED エラボレート キャリパー) 3D CNC machined aluminum brake calipers in 2-piece construction with integrated fins for heat dissipation. Available in radial front (4-piston 108mm, 4-piston 100mm, 2-piston 60mm), radial rear (2-piston 60mm), and axial configurations. Targeted at performance street and racing applications.
• GALE SPEED Elaborate Foot Control Kit (GALE SPEED エラボレート フットコントロールキット) High-end foot control kits constructed from 3D CNC machined aluminum 7075/6061 with integrated main frame rigidity design. Features smooth operation, simple aesthetic, multiple position adjustments, available in silver and black. Targeted at street riders and racers seeking premium foot controls.
• LED Number Side Winker Compact Compact LED license plate side turn signal with high-luminance 24 LED chips per unit, ceramic heat-resistant resistor, and waterproof potting. Available in white and smoked lens variants. Design registered. Targeted at riders seeking compact, fender-less-compatible turn signals.
• QSTARZ GPS lap timers distribution Official Japanese distribution of QSTARZ motorcycle-specific GPS lap timers including LT-9000S and LT-8000GT models for tracking and analyzing riding performance. Targeted at track day riders and racing enthusiasts.
• ZEROGRAVITY windscreens distribution Official Japanese distribution of ZEROGRAVITY windscreens and screens for motorcycles. Targeted at street and sport motorcycle riders seeking screen upgrades.
• DNA filter products distribution Official Japanese distribution of DNA motorcycle filters including moto filters and crankcase vent filters. Targeted at street riders seeking performance filtration upgrades.
• MOTOMASTER brake products distribution Official Japanese distribution of MOTOMASTER brake discs and rotors for motorcycles. Targeted at street riders and racers seeking high-performance brake rotor upgrades.
• SBX titanium parts (formerly Speedbox) Titanium parts brand formerly known as Speedbox. Rebranded to SBX in June 2025 when the titanium division was spun off as a separate company. Targeted at riders seeking titanium aftermarket components.
• 153GARAGE custom parts distribution Brand offering custom parts including back steps and other motorcycle components for various motorcycle models. Targeted at street riders and custom bike builders seeking model-specific parts.
• GLIDE wheels distribution Official Japanese distribution of GLIDE customization size wheels for motorcycles. Targeted at riders seeking non-standard wheel sizes for customization.

Quantifiable outcome

• GALE SPEED forged wheels adopted in Moto2 class racing since 2010
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• AkrapoviccoreTechnology or IntegrationOfficial Japanese distributor for Akrapovic exhaust systems including slip-on mufflers, full exhaust systems, and racing lines. Products receive JMCA certification for Japanese road compliance. Regular price updates and new product launches through active distribution.
• BELL HelmetscoreChannel Partner/ Reseller/ DistributorOfficial distributor of BELL helmets in Japan. Previously dealer-exclusive, now general sales since October 2025. Offers Asian Form models designed for Japanese head shapes with SG and MFJ certification.
• HYPERPROcoreChannel Partner/ Reseller/ DistributorOfficial Japanese distributor for HYPERPRO suspension products including springs, shock absorbers, and steering dampers. Products include KADOWAKI powder coat options.
• SW-MOTECHcoreChannel Partner/ Reseller/ DistributorOfficial Japanese distributor for SW-MOTECH motorcycle accessories including side carriers, top cases, hard cases (DUSC series), and touring gear.
• QSTARZminorChannel Partner/ Reseller/ DistributorOfficial distributor for QSTARZ GPS lap timers including LT-9000S and LT-8000GT models. Products include motorcycle-specific GPS timing devices.
• Toray Carbon Magic (東レカーボンマジック)coreStrategic or Co-development PartnerJoint development partner for carbon composite wheels. Combined GALE SPEED wheel manufacturing expertise with Toray carbon fiber technology.
• Active Holdings Group CompaniescoreOthersHolding company structure including:株式会社アクティブ (main trading company), 有限会社しゃぼん玉 (retail stores), ACTIVE PRODUCTION BASE (manufacturing). Group provides unified finance, IT, logistics, and product development management.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Brembo: Global leader in braking systems for motorcycles and cars — a much larger incumbent competing with GALE SPEED in the premium brake category and providing a ceiling on how far a Japanese niche player can scale in brakes globally.
• Öhlins: Swedish premium suspension manufacturer with global racing pedigree — competes with Active's HYPERPRO distributed line and adjacent to GALE SPEED's engineering ambitions, representing the broader premium European incumbent Active benchmarks against.

Direct peers

• POSH Faith (ポッシュフェイス): Japanese aftermarket motorcycle parts manufacturer with proprietary POSH brand offering handlebars, levers, electrical, and engine parts — a directly comparable mid-sized Japanese custom parts maker competing for similar street rider customers.
• BABY FACE (ベビーフェイス): Japanese motorcycle aftermarket parts maker focused on engine protection, frame sliders, and custom accessories — a directly comparable mid-sized Japanese competitor serving the same street customization customer base as Active.
• Magical Racing Japan: Japanese motorcycle aftermarket parts manufacturer specializing in bodywork, screens, and protection — a smaller but directly comparable Japanese parts maker competing in the same street-customization segments as Active.
• SP Takegawa (SP武川): Specialized Japanese manufacturer of Honda mini-bike and Monkey performance parts with proprietary manufacturing and racing involvement — directly comparable to Active's niche manufacturer/distributor model within the Japanese motorcycle community.
• DAYTONA Co., Ltd. Japan's largest motorcycle aftermarket parts manufacturer and distributor with a comparable multi-brand portfolio (including proprietary DAYTONA brand) and dealer network — the closest direct competitor to Active in scale and breadth.
• YOSHIMURA Japan (ヨシムラジャパン): Iconic Japanese motorcycle exhaust and engine parts manufacturer with deep racing pedigree and international brand presence — directly comparable to Active in terms of Japanese manufacturing heritage, racing validation, and export distribution model.
• KN Planning (KN企画): Japanese aftermarket parts manufacturer specializing in brake systems, calipers, and master cylinders — a direct competitor to Active's GALE SPEED brake product line in the performance brake category.
• RISE Corporation (ライズ): Japanese motorcycle aftermarket distributor handling multiple international brands — operates in the same distribution layer as Active for imported parts in Japan, including racing and street rider segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ActiveJapan_TW
• YouTubeyoutube.com/channel/UCzKiGWkXAPRercWVVF2AjUw
• Facebookfacebook.com/ACTIVEJAPAN
• Instagraminstagram.com/active_act_jp
• LinkedInlinkedin.com/company/%E6%A0%AA%E5%BC%8F%E4%BC%9A%E7%A4%BE%E3%82%A2%E3%82%AF%E3%83%86%E3%82%A3%E3%83%96

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 株式会社アクティブ