Coyote Café
Coyote Café is a privately held German franchise restaurant chain operating four themed American-Mexican bar-restaurant locations in Saarlouis, Trier, Tübingen, and Luxembourg under a Düsseldorf system headquarters, serving casual dine-in guests and licensed through a franchise model.
- Company typePrivate
- Founded-
- HeadquartersDüsseldorf, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Coyote Café does
Coyote Café is a privately held, franchised bar/restaurant chain operating under the legal entity Luca Basso & Bernd Straßburger GbR, with its system headquarters (Systemzentrale) in Düsseldorf, Germany. The concept combines an American restaurant, cocktail bar and music café under a single thematic brand identity anchored by the Kokopelli symbol and individually designed interiors (salad bar inside a converted truck, staged film figures, suspended aircraft). The menu spans burgers, steaks, BBQ ribs, wings, Mexican dishes (fajitas, burritos, enchiladas, nachos), salads, bowls and a professional cocktail programme featuring daily happy hour pricing.
The chain operates four confirmed dine-in locations — Saarlouis and Trier in Germany, Tübingen in Germany, and Luxembourg — plus pipeline references to Heidelberg as a 'Coming Soon' site. Each restaurant is individually thematically designed and offers location-specific programming such as salsa parties, karaoke nights and themed dining days. Underlying technology is entirely third-party: the brand runs on WordPress with hosting by Active Minds, reservations via resmio and Teburio (and TableBooker in Luxembourg), newsletter distribution through CleverReach, cookie consent via Borlabs, and Wordfence for security. No proprietary software, mobile app, or API is offered.
The business model combines direct restaurant sales at franchise-operated locations with franchise licensing economics at the system level: a €40,000 one-time license fee per new franchisee plus a 5% ongoing royalty on monthly net sales. The franchisor provides site selection, build-out plans, operational manuals, training, and centralised marketing materials to franchise partners. End customers are individual dine-in guests across the DACH region and Luxembourg; there is no B2B or enterprise customer base. Revenue is generated per-cover through dine-in, reservations, and online takeaway orders (currently available at Saarlouis via resmio).
Coyote Café firmographics
Firmographics- Name
- Coyote Café
- Legal name
- Luca Basso & Bernd Straßburger GbR
- Website
- https://coyote.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Coyote Café is a privately held German franchise restaurant chain operating four themed American-Mexican bar-restaurant locations in Saarlouis, Trier, Tübingen, and Luxembourg under a Düsseldorf system headquarters, serving casual dine-in guests and licensed through a franchise model.
- Ownership category
- akta.pro rank
Coyote Café industry classification
Industry- Product category
- Casual Dining Restaurants
- NAICS
- Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Special Occasion & Destination Restaurants (THAFACAK)
- akta.pro secondary industry
- All-Day Dining Restaurants (THAFACAJ)
Keywords
Where Coyote Café is headquartered
LocationHeadquarters
- HQ city
- Düsseldorf
- HQ country
- Germany
- HQ region
- Europe
Offices5 records
Markets served
Coyote Café business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Restaurant Food & Beverage Sales (Company-Owned Locations): Revenue from direct customer sales of food, beverages, and cocktails at company-owned restaurant locations. Each location generates revenue across menu categories including burgers, steaks, Mexican dishes, salads, and a full cocktail bar. Happy hour promotions (daily 17:00–19:00) drive off-peak traffic.
- Franchise Licensing: One-time franchise license fee of €40,000 plus ongoing royalty of 5% of monthly net sales. The franchisor (Coyote Café Systemzentrale) provides a comprehensive package including site selection support, build-out plans, staff training, operational manuals, marketing materials, and ongoing operational support to franchise partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Lunch Menu (Mittagstisch) |
| Unit Pricing | Pay-as-you-go | Weekly Specials |
| Unit Pricing | Pay-as-you-go | Starters & Small Plates |
| Unit Pricing | Pay-as-you-go | Burgers |
| Unit Pricing | Pay-as-you-go | Steaks |
| Unit Pricing | Pay-as-you-go | Mexican Dishes (Fajitas, Enchiladas, Burritos) |
| Unit Pricing | Pay-as-you-go | Cocktails |
| One time/ perpetual license | Multi-year contract | Franchise Package |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Coyote Café product offering
Product offeringCore offering
Coyote Café operates a chain of themed bar/restaurant venues combining American Restaurant, Cocktailbar, and Musiccafé concepts under one roof. Each location offers a diverse menu of burgers, steaks, Mexican dishes (fajitas, burritos, enchiladas, nachos), BBQ ribs, wings, salads, and a professional cocktail program, served in individually designed interiors with distinctive decorative elements. The company also licenses its franchise system to independent operators for a €40,000 license fee plus 5% monthly royalty.
Product overview
Coyote Café is a bar/restaurant chain operating as a single unified hospitality brand. The offering combines American Restaurant, Cocktailbar, and Musiccafe concepts under one roof, featuring a diverse menu of burgers, steaks, Mexican dishes (fajitas, burritos, enchiladas, nachos), BBQ ribs, wings, salads, and professional cocktails. The company operates multiple franchise locations across Germany (Saarlouis, Trier, Tübingen) and Luxembourg, with each restaurant offering a consistent menu with regional variations. The franchise system also provides franchise partnership opportunities.
Differentiator
Problem solved
Functional benefit
Products and services
- Coyote Café Restaurant Dining Experience A bar/restaurant concept combining American Restaurant, Cocktailbar, and Musiccafé elements, offering burgers, steaks, Mexican dishes (fajitas, burritos, enchiladas, nachos), BBQ ribs, salads, bowls, and a professional cocktail program in individually themed interiors. Targeted at general consumers seeking distinctive casual dining experiences.
- Coyote Café Franchise Program Franchise licensing program offering independent operators the right to open a Coyote Café location, including site selection support, build-out plans, staff training, comprehensive operational manuals with all recipes, marketing materials, and ongoing operational support. Priced at €40,000 one-time license fee plus 5% ongoing monthly royalty on net sales.
- Coyote Café Cocktail Bar Full cocktail bar program offering over 30 cocktail options including classic cocktails (Tequila Sunrise, Mojito, Cosmopolitan, Mai Tai), Coyote specialties (Coyote's Classic Margarita, Swimming Pool, White Russian), and virgin options. Features daily happy hour with all cocktails at half price (17:00-19:00).
- Sunday Breakfast Buffet Sunday breakfast buffet served at the Trier location (from 9:00, priced at €16.95), featuring live cooking and extending the dining program beyond lunch and dinner service.
Companies that use Coyote Café
Customer profileSegments1 record
Ideal customer profiles2 records
Coyote Café technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Coyote Café partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- Adobe StockminorStock photography provider used for the 'Coming Soon' graphic and other visual assets on the Coyote Café website.
- PixabayminorStock photography platform providing additional images for the Coyote Café website, supplementing proprietary and Adobe Stock imagery.
- 123RFminorStock photography provider referenced for reservation-related imagery (Indianer theme) on the Coyote Café website.
- TripTrap DesignminorCreative agency responsible for the concept and design of the Coyote Café internet presence (website design and branding).
- PortWebminorWeb development agency responsible for programming and technical implementation of the Coyote Café website.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Coyote Café competitors and assessment
Company assessmentDirect peers
- Sausalitos: German cocktail bar and themed casual dining franchise chain offering burgers, Mexican-inspired dishes, and a strong cocktail program across multiple German cities — the closest direct comparable to Coyote Café's bar-restaurant-musiccafé hybrid positioning.
- Block House: Long-established German steakhouse chain with 50+ locations, comparable in full-service casual dining positioning and steak-focused menu offering — directly overlaps Coyote's steak category at premium casual price points.
- Vapiano: German-originated casual dining franchise chain offering fresh pasta, pizza, and salads across European and international markets — comparable in casual dining franchise model, although with different cuisine focus.
- Maredo Restaurants: German steak restaurant chain with multiple locations across major German cities, specializing in steaks and grilled meats — directly comparable in full-service steakhouse positioning and price point.
- Hans im Glück: Major German burger franchise chain with 90+ locations across Germany and Austria, offering themed interiors, cocktails, and casual dining — directly comparable to Coyote's franchise-led, themed casual dining model.
- Peter Pane: German burger restaurant franchise chain operating 50+ locations across Germany with themed interiors, a broad burger menu, and bar offerings — closely comparable in casual dining positioning and franchise model.
- El Loco: German Mexican-themed casual dining restaurant chain offering burritos, fajitas, and cocktails — directly comparable in Mexican cuisine positioning and casual dining format, providing a thematic peer.
- L'Osteria: Large German-Italian casual dining franchise chain with 150+ locations across Germany and Europe, operating on a comparable full-service casual dining franchise model with broad menu and bar offerings.
Broad incumbents
- Hard Rock Cafe: Global themed casual dining and bar chain combining American food, cocktails, and music memorabilia — comparable as a themed destination dining concept, but operating at much larger international scale.
- Texas Roadhouse: US-based American-themed steakhouse chain with broad menu including steaks, ribs, and burgers — comparable in American casual dining positioning, though significantly larger and primarily US-focused.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Coyote Café social profiles
Digital presenceCoyote Café financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coyote Café leadership team
Management profileNumber of profiles
Profiles3 records
Coyote Café funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coyote Café M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coyote Café
What does Coyote Café do?
Coyote Café operates a chain of themed bar/restaurant venues combining American Restaurant, Cocktailbar, and Musiccafé concepts under one roof. Each location offers a diverse menu of burgers, steaks, Mexican dishes (fajitas, burritos, enchiladas, nachos), BBQ ribs, wings, salads, and a professional cocktail program, served in individually designed interiors with distinctive decorative elements. The company also licenses its franchise system to independent operators for a €40,000 license fee plus 5% monthly royalty.
Is Coyote Café a public or private company?
Coyote Café is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Coyote Café founded?
Coyote Café was founded in -1. It employs 11 to 50 people.
Where is Coyote Café based?
Coyote Café is headquartered in Düsseldorf, Germany, in the Europe region.
How does Coyote Café make money?
Two revenue lines are on record. Restaurant Food & Beverage Sales (Company-Owned Locations) is the primary driver. The others are franchise Licensing.
Who are Coyote Café's main competitors?
Direct peers on record are Sausalitos, Block House, Vapiano, Maredo Restaurants, Hans im Glück, Peter Pane, El Loco and L'Osteria. Broad incumbents are Hard Rock Cafe and Texas Roadhouse.
Does Coyote Café have an API?
No public API is recorded for Coyote Café.
What industry is Coyote Café in?
Coyote Café's product category is Casual Dining Restaurants. Its primary akta.pro industry code is THAFACAK, Special Occasion & Destination Restaurants, with a secondary code of THAFACAJ, All-Day Dining Restaurants. Its NAICS code is 722511 and its SIC code is 5810.