admissiontree.in
admissiontree.in is a Kolkata-based web platform, operated by ABP Pvt Ltd (ABP Group), that enables parents across India to search, compare, and apply online to K-12 schools spanning CBSE, ICSE, WBBSE, IB, IGCSE and state boards, earning per-application convenience fees.
- Company typePrivate
- Founded2019
- HeadquartersKolkata, India
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What admissiontree.in does
admissiontree.in is a web-based online school admission platform operated by ABP Pvt Ltd, the legal entity of Indian media conglomerate ABP Group, and headquartered in Kolkata, West Bengal, India. Launched in 2019, the platform serves two customer segments: parents of school-going children (nursery through Class 12) seeking to discover, compare, and apply to schools, and K-12 schools across multiple boards — CBSE, ICSE, WBBSE, WBCHSE, IB, IGCSE, and various state boards — seeking digital reach and admissions workflow tooling. As of the latest disclosures, the company employs approximately 6 people and operates entirely as a web portal (no native mobile app).
The core product is a school search, comparison, and online application engine. Parents register via mobile or email, filter schools by location, board, class, co-ed status, admission-process status, session (2026-2027, 2027-2028) and school type (Day, Day Boarding, Residential, etc.), compare shortlisted schools on parameters such as facilities, fees, and academic results, submit digital application forms with document upload (PDF, PNG, JPEG), and pay via an integrated secure payment gateway. A self-service dashboard stores drafts, transaction history, and downloadable receipts, and a WhatsApp notification channel provides admission updates. The platform is supplemented by a content-marketing blog on parenting and admissions, an "Ask TIA" chatbot widget, and an event portfolio including the annual Conversations education conference (held in Kolkata since at least 2023), the TTIS Challenge school carnival, Choto Chokhe Boro Pujo, and brand-partnered initiatives such as EXO Healthy Tiffin Talks. School-side enrollment is mediated through ABP Group tie-ups.
The business model is purely transaction-based. Individual school authorities set the application form price, which is passed through to school accounts; admissiontree.in retains only a convenience fee per application form as its revenue. There is no subscription, recurring, or listing fee visible in the disclosed material, and pricing is non-publicly disclosed. Distribution is self-serve / product-led on the parent side, with event- and content-driven community engagement supporting top-of-funnel awareness; on the supply side, schools are brought on through direct relationships anchored by ABP Group. No external funding, venture capital, or private equity investment is disclosed, and ABP Pvt Ltd remains the sole disclosed operating entity.
admissiontree.in firmographics
Firmographics- Name
- admissiontree.in
- Legal name
- ABP Pvt Ltd.
- Website
- https://admissiontree.in
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- admissiontree.in is a Kolkata-based web platform, operated by ABP Pvt Ltd (ABP Group), that enables parents across India to search, compare, and apply online to K-12 schools spanning CBSE, ICSE, WBBSE, IB, IGCSE and state boards, earning per-application convenience fees.
- Ownership category
- akta.pro rank
admissiontree.in industry classification
Industry- Product category
- Education Marketplace / School Admissions Platform
- NAICS
- Educational Support Services (611710), Educational Support Services (6117)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Student Enrollment, Admissions, Registration & Lottery Systems (EDAFAEAE)
- akta.pro secondary industries
- Registration, Admissions, Zoning & Lottery Management (EDAJAHAD), Enrollment Yield, Matriculation & Onboarding Platforms (EDAFAMAG)
Keywords
Where admissiontree.in is headquartered
LocationHeadquarters
- HQ city
- Kolkata
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
admissiontree.in business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Application Convenience Fees: Platform charges a convenience fee on top of school application form prices. The application form price is set by individual school authorities and passed through to school accounts. admissiontree.in retains only the convenience fee as revenue.
- Digital Form Processing: Revenue generated from processing digital admission forms for schools. Application fees are non-refundable once processed. The platform provides the technology infrastructure for schools to receive and manage applications online.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Per-application convenience fee for parents |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
admissiontree.in product offering
Product offeringCore offering
admissiontree.in operates an online marketplace and transactional platform that enables Indian parents to search, compare, and apply online to K-12 schools across multiple boards (CBSE, ICSE, WBBSE, IB, IGCSE, state boards). The platform supports end-to-end admission processing including school discovery, comparison, online application form filling, document upload, and fee payment via an integrated payment gateway. It monetizes by retaining a per-application convenience fee on top of school-set application prices, while schools pay to list and access the platform's parent reach.
Product overview
Admission Tree is a single online platform for school admissions in India, launched in 2019 as an ABP Group initiative. The core offering consists of the Admission Tree Platform which combines school search and comparison tools with online application submission capabilities. Parents can search schools by location, board (CBSE, ICSE, State Boards, IB, IGCSE), class level, and other parameters; compare schools; fill and submit digital application forms; upload required documents; and make secure online payments through the integrated payment gateway. The platform is supplemented by a WhatsApp notification service that keeps parents updated on admission-related information, a customer dashboard for managing applications and accessing receipts, an educational blog covering admissions guidance and parenting topics, and an events platform hosting education events like the annual Conversations summit and TTIS Challenge school carnival.
Differentiator
Problem solved
Functional benefit
Products and services
- Admission Tree Online School Admissions Platform Comprehensive web-based online admissions marketplace for Indian parents of school-going children; aggregates K-12 schools across multiple boards, enables search and comparison by location/board/class, online application form submission with document upload, and secure fee payment.
- School Registration & Listing Portal A dedicated onboarding and listing channel through which K-12 schools sign partnership agreements and register on the admissiontree.in platform to make their school profile, application forms, and admissions workflow available to parents.
Companies that use admissiontree.in
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
admissiontree.in technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
admissiontree.in partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- EXOminorEXO collaborated with admissiontree.in for the 'EXO Healthy Tiffin Talks' initiative designed to promote healthy eating habits among students. The collaboration combined health awareness, parental involvement, and brand engagement through a school-based contest where students brought healthy tiffins judged on nutritional value, creativity, and presentation.
- Schools with ABP Group PartnershipcoreSchools enter into formal tie-ups with ABP Group to list on admissiontree.in. These schools have authentication through the ABP Group partnership and can receive online applications through the platform. The relationship enables schools to reach a wider diaspora of parents while providing admissiontree.in with school listings.
- ABP Pvt Ltd (Parent Company)coreABP Pvt Ltd is the parent company and publisher of admissiontree.in. The platform operates under the ABP Group umbrella, leveraging the media group's brand credibility and operational infrastructure. ABP Pvt Ltd provides technology, legal, and operational support, including customer care, payment processing, and platform maintenance.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
admissiontree.in competitors and assessment
Company assessmentBroad incumbents
- Extramarks: Extramarks is a large K-12 EdTech player offering digital learning, assessments, and increasingly school-side services, competing with admissiontree.in for K-12 parent mindshare in India.
- Shiksha.com: Shiksha.com (Info Edge) is a large Indian education portal covering colleges, courses, and schools, providing comparison and discovery content that overlaps with admissiontree.in's SEO-driven school information play.
- CollegeDekho: CollegeDekho (Info Edge) is a broader education discovery and admissions platform covering schools, colleges, and universities; its UniApply vertical directly competes with admissiontree.in, while the parent brand provides larger scale and reach.
Emerging players
- SchoolConnx: SchoolConnx provides school discovery and admission-related services for Indian parents, with overlapping functionality on school listing and parent lead generation for schools.
Direct peers
- UniApply: UniApply (by Info Edge/CollegeDekho) is a direct competitor offering online K-12 school discovery and application submission across India, with multi-board coverage — the closest functional analog to admissiontree.in's marketplace model.
- Ezyschooling: Ezyschooling is a school admissions and discovery platform for parents in India, offering school comparison and online application services similar to admissiontree.in's core workflow.
- Yellow Slate: Yellow Slate is a school search and admissions platform focused on helping parents discover, compare, and apply to K-12 schools in India — a directly comparable admissions marketplace.
- SchoolDekho: SchoolDekho aggregates school listings and facilitates online admissions across Indian cities and boards, directly competing with admissiontree.in for parent demand and school supply.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
admissiontree.in social profiles
Digital presenceadmissiontree.in financial estimates
Financial estimateRevenue estimate
Valuation estimate
admissiontree.in leadership team
Management profileNumber of profiles
admissiontree.in funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
admissiontree.in M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about admissiontree.in
What does admissiontree.in do?
admissiontree.in operates an online marketplace and transactional platform that enables Indian parents to search, compare, and apply online to K-12 schools across multiple boards (CBSE, ICSE, WBBSE, IB, IGCSE, state boards). The platform supports end-to-end admission processing including school discovery, comparison, online application form filling, document upload, and fee payment via an integrated payment gateway. It monetizes by retaining a per-application convenience fee on top of school-set application prices, while schools pay to list and access the platform's parent reach.
Is admissiontree.in a public or private company?
admissiontree.in is a private company. It is classified as corporate owned and is currently operating.
When was admissiontree.in founded?
admissiontree.in was founded in 2019. It employs 1 to 10 people.
Where is admissiontree.in based?
admissiontree.in is headquartered in Kolkata, India, in the Asia region.
How does admissiontree.in make money?
Two revenue lines are on record. Application Convenience Fees are the primary driver. The others are digital Form Processing.
Who are admissiontree.in's main competitors?
Broad incumbents on record are Extramarks, Shiksha.com and CollegeDekho. SchoolConnx is listed as an emerging player. Direct peers are UniApply, Ezyschooling, Yellow Slate and SchoolDekho.
Does admissiontree.in have an API?
No public API is recorded for admissiontree.in.
What industry is admissiontree.in in?
admissiontree.in's product category is Education Marketplace / School Admissions Platform. Its primary akta.pro industry code is EDAFAEAE, Student Enrollment, Admissions, Registration & Lottery Systems, with a secondary code of EDAJAHAD, Registration, Admissions, Zoning & Lottery Management. Its NAICS code is 611710 and its SIC code is 8200.