Pride Health

What Pride Health does

Pride Health (legal entity: Pride Digital Health Co., Ltd., co-founded in 2024 by Dr. Ariyatash "Kang" Tungsanga) is a licensed telehealth platform focused on LGBTQ+ and marginalized communities across Asia. Founded in Singapore with operational headquarters in Bangkok, the company operates under Serene Hospital's Ministry of Health Thailand-issued telehealth license and claims LegitScript verification and HIPAA-compliant cloud infrastructure. The platform connects users to a curated network of 10+ affirming clinicians covering sexual health, HIV care, mental health, transgender health, and sleep health, with prescriptions fulfilled through partner clinics and pharmacies including SHIELDS Medical Center Bangkok, Pribta-Tangerine Clinic, and the Government Pharmaceutical Organisation (GPO) Thailand. Pride Health reports 2,500+ PrEP users and 2,200+ ED treatment users across Singapore, Hong Kong, Thailand, the UK, and the US.

The product suite spans PrEP (daily and on-demand, branded and generic Tenof-EM, Teno-EM, TAF-Mylan, Descovy), Doxy-PEP, erectile dysfunction medications (Sildenafil, Tadalafil, Kamagra Gel), HIV antiretroviral therapy (Acriptega, Kocitaf, Biktarvy, Dovato) with the OraQuick oral self-test kit, mental health psychiatry and coaching, gender-affirming hormone therapy, gender-affirming vocal coaching, sleep health, sexual health vaccines (HPV, Mpox, Hep A/B, Meningococcal), a Shigella treatment pack, and anal/rectal topicals. Underlying technology is a self-serve digital assessment flow, video teleconsultation infrastructure, and a regional partner network for prescription fulfillment and discreet home delivery (5-7 working days). All medical consultations are conducted by licensed practitioners operating under Serene Hospital's telehealth license in Thailand.

Pride Health generates revenue through per-session consultation fees ranging from approximately $11 to $205, medication sales fulfilled via partner pharmacies, and quarterly auto-refill subscription bundles (PrEP Daily & Doxy-PEP at $116-$407/quarter, PrEP On-demand & Doxy-PEP at $49/quarter, Sexual Health Bundle at THB 1,490/quarter, HIV ART subscriptions). Pricing is transparent and publicly disclosed. The go-to-market is direct-to-consumer and product-led, combining organic social (Instagram, LinkedIn, YouTube), SEO-driven content, and LGBTQ+ community referrals through partner NGOs. In November 2025, the company closed a $300,000 seed round led by A2D Ventures with Enterprise Singapore, Digital Economy Promotion Agency (Depa), and First Move. Revenue figures, total capital deployed, and detailed headcount are not disclosed.

Name

Pride Health

Legal name

Pride Digital Health Co., Ltd.

Website

https://pridehealth.care

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Pride Health is a licensed Southeast Asian telehealth platform offering confidential teleconsultations, prescription fulfillment, and discreet medication delivery of sexual health, HIV, mental health, and gender-affirming care to LGBTQ+ individuals across Asia, the UK, and the US.

Ownership category

akta.pro rank

Product category

Telehealth Services

NAICS

Offices of Physicians (6211), Offices of Physicians, Mental Health Specialists (621112), Offices of Mental Health Practitioners (except Physicians) (621330)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro industry

PRIMARYHLALAIAJ

Men’s Health Prescribing + Pharmacy Delivery Platforms

Healthcare & Life Sciences/Telehealth Platforms/Pharmacy-Integrated Telehealth & ePrescribing Platforms

SECONDARYHLALAIAA

DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription)

Healthcare & Life Sciences/Telehealth Platforms/Pharmacy-Integrated Telehealth & ePrescribing Platforms

SECONDARYHLALAAAD

Prescription-Based Digital Clinics (Condition-Specific Rx Programs)

Healthcare & Life Sciences/Telehealth Platforms/Direct-to-Consumer Virtual Care Platforms

SECONDARYHLALAHAJ

Sexual & Pelvic Health Telehealth (STI care, pelvic pain, endometriosis/PCOS support)

Healthcare & Life Sciences/Telehealth Platforms/Women’s & Family Health Telehealth Platforms (fertility, pregnancy, pediatrics)

Keywords

• Telehealth consultation services
• HIV prevention medication
• LGBTQ digital health
• Prescription medication delivery
• Sexual health treatment

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Telehealth Consultations: Revenue from doctor consultation fees across sexual health, HIV, mental health, transgender health, and sleep health. Fees range from approximately $11 to $205 per session depending on provider, duration, and service type.
2. Medication Sales (via Partner Pharmacies): Pride Health facilitates prescription fulfillment through licensed partner clinics and pharmacies. Medications include PrEP (daily and on-demand), Doxy-PEP, erectile dysfunction medications (Sildenafil, Tadalafil), HIV antiretrovirals, herpes treatments, and sleep aids. Medication costs are separate from consultation fees.
3. Subscription Plans (Auto-refill): Quarterly subscription bundles for PrEP and Doxy-PEP provide recurring revenue through auto-shipment of medications, with discounts for multi-quarter commitments. Example: PrEP Daily & Doxy-PEP bundle ranges from $116–$407 per quarter; PrEP On-demand & Doxy-PEP subscription at $49 per quarter.
4. Mental Health Coaching: Life coaching and mental health coaching sessions offered by certified coaches, with session rates ranging from $34 to $205 per session.
5. Laboratory Testing: HIV self-test kits (OraQuick oral swab) and other diagnostic products are sold separately, with recommended testing every 6 months.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Pride Health operates a licensed telehealth platform that connects LGBTQ+ individuals across Asia with affirming doctors for sexual health, HIV prevention and care, mental health, transgender/gender-affirming care, sleep health, and erectile dysfunction treatment. Patients complete online assessments, book teleconsultations, and receive prescriptions fulfilled through a network of licensed partner clinics, hospitals, and pharmacies, with discreet home delivery across Southeast Asia and quarterly auto-refill subscription bundles. The platform operates under Serene Hospital's Ministry of Health Thailand telehealth license and is LegitScript-verified with HIPAA-compliant infrastructure.

Product overview

Pride Health is a licensed telehealth platform operated by Pride Digital Health Co., Ltd. and We Do Care Co., Ltd., facilitating access to telemedicine consultations and care coordination for LGBTQ+ and marginalized communities across Asia. The platform operates under Serene Hospital's telehealth license in Thailand and offers a suite of products organized as: (1) a core telehealth consultation platform connecting patients with licensed LGBTQ-affirming doctors; (2) prescription medications including PrEP (daily/on-demand, branded/generic Tenof-EM, Teno-EM, TAF-Mylan, Descovy) and Doxy-PEP; (3) HIV care with antiretroviral therapy (ART) subscriptions and OraQuick self-test kits; (4) erectile dysfunction treatments (Sildenafil, Tadalafil, Kamagra Gel); (5) mental health and psychiatric services; (6) mental health coaching; (7) transgender health and gender-affirming hormone therapy; (8) sleep health; (9) sexual health vaccines (HPV, Mpox, Hep A/B, Meningococcal); (10) Shigella treatment packs; (11) anal/rectal care topicals; (12) gender-affirming vocal coaching; and (13) subscription bundles combining PrEP and Doxy-PEP auto-ship plans. All prescriptions are fulfilled through a network of licensed partner clinics, hospitals, and pharmacies. The platform is LegitScript-verified and HIPAA-compliant.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Doxy-PEP reduces bacterial STI risk (chlamydia, syphilis, gonorrhea) by 65–90%
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Serene HospitalcoreStrategic or Co-development PartnerPride Health operates under Serene Hospital's telehealth license in Thailand. All medical consultations are conducted by licensed medical practitioners operating under Serene Hospital's telehealth license. We Do Care Co., Ltd. (operating as Serene Hospital) is co-referenced in privacy policies as a joint data controller under Thailand's PDPA.
• SHIELDS Medical Center BangkokcoreStrategic or Co-development PartnerSHIELDS Medical Center is a modern, progressive clinic in Bangkok's Silom district specializing in sexual health and wellness. Dr. Kang Tungsanga (co-founder of Pride Health) practices at SHIELDS, providing HIV & STI screening, PrEP & PEP consultations, and IV hydration therapy. The clinic is featured as a key partner in Pride Health's care delivery network.
• Pribta-Tangerine CliniccoreStrategic or Co-development PartnerSoutheast Asia's first trans-specific health clinic. Dr. Fair (Dr. Jakkrapatara Boonruang) and Dr. Aim (Dr. Nunnapat Pungloy) practice at Pribta-Tangerine Clinic, providing gender-affirming hormone therapy and sexual health services. Pride Health has partnered with Tangerine Clinic to bring experienced, community-based counselors to patients from the beginning of their gender-affirming journey.
• Institute of HIV Research and Innovation (IHRI)coreStrategic or Co-development PartnerIHRI is one of Asia-Pacific's leading organizations in HIV research, prevention, and community-led health services, based in Bangkok, Thailand. Dr. Fair and Dr. Aim are Research Physicians at IHRI, and their clinical and research expertise informs Pride Health's evidence-based HIV and sexual health services.
• Chengal CentrecoreStrategic or Co-development PartnerChengal Centre is a progressive mental health practice in Malaysia founded by Dr. Johan Ariff bin Juhari, dedicated to providing inclusive, evidence-based psychiatric care for diverse communities with particular expertise in LGBTQ+ mental health. Dr. Johan offers consultations through Pride Health's platform.
• Ministry of Health ThailandcoreOthersPride Health is a licensed telehealth platform by the Ministry of Health Thailand, operating under Serene Hospital's telehealth license and subject to Thai medical regulations. The licensing is a key credibility and regulatory pillar.
• gayhealthminorGTM or Marketing PartnerLGBTQ+ health organization listed as a supporting partner and accredited healthcare collaborator on Pride Health's platform.
• Thai Board of InvestmentminorOthersListed among Pride Health's accredited partner organizations, suggesting active engagement with Thailand's investment promotion agency.
• OgilvyminorOthersListed as a partner organization supporting Pride Health's operations and marketing efforts.
• VodaminorOthersListed as a partner organization on Pride Health's website.
• Depa (Digital Economy Promotion Agency Thailand)minorOthersListed as a partner organization, indicating government digital economy collaboration.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• FOLX Health: US-based LGBTQ+ telehealth platform offering HRT, PrEP, sexual health, and mental health via licensed providers. Closest direct analogue by mission, audience, and multi-specialty virtual care model.
• MISTR: US PrEP telehealth and mail-order pharmacy for gay and bisexual men, offering free PrEP plus Doxy-PEP and STI testing. Directly comparable product and target demographic.
• Nurx: US telehealth platform for sexual and reproductive health (PrEP, birth control, STI testing, herpes). Comparable cash-pay online clinic model delivering prescriptions and at-home testing.
• Plume: US telehealth platform focused on gender-affirming hormone therapy and broader transgender care. Comparable as a virtual, subscription-based LGBTQ+ specialty clinic competing on trust and access.
• Q Care Plus: US-based PrEP and HIV prevention telehealth providing free PrEP plus Doxy-PEP. Comparable product line (PrEP, Doxy-PEP, HIV care) and cash-pay/funded program model.

Regional players

• Doctor Anywhere: Singapore-headquartered regional telehealth platform serving SEA consumers with teleconsults, prescriptions, and chronic care. Comparable SEA telehealth infrastructure and patient base, though generalist rather than LGBTQ+-focused.
• Halodoc: Indonesia's largest telehealth and e-pharmacy platform, offering teleconsults, prescriptions, and medication delivery. Comparable SEA virtual-care plus pharmacy-fulfillment model, with regional rather than LGBTQ+ focus.

Broad incumbents

• Included Health: Virtual care and navigation company with explicit LGBTQ+ care offering alongside broader primary care. Comparable in inclusive virtual care positioning, but operates at far larger scale across more conditions.
• Hims & Hers Health: Large US telehealth platform spanning men's sexual health (ED, PrEP-adjacent), hair, mental health, and primary care. Comparable product breadth and cash-pay subscription model, but broader and not LGBTQ+-specific.

Emerging players

• BuyEDPills: Asia-based online pharmacy offering ED medications via telehealth consults and direct delivery. Comparable product (Sildenafil/Tadalafil), SEA delivery model, and cash-pay positioning, though narrower clinical scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/pridehealth.care
• LinkedInlinkedin.com/company/pridehealth-care

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pride Health