Folx Health
Folx Health is a virtual telehealth platform providing LGBTQIA+-affirming primary care, mental health, gender-affirming hormone therapy, sexual health, and fertility services to LGBTQIA+ adults across all 50 U.S. states through a $39.99/month membership and affiliated LGBTQIA+-identifying clinician network.
- Company typePrivate
- Founded2021
- HeadquartersBoston, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Folx Health does
Folx Health, Inc. is a Boston-based virtual telehealth platform founded in 2020 to deliver healthcare services specifically designed for LGBTQIA+ adults in the United States. The platform offers a comprehensive suite of clinical services — mental health care, talk therapy, gender-affirming hormone therapy (GAHT/HRT), primary care, sexual and reproductive health, and fertility and family building — delivered through same/next-day virtual visits with clinicians of whom 81% identify as LGBTQIA+. Care is operationalized through HIPAA-compliant infrastructure with two-factor authentication and AES-256 encryption, secure asynchronous messaging, and a network of affiliated clinical practice groups (Ampersex.VA PC and multiple Marsha Medical Group entities) that operate across multiple U.S. states.
The business model combines a recurring $39.99/month subscription membership (preceded by a 10-day free trial) with fee-for-service clinical visits ($79-$199), prescription medication revenue via a partner pharmacy network shipping testosterone, estrogen, and ancillary therapies direct to members, and laboratory services routed through Quest Diagnostics. A secondary B2B motion targets employers seeking inclusive LGBTQIA+ health benefits and DEI training. Distribution is omnichannel D2C (web, mobile app, content marketing, social, SEO) supplemented by employer enterprise sales and insurance network acceptance (Cigna, Wellfleet, Evernorth, BlueCross BlueShield Minnesota).
The company has scaled to 50,000+ patients served since 2021, supported by approximately $60 million in total venture funding including a $30 million Series B led by 7wireVentures in October 2022 with participation from Bessemer Venture Partners, Define Ventures, Foresite Capital, and Polaris Partners. Auxiliary offerings include the FOLX Community Platform (5,000+ active members), a Crisis Text Line partnership for 24/7 mental health support, and the HRT Care Fund (with Point of Pride) which has distributed over $450,000 in gender-affirming care grants since 2021.
Folx Health firmographics
Firmographics- Name
- Folx Health
- Legal name
- FOLX Health, Inc.
- Website
- https://folxhealth.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Folx Health is a virtual telehealth platform providing LGBTQIA+-affirming primary care, mental health, gender-affirming hormone therapy, sexual health, and fertility services to LGBTQIA+ adults across all 50 U.S. states through a $39.99/month membership and affiliated LGBTQIA+-identifying clinician network.
- Ownership category
- akta.pro rank
Folx Health industry classification
Industry- Product category
- LGBTQ+ Telehealth Services
- NAICS
- Ambulatory Health Care Services (621), Offices of Physicians, Mental Health Specialists (621112)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)
- akta.pro primary industry
- Membership/Subscription Concierge Virtual Care (HLALAAAH)
- akta.pro secondary industries
- Care Navigation, Advocacy & Benefits Guidance Platforms (HLALADAJ), Behavioral Health & Psychiatry Virtual Care (Payer Network) (HLALACAC)
Keywords
Where Folx Health is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Folx Health business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others
Revenue model
- Subscription Membership: Monthly or annual subscription membership ($39.99/month) providing access to booking visits, peer support groups, community platform, referral network, and asynchronous care with clinical teams
- Clinical Consultations: Fee-for-service visits including primary care ($79-$159), mental health/therapy ($129-$199), and medication management ($79-$199). Can be paid via insurance or self-pay.
- Medication Sales: Prescription medications sold through partner pharmacy including testosterone ($98-$265/90 days), estrogen formulations ($45-$582/90 days), and other hormone therapies. Shipped directly to members.
- Laboratory Services: Lab testing through Quest Diagnostics at negotiated rates ($29-$47 for basic gender-affirming hormone therapy labs). Paid via insurance or out-of-pocket.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard Membership - $39.99/month |
| Subscription | Annual | Annual Membership - discounted rate |
| Unit Pricing | Pay-as-you-go | Primary Care Visits |
| Unit Pricing | Pay-as-you-go | Mental Health Visits |
| Unit Pricing | Pay-as-you-go | Medications (90-day supply) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Folx Health product offering
Product offeringCore offering
Folx Health operates a virtual telehealth platform providing LGBTQIA+-specialized healthcare across mental health, therapy, gender-affirming hormone therapy, primary care, sexual and reproductive health, and fertility. Members access care through a $39.99/month subscription membership with direct-to-consumer booking, partner pharmacy medication delivery, lab services through Quest Diagnostics, and a peer-support Community Platform. The company also sells enterprise solutions to employers and operates the HRT Care Fund for financial assistance with gender-affirming care.
Product overview
FOLX Health operates as a virtual healthcare platform providing comprehensive, affirming healthcare services specifically designed for the LGBTQIA+ community. The platform offers a suite of core clinical services including Mental Health Care, Therapy, Gender-Affirming Care (hormone therapy), Primary Care, Sexual & Reproductive Health, and Fertility & Family Building. These services are delivered through a subscription membership model ($39.99/month) with additional fee-based components for clinical consultations, medications, and lab work. Supplementary offerings include the FOLX Community Platform for peer support and community connection, a Crisis Text Line partnership for 24/7 mental health crisis support, the HRT Care Fund for financial assistance with gender-affirming hormone therapy, and The Library for educational resources. The platform connects members with LGBTQIA+-specialized clinicians across all 50 U.S. states.
Differentiator
Problem solved
Functional benefit
Products and services
- Mental Health Care Virtual mental health care services for LGBTQIA+ adults, including ongoing support, medication management, and crisis intervention, delivered by LGBTQIA+-specialized clinicians.
- Therapy Virtual talk therapy sessions with LGBTQIA+-specialized clinicians for ongoing mental wellness support.
- Gender-Affirming Care Comprehensive gender-affirming hormone therapy (GAHT/HRT) including testosterone, estrogen, and related medications with ongoing clinical monitoring and direct-to-member pharmacy shipping.
- Primary Care Virtual primary care services for general health needs of LGBTQIA+ adults, including annual wellness exams, preventive care, and ongoing condition management.
- Sexual & Reproductive Health Sexual and reproductive health services for LGBTQIA+ adults, including STI testing, PrEP, and related care.
- Fertility & Family Building Fertility planning and family building services tailored for LGBTQIA+ individuals and couples.
- FOLX Community Platform Digital community space offering events, educational resources, peer support groups, and forums for LGBTQIA+ members to connect and share resources; serves over 5,000 active members.
- HRT Care Fund Financial assistance program providing year-long grants covering gender-affirming hormone therapy prescriptions, clinical visits, lab work, and care navigation for eligible individuals, delivered through partnership with Point of Pride.
Quantifiable outcome
- 84% of FOLX members report emotional benefits to receiving care with FOLX
- +3 more outcomes
Companies that use Folx Health
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Folx Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
Folx Health partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Crisis Text LinecoreNonprofit partnership providing free, 24/7, confidential text-based mental health support in English and Spanish. FOLX members can text FOLX to 741741 to reach volunteer crisis counselors. Supports FOLX's mental health services expansion.
- Point of PridecoreNonprofit partner for the FOLX Care Fund providing financial assistance for gender-affirming hormone therapy. Since 2021, over $450,000 in grants have been distributed for prescriptions, clinical visits, labs, and support services.
- Quest DiagnosticscoreLaboratory services partner providing Quest Diagnostics facilities for member lab work. FOLX offers negotiated rates for members through this partnership.
- Partner Pharmacy NetworkcorePartner pharmacy network ships medications directly to members with prices including shipping and essential supplies (like injection materials). Provides testosterone, estrogen, and other hormone therapies.
- Ampersex.VA PC, Marsha Medical Group, P.A., Marsha Medical Group of CA, P.C., Marsha Medical Group of Kansas, P.A., Marsha Medical Group of New Jersey, P.C., AS Medical of New York, P.C.coreAffiliated practice groups that perform clinical services for FOLX members. These providers deliver care through the FOLX platform under HIPAA privacy practices.
- Insurance Partners (Cigna, Wellfleet, Evernorth, BlueCross BlueShield Minnesota)coreInsurance providers accepted by FOLX for member clinical consultations, medications, and lab services. Expands accessibility and reduces out-of-pocket costs for members.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Folx Health competitors and assessment
Company assessmentDirect peers
- Plume Health: Plume is a direct competitor offering telehealth-based gender-affirming hormone therapy and primary care specifically for transgender and nonbinary individuals. It competes head-to-head with FOLX's gender-affirming care core service and shares the same patient acquisition channels.
- Hims & Hers Health: Hims & Hers is a large public telehealth platform offering hormone therapy, primary care, and mental health services. While not LGBTQIA+-specialized, it directly competes for FOLX's HRT and primary care patients and shares a subscription-plus-fee-for-service revenue model.
- Included Health: Included Health (formerly Grand Rounds Health + Doctor On Demand) provides LGBTQIA+-focused healthcare navigation, virtual care, and mental health services. It directly overlaps with FOLX's mission of providing affirming care and benefits guidance to LGBTQIA+ individuals and employees.
- Talkspace: Talkspace is an online therapy platform providing virtual mental health services via subscription. It competes directly with FOLX's therapy and mental health offerings for both consumer and employer-sponsored mental health benefits.
Broad incumbents
- Ro: Ro is a well-funded direct-to-consumer telehealth platform offering men's and women's health, including hormone therapy, fertility, and primary care. It is broader than FOLX but overlaps on HRT, sexual health, and fertility, competing for the same digital-first consumer.
- K Health: K Health is a virtual primary care platform offering affordable, insurance-integrated primary care. It overlaps with FOLX's primary care offering and competes for price-sensitive consumers seeking telehealth-based general healthcare.
- BetterHelp: BetterHelp is the largest online therapy platform, offering subscription-based virtual therapy. It competes with FOLX's therapy offering as a broader, lower-cost alternative for consumers and via employer benefits partnerships.
- Teladoc Health: Teladoc is the largest incumbent in virtual care, offering general medical, mental health, and specialty services via subscription and enterprise contracts. It competes with FOLX for employer benefits contracts and serves as a broad incumbent in the same telehealth category.
- One Medical (Amazon): One Medical, acquired by Amazon, offers membership-based primary care with both in-person and virtual components. It overlaps with FOLX's primary care and subscription membership model and competes for employer-sponsored benefits dollars.
Emerging players
- Maven Clinic: Maven Clinic is a virtual care platform for women's and family health, including fertility, pregnancy, and mental health. It overlaps with FOLX's fertility and family-building services and shares a payer-sponsored and employer benefits go-to-market motion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Folx Health social profiles
Digital presenceFolx Health compliance and trust
Trust signalCompliance2 records
Folx Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Folx Health leadership team
Management profileNumber of profiles
Profiles3 records
Folx Health subsidiaries and ownership
Company hierarchySubsidiaries6 records
Folx Health funding detail
Funding detailFunding overview
Funding rounds4 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Folx Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Folx Health
What does Folx Health do?
Folx Health operates a virtual telehealth platform providing LGBTQIA+-specialized healthcare across mental health, therapy, gender-affirming hormone therapy, primary care, sexual and reproductive health, and fertility. Members access care through a $39.99/month subscription membership with direct-to-consumer booking, partner pharmacy medication delivery, lab services through Quest Diagnostics, and a peer-support Community Platform. The company also sells enterprise solutions to employers and operates the HRT Care Fund for financial assistance with gender-affirming care.
Is Folx Health a public or private company?
Folx Health is a private company. It is classified as venture growth investor backed and is currently operating.
When was Folx Health founded?
Folx Health was founded in 2021. It employs 51 to 100 people.
Where is Folx Health based?
Folx Health is headquartered in Boston, United States, in the North America region.
How does Folx Health make money?
Four revenue lines are on record. Subscription Membership is the primary driver. The others are clinical Consultations, medication Sales and laboratory Services.
Who are Folx Health's main competitors?
Direct peers on record are Plume Health, Hims & Hers Health, Included Health and Talkspace. Broad incumbents are Ro, K Health, BetterHelp, Teladoc Health and One Medical (Amazon). Maven Clinic is listed as an emerging player.
Does Folx Health have an API?
No public API is recorded for Folx Health.
What industry is Folx Health in?
Folx Health's product category is LGBTQ+ Telehealth Services. Its primary akta.pro industry code is HLALAAAH, Membership/Subscription Concierge Virtual Care, with a secondary code of HLALADAJ, Care Navigation, Advocacy & Benefits Guidance Platforms. Its NAICS code is 621 and its SIC code is 8011.