Amazing Floors

What Amazing Floors does

Amazing Floors LP is a privately held, family-owned flooring and countertop retailer and installer headquartered in a single showroom at 1366 State Hwy 71, Bastrop, Texas. Founded in 1991, the company sells hardwood, laminate, carpet, luxury vinyl, and tile flooring alongside natural stone and quartz countertops (granite, quartz, marble, travertine, quartzite, soapstone), and is a certified Schluter-Shower System dealer for integrated waterproof shower installations. Complementary services include professional floor cleaning, refinishing, repair, and 24-hour emergency water damage response covering assessment, drying, removal, and reinstallation.

The business operates as a single-location, direct-to-consumer retailer with no intermediary or e-commerce channel. Its go-to-market combines a physical showroom, a free in-home estimate and sample-delivery motion, and phone-based inside sales. Pricing is quote-based rather than published, with financing offered on larger projects. Brand relationships span tier-1 manufacturers — Mohawk, Shaw Floors, Anderson Tuftex, COREtec (Shaw), Cambria, Silestone (Cosentino), Daltile, Marazzi, Vicostone — supplemented by slab distributors (CRS Marble & Granite, Triton Stone, Trinity Hardwood, Arizona Tile).

The customer base consists primarily of residential homeowners in Bastrop and the surrounding Central Texas region undertaking remodeling or replacement projects, with a secondary segment of small commercial accounts. The owner reportedly brings over 30 years of flooring industry experience, including 20 years as an installer, and the company employs approximately 30 people in total. There is no disclosed parent company, outside capital, app product, or AI/technology component to the offering.

Name

Amazing Floors

Legal name

Amazing Floors LP

Website

https://amazingfloorsonline.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

Amazing Floors LP is a family-owned flooring and countertop retailer and installer in Bastrop, Texas, founded in 1991, serving residential homeowners and small commercial customers across Central Texas with hardwood, vinyl, carpet, tile, natural stone countertops, and certified Schluter shower installations.

Ownership category

akta.pro rank

Product category

Flooring and Countertop Installation Services

NAICS

Floor Covering Retailers (449121), Flooring Contractors (23833), Carpet and Upholstery Cleaning Services (561740)

akta.pro primary industry

Flooring Installation Services (Retailer-Affiliated) (CRAIAGAK)

akta.pro secondary industries

Hardwood Floor Installation (HSAPAGAA), Tile & Stone Flooring Installation (HSAPAGAE), Luxury Vinyl (LVP/LVT) Flooring Retail (CRAIAGAD)

Keywords

• Flooring installation
• Countertop installation
• Floor care services
• Shower system installation
• Water damage restoration

Headquarters

HQ city

Bastrop

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Flooring Products and Installation: Sale and professional installation of flooring materials including hardwood, laminate, carpet, tile, and luxury vinyl. Revenue is generated through product markup and installation labor fees. The company offers complete installation services performed by their experienced crews.
2. Countertop Products and Installation: Sale and professional installation of countertop materials including granite, quartz, marble, travertine, quartzite, and soapstone. Revenue generated through material sales and fabrication/installation services. The company manages the entire process from selection and templating to professional installation.
3. Shower System Installation: Installation of Schluter Shower Systems including waterproofing, tile work, and custom finishing. Revenue from materials and specialized installation labor for bathroom renovation projects.
4. Floor Care Services: Professional floor cleaning, repair, and maintenance services including carpet cleaning, hardwood refinishing, tile and grout cleaning, and floor repairs. Services offered on-demand to existing and new customers.
5. Emergency Water Damage Services: 24-hour emergency water damage response including assessment, drying, removal, and reinstallaton of damaged flooring. Available around the clock for water damage emergencies in the Bastrop area.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Amazing Floors LP is a family-owned flooring and countertop retailer and installer operating from a physical showroom in Bastrop, Texas. Founded in 1991 with approximately 30 employees, the company sells and professionally installs flooring (hardwood, laminate, carpet, vinyl, tile) and countertop materials (granite, quartz, marble, travertine, quartzite, soapstone) sourced from premium brands. Beyond materials and installation, the company offers complementary floor care services and 24-hour emergency water damage restoration, and is a certified Schluter Shower System dealer.

Product overview

Amazing Floors LP is a family-owned flooring and countertop retail and installation company serving Bastrop, TX since 1991. The company operates as a single-location showroom offering a comprehensive product portfolio organized into three main categories: Flooring (Hardwood, Laminate, Carpet, Luxury Vinyl, and Tile), Countertops (Granite, Quartz, Marble, Travertine, Quartzite, and Soapstone), and Shower Systems (Schluter-Shower System). The company also provides complementary services including professional installation, cleaning, repair, and 24-hour water damage emergency response. Products are sourced from multiple industry-leading brands including Mohawk, Shaw Floors, Anderson Tuftex, COREtec, Silestone, Daltile, Marazzi, and Cambria. The business model combines product sales with installation services, offering free in-home estimates where samples are brought to customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Flooring Sales and Installation Sale and professional installation of residential flooring products including hardwood, laminate, carpet, vinyl, and tile sourced from brands such as Mohawk, Shaw, Anderson Tuftex, and COREtec, targeted at local homeowners undertaking remodels or replacements.
• Countertop Sales and Installation Sale and installation of countertop materials including granite, quartz, marble, travertine, quartzite, and soapstone from brands such as Silestone, Daltile, Marazzi, and Cambria, typically supplied as part of kitchen or bath remodel projects for residential customers.
• Schluter Shower System Installation Certified installation of Schluter waterproof shower systems, providing homeowners a specialized, warrantied shower build using manufacturer-approved methods.
• Floor Care Services Cleaning, maintenance, and restorative care services for installed flooring products, helping customers extend the life of their flooring investments.
• 24-Hour Water Damage Restoration Emergency 24-hour response for water and flood damage affecting flooring, providing mitigation and restoration to limit further damage and prepare the property for repair or replacement.

Quantifiable outcome

• Over 30 years in business serving the Bastrop community
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

17 partnerships are on record, tiered core, preferred and secondary.

• Schluter SystemscoreTechnology or IntegrationAmazing Floors LP is a certified dealer and Schluter-authorized installer of the Schluter-Shower System. This is an integrated waterproofing product family that forms a fully sealed, waterproof and vapor-tight shower assembly. The company is certified in proper installation techniques for this system.
• Mohawk FlooringpreferredOthersMohawk Flooring brand products are featured and sold at the Amazing Floors showroom. Mohawk is one of the world's largest flooring manufacturers offering hardwood, laminate, carpet, vinyl, and tile products.
• Shaw FloorspreferredOthersShaw Floors products are carried at the Amazing Floors showroom, including COREtec and other waterproof flooring collections suitable for the Texas climate.
• Anderson TuftexpreferredOthersAnderson Tuftex premium flooring brand is featured in the Amazing Floors showroom inventory.
• CambriapreferredOthersCambria quartz countertop products are available at the Amazing Floors showroom.
• SilestonepreferredOthersSilestone quartz countertop brand by Cosentino is carried at the showroom, known for low-maintenance, antimicrobial quartz surfaces.
• COREtecpreferredOthersCOREtec luxury vinyl plank (LVP) waterproof flooring is a featured brand, particularly recommended for Central Texas humidity and high-traffic households.
• DaltilepreferredOthersDaltile tile products are available including slip-resistant porcelain and ceramic tiles rated for high-moisture bathroom safety.
• MarazzipreferredOthersMarazzi USA tile products are available at the showroom, including textured porcelain options for bathroom floors.
• LW FlooringpreferredOthersLW Flooring brand hardwood and flooring products are featured in the showroom selection.
• VicostonesecondaryOthersVicostone quartz countertop brand is available as a low-maintenance countertop option at the showroom.
• Arizona TilesecondaryOthersArizona Tile products are available through the Amazing Floors showroom.
• Engineered FloorssecondaryOthersEngineered Floors carpet and flooring products are available at the showroom.
• CRS Marble & GranitesecondaryOthersCRS Marble & Granite slab products are available for countertop fabrication and installation.
• Trinity Hardwood DistributorssecondaryOthersTrinity Hardwood Distributors supply hardwood flooring materials to the showroom.
• Triton StonesecondaryOthersTriton Stone natural stone and slab products are available for countertops.
• American OleansecondaryOthersAmerican Olean tile products are part of the tile inventory at the showroom.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Flooring America: Cooperative of locally-owned flooring retailers offering hardwood, carpet, vinyl, and tile with professional installation. Closely mirrors Amazing Floors' family-owned, locally-branded retail-showroom model.
• Floor & Decor: National specialty flooring retailer operating large-format showrooms that sell hard surface, tile, and installation accessories direct to consumers and pros. Closest public comparable to Amazing Floors' retail-plus-installation model, but at vastly greater scale.
• LL Flooring: National specialty retailer of hardwood, vinyl, laminate, and tile flooring with installation services. Direct peer in product mix and retail-with-installation model, though with much broader geographic reach.
• Empire Today: Direct-to-consumer flooring specialist famous for its in-home sales model, free in-home estimates, and one-stop shopping across carpet, hardwood, tile, and vinyl. Highly comparable GTM to Amazing Floors' free in-home consultation approach.
• Carpet One Floor & Home: Member-owned flooring cooperative with locally-owned stores selling carpet, hardwood, tile, vinyl, and countertops alongside installation. Same combination of premium brand offerings, local ownership, and full-service installation.

Broad incumbents

• The Home Depot: Largest US home improvement retailer with extensive flooring, countertop, and shower installation services across all major brands. Competes with Amazing Floors on price, selection, and convenience, but does not offer the same consultative in-home expertise.
• Bedrosians Tile & Stone: Family-owned tile, stone, and flooring distributor with showrooms across the Western US selling directly to consumers and trade. Comparable specialism in natural stone and tile that overlaps with Amazing Floors' slab and tile offerings.
• MSI Surfaces: Major wholesale distributor and direct retailer of flooring, countertops, and wall tile with nationwide showroom network. Overlaps with Amazing Floors' hard-surface and countertop assortment, though primarily B2B-oriented.
• Lowe's: National home improvement chain with flooring, countertop, and bathroom installation services. Comparable product breadth but differentiated primarily on price and one-stop convenience rather than consultative sales.

Others

• HomeStars (Angi/Leads) Pro Flooring Installers: Angi-listed independent flooring contractors and small local installers compete directly with Amazing Floors' installation service in Bastrop/Central Texas. Relevant adjacent competitors for project-by-project service work rather than showroom retail.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Amazing-Floors-61551048033521
• Instagraminstagram.com/amazingfloors_lp
• LinkedInlinkedin.com/company/amazing-floors

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amazing Floors