What Ambius Sverige does

Ambius Sverige, operating through Ambius AB, is Sweden's largest plant interior design company and a subsidiary of Rentokil Initial plc (LSE: RPI), a global hygiene and pest-control conglomerate. The company designs, installs, and maintains indoor plant installations — including office plants, living and moss walls, lava panels, and photo/ceiling panels — for corporate offices, real estate, hospitality, healthcare, retail, education, and public-sector clients. Complementing its core plant care and rental offering are Premium Scenting (patented micro-droplet scent diffusion), VIRUSKILLER air purifiers (independently tested at 99.9999% virus neutralization), Ultra Protect touch-free hand sanitization, fruit-delivery subscriptions, Christmas-tree rentals, and a sustainability-focused Ecoline sub-brand using 3D-printed recycled-material pots.

The business operates on a recurring subscription model — typically monthly billing covering plant delivery, installation, ongoing maintenance, and a replacement guarantee — alongside one-time purchase and maintenance-only tiers. Ambius runs a direct enterprise field-sales motion with dedicated Key Account Managers and nine regional service offices across Sweden (Spånga, Kista, Västerås, Örebro, Linköping, Karlstad, Staffanstorp, Västra Frölunda, Växjö), supplemented by an Återbruk e-commerce channel and Växtyra retail events. In June 2026, Ambius acquired InredningsTaktik (MSEK 11.5 revenue, 14 employees), consolidating its Swedish market position.

Financially, Ambius AB reported MSEK 135.5 in 2025 revenue with 120 employees; combined with InredningsTaktik, 2025 pro-forma revenue is approximately MSEK 147. The company holds ISO 9001 and ISO 14001 certifications and is committed to the Science Based Targets initiative, positioning it to benefit from the EU EPBD directive mandating green infrastructure in buildings.

Name

Ambius Sverige

Legal name

Ambius Sverige

Website

https://ambius.se

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Ambius Sverige is Sweden's largest plant interior design company and a Rentokil Initial plc subsidiary, offering recurring plant rental, maintenance, scent marketing, and air-purification services to corporate, real estate, healthcare, retail, and public-sector clients nationwide.

Ownership category

akta.pro rank

Product category

Interior Plant Design and Workplace Wellness Services

NAICS

Landscaping Services (561730), Landscape Architectural Services (54132)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200), Perfumes, Cosmetics & Other Toilet Preparations (2844), Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)

akta.pro primary industry

Commercial Landscape Design & Installation (HSAIABAJ)

akta.pro secondary industries

Landscape Maintenance Plans & Post-Installation Care (Establishment Services) (HSAIABAL), Container Gardening Design, Planting & Maintenance (HSAIAFAN), Seasonal Color, Planting & Horticultural Services (BPABADAL)

Keywords

• Plant interior design
• Biophilic design services
• Workplace plant rental
• Scent marketing solutions
• Indoor air purification

Headquarters

HQ city

Spånga (Stockholm)

HQ country

Sweden

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Plant Interior Design and Installation: Design, installation, and ongoing maintenance of plant interiors for businesses. Services include renting or purchasing plants, pots, and accessories. Rental service includes full care and plant guarantee.
2. Plant Rental Services: Full-service plant rental including regular maintenance visits, watering, pruning, and plant replacement guarantee.
3. Plant Maintenance Services: Maintenance-only services for businesses that already own plants. Regular service visits for watering, feeding, pruning, and pest control.
4. Scent Marketing (Premium Scenting): Scent marketing services with programmable systems. Revenue from installation, ongoing service visits, and scent cartridge replacements.
5. Air Purifiers and Hand Sanitizers: Sale and rental of VIRUSKILLER air purifiers and Ultra Protect hand sanitizer dispensers.
6. Fruit Delivery Services: Fresh fruit subscription delivery to workplaces, with seasonal selections delivered regularly.
7. Christmas Tree Rental: Rental of artificial Christmas trees with decoration and installation. Includes delivery, setup, and removal.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Ambius Sverige designs, installs and maintains plant interiors for Swedish businesses, offering a full-service rental/subscription model that includes plants, pots, ongoing watering, pruning, pest control and a plant replacement guarantee. The company also delivers complementary workplace wellness services including Premium Scenting scent marketing using patented micro-droplet diffusers, VIRUSKILLER air purification units, Ultra Protect touch-free hand sanitization, fruit basket subscriptions, Christmas tree rentals and an Ecoline sub-brand of climate-positive plant interiors built with recycled-material pots.

Product overview

Ambius Sverige is Sweden's largest plant interior design company offering a comprehensive portfolio of plant decoration and related services for businesses. The core offering consists of Växtinredning (plant interior design and installation) combined with Växtservice (ongoing plant maintenance with plant guarantee). These are supported by complementary services including Doftmarknadsföring/Premium Scenting (scent marketing with patented micro-droplet technology), VIRUSKILLER™ luftrenare (air purification systems), Ultra Protect handdesinfektion (sanitization), frukt (fruit subscriptions), and julgranar (Christmas tree rentals). Vertical greenery solutions include växtväggar (living plant walls), mossväggar (moss walls), lavpaneler (lava panels), and växttavlor/LivePicture (picture-format displays). The Ecoline sub-brand offers climate-positive alternatives using recycled materials. The company operates on a service model offering rental with maintenance, purchase-only, or maintenance-only options, with offices across Sweden serving corporate clients.

Differentiator

Problem solved

Functional benefit

Brands

• Ambius Ecoline: A climate-positive plant interior design concept for environmentally conscious customers, focusing on sustainable products including pots made from recycled materials, plants with lower carbon footprint, and eco-friendly substrates.
• Open Ceiling
• Ambius Återbruk

Products and services

• Växtinredning (Plant Interior Design) End-to-end design, supply and installation of plants, pots and accessories for Swedish corporate environments, including living plants, artificial plants, vertical greenery and exterior plants, with optional ongoing maintenance.
• Växtservice (Plant Maintenance Service) Scheduled plant care including watering, feeding, pruning, pest control and replacement guarantees for both Ambius-supplied plants and customer-owned plants in office environments.
• Doftmarknadsföring / Premium Scenting Scent marketing service using patented micro-droplet diffusers (AeraTouch, AirQ590, AirQ890, AirQ1290/ScentStream) to deliver branded scent atmospheres for spaces from 93 m² up to 4,250 m³.
• Julgranar (Christmas Tree Rental) Rental of artificial Christmas trees with optional decorations, including delivery, installation and removal; available in four height options and four color packages (Barcelona, Monaco, Paris, Reykjavik).
• VIRUSKILLER™ Luftrenare (Air Purifiers) Sale and rental of advanced air purification units (Hextio, VK 401, VK 102) using combined pre-filter, particle filter, carbon filter and reactor chamber technology, independently tested to neutralize 99.9999% of viruses on a single air pass.
• Ultra Protect Handdesinfektion Touch-free hand sanitizer dispenser on an adjustable mobile floor stand with 1 liter of fragrance-, color- and alcohol-free sanitizer providing approximately 1,700 doses and neutralizing 99.99% of bacteria and viruses.
• Frukt (Workplace Fruit Subscription) Subscription delivery of fresh, seasonally adjusted fruit baskets to workplaces to boost employee energy, health and wellbeing.
• Ambius Ecoline Sustainable plant interior concept featuring Sweden-manufactured 3D-printed pots made from recycled medical equipment and industrial rubber, MPS ABC certified plants, and eco-friendly substrates with reduced plastic.
• Webbshop för Återbruk (Ambius Återbruk) Online marketplace for second-hand plant interiors, premium pots, containers and plants previously used in customer offices, sold at favorable prices to businesses and individuals.

Quantifiable outcome

• Plants on office can reduce sick leave by up to 30% and improve air quality by filtering harmful substances and raising humidity
• +6 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• InredningsTaktikcoreStrategic or Co-development Partner · 30 June 2026Ambius acquired InredningsTaktik, an established plant interior company with a strong base in Stockholm and Uppsala. The acquisition strengthens Ambius's market position and secures important expertise and a unique, sustainable working method in urban environments. InredningsTaktik has been known for their strong sustainability profile, using public transport instead of service cars for maintenance and deliveries in city areas.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Scentair: Global scent-marketing company providing scent diffusion systems and fragrance solutions for hotels, retail and commercial spaces. Direct peer on the Premium Scenting business line Ambius operates.
• Air Aroma International: Australia-headquartered scent marketing and ambient fragrance company serving hotels, retail and corporate clients globally. Direct competitor to Ambius's Premium Scenting offering.
• Tropical Plants Services: UK specialist in indoor plant hire and maintenance for offices and commercial premises. Directly comparable in subscription-based plant rental, ongoing service visits and corporate customer base.
• Planteria Group: UK-based B2B interior landscaping company providing plant design, installation and maintenance for corporate, hospitality and retail clients. Closest international analogue to Ambius's core plant-rental and maintenance model.

Broad incumbents

• Sodexo: Global food and facilities management company with workplace-wellness and interior-plant services. Competes with Ambius for large enterprise contracts as part of broader integrated facility offerings.
• Mood Media: Large global provider of in-store customer-experience solutions including scent, sound and visual marketing. Overlaps with Ambius's scent-marketing line as part of a much broader portfolio.
• ISS A/S: Global facility services provider whose service catalog includes indoor plant care and workplace-wellness offerings. Competes with Ambius for integrated facility-services contracts in the Nordic region.

Regional players

• Plantasjen: Leading Nordic garden-center and plant retail chain. Adjacent peer operating in the Nordic plant market but with a consumer-retail model rather than Ambius's B2B service model.
• Greenstyle Innenraumbegrünung: Germany-based interior landscaping provider offering design, installation and maintenance of indoor greenery for commercial clients. Comparable in service scope but operating in a different national market.

Others

• Rentokil Initial plc: Public parent company of Ambius and global pest-control/hygiene group. Included as a strategic ecosystem reference rather than a competitor — Ambius leverages its brand, infrastructure and global account base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/AmbiusVideos
• Facebookfacebook.com/ambiussverige
• LinkedInlinkedin.com/company/ambius-sverige
• Instagraminstagram.com/ambius_se

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ambius Sverige