Zabbix
Latvia-based open-source enterprise observability platform monitoring IT and OT infrastructure across networks, servers, cloud, containers, databases, and IoT. Revenue comes from Zabbix Cloud SaaS, support subscriptions, professional services, training, and a 290+ partner network serving 300,000+ deployments globally.
- Company typePrivate
- Founded2001
- HeadquartersRiga, Latvia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Zabbix does
Zabbix is a Latvia-headquartered, privately held software company founded in 2001 that develops an enterprise-class open-source observability and monitoring platform for IT and OT infrastructure. The platform monitors networks, servers, cloud environments, containers, VMware, Windows, IoT devices, logs, applications, services, and databases, and is delivered through three deployment modes: Zabbix On-Premise (free, GPL-licensed download), Zabbix Cloud (fully-managed SaaS), and Zabbix Public Cloud (marketplace images on AWS, Azure, Google Cloud, and Red Hat OpenShift). The technology stack includes a next-generation monitoring agent (Zabbix Agent 2) with plugin architecture, native high-availability and load-balancing capabilities, SNMP bulk monitoring, and built-in support for the EU NIS2 cybersecurity directive. Underlying integrations cover ServiceNow, Prometheus (via Promabbix), Grafana, Docker API, Ansible, and VMware, with a Python SDK and a documented REST API for custom automation.
Zabbix monetizes through six revenue streams: support subscriptions (annual, tiered, with guaranteed 24/7 coverage and a 12-minute average response time), Zabbix Cloud SaaS (monthly billing), professional services (multi-year engagements covering implementation, integration, migration, upgrade, template building, custom development, and consulting), training and certification (instructor-led courses plus the Zabbix Academy online platform), partner program revenue (290+ certified, premium, and reseller partners), and channel partnerships with hyperscalers. The go-to-market combines product-led growth through the free download with community-led growth via forums, regional meetups, the annual Zabbix Summit in Riga, and enterprise field sales backed by regional offices in the United States, Japan, Brazil, Mexico, and France.
The company serves customers across banking and finance (SEB, fTLD Registry), aerospace and government (ESA, NATO, ICANN), telecommunications (Vodacom, Orange, T-Systems), automotive (SEAT), retail technology (QU!CK Scan & Go, Linx), gaming (Nexon), and healthcare (Connecture DRX), with a global footprint spanning 300,000+ deployments across 190+ countries. Founder Alexei Vladishev remains the public face of the company, and recent strategic activity has emphasized the Zabbix Cloud SaaS launch, the Zabbix 7.4 and 7.0 LTS platform releases, NIS2 compliance positioning, and 2026 recognition by ISG as the top leader in observability emerging providers.
Zabbix firmographics
Firmographics- Name
- Zabbix
- Legal name
- Zabbix LLC
- Website
- https://zabbix.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Latvia-based open-source enterprise observability platform monitoring IT and OT infrastructure across networks, servers, cloud, containers, databases, and IoT. Revenue comes from Zabbix Cloud SaaS, support subscriptions, professional services, training, and a 290+ partner network serving 300,000+ deployments globally.
- Ownership category
- akta.pro rank
Zabbix industry classification
Industry- Product category
- IT Infrastructure Monitoring and Observability Software
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Capacity Planning, Cost Optimization & FinOps Monitoring (HDABAJAK)
- akta.pro secondary industries
- Digital Experience Monitoring & Management (DEX/DEM, AIOps for EUC) (BPAEAIAF), Hybrid Cloud Management, Monitoring & FinOps (HDABAMAD)
Keywords
Where Zabbix is headquartered
LocationHeadquarters
- HQ city
- Riga
- HQ country
- Latvia
- HQ region
- Europe
Offices6 records
Markets served
Zabbix business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Open Source Software (Free): The core Zabbix software is 100% free and open-source under GPL license. Users can download, deploy, and use the software without any licensing fees or per-device charges.
- Professional Services: Paid professional services including implementation, integration, migration, upgrade, template building, custom development, and consulting services delivered by Zabbix experts.
- Support Subscriptions: Subscription-based support contracts with different tiers offering varying response times and support coverage (24/7 with 12-minute average response time guaranteed).
- Zabbix Cloud (SaaS): Fully-managed SaaS platform subscription for cloud deployment with scalability, security, and zero maintenance benefits.
- Training and Certification: Revenue from instructor-led training courses, certification exams, and Zabbix Academy online learning platform.
- Partner Program Revenue: Revenue generated through the partner ecosystem including certified partners, premium partners, and distributors who resell and implement Zabbix solutions globally.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Zabbix On-Premise (Free Open Source) |
| Subscription | Monthly | Zabbix Cloud (SaaS) |
| Subscription | Annual | Support Subscriptions |
| Hybrid | Multi-year contract | Professional Services |
| Subscription | Pay-as-you-go | Training & Certification |
Go-to-market motion3 records
Distribution channels9 records
Marketing channels15 records
Zabbix product offering
Product offeringCore offering
Zabbix develops and distributes a 100% open-source enterprise-class monitoring and observability platform that collects, processes, and visualizes data across networks, servers, cloud environments, containers, VMware, Windows, IoT devices, logs, applications, services, and databases. The company sells the platform via free on-premise download, a fully-managed Zabbix Cloud SaaS offering, and public cloud images on AWS, Azure, Google Cloud, and Red Hat OpenShift, supplemented by paid support subscriptions, professional services, and training.
Product overview
Zabbix is an enterprise-class open source observability solution offering a unified platform for monitoring IT and OT infrastructure. The core portfolio consists of three deployment options: Zabbix On-Premise (free open-source software with full ownership), Zabbix Cloud (fully-managed SaaS platform), and Zabbix Public Cloud (deployable on AWS, Azure, Google Cloud, and Red Hat OpenShift). The platform is enhanced by Zabbix Agent 2 (for extended monitoring capabilities), Zabbix Mobile App (for on-the-go alerting), and supported by Zabbix Academy (online training and certification). Professional services include implementation, integration, migration, and consulting offerings through a global partner network of 290+ partners. Zabbix monitors networks, servers, cloud infrastructure, containers, VMware environments, Windows, IoT devices, logs, applications, services, and databases.
Differentiator
Problem solved
Functional benefit
Brands
- Zabbix Cloud: A fully-managed SaaS platform providing scalable, secure monitoring solutions without the need for on-premise installation or maintenance.
- Zabbix On-Premise
- Zabbix Academy
- Zabbix Summit
Products and services
- Zabbix On-Premise Free, 100% open-source enterprise monitoring platform deployed on customer infrastructure, providing full ownership and autonomy with no license fees or per-device charges. Targeted at high-security and regulated industries requiring maximum control and data privacy.
- Zabbix Cloud
Quantifiable outcome
- 75% reduction in perishable product losses through proactive monitoring
- +2 more outcomes
Companies that use Zabbix
Customer profileNamed customers14 records
Segments11 records
Ideal customer profiles5 records
Zabbix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability4 records
Feature18 records
Zabbix partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core, flagship, strategic, premium and certified.
- Zabbix Partner ProgramcoreGlobal partner network with 290+ partners across North and South America, Europe, Asia, and Australia. Partners receive training, certification, and support to deliver Zabbix solutions locally. Tiered program including Premium Partners, Certified Partners, and Resellers.
- AWS (Amazon Web Services)flagshipZabbix is available on AWS Marketplace with native integrations for AWS cloud services monitoring. Enterprise customers deploy Zabbix on AWS infrastructure.
- Microsoft AzureflagshipZabbix is available on Azure Marketplace with native Azure cloud monitoring capabilities.
- Google Cloud PlatformflagshipZabbix offers native monitoring capabilities for Google Cloud Platform environments.
- Red HatflagshipZabbix is available as a certified container image for Red Hat OpenShift. Zabbix participates in Red Hat Summit events as exhibitor and sponsor.
- CiscostrategicZabbix participates as exhibitor at Cisco Live events. Zabbix provides network monitoring capabilities that integrate with Cisco infrastructure.
- VMwarestrategicZabbix provides specialized VMware monitoring capabilities. Zabbix participates in VMware Explore events.
- HackerOnecoreZabbix operates a public vulnerability disclosure program through HackerOne to strengthen security through coordinated vulnerability disclosure.
- Aplitt (Poland)premiumPremium Partner in Poland organizing Zabbix Meetups and providing local implementation and support services.
- Imagunet (Colombia)premiumPremium Partner in Colombia organizing Zabbix Meetups and events across Latin America.
- IOS (Brazil)premiumPremium Delivery Partner in Brazil organizing Zabbix events and providing implementation services.
- Lunio (Brazil)premiumPremium Partner in Brazil organizing the Lunio Experience event.
- BNC Business Network Communications (Switzerland)certifiedCertified Partner in Switzerland providing Zabbix services and hosting meetups.
- Opensource ICT Solutions (Netherlands)premiumPremium Partner in Benelux, exhibiting at major events including Tech Show London.
- Xifeo (Netherlands)certifiedCertified Partner in Netherlands organizing Dutch Zabbix Meetups.
- IZI-IT (France)certifiedCertified Partner in France providing Zabbix implementation and training services.
- SYONE (Portugal)certifiedPartner in Portugal organizing Zabbix meetings.
- NIC.br (Brazil)strategicBrazilian Internet Research Foundation with which Zabbix collaborates on Internet infrastructure events and training programs including NIC.br Imersion course.
Scale indicators6 records
Recent moves7 records
Expansion highlights8 records
Zabbix competitors and assessment
Company assessmentBroad incumbents
- Datadog: Publicly listed, broad observability and monitoring platform covering infrastructure, APM, logs, security, and AI workloads. Competes with Zabbix for the same enterprise monitoring budget but with a much larger sales force and bundled SaaS pricing.
- SolarWinds: Broad IT infrastructure management and observability vendor (Hybrid Cloud Observability, NPM, SAM). Targets the same enterprise IT-operations buyer as Zabbix with a deeply commercial model, often chosen in regulated environments where SolarWinds has an installed base.
- New Relic: Cloud-based observability suite spanning APM, infrastructure, logs, and browser monitoring. Direct overlap with Zabbix's server, network, and application monitoring, but delivered as a paid SaaS without Zabbix's free on-prem option.
- Splunk (Cisco): Log monitoring, infrastructure, and observability platform now part of Cisco. Competes head-on with Zabbix's log and infrastructure monitoring strengths in large enterprises, with deeper commercial sales coverage but higher price points.
- Dynatrace: Enterprise observability platform with AI-driven (Davis) analytics for infrastructure, applications, and business KPIs. Targets the same large-enterprise buyers Zabbix serves but emphasizes AI automation and a SaaS-first model.
Direct peers
- Grafana Labs: Open-source observability stack (Grafana, Loki, Tempo, Mimir, Pyroscope) with an OSS-plus-commercial model very comparable to Zabbix's approach. Directly competes in metrics, logs, and visualization, and is increasingly bundled with Prometheus, drawing from the same open-source community.
- Paessler (PRTG): Commercial network and infrastructure monitoring platform (PRTG) widely used by mid-market and enterprise IT teams. Competes directly with Zabbix's network and server monitoring, but on a per-sensor licensing model versus Zabbix's no-per-device pricing.
- Nagios: Long-standing open-source IT infrastructure and network monitoring suite. Targets the same SME/enterprise on-prem buyer as Zabbix with a similarly free core plus paid support; a frequent head-to-head alternative in RFPs.
- ManageEngine (Zoho) - OpManager: Enterprise IT management suite including network, server, and application monitoring (OpManager). Competes with Zabbix in mid-market and large enterprises on unified infrastructure monitoring, with a commercial (not free-OSS) sales model.
Emerging players
- Prometheus: Open-source metrics and monitoring project (now under CNCF). Closely overlaps Zabbix's infrastructure-monitoring core, especially in cloud-native/Kubernetes environments, and is referenced in Zabbix's own Promabbix integration work as an adjacent OSS monitoring tool.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Zabbix social profiles
Digital presenceZabbix compliance and trust
Trust signalCompliance1 record
Zabbix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zabbix leadership team
Management profileNumber of profiles
Profiles7 records
Zabbix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zabbix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zabbix
What does Zabbix do?
Zabbix develops and distributes a 100% open-source enterprise-class monitoring and observability platform that collects, processes, and visualizes data across networks, servers, cloud environments, containers, VMware, Windows, IoT devices, logs, applications, services, and databases. The company sells the platform via free on-premise download, a fully-managed Zabbix Cloud SaaS offering, and public cloud images on AWS, Azure, Google Cloud, and Red Hat OpenShift, supplemented by paid support subscriptions, professional services, and training.
Is Zabbix a public or private company?
Zabbix is a private company. It is classified as unknown and is currently operating.
When was Zabbix founded?
Zabbix was founded in 2001. It employs 11 to 50 people.
Where is Zabbix based?
Zabbix is headquartered in Riga, Latvia, in the Europe region.
How does Zabbix make money?
Six revenue lines are on record. Open Source Software (Free) is the primary driver. The others are professional Services, support Subscriptions, zabbix Cloud (SaaS), training and Certification and partner Program Revenue.
Who are Zabbix's main competitors?
Broad incumbents on record are Datadog, SolarWinds, New Relic, Splunk (Cisco) and Dynatrace. Direct peers are Grafana Labs, Paessler (PRTG), Nagios and ManageEngine (Zoho) - OpManager. Prometheus is listed as an emerging player.
Does Zabbix have an API?
Yes. Zabbix provides a comprehensive API that enables developers to build custom integrations and automate operations. The API supports various operations including managing hosts, items, triggers, graphs, templates, and other Zabbix objects. Users can integrate Zabbix with other products using webhooks, as demonstrated by ServiceNow integration examples. The API allows for extending Zabbix functionality through custom scripts and integrations. Developer documentation is at www.zabbix.com/documentation.
What industry is Zabbix in?
Zabbix's product category is IT Infrastructure Monitoring and Observability Software. Its primary akta.pro industry code is HDABAJAK, Capacity Planning, Cost Optimization & FinOps Monitoring, with a secondary code of BPAEAIAF, Digital Experience Monitoring & Management (DEX/DEM, AIOps for EUC). Its NAICS code is 5132 and its SIC code is 7372.