ASAP RESTORATION AND REMODELING

What ASAP RESTORATION AND REMODELING does

ASAP Restoration and Remodeling is a privately held, founder-owned property damage restoration and remodeling contractor headquartered at 16535 Valerio St, Van Nuys, California, serving residential and commercial customers across greater Los Angeles County, Ventura County, and Orange County through four branches. The company's core service lines are water damage restoration, fire and smoke damage restoration, and mold remediation, supported by adjacent offerings including post-mold inspections, electronic leak detection, trauma/crime scene cleanup, meth lab decontamination, COVID-19 disinfection, odor control, and large-loss restoration for multi-family and industrial properties. Home remodeling and reconstruction (kitchens, bathrooms, basements, roofing, flooring, painting) round out the portfolio, enabling the firm to capture rebuild work following damage events.

The business operates on a project-based, quote-driven professional services model with direct insurance billing via Xactimate-certified invoicing, IICRC firm-level certification across restoration categories, and a guaranteed 45-minute emergency response time supported by 24/7 phone intake. Technology is limited to industry-standard restoration equipment (electronic leak detection, thermal imaging scanning) and Xactimate software for adjuster-facing documentation; there is no proprietary platform, app, or API layer. The go-to-market motion is direct-to-consumer, relying on local SEO, social media presence (Instagram, Facebook, Yelp, Google Reviews), blog content, and TV advertising to drive inbound emergency calls, with all field work performed by company personnel rather than subcontractors per company claims.

The firm was founded by Avi Peretz, who remains the listed owner, and has grown organically without external equity financing, institutional investment, partnerships, or M&A activity. Reported headcount is approximately 5 employees, which is materially smaller than the four-branch, three-county operational footprint suggests, indicating either heavy reliance on field labor beyond the listed core team or a very lean operating structure; the source data does not reconcile this tension.

Name

ASAP RESTORATION AND REMODELING

Legal name

ASAP RESTORATION AND REMODELING

Website

https://asap-restoration.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

ASAP Restoration and Remodeling is a privately held, founder-owned property damage restoration and remodeling contractor serving residential and commercial customers across greater Los Angeles, Ventura, and Orange Counties through four branches, offering water, fire, and mold remediation plus reconstruction services on a direct-to-consumer, insurance-billed basis.

Ownership category

akta.pro rank

Product category

Property Damage Restoration Services

NAICS

Residential Remodelers (236118), Remediation Services (56291), Remediation and Other Waste Management Services (5629)

SIC

Services-Miscellaneous Repair Services (7600)

akta.pro primary industry

Emergency Mitigation & Site Stabilization (Board-Up, Tarping, Water Extraction) (HSAPAOAA)

akta.pro secondary industries

Post-Disaster Whole-Home Rebuild (Fire/Water/Storm) (HSAPAEAH), Insurance Claims Estimation, Documentation & Managed Repair (HSAPAOAL), Interior Rebuild & Finishing (Drywall, Flooring, Paint, Trim) (HSAPAOAI), Structural Repair & Framing Reconstruction (HSAPAOAG), Post-Incident Recovery, Damage Assessment & Restoration Coordination (BPABANAL)

Keywords

• Water damage restoration
• Fire damage restoration
• Mold remediation services
• Biohazard cleanup services
• Home remodeling services

Headquarters

HQ city

Van Nuys

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Restoration Services: One-time professional services for water damage restoration, fire damage restoration, mold remediation, trauma/crime scene cleanup, meth lab cleanup, and odor control. Revenue is generated per job/project with direct insurance billing available.
2. Home Improvement and Remodeling: A-Z remodeling and construction services including additions, bathrooms, kitchens, flooring, painting, roofing, and more. One-time project-based revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

ASAP Restoration and Remodeling is a Los Angeles-based property damage restoration contractor offering emergency response and remediation services for water, fire, mold, and biohazard events. The company also performs home remodeling and reconstruction following damage, and provides insurance claim support via Xactimate-certified billing. Services are delivered by in-house employees (no subcontracting) on a 24/7/365 basis with a guaranteed 45-minute response time.

Product overview

A.S.A.P. Restoration & Remodeling is a service-based company offering a unified suite of property damage restoration and remodeling services. The core offerings center on water damage restoration, fire damage restoration, and mold remediation as the primary service lines. These are supported by specialized services including post-mold inspections, leak detection, trauma/crime scene cleanup, meth lab cleanup, COVID-19 disinfecting, and odor control. The company also provides insurance billing services using Xactimate software for claims processing, and offers large loss restoration for commercial and multi-family properties. Home improvement and remodeling services round out the portfolio for rebuild and reconstruction work following damage events.

Differentiator

Problem solved

Functional benefit

Products and services

• Water Damage Restoration Emergency water damage repair service including damage evaluation, water extraction, drying equipment setup, and moisture/humidity monitoring to prevent secondary mold damage. Targeted at homeowners and property managers in the greater Los Angeles area.
• Fire Damage Restoration Comprehensive fire and smoke damage restoration including content pack-out and storage, furniture cleaning, electronic equipment refurbishment, structural repair, and odor control for fire-damaged properties.
• Mold Remediation Black mold removal and remediation including contaminated area evaluation, mold identification and origin tracing, surface removal or cleaning, and antimicrobial treatment for residential and commercial properties.
• Post Mold Inspections Final verification service performed by certified mold inspectors to confirm remediation project completion and provide mold clearance reports.
• Leak Detection Electronic leak detection service using industry technology to pinpoint water leak location and extent both indoors and outdoors.
• Trauma / Crime Scene Cleanup Discreet bio-hazard cleanup service for crime scenes, including proper handling of hazardous materials and compliance with safety regulations.
• Meth Lab Cleanup Decontamination and cleanup service for meth labs handling highly toxic chemicals, including safety protocols and proper disposal procedures.
• COVID-19 Disinfecting Certified coronavirus disinfection service using EPA-approved chemicals and bio-hazard protocols including containment, surface wipe-down, and ozone treatment for homes and commercial buildings.
• Odor Control Odor elimination service using chemical adsorption, biological oxidation, chemical scrubbing, and combined technologies for residential, commercial, and marine applications.
• Large Loss Restoration Restoration services for large multi-family properties and industrial/commercial complexes including water damage, fire damage, mold, and bio-hazard handling.
• Insurance Billing Services (Xactimate) Xactimate-certified insurance billing service providing itemized invoices, estimate responses, negotiation with insurance adjusters, and detailed documentation for public adjusters.
• Home Improvement / Remodeling Full-service residential remodeling including additions, bathrooms, kitchens, flooring, drywall, roofing, painting, and general construction work.

Quantifiable outcome

• 45-minute emergency response time
• +3 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• PuroClean: Franchised property damage restoration and remediation franchise specializing in water, fire, mold, and biohazard cleanup. Competes head-to-head with ASAP for residential insurance-driven jobs in the LA metro.
• Paul Davis Restoration: Franchised residential and commercial restoration network covering water, fire, mold remediation and rebuild. Comparable service mix to ASAP, including insurance claim handling and reconstruction, with broader geographic coverage.
• Restoration 1: Franchised water, fire, and mold restoration brand, now part of Neighborly, with emergency response and insurance-direct billing. Comparable direct-to-consumer restoration model targeting insurance carriers.
• Rainbow International Restoration: Neighborly-owned restoration franchise providing water, fire, and mold damage restoration with insurance-direct billing. Comparable franchise-style owner-operated model targeting residential insurance claims.
• Servpro Industries: National franchisor of fire, water, mold, and biohazard restoration services with thousands of owner-operated territories. Most direct competitor to ASAP in the residential and commercial restoration category, using the same Xactimate billing and carrier-direct workflow.
• Belfor Property Restoration: Global leader in disaster recovery and property restoration, offering water, fire, mold, and large-loss services with a strong commercial focus. Direct competitor for large-loss and commercial restoration work in the Southern California market.
• 911 Restoration: Franchised restoration company offering water damage, mold remediation, fire cleanup, and sanitization services with 24/7 emergency response. Closely comparable 24/7 emergency model and service portfolio to ASAP.

Broad incumbents

• Servicemaster Restore: Large national disaster restoration and recovery brand serving commercial and residential customers with water, fire, and mold services. Broader incumbent with enterprise-grade infrastructure competing for the same large-loss and commercial claims.
• COIT Restoration Services: Established national cleaning and restoration provider covering water damage, fire, mold, and carpet/floor restoration. Broader incumbent offering diversified specialty cleaning alongside the same core restoration services.

Regional players

• Jenkins Restorations: Mid-sized regional restoration company operating across the US Southeast with water, fire, mold, and storm damage services. Comparable mid-market owner-operated restoration model, though primarily serving different geographies.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/asaprestoration
• Instagraminstagram.com/asaprestoration
• LinkedInlinkedin.com/company/asap-restoration-and-remodeling

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASAP RESTORATION AND REMODELING