Atendemed

What Atendemed does

Atendemed (registered as AtendeMedi, CNPJ 38.540.630/0001-21) is a privately held Brazilian telemedicine platform operated by a team of nine, including two licensed family and community medicine physicians—Dra. Gabriela Teodoro Machado (CRM/PR 45.045) and Dra. Miho Takahira (CRM/PR 46.058). The company delivers two core services, online prescription renewal and teleconsultation with a general practitioner, exclusively through WhatsApp, with no physical location or in-person offering. Prescriptions are issued through the CFM (Conselho Federal de Medicina) digital prescription platform and carry legal validity across Brazilian territory under CFM Resolution 2.314/2022 and Brazil's Digital Signature Law.

The technical architecture is intentionally lean: WhatsApp serves as the primary patient interface through an automated assistant flow, the CFM platform handles digital prescription issuance with legally binding digital signatures, and payments are processed through Asaas, supporting Pix and credit card transactions. The platform handles both simple prescriptions and controlled substance prescriptions (white, yellow, and blue forms), with explicit exclusions for services requiring prior in-person examination. Customer acquisition is entirely bottom-of-funnel via WhatsApp click-to-chat links (wa.link) on the company website, with no traditional marketing channels or sales representatives.

The business model is direct-to-consumer pay-per-service at low price points: R$69.90 for prescription renewal and from R$55.00 for teleconsultation. The primary use case is serving patients with chronic conditions (diabetes, hypertension, depression, anxiety) who need ongoing prescription renewals without visiting a clinic, alongside a secondary segment of general health consultation seekers. The company has no disclosed funding, no enterprise customers, no mobile app, and no proprietary technology stack beyond the orchestration of third-party platforms.

Name

Atendemed

Legal name

AtendeMedi

Website

https://atendemed.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Atendemed (AtendeMedi) is a Brazilian telemedicine platform that delivers online prescription renewals and general practitioner teleconsultations entirely through WhatsApp, using CFM-validated digital prescriptions valid nationwide. The company serves patients with chronic conditions and general health needs across Brazil.

Ownership category

akta.pro rank

Product category

Telemedicine Services

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Prescription-Based Digital Clinics (Condition-Specific Rx Programs) (HLALAAAD)

akta.pro secondary industry

Identity, Authentication & eSignature for Telehealth (HLALAKAE)

Keywords

• Telemedicine services
• Online prescription renewal
• Digital medical prescriptions
• Teleconsultation services
• Chronic disease management

Headquarters

HQ city

Not specified

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Prescription Renewal Service: One-time fee service for renewing medical prescriptions. Patient submits request via WhatsApp, medical evaluation occurs (up to 6 hours), payment is processed upon approval, and digital prescription is delivered via WhatsApp or email.
2. Teleconsultation Service: One-time fee for scheduling and conducting a teleconsultation with a general practitioner. Consultation link is sent on the day before the scheduled appointment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Atendemed is a Brazilian telemedicine platform that delivers online medical prescription renewals and general practitioner teleconsultations entirely through WhatsApp. Patients initiate service via WhatsApp links on the website, undergo medical evaluation by an in-house doctor, pay through Pix or credit card via the Asaas payment platform, and receive digitally signed prescriptions issued on the CFM (Conselho Federal de Medicina) platform with nationwide legal validity.

Product overview

Atendemed is a telemedicine platform providing two core services: online prescription renewal and teleconsultation with a general practitioner. Prescriptions are prescribed via the CFM (Conselho Federal de Medicina) platform and digitally signed, valid across Brazil. The service is delivered entirely online via WhatsApp and email, with prescription types covering simple prescriptions, special control prescriptions (branca, amarela, azul), chronic condition treatments (diabetes, hypertension, depression, anxiety), and special medications (retinoids, thalidomide, hormonal therapies). Pricing starts at R$55 for prescription renewals and R$69.90 for teleconsultations.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Medical Prescription Renewal (Renovação de Receita Médica Online) Service for patients to renew medical prescriptions without visiting a clinic. Patients submit their existing prescription or medical report via WhatsApp; a doctor evaluates it within up to 6 hours; if approved, a payment link is issued, and after confirmation the digitally signed prescription (CFM-validated) is delivered via WhatsApp or email. Covers simple prescriptions, special control prescriptions (white form), and special notifications (yellow and blue forms) for retinoids, thalidomide, and hormonal therapies. Patients with chronic conditions such as diabetes, hypertension, depression, and anxiety are the primary users.
• General Practitioner Teleconsultation (Teleconsulta com Clínico Geral) Scheduled teleconsultation service with a general practitioner for patients seeking medical consultation without in-person visits. Patients initiate contact via WhatsApp, schedule the consultation after payment confirmation, and receive the teleconsultation link the day before the scheduled appointment. Intended for new patient consultations, initial diagnoses, and referrals to specialists.

Quantifiable outcome

• Prescription evaluation completed within 6 hours

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• AsaassupportingTechnology or IntegrationPayment processing partner for handling Pix and credit card transactions. Service uses Asaas platform exclusively for all payment processing. If payment is not approved, no service charge is applied to customers.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Teladoc Health: Global leader in virtual care, operating consumer and enterprise telemedicine across multiple countries. Relevant benchmark for the DTC and pay-per-consultation model, though operating at vastly larger scale and differently regulated.
• Amwell: Large U.S.-headquartered telehealth platform offering on-demand virtual urgent care, primary care and specialty consultations. Comparable on the asynchronous and video consultation plus prescription delivery architecture, though serving a different regulatory market.
• Hapvida NotreDame Intermedica: Major Brazilian health-plan operator that has built its own telemedicine channel for beneficiaries, competing for the same pool of patients seeking routine consultations and chronic-condition prescriptions.
• Telemedicina (Dasa): Telemedicine arm of Dasa, Brazil's largest diagnostics network, offering teleconsultations and digital health services. A broader incumbent with deep clinical infrastructure that competes for the same Brazilian teleconsulta patient pool but across a wider diagnostics portfolio.

Direct peers

• Memed: Brazilian digital prescription platform used by physicians to issue digital prescriptions with nationwide validity. Highly comparable on the prescription-issuance and CFM digital-signature core of Atendemed's offering, though Memed targets physicians rather than patients directly.
• Conexa Saúde: Brazilian telemedicine and integrated care platform offering on-demand teleconsultations, specialty care and chronic-condition programs. Comparable as a DTC and B2B telemedicine operator with a similar chronic-disease and general-practitioner focus.
• Saúde iD: Brazilian digital health platform offering online consultations, digital prescriptions and care navigation. Overlaps on the AtendeMed mix of teleconsulta plus digital prescription issuance for Brazilian consumers.
• Doctoralia: Brazil-based (and Latin American) online platform for booking medical appointments and online consultations with general practitioners and specialists. Directly comparable on DTC telemedicine and asynchronous consultation for Brazilian patients, though at significantly larger scale.
• Vitta: Brazilian digital health platform providing telemedicine consultations, appointment booking and electronic medical records. Comparable on consumer-facing teleconsulta and digital prescription for SMB and individual segments in Brazil.

Emerging players

• Beep Saúde: Brazilian on-demand telemedicine and home health services platform. Comparable consumer telemedicine motion and pricing-per-consultation model, though focused more on employer benefits and home visits.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/atendemed

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atendemed