Attempto Racing
Attempto Racing is a German professional motorsport team based in Langenhagen, founded in 2005. It competes in DTM, GT World Challenge Europe, and Asian Le Mans Series with a multi-car GT3 fleet led by Audi R8 LMS GT3 Evo II entries, generating revenue through corporate sponsorships and race prize money.
- Company typePrivate
- Founded2005
- HeadquartersLangenhagen, Germany
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Attempto Racing does
Attempto Racing GmbH is a privately held German professional motorsport team headquartered in Langenhagen (Gradestraße 3, 30855) and founded in 2005 by Arkin Aka as a private hobby project. The firm competes at the highest levels of customer GT3 motorsport, with primary participation in the DTM (since 2022, with Audi R8 LMS GT3 Evo II cars), the Fanatec GT World Challenge Europe across both Sprint and Endurance cups, and the Asian Le Mans Series (debuted in 2023 at Sepang, Malaysia). Its fleet comprises nine vehicles spanning Audi R8 LMS Evo II (585 PS V10, primary since 2022), Porsche 991 GT3 R, Lamborghini Huracán GT3, and various Porsche Cup/Clubsport variants; the team has operated up to four cars simultaneously at single events (e.g., Misano 2023). A specialist crew of approximately 25 supports mechanics, engineering, and race-day operations including sub-seven-second four-tire pit stops.
The company's revenue model is event-driven and rests on two principal streams: (1) corporate sponsorship and brand partnerships, in which partners pay for brand visibility on race cars, paddock presence, and international exposure at DTM, GTWC, Asian Le Mans, and 24-hour endurance events; and (2) race prize money from GTWC, DTM, and related series outcomes. Pricing is not publicly disclosed and sponsorship agreements are customized per partner. Customer segments are corporate brand partners (primary, seeking motorsport-associated international marketing reach) and professional racing drivers (secondary, seeking competitive GT3 seats). The firm's distribution is direct via the official website and outreach to prospective sponsors, supplemented by an owned social presence on Facebook, Instagram, and YouTube for fan and partner engagement.
Key commercial relationships include a core technical partnership with Audi (providing factory-aligned technical expertise and the R8 LMS GT3 Evo II platform), and a portfolio of minor commercial partners (Crowdstrike for the 24H Spa event, Endetailing, Cap Teamwear, Gruppe C, Stabile Zelte) plus a flagship media collaboration with ran (Mediaproduktion) for co-branded content. Attempto Racing has accumulated multiple team and driver championships since 2010, including the 2023 GTWC Europe Sprint Driver and Team titles, signaling a transition from Porsche cup-level privateer to a credentialed international GT3 entrant.
Attempto Racing firmographics
Firmographics- Name
- Attempto Racing
- Legal name
- Attempto Racing GmbH
- Website
- https://attemptoracing.de
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Attempto Racing is a German professional motorsport team based in Langenhagen, founded in 2005. It competes in DTM, GT World Challenge Europe, and Asian Le Mans Series with a multi-car GT3 fleet led by Audi R8 LMS GT3 Evo II entries, generating revenue through corporate sponsorships and race prize money.
- Ownership category
- akta.pro rank
Attempto Racing industry classification
Industry- Product category
- Professional motorsport racing services
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Motorsports Teams & Entrants (Factory & Independent) (MPAKAGAB)
- akta.pro secondary industries
- Motorsports Teams (F1, NASCAR, IndyCar, Rally, MotoGP, etc.) (MPAKABAB), Motorsports Events (F1, NASCAR, Rally, Moto) (MPAGAMAD)
Keywords
Where Attempto Racing is headquartered
LocationHeadquarters
- HQ city
- Langenhagen
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Attempto Racing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Sponsorship and Brand Partnerships: Companies partner with the team to display their brand on race cars, providing international exposure and advertising space. Customized sponsorship agreements are offered tailored to specific needs and goals.
- Racing Competition Prize Money: Earnings from race victories, podium finishes, and championships in GT World Challenge Europe, DTM, and other series.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Attempto Racing product offering
Product offeringCore offering
Attempto Racing fields professional GT3 race cars (primarily Audi R8 LMS GT3 Evo II) in international motorsport series including DTM, Fanatec GT World Challenge Europe (Sprint and Endurance Cup), and Asian Le Mans Series. The team's commercial offer centers on customized sponsorship and brand-partnership packages that place corporate logos on race cars and provide hospitality and international media exposure at race weekends. Racing is operated by a crew of ~25 mechanics and engineers from the team's workshop in Langenhagen, Germany.
Product overview
Attempto Racing is a professional motorsport team that provides racing competition services across multiple GT3 and Cup racing series. The company's fleet consists of nine distinct racing vehicles including Audi R8 LMS evo II (primary DTM and GTWC Europe car since 2022), Audi R8 LMS, Porsche 991 GT3 R, Lamborghini Huracán GT3, Porsche 997 GT3 R, Lamborghini Huracán Super Trofeo, and four Porsche Cup/Clubsport variants. The company competes in DTM, Fanatec GT World Challenge Europe (Sprint & Endurance Cup), Asian Le Mans Series, and various endurance racing events. Attempto Racing also offers sponsorship and partnership opportunities featuring brand visibility on racing vehicles and at international motorsport events.
Differentiator
Problem solved
Functional benefit
Products and services
- Sponsorship and Brand Partnership Program Customized sponsorship packages sold to corporate brands that place company logos on Attempto Racing's GT3 race cars and provide hospitality and international exposure at DTM, GT World Challenge Europe and Asian Le Mans events.
- Professional Motorsport Competition Services Fielding of professional GT3 race cars (primarily Audi R8 LMS GT3 Evo II) and crew support for drivers competing in DTM, Fanatec GT World Challenge Europe Sprint and Endurance Cups, Asian Le Mans Series and other international endurance events.
Quantifiable outcome
- 2023 GT World Challenge Europe Sprint Champion (Drivers and Teams)
- +2 more outcomes
Companies that use Attempto Racing
Customer profileSegments2 records
Ideal customer profiles2 records
Attempto Racing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Attempto Racing partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, minor and flagship.
- AudicoreStrong partnership with renowned automobile manufacturer Audi. Attempto Racing benefits from Audi's outstanding technical expertise and prestige. The team uses Audi R8 LMS GT3 Evo II cars as their primary race vehicles. This partnership provides technical support and factory backing for racing operations.
- EndetailingminorSponsorship partner displayed on team vehicles and materials.
- Cap TeamwearminorTeamwear and apparel sponsor for the racing team.
- Gruppe CminorMarketing and promotional partner for the team.
- Stabile ZelteminorTent and event structure sponsor for race weekend hospitality.
- ran (Mediaproduktion)flagshipMedia partnership with ran for DTM coverage. Special collaboration on the 'rasender Football' (racing football) Audi R8 LMS featuring American football branding. Marius Zug collaborated with ran, Audi Sport, and Attempto Racing on this unique livery combining DTM and NFL themes, highlighted during the DTM season finale and Munich Game.
- CrowdstrikeminorTitle sponsor for the 24H of Spa event (Crowdstrike 24H von Spa 2023).
Scale indicators3 records
Recent moves7 records
Expansion highlights4 records
Attempto Racing competitors and assessment
Company assessmentDirect peers
- Frikadelli Racing Team: German Porsche GT3 team competing in GTWC Europe and the Nürburgring 24; comparable as a private German GT3 customer team with a similar size profile and multi-series structure.
- ROWE Racing: German GT racing team running BMW M4 GT3 in GTWC Europe and the Nürburgring 24; comparable German GT3 customer-team operations directly competing in the same GTWC Europe championships.
- WRT Racing Team: Belgian customer racing team running Audi R8 LMS GT3 in GTWC Europe and other SRO series; comparable team size, similar multi-series GT3 focus, and the most direct head-to-head competitor for Attempto in GTWC Europe Sprint/Endurance.
- Abt Sportsline: Long-established Audi-affiliated racing team contesting DTM and Formula E; comparable as a German Audi-loyal motorsport operation with deep OEM ties and DTM presence.
- Walkenhorst Motorsport: German BMW GT3 customer team competing in GTWC Europe and major endurance events; comparable as a German private GT3 customer team with multi-series international racing footprint.
- Manthey Racing: Porsche factory-affiliated GT team competing in GTWC Europe, WEC, and the Nürburgring 24; a larger and more diversified peer but operating the same GT3 customer-team model with multi-series presence.
- HRT (Haupt Racing Team): German Mercedes-AMG GT3 customer team contesting DTM and GTWC Europe; directly comparable in OEM-platform structure, German base, and DTM/GTWC Europe dual-series presence.
- Dinamic GT: Italian Porsche GT3 customer team active in GTWC Europe Sprint/Endurance and other SRO series; comparable as an independent European GT3 customer team with similar scale and series mix.
- Team Rosberg: German DTM team founded by ex-racer Keke Rosberg's family, running Audi GT3 machinery; comparable in DTM presence, German base, and Audi GT3 customer-team operating model.
- SSR Performance: German Lamborghini factory-supported GT3 team competing in DTM and GTWC Europe; directly comparable in series mix, German operation, and factory-aligned GT3 racing model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Attempto Racing social profiles
Digital presenceAttempto Racing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Attempto Racing leadership team
Management profileNumber of profiles
Profiles1 record
Attempto Racing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Attempto Racing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Attempto Racing
What does Attempto Racing do?
Attempto Racing fields professional GT3 race cars (primarily Audi R8 LMS GT3 Evo II) in international motorsport series including DTM, Fanatec GT World Challenge Europe (Sprint and Endurance Cup), and Asian Le Mans Series. The team's commercial offer centers on customized sponsorship and brand-partnership packages that place corporate logos on race cars and provide hospitality and international media exposure at race weekends. Racing is operated by a crew of ~25 mechanics and engineers from the team's workshop in Langenhagen, Germany.
Is Attempto Racing a public or private company?
Attempto Racing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Attempto Racing founded?
Attempto Racing was founded in 2005. It employs 1 to 10 people.
Where is Attempto Racing based?
Attempto Racing is headquartered in Langenhagen, Germany, in the Europe region.
How does Attempto Racing make money?
Two revenue lines are on record. Sponsorship and Brand Partnerships are the primary driver. The others are racing Competition Prize Money.
Who are Attempto Racing's main competitors?
Direct peers on record are Frikadelli Racing Team, ROWE Racing, WRT Racing Team, Abt Sportsline, Walkenhorst Motorsport, Manthey Racing, HRT (Haupt Racing Team), Dinamic GT, Team Rosberg and SSR Performance.
Does Attempto Racing have an API?
No public API is recorded for Attempto Racing.
What industry is Attempto Racing in?
Attempto Racing's product category is Professional motorsport racing services. Its primary akta.pro industry code is MPAKAGAB, Motorsports Teams & Entrants (Factory & Independent), with a secondary code of MPAKABAB, Motorsports Teams (F1, NASCAR, IndyCar, Rally, MotoGP, etc.). Its SIC code is 7948.