Åtvidabergs FF
Åtvidabergs FF is a Swedish member-owned football association founded in 1907 in Åtvidaberg, competing in Ettan Södra (third tier) and operating matchday experiences, youth-to-senior development pathways, and tiered sponsorships at the Kopparvallen arena for local families, fans, and regional SMB partners.
- Company typePrivate
- Founded1907
- HeadquartersÅtvidaberg, Sweden
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Åtvidabergs FF does
Åtvidabergs FF is a Swedish nonprofit football association (ideell förening) founded on July 1, 1907 in Åtvidaberg, Östergötland, Sweden, currently competing in Ettan Södra, the third tier of Swedish football. The club operates a comprehensive football program spanning men's and women's senior teams, an academy (P17, P19), and youth teams from beginners through F/P age groups, organized under the 'Koppartråden' player development philosophy with the explicit aim of feeding academy players into the first team. Its primary physical asset is Kopparvallen arena (8,000 capacity, original construction 1907), owned by the club since 2003 and operated via the wholly-owned subsidiary Kopparvallen i Åtvidaberg AB. The club also runs a summer Fotbollsskola camp for ages 7-12 in partnership with Sparbanken Spira.
Revenue is generated from five primary streams: annual membership fees (Adult 450 kr, Youth 175 kr, Family 800 kr), match tickets and a FanZone premium experience (100 kr card) sold via TicketCo, tiered sponsorship packages under the 1907 Club (Platinum through Base) with main partner Sparbanken Spira and supporting partners including Uhlsport and Scanfil, official merchandise sold through Team Sportia, and a 50/50 lottery operated on the Clubmate platform. Pricing is uniform and consumer-friendly; sponsorship tiers are structured as annual recurring partnerships. Operations are supported by a small staff of 36 covering administration (kanslist), sport management, academy development, marketing, security, social media, and football high school liaison, plus a board chaired by Peter Kieback with vice-chairman Martin Alfredsson and treasurer Ann-Sofie Skogh.
The technology stack is non-proprietary SaaS: 360Player for website/scheduling/team management, Fortnox for accounting and payroll, TicketCo for ticketing, and Clubmate for the lottery. Distribution combines online self-serve channels (memberships, tickets, merchandise) with on-site matchday sales at Kopparvallen and community events. The club is governed as an independent member-owned association with no parent company, no funding rounds, and no disclosed revenue; two wholly-owned subsidiaries manage arena operations and the academy.
Åtvidabergs FF firmographics
Firmographics- Name
- Åtvidabergs FF
- Legal name
- Åtvidabergs Fotbollförening
- Website
- https://atvidabergsff.se
- Company type
- Private
- Founded year
- 1907
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Åtvidabergs FF is a Swedish member-owned football association founded in 1907 in Åtvidaberg, competing in Ettan Södra (third tier) and operating matchday experiences, youth-to-senior development pathways, and tiered sponsorships at the Kopparvallen arena for local families, fans, and regional SMB partners.
- Ownership category
- akta.pro rank
Åtvidabergs FF industry classification
Industry- Product category
- Professional Football Club Services
- NAICS
- Sports Teams and Clubs (711211), Spectator Sports (71121)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Local Amateur Clubs & Community Sports Organizations (MPAKACAE)
- akta.pro secondary industry
- Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)
Keywords
Where Åtvidabergs FF is headquartered
LocationHeadquarters
- HQ city
- Åtvidaberg
- HQ country
- Sweden
- HQ region
- Europe
Offices2 records
Markets served
Åtvidabergs FF business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Membership Fees: Annual membership fees providing access to club benefits, voting rights, and participation in club activities.
- Ticket Sales: Revenue from match tickets for home games in Ettan Södra. Season tickets available. FanZone card (100 kr) provides access to premium area.
- Sponsorship: Multiple sponsorship tiers including Platinum (1907 Platina), Gold (1907 Guld), Silver (1907 Silver), Bronze (1907 Brons), and Base level (1907 Bas). Includes main partners like Sparbanken Spira and partner categories.
- Merchandise: Webshop sales of club merchandise including supporter clothing, replica jerseys, and accessories through Team Sportia.
- Football School: Summer football school for children ages 7-12, priced at 600 kr per participant, includes equipment package.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Adult annual membership |
| Subscription | Annual | Youth membership (under 18) |
| Subscription | Annual | Family membership |
| Unit Pricing | Pay-as-you-go | Football School week |
| Transaction based/ take rate | Pay-as-you-go | Match tickets |
| Other | Pay-as-you-go | FanZone card |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Åtvidabergs FF product offering
Product offeringCore offering
Åtvidabergs FF operates a community football club delivering competitive men's and women's senior teams competing in Ettan Södra at the historic Kopparvallen arena, alongside a comprehensive youth academy spanning from beginners (born 2020) through P17/P19 to senior level. Core sellable offerings include annual memberships, match tickets and season passes, supporter merchandise, an annual Fotbollsskola (football school) for children aged 7-12, a tiered 1907 Club sponsorship program, and a 50/50 club lottery, with the club acting as the principal regional sports and community-gathering organization in Åtvidaberg.
Product overview
Åtvidabergs FF operates as a football club offering a unified portfolio of fan-facing services centered on match-day experiences, youth development, and community engagement. The core offering spans ticket sales and match-day experiences at historic Kopparvallen arena, youth and academy football programs from beginners through P19, and membership packages. Supporting services include official merchandise through a Team Sportia partnership, premium 1907 Club sponsorship tiers, 50/50 lottery via Clubmate, and venue rental. The club runs an annual Fotbollsskola (football school) in partnership with Sparbanken Spira, providing structured development camps for children aged 7-12 following the club's 'Koppartråden' philosophy. Revenue streams include match attendance, memberships, sponsorship tiers, merchandise, and facility rentals.
Differentiator
Problem solved
Functional benefit
Products and services
- Membership (Medlemskap)
- Match Tickets and Season Pass (Ettan Södra 2026)
- Football School (Fotbollsskola)
- Supporter Merchandise Webshop
- 1907 Club Sponsorship Program
- 50/50 Club Lottery
- FanZone Matchday Experience
- Kopparvallen Venue Rental
Companies that use Åtvidabergs FF
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Åtvidabergs FF technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Åtvidabergs FF partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, main and supporting.
- SponsorkonsulternacoreStrategic partnership announced January 2026 for commercial development and sponsor recruitment. Sponsorkonsulterna founded 2008, based in Västerås, works with 18 clubs across 5 sports. 15 employees, expanding with new clubs joining. Provides access to valuable expertise, new ideas, and resources to strengthen operations including youth teams, elite operations, and social responsibility in Åtvidaberg region.
- Sparbanken SpiramainMain partner and co-organizer of Football School (Fotbollsskola). Partnership provides participant packages and venue support for summer football activities for children ages 7-12.
- UhlsportsupportingCopper partner (Kopparpartner) providing equipment and branding presence on website partner section.
- ScanfilsupportingEquipment/operational sponsor with logo presence on website.
Scale indicators5 records
Recent moves8 records
Expansion highlights6 records
Åtvidabergs FF competitors and assessment
Company assessmentOthers
- Sponsorkonsulterna AB: Strategic partner rather than competitor; included because it works with 18 Swedish sports clubs on commercial development — useful for benchmarking how ÅFF's sponsorship monetisation may evolve under the new partnership.
Direct peers
- Skövde AIK: Historic Swedish club competing at a similar level with a comparable community-owned structure, youth development pathway, and reliance on local sponsors.
- Ljungskile SK: Swedish third-tier club operating from a smaller community with a similar academy-and-matchday model, making it a like-for-like peer for ÅFF's commercial and sporting profile.
- Utsiktens BK: Ettan club with a comparable focus on developing young players and monetising community engagement — a structural peer for ÅFF's academy-first approach.
- Östers IF: Historic Swedish club currently in lower divisions, with a similar heritage-brand-driven sponsorship proposition and small-city commercial dynamics.
- Trelleborgs FF: Historic Swedish football club currently in the lower tiers, comparable in terms of small-city catchment, sponsorship dependence, and academy structure.
- Falkenbergs FF: Former Allsvenskan club now operating in the lower Swedish tiers with a similar fan-anchored, youth-development-led model to ÅFF.
- IFK Skövde: Another Ettan Södra club with a comparable community-football structure, youth-to-senior pathway, and reliance on local sponsorship in a smaller Swedish city.
- Lunds BK: Historic Swedish football club currently competing in Ettan Södra. Comparable mix of heritage brand, academy focus, and community-anchored revenue streams.
- IK Oddevold: Fellow competitor in Ettan Södra, the same third-tier division ÅFF plays in. Comparable small-town Swedish football club with a similar mix of matchday, membership, and sponsorship revenue.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Åtvidabergs FF social profiles
Digital presenceÅtvidabergs FF financial estimates
Financial estimateRevenue estimate
Valuation estimate
Åtvidabergs FF leadership team
Management profileNumber of profiles
Profiles19 records
Åtvidabergs FF subsidiaries and ownership
Company hierarchySubsidiaries2 records
Åtvidabergs FF funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Åtvidabergs FF M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Åtvidabergs FF
What does Åtvidabergs FF do?
Åtvidabergs FF operates a community football club delivering competitive men's and women's senior teams competing in Ettan Södra at the historic Kopparvallen arena, alongside a comprehensive youth academy spanning from beginners (born 2020) through P17/P19 to senior level. Core sellable offerings include annual memberships, match tickets and season passes, supporter merchandise, an annual Fotbollsskola (football school) for children aged 7-12, a tiered 1907 Club sponsorship program, and a 50/50 club lottery, with the club acting as the principal regional sports and community-gathering organization in Åtvidaberg.
Is Åtvidabergs FF a public or private company?
Åtvidabergs FF is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Åtvidabergs FF founded?
Åtvidabergs FF was founded in 1907. It employs 11 to 50 people.
Where is Åtvidabergs FF based?
Åtvidabergs FF is headquartered in Åtvidaberg, Sweden, in the Europe region.
How does Åtvidabergs FF make money?
Five revenue lines are on record. Membership Fees are the primary driver. The others are ticket Sales, sponsorship, merchandise and football School.
Who are Åtvidabergs FF's main competitors?
Sponsorkonsulterna AB is listed as an others. Direct peers are Skövde AIK, Ljungskile SK, Utsiktens BK, Östers IF, Trelleborgs FF, Falkenbergs FF, IFK Skövde, Lunds BK and IK Oddevold.
Does Åtvidabergs FF have an API?
No public API is recorded for Åtvidabergs FF.
What industry is Åtvidabergs FF in?
Åtvidabergs FF's product category is Professional Football Club Services. Its primary akta.pro industry code is MPAKACAE, Local Amateur Clubs & Community Sports Organizations, with a secondary code of MPAKACAF, Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues). Its NAICS code is 711211 and its SIC code is 7997.