Balance Chiropractic

What Balance Chiropractic does

Balance Chiropractic is a privately held, founder-owned chiropractic practice founded in 1998 and based in a single location at 633 Wyckoff Avenue, Wyckoff, New Jersey. The practice is led by Dr. Christine Jernee, a Board Certified Diplomate in Clinical Chiropractic Pediatrics (DICCP) and the only chiropractor practicing in Bergen County with this distinction. Core services span family wellness, pediatric, prenatal, and sports chiropractic care, with the Webster Protocol for breech presentation (learned directly from Dr. Larry Webster in 1996) serving as a key specialty differentiator. Adjunct offerings include massage therapy, kinesiotaping, custom orthotics, gait analysis, scoliosis screening, exercise consultations, and complimentary photo posture analysis.

The underlying clinical model is hands-on manual therapy, encompassing spinal and extremity adjustments, craniosacral work, myofascial release, and soft tissue techniques; no proprietary technology platform or digital product is central to delivery. The business operates on a professional services revenue model: per-visit fees for adjustments, recurring wellness plan subscriptions for ongoing maintenance care, and ancillary service charges. Billing is supported by in-network Medicare participation and out-of-network insurance verification, with the practice noting office fees are often comparable to or lower than typical in-network deductibles and co-pays.

The go-to-market motion is sales-led and community-driven: direct patient acquisition via phone, online scheduling through the PayDC platform, walk-ins, and recurring educational workshops at venues such as the Wyckoff Public Library and CYCLEBAR Wyckoff. The practice is not externally funded, has no disclosed subsidiaries or parent company, and operates without institutional investment. Patient concentration is entirely retail consumer (individuals and families), with a 5.0 Google rating across 32 reviews and no enterprise or B2B accounts.

Name

Balance Chiropractic

Legal name

Balance Chiropractic, Wyckoff Chiropractic Office

Website

https://balancechiropractic.net

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Balance Chiropractic is a single-location, founder-owned chiropractic practice in Wyckoff, NJ, providing family, pediatric, and prenatal chiropractic care led by Dr. Christine Jernee, the only Board Certified Diplomate in Clinical Chiropractic Pediatrics in Bergen County.

Ownership category

akta.pro rank

Product category

Chiropractic Services

NAICS

Offices of Chiropractors (62131), Offices of Chiropractors (621310), Offices of Other Health Practitioners (6213)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

General Chiropractic Care (HSADALAA)

akta.pro secondary industries

Pediatric & Family Chiropractic (HSADALAC), Prenatal & Postpartum Chiropractic (HSADALAD), Sports Chiropractic & Performance Care (HSADALAB)

Keywords

• Chiropractic adjustment services
• Pediatric chiropractic care
• Prenatal chiropractic care
• Musculoskeletal wellness
• Spinal adjustment therapy

Headquarters

HQ city

Wyckoff

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Chiropractic Services: Individual chiropractic adjustment sessions for patients of all ages including pediatric, prenatal, and general wellness care. Revenue generated per visit or through treatment plans.
2. Specialized Services: Additional services including massage therapy, kinesiotaping, exercise consultations, gait analysis, foot analysis with custom orthotics, scoliosis screening and treatment.
3. Wellness Plans: Ongoing wellness care where patients continue regular adjustments after initial pain resolution to maintain function and overall health.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Balance Chiropractic is a single-location chiropractic practice delivering in-office spinal and extremity adjustments to patients of all ages. Core services include general chiropractic adjustments, specialized pediatric and prenatal care (including the Webster Protocol for breech babies), sports injury and performance care, wellness maintenance, and adjunct therapies such as massage, kinesiotaping, exercise consultation, photo posture analysis, scoliosis screening, gait analysis, and custom orthotics.

Product overview

Balance Chiropractic is a family chiropractic practice offering a comprehensive range of healthcare services centered on spinal adjustment and musculoskeletal wellness. The practice operates as a single-service clinic providing core chiropractic adjustments alongside multiple specialty care areas: Pediatric Care (specializing in infants and children), Prenatal Care (including Webster Protocol for breech babies), Sports Injury and Performance Care, and general Wellness Care. Additional services include massage therapy, kinesiotaping, exercise consultations, photo posture analysis, scoliosis screening, gait analysis, and custom orthotics. The practice also offers educational workshops on stretching, injury prevention, and pregnancy care. Services are delivered through in-office treatments by Dr. Christine Jernee, with online appointment scheduling via PayDC.

Differentiator

Problem solved

Functional benefit

Products and services

• Adult and Pediatric Chiropractic Care General chiropractic services for adults and children, including spinal adjustments, soft tissue work, and wellness care for families in Bergen County, NJ.
• Pediatric Chiropractic Care Specialized chiropractic care for infants and children delivered by Dr. Christine Jernee, the only Board Certified Diplomate in Clinical Chiropractic Pediatrics (DICCP) practicing in Bergen County, NJ.
• Prenatal Chiropractic Care Chiropractic care during pregnancy to address pelvic and sciatic pain, support proper fetal positioning, and potentially shorten labor and delivery times.
• Webster Protocol for Breech Babies A specialized technique creating space in the pelvis by gently adjusting and releasing muscle/ligament tension to help breech babies turn; learned directly from Dr. Larry Webster in 1996.
• Sports Injury and Athletic Performance Care Chiropractic care for athletes including soft tissue adhesion release, joint alignment, and prescribed exercises for injury recovery and performance enhancement.
• Wellness Care Program Ongoing chiropractic maintenance care for continued health and wellness, including guidance on exercise, nutrition, sleep, and stress management.
• Consultation and Examination Thorough initial consultation, health history review, and comprehensive chiropractic examination before treatment begins.
• Chiropractic Adjustment Personalized spinal and extremity adjustments using multiple techniques, including craniosacral work, myofascial release, and stretching.
• Massage Therapy Massage therapy offered as an adjunct to chiropractic care.
• Kinesiotaping Kinesiology taping technique used to support muscles and joints during recovery.
• Exercise Consultations Customized exercise advice for posture correction, weakness, and balance improvement.
• Photo Posture Analysis Complimentary posture analysis using photographs to identify alignment issues and imbalances.
• Scoliosis Screening and Treatment Screening and treatment for scoliosis, particularly important for school-age children.
• Gait Analysis Analysis of walking patterns to assess how improper foot alignment affects spinal posture.
• Custom Orthotics Custom foot orthotics prescribed based on foot analysis to address alignment issues.
• Educational Workshops and Speaking Events Educational workshops on stretching, foam rolling, postural exercises, injury prevention for cyclists, and pregnancy care presented by Dr. Jernee at venues such as the Wyckoff Public Library and CYCLEBAR Wyckoff.

Quantifiable outcome

• Research supports chiropractic care for treatment of ear infections, bed wetting, asthma, and other childhood conditions
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered minor and core.

• Mayor Rudy BoonstraminorOthers · 1 July 2017Wyckoff Mayor attended and celebrated the grand opening of Balance Chiropractic's new location in July 2017, participating in ribbon cutting ceremony.
• Assemblyman Kevin RooneyminorOthers · 1 July 2017New Jersey Assemblyman attended and celebrated the grand opening of Balance Chiropractic's new location in July 2017, participating in ribbon cutting ceremony.
• ICA Council on Chiropractic PediatricscoreStrategic or Co-development PartnerProfessional certification body. Dr. Jernee holds the Diplomate in Clinical Chiropractic Pediatrics (DICCP) certification from this council. Logo displayed on website indicating affiliation.
• FullscriptminorGTM or Marketing PartnerSupplement and healthcare product dispensary. Linked on Shopping Resources page as a recommended source for supplements and personal care items.
• Saatva MattressesminorGTM or Marketing PartnerMattress company with affiliate link. Discount code offered through Balance Chiropractic for patients to save 15% on purchases.
• Holy Lamb OrganicsminorGTM or Marketing PartnerOrganic bedding, pillows, and baby products recommended on Shopping Resources page.
• HigherDOSEminorGTM or Marketing PartnerPEMF mats, infrared sauna blankets, and red-light products. Discount code BALANCECHIRO15 for 15% off available to patients.
• Ninni CominorGTM or Marketing PartnerBreast-like pacifiers, pacifier clips and swaddle blankets. Discount code CHRISTINE44402 for 10% off first order.
• RiseWellminorGTM or Marketing PartnerKids mineral toothpaste and brushes. Discount code JERNEE10 available for patients.
• Wyckoff Public LibraryminorStrategic or Co-development PartnerCommunity venue for educational events. Dr. Jernee speaks at the library on topics including Chiropractic, Bone Density & Women's Health.
• CYCLEBAR WyckoffminorStrategic or Co-development PartnerCycling studio hosting Dr. Jernee's workshops on stretching, injury prevention, and postural exercises for cyclists.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• ATI Physical Therapy: Large outpatient physical therapy provider offering musculoskeletal rehabilitation. Competes for the same back/neck pain and sports-injury patient population but delivers through licensed PTs rather than chiropractors.
• 100% Chiropractic: Growing chiropractic franchise offering family chiropractic care, wellness plans, and adjunct services. Comparable full-service chiropractic model with recurring care emphasis, though geographically distributed across franchised locations.
• Chiro One Wellness Centers: Multi-location chiropractic group with a wellness-focused model similar to Balance Chiropractic's recurring care approach. Comparable in patient-first philosophy but operates as a multi-clinic corporate entity rather than a single-location specialty practice.
• HealthSource Chiropractic: Chiropractic franchise with progressive rehab and wellness offerings. Similar in combining adjustments with adjunct therapies (kinesiotaping, exercise), comparable to Balance Chiropractic's expanded service menu.
• The Joint Chiropractic: National chiropractic franchise chain offering walk-in, membership-based spinal adjustments. Comparable as a chiropractic services provider targeting general wellness and pain patients, but operates at vastly larger scale and lacks Balance Chiropractic's pediatric/prenatal specialty.

Emerging players

• Restore Hyper Wellness: Multi-modality wellness franchise offering cryotherapy, infrared, and recovery services. Comparable in positioning chiropractic-adjacent wellness offerings and partnering with similar consumer brands (e.g., HigherDOSE discount codes).
• Massage Envy: Subscription-based massage and wellness services franchise. Overlap with Balance Chiropractic's massage therapy and recurring wellness plan model, though not a direct chiropractic competitor.

Regional players

• ICA Council on Chiropractic Pediatrics (Pediatric Chiropractors): Network of chiropractors with the DICCP or similar pediatric certifications. Represents the most directly comparable peer set to Balance Chiropractic's pediatric/prenatal specialty, though not a single operating company.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hourihan-family-chiropractic

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Balance Chiropractic