Bewegen voor je Brein

What Bewegen voor je Brein does

Stichting Bewegen voor je Brein is a Dutch nonprofit foundation (KvK 76396487, RSIN 8606.11.371) established on 14 November 2019 and registered at Kortenaerlaan 12, 1215NH Hilversum, Netherlands. It operates as a knowledge-sharing platform whose stated purpose is to disseminate scientifically grounded information about how exercise and movement affect brain function, cognitive abilities, mental well-being, and social functioning. The foundation is governed by an unpaid three-person board — Han Baeten (voorzitter/chairman), Elianne Dummer (secretaris/secretary), and Anita Geijtenbeek (penningmeester/treasurer) — and is supported by named ambassadors including Prof. dr. Erik Scherder, Prof. dr. Wiepke Cahn, Bram Bakker, Carien Karsten, Prof. dr. Jan Auke Walburg, Albert Sonnevelt, and Dr. Niki Korteweg, plus an Advisory Council (Raad van Advies) and Committee of Recommendation.

Its core product is the bewegenvoorjebrein.nl website/portal, which aggregates articles, research summaries, and practical guides across themes such as "Beter leren en onthouden," "Lekkerder in je vel," "Ouder worden met een gezond brein," "Beweeginterventies & Beweegprofessionals," "Gaan & blijven bewegen," and "Verklaringen." It also publishes dedicated content on evidence-based movement interventions including Runningtherapie (Running Therapy), Danstherapie (Dance Therapy), and Psychomotorische Therapie (Psychomotor Therapy), and promotes the QR-FIT Beweegplatform (an app, Live cockpit, and municipal webpages) as a partner offering for activity tracking. Distribution is primarily through the website, email newsletter, organic social (LinkedIn, Facebook, Instagram, X), and recurring studiedagen, workshops, and lectures across the Netherlands.

The organization is funded through donations and sponsorship, supplemented by fees from workshops and events. Per its public-facing materials, partners contribute knowledge without direct financial interest, and information is intended to be accessible to both professionals and the general public. The primary customer segments are healthcare professionals (psychomotor therapists, running therapists, psychologists, psychiatrists), patients with brain conditions (non-traumatic brain injury, post-concussion syndrome, stroke, dementia), educational institutions, employers implementing workplace vitality programs, and consumers seeking reliable information on exercise and brain health.

Name

Bewegen voor je Brein

Legal name

Stichting Bewegen voor je Brein

Website

https://bewegenvoorjebrein.nl

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Stichting Bewegen voor je Brein is a Dutch nonprofit foundation (est. 2019, Hilversum) that disseminates scientifically grounded information about the effects of exercise on brain health and mental well-being to healthcare professionals, patients, educators, employers, and the general public via its website, workshops, and a Dutch partner network.

Ownership category

akta.pro rank

Product category

Nonprofit Health Education

NAICS

Research and Development in the Social Sciences and Humanities (541720)

akta.pro primary industry

Health Promotion, Prevention & Wellness Education (EDALAFAF)

Keywords

• Exercise neuroscience education
• Brain health research
• Physical activity interventions
• Mental health awareness
• Nonprofit health education

Headquarters

HQ city

Hilversum

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Donations and Sponsorship: The foundation relies on donations and support from partners. Partners contribute their knowledge without direct financial interest, with the core principle that exercise is the means for change and this information should be available to everyone.
2. Workshop and Event Fees: The foundation organizes studiedays, workshops and other events focused on exercise for the brain and psychological well-being, which may generate revenue.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Stichting Bewegen voor je Brein is a Dutch nonprofit foundation that operates a digital knowledge platform disseminating scientifically grounded information about the effects of exercise and movement on brain function, cognitive abilities, mental well-being, and social functioning. The foundation organizes studiedagen (study days), workshops, lectures, and excursions, and curates content describing evidence-based movement interventions such as running therapy, dance therapy, and psychomotor therapy for mental health professionals and the general public.

Product overview

Bewegen voor je Brein is a Dutch foundation operating a knowledge dissemination platform focused on the science of exercise and brain health. The organization offers curated information through its website portal and promotes evidence-based movement interventions including Runningtherapie (running therapy), Danstherapie (dance therapy), and Psychomotorische Therapie (psychomotor therapy). The foundation also partners with external platforms like QR-FIT for digital exercise tracking and organizes workshops, events, and educational content to serve both professionals and general audiences seeking to understand how exercise can improve cognitive functions, mental well-being, and social functioning.

Differentiator

Problem solved

Functional benefit

Products and services

• Bewegen voor je Brein Online Knowledge Platform
• Studiedagen, Workshops and Lectures

Quantifiable outcome

• Research shows 3,000-5,000 steps per day delays cognitive decline by approximately 3 years; 5,000-7,500 steps by up to 7 years in early Alzheimer's patients
• +4 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

45 partnerships are on record, tiered core and minor.

• Erik Scherder (Ambassador)coreOthers · 14 November 2019Professor of Neuropsychology at VU Amsterdam and Professor of Movement Sciences at Rijksuniversiteit Groningen. Known from 'Het Fitte Brein', 'De Wereld Draait Door', and the book 'Laat je hersenen niet zitten'.
• Wiepke Cahn (Ambassador)coreOthers · 14 November 2019Professor of Physical Health in Psychiatric Conditions at Universiteit Utrecht and psychiatrist at UMC Utrecht.
• Bram Bakker (Ambassador)coreOthers · 14 November 2019Dutch psychiatrist, author, founder of Uitgeverij Lucht, and initiator of De Balanskliniek. Helped popularize running therapy in the Netherlands.
• Carien Karsten (Ambassador)coreOthers · 14 November 2019Psychotherapist and author of various books about stress and burnout, recognized as Netherlands' foremost specialist on burnout.
• Prof. dr. Jan Auke Walburg (Ambassador)coreOthers · 14 November 2019Professor of Positive Psychology at the Faculty of Behavioral Sciences of Universiteit Twente.
• Albert Sonnevelt (Ambassador)coreOthers · 14 November 2019Psychologist and entrepreneur, founded Sonnevelt Opleiders voor Vitaal leven which won 'Best Training Provider in the Netherlands' for 9 consecutive years.
• Dr. Niki Korteweg (Ambassador)coreOthers · 14 November 2019Science journalist and neurobiologist writing for NRC Handelsblad, nrc.next, Psychologie Magazine, Santé and Libelle. Author of 'Een beter brein'.
• Jooske van BusschbachcoreOthersLector Bewegen, Gezondheid en Welzijn. Member of the Advisory Council (Raad van Advies).
• Cor NikscoreOthersLecturer in Psychomotor Therapy program at Hogeschool Windesheim. Member of Advisory Council.
• Claudia EmckcoreOthersAssistant Professor at Vrije Universiteit Amsterdam. Member of Advisory Council.
• Davy VancampfortcoreOthersAssistant Professor at KU Leuven Department of Rehabilitation Sciences, Research Group for Adapted Physical Activity and Psychomotor Rehabilitation. Advisory Council member.
• Muriël LindeijercoreOthersChairman of the Body-Oriented Working Psychologists section of NIP (Nederlands Instituut van Psychologen). Advisory Council member.
• Roland LuykxcoreOthersChairman of Beroepsvereniging Runningtherapie Nederland (BRTN). Advisory Council member.
• Jeroen DeenikcoreOthersResearcher and Health Psychologist, Movement & Lifestyle GGz Centraal Scientific Research. Advisory Council member.
• Fabio D'AgatacoreOthersDirector of SPAT verandert and author of 'Intelligent Bewegen'. Advisory Council member.
• Marloes NiebergcoreOthersSports and Neuropsychologist and Running Therapist. Advisory Council member.
• Beroepsvereniging Runningtherapie Nederland (BRTN)coreStrategic or Co-development PartnerProfessional association for running therapy in the Netherlands. Partners in sharing knowledge about exercise and brain health without direct financial interest.
• De Nederlandse GGZcoreStrategic or Co-development PartnerDutch mental health association including the Value Network Addiction and Healthy Lifestyle. Key partner in mental health sector.
• Movere - Vakvereniging BewegingsagogiecoreStrategic or Co-development PartnerProfessional association for movement pedagogy. Partners in knowledge sharing about exercise and brain health.
• Nederlandse Vereniging voor Psychomotorische Therapie (NVPMT)coreStrategic or Co-development PartnerProfessional association for psychomotor therapy. Key partner in professional knowledge sharing network.
• Nederlands Instituut van Psychologen (NIP) - Sectie Lichaamsgericht Werkende PsychologencoreStrategic or Co-development PartnerDutch Institute of Psychologists, section for Body-Oriented Working Psychologists. Partners in knowledge sharing.
• Allesoversport.nlcoreStrategic or Co-development PartnerKnowledge center for sports and movement. Key knowledge sharing partner.
• BBO.Life - Bringing Data to LifecoreStrategic or Co-development PartnerKnowledge center partner specializing in data-driven approaches to health.
• Wij zijn MINDcoreStrategic or Co-development PartnerDutch mental health platform including Psychipedia on exercise and mental health. Knowledge sharing partner.
• Faculteit der Gedrags- en Bewegingswetenschappen (VU) - Minor Psychomotorische TherapiecoreStrategic or Co-development PartnerFaculty of Behavioral and Movement Sciences at VU Amsterdam. Educational institution partner offering Minor in Psychomotor Therapy.
• Hogeschool Windesheim - Psychomotorische Therapie en BewegingsagogiecoreStrategic or Co-development PartnerHogeschool Windesheim offers Bachelor's and Master's programs in Psychomotor Therapy and Movement Pedagogy. Key educational partner.
• Hogeschool Arnhem Nijmegen - Psychomotorische Therapie en HAN SENECAcoreStrategic or Co-development PartnerHAN University of Applied Sciences offers Psychomotor Therapy programs and SENECA Sports and Expertise Center. Educational partner.
• Hersenstichting & Het Fitte BreincoreStrategic or Co-development PartnerBrain Foundation and 'Het Fitte Brein' initiative. Key partners in brain health education and awareness.
• Alzheimer in BewegingcoreStrategic or Co-development PartnerFoundation focused on exercise for dementia patients. Key partner in Alzheimer's and brain health area.
• BeweegalliantiecoreStrategic or Co-development PartnerExercise alliance promoting physical activity. National partner in exercise promotion.
• Atletiekunie - Hardlopen.nlcoreStrategic or Co-development PartnerAthletics Union and running portal. Partner for running-related initiatives.
• Body Brain Dynamics - Cognitieve FitnesscoreStrategic or Co-development PartnerTraining institute offering Cognitive Fitness programs. Partner in cognitive fitness and brain health training.
• Mind5 Training b.v.minorStrategic or Co-development PartnerTraining institute partner in the knowledge sharing network.
• Rots & Water Instituut NLminorStrategic or Co-development PartnerTraining institute offering Rocks & Water programs. Partner in mental resilience training.
• Runningtherapie.nlcoreStrategic or Co-development PartnerRunning therapy portal and training institute. Key partner in running therapy knowledge.
• SPAT verandertcoreStrategic or Co-development PartnerTraining institute focused on change through movement. Advisory council member Fabio D'Agata is director.
• TRAP kickbokstherapieminorStrategic or Co-development PartnerKickboxing therapy institute. Partner in body-oriented therapy approaches.
• BioCheckminorStrategic or Co-development PartnerBiofeedback technology provider. Partner offering biofeedback solutions for exercise and stress management.
• De Leefstijl AcademieminorStrategic or Co-development PartnerLifestyle Academy. Partner in healthy lifestyle education.
• FitavieminorStrategic or Co-development PartnerFitness and health partner in the network.
• FitsuranceminorStrategic or Co-development PartnerHealth/fitness insurance partner in the network.
• Smove - Smart MoveminorStrategic or Co-development PartnerSmart movement technology partner.
• SooMoveminorStrategic or Co-development PartnerMovement technology partner. Listed as official partner.
• Stichting ter bevordering van Cognitieve FitnesscoreStrategic or Co-development PartnerFoundation for Cognitive Fitness promotion. Key partner in cognitive fitness area.
• Meulenberg Training & CoachingminorStrategic or Co-development PartnerTraining and coaching partner specializing in stress management through exercise.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• AllesoverSport.nl: Dutch national knowledge center for sport and physical activity, providing evidence-based information to consumers and professionals. Directly comparable as a Dutch knowledge platform focused on the science of exercise, and an existing partner of the foundation.
• Alzheimer Nederland: The leading Dutch nonprofit on dementia and Alzheimer's, with national awareness campaigns and research funding. Directly comparable as a Dutch nonprofit aggregating and disseminating brain-health evidence, with overlapping interest in cognitive decline, exercise, and prevention.
• Hersenstichting: The Dutch Brain Foundation is a national nonprofit funding brain research and disseminating brain-health knowledge to the Dutch public. It is already a listed partner of Bewegen voor je Brein and operates in a directly overlapping mission: making brain science actionable for the general public and professionals.
• Runningtherapie.nl: Dutch portal and training institute for running therapy. Directly comparable as a Dutch knowledge and training organization specifically focused on running-based mental health interventions, and an existing partner of the foundation.
• SPAT verandert: Dutch training institute focused on change through movement, led by advisory council member Fabio D'Agata. Directly comparable as a Dutch body-oriented/movement-based therapy training provider and an existing partner of the foundation.
• Mind5 Training: Dutch training institute operating in the body-and-mind exercise space. Directly comparable as a Dutch professional training provider in the exercise-and-mental-health niche, and an existing listed partner of the foundation.
• De Nederlandse GGZ: The Dutch umbrella association for mental health and addiction care providers, including a Value Network on Addiction and Healthy Lifestyle. Functions as a knowledge and standards body for Dutch mental health — directly comparable in role to the foundation's professional knowledge-sharing mission, and an existing partner.
• Body Brain Dynamics: Dutch training institute offering Cognitive Fitness programs. Directly comparable as a Dutch organization combining brain health and exercise in a training/services format, and an existing partner of the foundation.
• Wij zijn MIND: Dutch mental health platform that aggregates information, peer support, and advocacy across mental health conditions. Already a listed partner of Bewegen voor je Brein via its Psychipedia content, making it a directly comparable Dutch mental-health knowledge platform.

Broad incumbents

• Headspace: Global digital mental health and meditation platform. Operates in a much broader mental wellness category than Bewegen voor je Brein, but is the canonical example of a scaled, evidence-based mental wellness knowledge platform — useful as an aspirational incumbent reference for content distribution and brand building.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/JeBreinBewegen
• Facebookfacebook.com/bewegenvoorjebrein
• LinkedInlinkedin.com/company/bewegen-voor-je-brein
• Instagraminstagram.com/bewegenvoorjebrein

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bewegen voor je Brein