Bitypreço
Bitypreço is a Brazilian cryptocurrency marketplace aggregator that connects 30 national and international exchanges to surface best-price execution for retail crypto traders, offering a self-serve web and mobile app (Bitybank), Pix-based purchase (Bix), and a crypto cashback Mastercard.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Bitypreço does
Bitypreço is a Brazil-based cryptocurrency marketplace aggregator founded in 2018 and headquartered in Franca, São Paulo. The platform connects 30 national and international exchanges — including Binance, Coinbase, Kraken, Bitfinex, OKX, Bitso, Ripio, Coinext, and DEX protocols such as Uniswap, Jupiter, and PancakeSwap — into a single interface that surfaces real-time best bid/ask prices for Bitcoin, Ethereum, USD Coin, and Tether. Users can trade through a self-serve web platform or the Bitybank mobile app, accessing order book, charting, stop loss, and limit order features, and can purchase crypto directly from their bank app via Pix using the Bix feature, without holding a Bity account.
The company operates a portfolio of sub-brands under the Bity umbrella: Bitybank (retail exchange app with cashback and 100+ cryptocurrencies), Bity Payments (digital dollar transfer without IOF), BityCaaS (crypto-as-a-service for businesses), Biscoint (Latin American price comparison aggregator), and the Bitybank Mastercard (physical debit card offering up to 10% cashback in cryptocurrency). Revenue is generated primarily through a spread on cryptocurrency buy and sell transactions routed through the marketplace, with the platform's go-to-market executed via product-led growth — self-serve signup, app store discovery, the Biscoint aggregator channel, content marketing, and a card referral program.
With 18 employees, no disclosed funding rounds, and no named enterprise customers, Bitypreço functions as a lean, retail-focused crypto infrastructure player in Brazil. Its strategic posture is to consolidate fragmented Brazilian exchange liquidity behind a single price-optimized interface while extending into adjacent fintech verticals (payments, B2B crypto-as-a-service, and consumer crypto cashback) to diversify revenue beyond the trading spread.
Bitypreço firmographics
Firmographics- Name
- Bitypreço
- Legal name
- Bitypreço
- Website
- https://bitypreco.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bitypreço is a Brazilian cryptocurrency marketplace aggregator that connects 30 national and international exchanges to surface best-price execution for retail crypto traders, offering a self-serve web and mobile app (Bitybank), Pix-based purchase (Bix), and a crypto cashback Mastercard.
- Ownership category
- akta.pro rank
Bitypreço industry classification
Industry- Product category
- Cryptocurrency Exchange Aggregator
- NAICS
- Securities and Commodity Exchanges (5232), Securities and Commodity Exchanges (523210), Credit Card Issuing (522210)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Crypto Payments & Stablecoin Settlement Platforms (BPAMAFAL)
- akta.pro secondary industries
- On/Off-Ramp Providers (Fiat↔Crypto) & Cash-In/Cash-Out Networks (FSADAIAE), Crypto Payment Gateways & Checkout APIs (FSADAIAA), Digital Gift Cards, Vouchers & Stored-Value (Crypto) (FSADAIAN), Settlement, Reconciliation & Merchant Treasury Tools (Crypto) (FSADAIAK)
Keywords
Bitypreço business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Supply Chain, Infrastructure
Revenue model
- Crypto Trading Spread / Transaction Fee: The platform generates revenue by applying a spread on cryptocurrency buy/sell transactions executed through its marketplace aggregator. Users buy and sell BTC, ETH, USDC, USDT and other cryptos at rates displayed on the platform, with the spread being the primary revenue driver.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Bitypreço product offering
Product offeringCore offering
Bitypreço operates a cryptocurrency marketplace aggregator that connects to 30 national and international exchanges to surface the best bid/ask prices for buying and selling Bitcoin, Ethereum, USDC, and USDT. Users can trade via a self-serve web platform or the Bitybank mobile app, with advanced tools including an Order Book, charts, stop loss, and limit orders. Complementary offerings include the Bix Pix-based on-ramp, a Bitybank Mastercard crypto cashback card, Bity Payments for digital dollar transfers, and BityCaaS for business integrations.
Product overview
Bitypreço is a cryptocurrency marketplace platform that aggregates 30 national and international exchanges to find the best prices for buying and selling Bitcoin, Ethereum, USD Coin, Tether, and other cryptocurrencies. The platform operates as part of the Bity ecosystem, which includes Bitybank (for express purchases, cashback, and access to 100+ coins), Bix (for Pix-based purchases), the Bitybank Mastercard crypto cashback card, Bity Payments (digital dollar transfers), BityCaaS (crypto-as-a-service for businesses), and Biscoint (price comparator). Users can access features through the web platform or the Bitybank app interface including Order Book, Charts, Stop Loss, and Limit Orders.
Differentiator
Problem solved
Functional benefit
Brands
- Bitybank: Crypto banking application with purchase express, cashback, and access to over 100 cryptocurrencies.
- Bity Payments
- BityCaaS
- Biscoint
- Biscoint Lite
Products and services
- Bitypreço Marketplace Platform Self-serve cryptocurrency marketplace aggregator that connects to 30 national and international exchanges to surface the best bid/ask prices for Bitcoin, Ethereum, USDC, and USDT. Built for Brazilian retail crypto traders and investors who want to trade without manually comparing fragmented venues.
- Bitybank Mobile App Mobile application available on Google Play and Apple App Store offering express cryptocurrency purchase, crypto cashback, and access to over 100 cryptocurrencies, with the Bitypreço trading interface embedded inside it. Targeted at Brazilian retail crypto users.
- Bitybank Mastercard Crypto Cashback Card Physical Mastercard debit card for Brazilian retail users that lets them spend in BRL and receive up to 10% cashback in cryptocurrency on everyday purchases.
- Bity Payments Service for sending digital dollars without IOF (Brazilian financial transaction tax) at competitive rates, positioned within the Bity ecosystem.
- BityCaaS Crypto-as-a-service solution for businesses that want to integrate cryptocurrency capabilities without building their own infrastructure.
- Biscoint Cryptocurrency price comparison platform for Latin America, described as the largest price comparator in the region, that routes users to Bitybank for trade execution.
Companies that use Bitypreço
Customer profileSegments1 record
Ideal customer profiles3 records
Bitypreço technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
Feature4 records
Bitypreço partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core.
- RipiocoreBitypreço is connected to Ripio, a cryptocurrency exchange, as part of its multi-exchange aggregator network. Ripio's trading prices and liquidity are aggregated within the Bitypreço marketplace.
- BitfinexcoreBitypreço aggregates pricing from Bitfinex, an international cryptocurrency exchange, displaying its bid/ask prices alongside other exchanges in its marketplace.
- UniswapcoreBitypreço aggregates pricing from Uniswap, a decentralized exchange protocol, as part of its multi-exchange aggregator network.
- JupitercoreBitypreço is connected to Jupiter, a Solana-based exchange aggregator, displaying its prices within the Bitypreço marketplace.
- DeribitcoreBitypreço aggregates pricing from Deribit, a derivatives-focused cryptocurrency exchange, for BTC and ETH trading pairs.
- OKXcoreBitypreço is connected to OKX, an international cryptocurrency exchange, displaying its live trading prices within its marketplace.
- BitsocoreBitypreço aggregates pricing from Bitso, a Latin American cryptocurrency exchange, as part of its connected exchange ecosystem.
- PancakeSwapcoreBitypreço aggregates pricing from PancakeSwap, a decentralized exchange on BNB Chain, as part of its multi-exchange aggregator network.
- CoinextcoreBitypreço is connected to Coinext, a Brazilian cryptocurrency exchange, displaying its prices within its marketplace for Brazilian users.
- PagcriptocoreBitypreço aggregates pricing from Pagcripto, a Brazilian cryptocurrency payment processor, as part of its connected exchange network.
- BinancecoreBitypreço aggregates pricing from Binance, the world's largest cryptocurrency exchange, displaying its bid/ask prices in its marketplace.
- KrakencoreBitypreço is connected to Kraken, displaying its live trading prices alongside other exchanges in its aggregator marketplace.
- BitnuvemcoreBitypreço aggregates pricing from Bitnuvem, a Brazilian cryptocurrency exchange, as part of its network of national and international exchanges.
- CoinbasecoreBitypreço aggregates pricing from Coinbase, a major US-based cryptocurrency exchange, displaying its live prices in its marketplace.
- BitgetcoreBitypreço is connected to Bitget, an international cryptocurrency exchange, displaying its trading prices within its aggregator network.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Bitypreço competitors and assessment
Company assessmentEmerging players
- CoinGecko: Cryptocurrency price aggregator and market data platform. Partially comparable to Biscoint (Bitypreço's price-comparison sub-brand) in surfacing cross-exchange pricing for crypto users, though CoinGecko is information-led rather than execution-enabled.
- MoonPay: Crypto on/off-ramp provider serving retail wallets and applications with fiat-to-crypto purchases. Comparable to Bitypreço's Pix-powered on-ramp function (Bix) and relevant as a competing fiat-crypto checkout layer for the same retail audience.
Direct peers
- CowSwap (Gnosis): MEV-protecting DEX aggregator using batch auctions to surface best execution. Operates as a competing aggregator infrastructure layer to Bitypreço, primarily serving DeFi-native traders versus Bitypreço's Brazilian retail base.
- Matcha (0x): DEX aggregator powered by 0x protocol, offering best-price routing across on-chain liquidity. Operates the same core aggregator function as Bitypreço — surfacing best execution across fragmented venues — though scoped to DEX markets rather than the CEX/DEX hybrid Bitypreço covers.
- ParaSwap: Multi-chain DEX aggregator routing trades to optimal liquidity sources. Shares the best-price aggregation thesis with Bitypreço, differing in being chain-agnostic on EVM networks versus Bitypreço's cross-venue CEX-plus-DEX retail positioning in Brazil.
- Jupiter: Solana-based DEX aggregator that already appears in Bitypreço's partner list. Directly comparable as a crypto best-execution aggregator, with Jupiter serving Solana-native liquidity while Bitypreço aggregates across CEXs, DEXs, and LatAm venues.
- 1inch: Decentralized exchange aggregator that routes trades across multiple DEXs and liquidity sources for best execution. Directly comparable to Bitypreço's core multi-exchange aggregation model, though primarily focused on EVM on-chain liquidity rather than cross-venue CEX/DEX retail comparison.
Regional players
- Mercado Bitcoin: Brazil's largest retail cryptocurrency exchange. A regional competitor addressing the same Brazilian retail audience with direct exchange services (and therefore a venue Bitypreço may aggregate) rather than an aggregator model.
- Ripio: Latin American crypto exchange and on/off-ramp provider already listed as a Bitypreço integration partner. Comparable as a regional crypto trading and payments platform serving Argentine and Brazilian retail users, with both overlap and partnership dynamics with Bitypreço.
- Bitso: Major Latin American cryptocurrency exchange with strong presence in Mexico, Argentina, and Brazil. Already integrated into Bitypreço's aggregator and a key regional competitor for Brazilian crypto volume.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bitypreço social profiles
Digital presenceBitypreço financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bitypreço leadership team
Management profileNumber of profiles
Profiles1 record
Bitypreço funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bitypreço M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bitypreço
What does Bitypreço do?
Bitypreço operates a cryptocurrency marketplace aggregator that connects to 30 national and international exchanges to surface the best bid/ask prices for buying and selling Bitcoin, Ethereum, USDC, and USDT. Users can trade via a self-serve web platform or the Bitybank mobile app, with advanced tools including an Order Book, charts, stop loss, and limit orders. Complementary offerings include the Bix Pix-based on-ramp, a Bitybank Mastercard crypto cashback card, Bity Payments for digital dollar transfers, and BityCaaS for business integrations.
Is Bitypreço a public or private company?
Bitypreço is a private company. It is classified as unknown and is currently operating.
When was Bitypreço founded?
Bitypreço was founded in -1. It employs 11 to 50 people.
How does Bitypreço make money?
One revenue line is on record: crypto Trading Spread / Transaction Fee.
Who are Bitypreço's main competitors?
Emerging players on record are CoinGecko and MoonPay. Direct peers are CowSwap (Gnosis), Matcha (0x), ParaSwap, Jupiter and 1inch. Regional players are Mercado Bitcoin, Ripio and Bitso.
Does Bitypreço have an API?
No public API is recorded for Bitypreço.
What industry is Bitypreço in?
Bitypreço's product category is Cryptocurrency Exchange Aggregator. Its primary akta.pro industry code is BPAMAFAL, Crypto Payments & Stablecoin Settlement Platforms, with a secondary code of FSADAIAE, On/Off-Ramp Providers (Fiat↔Crypto) & Cash-In/Cash-Out Networks. Its NAICS code is 5232 and its SIC code is 6200.