What Captif GmbH does

Captif GmbH is an Austrian professional photography and film production studio headquartered in Linz, Upper Austria. Founded in 2020, the company provides end-to-end commercial media production services for Austrian businesses, tourism boards, financial institutions, and consumer brands. Its service portfolio spans commercial video production (Werbefilmproduktion), advertising photography (Werbefotografie), service production coordination, creative concept development and art direction, and post-production including editing, VFX, color grading, retouching, and sound design. The studio's integrated workflow allows it to handle the entire production pipeline from pre-production concepting through principal photography and videography to final post-production, differentiating it from single-discipline production houses.

The company's underlying technology is built around industry-standard creative tools rather than proprietary platforms, notably DaVinci Resolve for post-production video editing and color grading, and Adobe Photoshop for photo retouching. Captif differentiates operationally through its full-stack in-house production capability and on-set construction skills, exemplified by set-building work on the Hikee Bikeli music video project where four sets were constructed in four days. Its creative leadership includes Managing Director and Producer Stefan Mayerhofer, photography and studio lead Markku Savolainen, post-production and technology lead Moritz Panzirsch, and concept/direction lead Andreas Kurz, with Production Coordinator Ariana Küx and Production Assistant Ngoya Kanyinda rounding out the operational team.

Captif operates on a project-based professional services model with custom pricing per engagement. Revenue is generated through direct client contracts and referrals from creative agency partners including Fredmansky, Q2 Werbeagentur, Vorauerfriends, Artgroup KG, Superbrilliand, and papabogner. Named clients include Österreich Werbung, Oberösterreich Tourismus, Niederösterreich Werbung, Sparkasse Oberösterreich, Transgourmet, Brauerei Schloss Eggenberg, Linzer Bier, Niederösterreichische Versicherung, Hartlauer, Neubau Eyewear, Silhouette International, HAKA Küche, and Verband der Österreichischen Tafeln. The firm serves a primarily Austrian customer base with some international project reach through engagements such as the Transgourmet Talents United program spanning six countries. Go-to-market is sales-led with no self-serve or product-led motion; every engagement is a project-by-project service contract acquired through direct relationships, agency referrals, and repeat business.

Name

Captif GmbH

Legal name

Captif GmbH

Website

https://captif.at

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Captif GmbH is a Linz-based Austrian photography and video production studio offering end-to-end commercial advertising content creation for Austrian enterprises, tourism boards, and brands, working both directly and via creative agency referrals.

Ownership category

akta.pro rank

Product category

Commercial Photography and Video Production Services

NAICS

Commercial Photography (541922), Photographic Services (54192), Motion Picture and Sound Recording Industries (512)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Photography & Still Production (Stills, Product, Lifestyle) (MPAAAMAI)

akta.pro secondary industries

Photography & Photo Production (BPAFAIAF), Titling, Graphics & Finishing (Lower Thirds, Supers, End Cards) (MPAHAAAH), Motion Graphics & Titling (2D/3D, Broadcast Graphics) (MPADAGAD)

Keywords

• Commercial photography services
• Advertising film production
• Video production studio
• Campaign content creation
• Post-production services

Headquarters

HQ city

Linz

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Advertising Photography Services: Project-based fees for still photography campaigns including product photography, lifestyle shoots, portrait photography, and food/beverage photography for commercial clients and tourism boards.
2. Advertising Film and Video Production: Project-based fees for video production ranging from social media clips to TV commercials and cinematic brand films. Services include scripting, production, and post-production.
3. Full-Service Campaign Production: Comprehensive campaign packages combining concept development, art direction, copywriting, photography, video, and post-production for clients requiring end-to-end execution.
4. Employer Branding and Recruiting Campaign Production: Specialized production services for employer branding campaigns including photography, video, and content production targeting HR and communications departments.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Captif GmbH is a professional photo and video production studio in Linz, Austria, offering commercial advertising photography, video/film production, creative conception and art direction, service production coordination, and post-production services (editing, VFX, color grading, sound design). The studio executes end-to-end advertising campaigns and brand content for Austrian businesses, tourism boards, and brands across industries including food and beverage, retail, automotive, finance, and manufacturing.

Product overview

Captif GmbH is a professional photo and video production company based in Linz, Austria, offering a comprehensive suite of commercial media production services. The company operates as a unified creative production studio, combining video production (Werbefilmproduktion), photography (Werbefotografie), service production coordination, conception and art direction, and post-production services including editing, VFX, retouching, and sound design. Their integrated workflow enables end-to-end delivery of advertising content, from initial concept development through final post-production.

Differentiator

Problem solved

Functional benefit

Products and services

• Video Production (Werbefilmproduktion) Professional commercial video production including advertising films, social media campaigns, cinema commercials, and image videos for corporate clients across industries.
• Photography (Werbefotografie) Commercial photography services including product photography, lifestyle shoots, campaign imagery, and portrait photography for advertising purposes.
• Service Production (Service-Produktion) Full-service production coordination including crew management, equipment provisioning, location scouting, and production logistics for film and photo shoots.
• Conception and Art Direction Creative concept development and art direction for advertising campaigns, including screenwriting and visual storytelling for brands.
• Post-Production Video editing, color grading, VFX, retouching, sound design, and audio mixing for completed productions.

Quantifiable outcome

• Bronze Award — Film Forum Austria 2020 (Freizeit und Abenteuer category) for Oberösterreich Tourismus Naturraum Kampagne

Named customers22 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• FredmanskycoreGTM or Marketing PartnerFredmansky is a creative agency that collaborates with Captif as its production partner on multiple campaigns. Notable joint projects include Oberösterreich Tourismus Naturraum Kampagne (award-winning), Brauerei Schloss Eggenberg Sommerkampagne, Linzer Bier campaigns, and FH OÖ campaigns. The relationship is a co-production model where Fredmansky provides creative strategy and art direction, and Captif handles full production execution.
• Q2 WerbeagenturcoreGTM or Marketing PartnerQ2 Werbeagentur partnered with Captif on the Verband der Österreichischen Tafeln (Austrian Food Bank Association) rebranding project in 2024, producing new photography for the organization's website across both Oberösterreich and Pannonische divisions.
• VorauerfriendscoreGTM or Marketing PartnerVorauerfriends is a creative agency that engaged Captif for the Manzenreiter Eleganza Italiana campaign (2025), a photography and video production for the premium furniture brand. The agency handles creative strategy while Captif provides production services.
• Artgroup KGcoreGTM or Marketing PartnerArtgroup KG is a creative agency that partnered with Captif for the Liwest Bubble campaign (2023), addressing modern media consumption challenges. Captif provided photography and video production services under Artgroup's creative direction.
• Superbrilliand OGminorGTM or Marketing PartnerSuperbrilliand engaged Captif for the Premedia Recruiting-Kampagne (2023), a full-service production including story development, set design, casting, production, and post-production. The agency provided art direction (via Lux & Zebra) while Captif executed the full production.
• papabogner / Gruppe am ParkminorGTM or Marketing Partnerpapabogner (with Gruppe am Park) partnered with Captif for the Sparkasse Oberösterreich Finanz dich Fit campaign (2021-2022). The agencies provided creative concept while Captif delivered the full video and photography production.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Serviceplan Group: Europe's largest independent agency group with substantial in-house production capacity in Germany and Austria. Competes with Captif both as a direct production provider and as a buyer of production services through its agency partners.
• Jung von Matt: Large German advertising network with in-house production capabilities across DACH. While primarily a creative agency, its production arm competes with Captif for end-to-end brand content projects and absorbs production work that would otherwise flow to studios like Captif.

Direct peers

• TBA Filmproduktion: Berlin-based commercial production house producing advertising films, branded content, and image videos for agencies and direct clients across DACH. Similar full-stack production philosophy with strong agency-referral pipeline, positioning it as the German peer Captif benchmarks against for scale.
• blm photo: Austrian commercial photography studio producing advertising and campaign imagery for brands and agencies. Direct overlap with Captif's still-photography offering and similar Austrian client base.
• Stern Film Wien: Vienna production studio producing advertising films, image videos, and branded content for Austrian and international clients. Comparable B2B project-based model with in-house post-production capabilities directly competing for Austrian advertising budgets.
• Recom Group: Austrian/German commercial film and post-production group producing advertising content, VFX, and animation for agencies and brands. Comparable full-stack capabilities including post-production; competes for the same DACH advertising production work.
• Film AG: Vienna-based commercial film and photography production studio offering full-service advertising production to Austrian brands. Operates the same integrated concept-to-post model and competes directly for the same Upper Austrian and Vienna client base as Captif.
• E+P Films: Vienna-based production company producing commercials, image films, and branded content for Austrian brands and agencies. Comparable mid-sized production-house structure serving the same Austrian agency-referral ecosystem.
• La Banda Film: Munich-based production house specializing in commercials and branded content for DACH agencies and brands. Comparable integrated production pipeline and similar scale of core team supplemented by freelance specialists.

Emerging players

• Mesh Collective: DACH boutique production collective offering commercial film and content production with strong creative-direction emphasis. Smaller and more creator-led than Captif but competes for similar agency-led commercial briefs in the same geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/captifproduziert
• Instagraminstagram.com/captifproduziert/?hl=de
• LinkedInlinkedin.com/company/captif

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Captif GmbH