CB Tizona

What CB Tizona does

CB Tizona (Club Baloncesto Tizona S.A.D.) is a Spanish professional basketball club headquartered in Burgos, Castilla y León, registered as a Sociedad Anónima Deportiva in 2013 and operating as a private sports corporation. Its core product is the senior first team (Grupo Ureta Tizona), which competes in Primera FEB, the second tier of Spanish basketball, and plays home matches at the municipal Polideportivo El Plantío. The club generates revenue from five streams: match ticketing and season subscriptions (abonados), an official online merchandise store (shop.cbtizona.es), recurring sponsorship from a main sponsor (Grupo Ureta) and 25+ regional and local business sponsors, annual membership fees, and fees from its youth academy (cantera), Escuela Tizona basketball school for children aged 6-12, and seasonal Summer Camp programs.

The underlying commercial infrastructure is light: ticketing is operated through third-party platforms (Cluber app and Trypton Software), the website is built on WordPress, and the merchandise store is a standalone e-commerce storefront. Distribution combines physical sales at the office on Calle Vitoria 91 with digital self-serve channels (Cluber, Trypton, online shop) and social media presence on Facebook, Instagram, X/Twitter, and YouTube under the #MareaAzul community banner. Customer segments are local: residents of Burgos attending matches and supporting the team (primary) and young athletes aged 6-18 and their families enrolled in youth development programs (secondary).

Sportingly, the club rose from LEB Plata to Primera FEB via the 2023 LEB Plata championship and contested the Final Four ACB promotion playoff in 2024, but finished the 2025/2026 season in 13th place with 10 wins and 22 losses, drawing a season-best crowd of approximately 2,500 to the final home match. Operational stewardship has shifted during 2025/2026, with a new academy director appointed, Ricardo Rey promoted to first-team staff, and captain Ayoze Alonso departing after seven seasons. The squad is being rebuilt for 2026/2027 with international signings (Aleksandre Phevadze, Ander Urdiain) and retention of Alberto Cabrera.

Name

CB Tizona

Legal name

CLUB BALONCESTO TIZONA S.A.D.

Website

https://cbtizona.es

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

CB Tizona (Club Baloncesto Tizona S.A.D.) is a private Spanish basketball club based in Burgos that fields a senior team in Primera FEB and operates a youth academy, basketball school, summer camps, merchandise store, and digital ticketing for the Burgos community.

Ownership category

akta.pro rank

Product category

Professional Basketball Club

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Basketball Leagues (MPAKAAAD)

akta.pro secondary industries

Club Sports Programs (EDALAIAB), Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)

Keywords

• Professional basketball club
• Youth basketball academy
• Sports ticketing services
• Team merchandise retail
• Basketball summer camps

Headquarters

HQ city

Burgos

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Ticket Sales: Revenue from match tickets and season subscriptions (abonados) sold through the club's ticketing platform
2. Merchandise Sales: Online merchandise store selling official club merchandise including jerseys and apparel
3. Sponsorship: Sponsorship revenue from main sponsor Grupo Ureta and multiple regional and local business sponsors
4. Membership Fees: Annual subscription fees from club members (abonados) supporting the team
5. Youth Academy and Camps: Revenue from Escuela Tizona basketball academy and Summer Camp programs

Distribution channels4 records

Marketing channels7 records

Core offering

CB Tizona is a professional basketball club that fields a senior competitive team (Grupo Ureta Tizona) in Spain's Primera FEB division and operates a youth development ecosystem including the Cantera youth academy, Escuela Tizona basketball school for children aged 6–12, and seasonal Summer Camp programs. The club also sells match tickets, season subscriptions (abonados), and official team merchandise through digital and physical channels in the Burgos region.

Product overview

CB Tizona is a Spanish basketball sports club (Club Baloncesto Tizona, S.A.D.) based in Burgos. Its product and service portfolio centers on competitive basketball at the senior level through the Grupo Ureta Tizona team in Primera FEB, supported by a structured youth development ecosystem comprising the Cantera academy, the Escuela Tizona basketball school for children aged 6–12, and seasonal Summer Camp programs. The club also operates a commercial layer comprising an official online merchandise store (Tienda CB Tizona) and ticketing/season pass services for home games at Polideportivo El Plantío.

Differentiator

Problem solved

Functional benefit

Products and services

• Grupo Ureta Tizona (First Team) The senior competitive basketball team competing in Primera FEB, the second tier of Spanish basketball, playing home matches at Polideportivo El Plantío in Burgos.
• Cantera (Youth Academy) CB Tizona's youth development program that trains young basketball players and instills sporting values from the foundation level upward, providing a pathway to the senior first team.
• Escuela Tizona (Basketball School) A basketball school for children aged 6 to 12, focused on learning basketball skills, sports habits, and structured training held twice weekly.
• Summer Camp Tizona / Campus de Verano Seasonal basketball summer camps for young players offering immersive basketball training during school holidays, typically organized with partner institutions.
• Tienda CB Tizona (Official Online Merchandise Store) Official online store selling team jerseys, apparel, and accessories for the 2025/2026 season.
• Ticketing & Season Passes (Abonos) Online match ticket sales and season subscription (abono) services for home games at Polideportivo El Plantío, processed through third-party platforms Cluber and Trypton Software.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

24 partnerships are on record, tiered core and minor.

• Grupo UretacoreStrategic or Co-development PartnerMain sponsor and naming rights partner of the team (Grupo Ureta Tizona). Provides primary sponsorship for the basketball club competing in Primera FEB.
• CajaVivaminorGTM or Marketing PartnerRegional savings bank providing sponsorship support to the club.
• IberEólica Renovables / Grupo IbereólicaminorStrategic or Co-development PartnerRenewable energy company sponsoring the club and associated with summer camp programs.
• EmergxminorStrategic or Co-development PartnerLighting and energy solutions company listed as a sponsor of CB Tizona.
• Javier HerranminorGTM or Marketing PartnerLocal business sponsor from Burgos providing sponsorship support.
• Nova SaludminorStrategic or Co-development PartnerHealth services company sponsoring the club.
• Grupo JulianminorStrategic or Co-development PartnerAutomotive business (gjautomotive.com) supporting as sponsor.
• BricocentrominorGTM or Marketing PartnerHardware and home improvement store (Bricocentro Gamonal) sponsoring the club.
• TPFminorStrategic or Co-development PartnerCommercial services company listed as sponsor.
• Grupo CropuminorStrategic or Co-development PartnerBusiness group sponsoring the basketball club.
• AtuminorStrategic or Co-development PartnerTransportation services company (grupoatu.com) listed as sponsor.
• NorsolminorStrategic or Co-development PartnerCompany sponsoring CB Tizona (norsol.es).
• Hotel Ciudad de BurgosminorStrategic or Co-development PartnerHotel providing accommodation support and sponsorship for the club.
• Scientiffic NutritionminorStrategic or Co-development PartnerSports nutrition company (scientifficnutrition.com) supporting as sponsor.
• AlarwoolminorStrategic or Co-development PartnerCompany (alarwool.com) listed as sponsor of the basketball club.
• Ignacio OjedaminorGTM or Marketing PartnerIndividual/business sponsor (ignacioojeda.es) from Burgos.
• Finca Santa RosaliaminorStrategic or Co-development PartnerAgricultural estate (fincasantarosalia.com) sponsoring the club.
• BurpelletminorStrategic or Co-development PartnerPellet and energy company (burpellet.com) supporting as sponsor.
• Diario de BurgosminorGTM or Marketing PartnerLocal newspaper providing media partnership and coverage.
• AsercomexminorStrategic or Co-development PartnerCompany (asercomex.es) listed as sponsor.
• Fundación Caja BurgosminorStrategic or Co-development PartnerFoundation of local savings bank supporting the club.
• VillarceminorGTM or Marketing PartnerLocal business sponsor (villarce.es) from Burgos area.
• Ayuntamiento de BurgosminorStrategic or Co-development PartnerLocal municipal government (aytoburgos.es) providing institutional support and venue access (Polideportivo El Plantío).
• Universidad de Burgos (UBU)minorStrategic or Co-development PartnerRegional public university with historical partnership with the club (Tizona Universidad de Burgos name used previously).

Scale indicators6 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Club Melilla Baloncesto: Spanish basketball club competing in LEB Oro/Primera FEB with a similar small-city operational model, sponsorship-driven revenues, and youth academy structure.
• CB Bahía San Agustín (Alicante): Spanish basketball club operating in lower national divisions with a comparable academy-plus-first-team structure and community-driven sponsorship model.
• Real Valladolid Baloncesto: Castile and León-based professional basketball club also competing in Spanish lower national divisions. Highly comparable geography, fan base size, and competitive tier to CB Tizona.
• Levitec Huesca: LEB Oro/Primera FEB club from a small Spanish city, with similar scale, regional sponsorship, and youth development focus.
• Cáceres Patrimonio de la Humanidad: Another Primera FEB/LEB Oro club from a similarly sized Spanish city, with a comparable revenue mix (tickets, sponsors, academy) and analogously modest attendance.
• Leyma Coruña: Galician basketball club competing in Spanish lower national divisions with a comparable private SAD structure, regional sponsor base, and youth academy operations.
• Palencia Baloncesto: Castile and León-region basketball club competing in Spanish lower national divisions, sharing geography, regional sponsor base, and club-scale economics with CB Tizona.

Others

• Federación Española de Baloncesto (FEB): Governing body that organizes the Primera FEB and LEB Plata competitions in which CB Tizona competes; relevant counterparty for league rules, promotion opportunities, and broadcasting.

Broad incumbents

• BAXI Manresa: Historic ACB club representing the upper tier of what CB Tizona's promotion pathway leads to; useful benchmark for ACB-level economics and brand value.
• Surne Bilbao Basket: Established ACB/Liga Endesa club from the Basque Country; operates at a higher tier but in the same Spanish basketball ecosystem and sponsor ecosystem CB Tizona targets for upward mobility.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cb_tizona
• YouTubeyoutube.com/@cbtizonaburgos
• Facebookfacebook.com/CBTizona
• Instagraminstagram.com/cbtizona
• LinkedInlinkedin.com/company/cb-tizona

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CB Tizona