深圳市叮当科技有限公司

What 深圳市叮当科技有限公司 does

深圳市叮当科技有限公司 (Shenzhen Dingdang Technology Co., Ltd.) operates commercially as 蓝凌叮当 (Lanling Dingdang) through its primary operating entity 杭州蓝凌叮当云网络科技有限公司 (Hangzhou Lanling Dingdang Cloud Network Technology Co., Ltd.), a Hangzhou-headquartered SaaS subsidiary of Lanling Software (蓝凌软件), a 20+ year enterprise digital office vendor. The company builds full-lifecycle performance management and OKR software—primarily '智能绩效' (Intelligent Performance) and '叮当OKR' (Dingdang OKR)—covering goal setting, process tracking, evaluation, and feedback across KPI, OKR, MBO, and 360° evaluation modalities. The platform is built on deep bidirectional integration with China's four dominant enterprise collaboration ecosystems: DingTalk (Alibaba), WeCom (Tencent), Feishu (ByteDance), and Huawei Cloud, listing as a verified star ISV in each marketplace. Feature architecture includes a centralized indicator library with batch Excel import, 360° anonymous evaluation, automated assessment launch, cross-cycle data migration, and AI-powered capabilities for auto-generated assessment templates, score summaries, and performance conversation records via DingTalk A1.

The company monetizes through tiered annual SaaS subscriptions: a 基础版 (Basic) tier at 800元/seat/yr with a 5-seat minimum targeting micro enterprises (<100 staff), a 专业版 (Professional) tier at 1,800元/seat/yr with a 10-seat minimum targeting SMEs (100-500 staff), and 定制版 (Enterprise Custom) and 私有化部署 (Private Deployment) tiers for 500-2,000 and 2,000+ seat organizations respectively, with multi-year contracts and dedicated customer success managers. Professional services including 1V1 dedicated support, product training, performance implementation coaching, and solution design are bundled or sold alongside subscriptions. The go-to-market combines product-led growth through ecosystem app stores (free trials and demo CTAs) with enterprise field sales for large accounts. The company reports 40,000+ enterprise customers—including COFCO, China Unicom, Vanke, and L'Oréal China—and 13 million end-users, holding the #1 sales ranking in DingTalk's HR Management category for 6 consecutive years since the 2018 launch.

Name

深圳市叮当科技有限公司

Legal name

杭州蓝凌叮当云网络科技有限公司

Website

https://dingteam.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

蓝凌叮当 (Lanling Dingdang) is a Chinese SaaS performance management and OKR platform, serving 40,000+ enterprises across multiple ecosystems, with deep integration into DingTalk, WeCom, Feishu, and Huawei Cloud, and 6 consecutive years of DingTalk HR category sales leadership.

Ownership category

akta.pro rank

Product category

Enterprise Performance Management Software

NAICS

Computer Systems Design and Related Services (5415)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Performance Management & OKRs (BPACAPAF)

akta.pro secondary industry

Dashboarding & KPI/Performance Management (HDAEAMAF)

Keywords

• Performance management software
• OKR management platform
• KPI evaluation system
• Enterprise HR SaaS
• Goal alignment software

Headquarters

HQ city

杭州

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription - 智能绩效: Annual subscription fees for the 智能绩效 (Intelligent Performance) module, sold in tiers (基础版, 专业版, 企业定制版, 私有化部署). Revenue is primarily recurring (annual billing cycle), with upsell opportunities from base to professional to enterprise tiers, and cross-sell from OKR to performance management modules.
2. SaaS Subscription - 叮当OKR: Annual subscription fees for the 叮当OKR module, sold as standalone or bundled with 智能绩效. Follows the same tiered subscription model as the performance module.
3. Professional Services & Implementation: 1V1 dedicated service, remote training, performance implementation coaching, solution design guidance, and ongoing customer success support are bundled or sold alongside the SaaS product, providing additional revenue and ensuring customer stickiness.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

蓝凌叮当 (Lanling Dingdang) sells a full-lifecycle enterprise performance management SaaS platform, anchored by 智能绩效 (Intelligent Performance) and 叮当OKR (Dingdang OKR), with supplementary modules for online assessment (叮当答题), document management (公文管理), and approval workflow optimization (审批单据排版, 限时审批). The platform supports KPI, OKR, MBO, and 360° evaluation methodologies, covering goal setting, process tracking, evaluation, and feedback review for Chinese enterprises ranging from small teams to large groups with over 10,000 employees. It is sold primarily through tiered subscriptions on the DingTalk ecosystem app store.

Product overview

蓝凌叮当是蓝凌软件旗下核心SaaS公司，基于钉钉、企业微信、飞书、华为云多生态布局，自主研发以「智能绩效」和「叮当OKR」为核心产品的SaaS产品矩阵。智能绩效是全流程绩效管理平台，支持KPI、OKR、MBO、360度评估等多种考核模式，涵盖目标设定、过程跟踪、绩效评估、复盘改进的管理闭环；叮当OKR是OKR目标管理工具，融合OKR与项目管理，支持目标制定到复盘总结的全循环；此外还有叮当答题、公文管理、审批单据排版、限时审批等附加模块，共同构成面向企业人效管理的综合SaaS套件。

Differentiator

Problem solved

Functional benefit

Brands

• 智能绩效: 全流程绩效管理平台，支持KPI、OKR、MBO等多种考核模式，覆盖目标设定、过程跟踪、考核评估、复盘改进全流程
• 叮当OKR
• 叮当答题
• 公文管理
• 审批单据排版
• 限时审批

Products and services

• 智能绩效 (Intelligent Performance) Full-lifecycle performance management platform supporting KPI, OKR, MBO, and 360° evaluation modes. Covers goal setting, process tracking, performance evaluation, and feedback review. Suitable for teams from a few dozen employees to over 10,000-person groups. Includes AI-powered automatic KPI generation, score summaries, and assessment flow automation.
• 叮当OKR (Dingdang OKR) Easy-to-use, fast-deployment OKR management tool that combines OKR and project management. Supports goal setting, execution, progress feedback, and review summary in a circular workflow, enabling organizations to set goals, manage process, and achieve results.
• 叮当答题 (Dingdang Quiz) Online corporate learning and quiz module supporting exam assessment and knowledge reinforcement.
• 公文管理 (Document Management) Digital full-process management for corporate document drafting, approval, and publishing.
• 审批单据排版 (Approval Form Layout) Automatic formatting optimization tool for approval forms, improving standardization and readability of approval documents.
• 限时审批 (Timed Approval) Approval time-limit management function, setting time constraints on approval nodes and automatically alerting/reminding for overdue approvals.

Quantifiable outcome

• Assessment calculation time reduced from 5-7 days to 2-3 days for 1,400-person company
• +5 more outcomes

Named customers9 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability6 records

Feature8 records

Partnerships

Nine partnerships are on record, tiered flagship new integration, core integration, parent company / flagship subsidiary, secondary ecosystem partner and core ecosystem partner.

• 钉钉悟空 (DingTalk Wukong)flagship new integrationTechnology or Integration · 1 June 2026蓝凌叮当 launched its OKR Expert skill on DingTalk Wukong AI platform, enabling users to create and decompose OKRs through conversational AI interactions. Generated OKRs are automatically synced to the 智能绩效 OKR module. Wukong covers 20 million+ enterprise organizations, providing massive distribution for this AI-native feature.
• 钉钉AI表格 (DingTalk AI Tables)core integrationTechnology or Integration · 1 June 2026智能绩效实现了与钉钉AI表格的双向数据互通。企业日常沉淀在钉钉AI表格中的业务数据（员工业绩、任务进度、工时考勤等）可自动同步到绩效系统作为考核依据；同时，绩效数据和评估结果可一键回流至钉钉AI表格，支持图表分析和复盘汇报。首次配置后数据实时自动同步，无需人工导出整理。
• 钉钉A1面谈助理 (DingTalk A1 Meeting Assistant)core integrationTechnology or Integration · 1 June 2026智能绩效与钉钉A1实现了AI面谈智能记录功能集成。A1可自动记录绩效面谈对话，生成AI面谈纪要、分析报告和改进计划，并无缝同步至智能绩效生成电子版绩效面谈记录和改进计划。
• 钉钉考勤 (DingTalk Attendance)core integrationTechnology or Integration · 1 June 2026智能绩效支持对接钉钉考勤数据，将员工考勤记录（有效工时、出勤率等）作为绩效评估指标数据来源自动引入考核体系。适用于客服、零售、生产线、项目现场等一线业务单元的工时管理考核。
• 蓝凌软件 (Lanling Software)parent company / flagship subsidiaryStrategic or Co-development Partner · 1 January 2019蓝凌叮当 is the core SaaS subsidiary of Lanling Software, which has been deeply established in enterprise digital office solutions for over 20 years. In 2018, Lanling Software received a strategic investment of 数亿元 from DingTalk. 蓝凌叮当 operates as the primary SaaS innovation vehicle under the Lanling umbrella, leveraging the parent's enterprise relationships, brand credibility, and 20+ years of OA/enterprise software R&D heritage.
• 企业微信 (WeCom/Enterprise WeChat)secondary ecosystem partnerTechnology or Integration · 1 January 2019蓝凌叮当 is a verified ISV partner in the WeCom (企业微信) ecosystem, listing its products on the WeCom app marketplace alongside DingTalk distribution.
• 飞书 (Feishu/Lark)secondary ecosystem partnerTechnology or Integration · 1 January 2019蓝凌叮当 is a verified ISV partner in the Feishu (飞书) ecosystem, with products available on the Feishu enterprise app marketplace.
• 华为云 (Huawei Cloud)secondary ecosystem partnerTechnology or Integration · 1 January 2019蓝凌叮当 is listed as a star ISV on Huawei Cloud's curated marketplace (华为云严选市场), providing performance management solutions to Huawei Cloud enterprise customers.
• 钉钉 (DingTalk)core ecosystem partnerTechnology or Integration · 1 January 2018蓝凌叮当 is a star ISV (Independent Software Vendor) and首批生态合作伙伴 in the DingTalk ecosystem. The company launched on DingTalk's app store in May 2018 and has been DingTalk's HR category sales champion for 6 consecutive years. Products are deeply integrated with DingTalk, including DingTalk Attendance data sync, DingTalk AI Tables bidirectional data exchange, and DingTalk Wukong OKR Expert AI skill. The partnership began with Lanling Software participating in DingTalk's product co-development journey starting from 2014, leading to a 数亿元 strategic investment from DingTalk in 2018. The company relocated its headquarters to 未科阿里中心 adjacent to DingTalk's headquarters in 2025.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Broad incumbents

• Workday: Global enterprise HCM cloud platform with performance management, talent management, and OKR capabilities. Broad incumbent serving large multinational customers; competes for enterprise deals in China.
• SAP SuccessFactors: Enterprise HCM suite from SAP covering performance management, learning, and talent. Broad incumbent competing for large enterprise performance management deployments, particularly multinationals operating in China.

Direct peers

• Lattice: US-based performance management and OKR platform supporting goal-setting, performance reviews, and people development. Direct product peer for 智能绩效 with similar AI-augmented features and tiered SaaS pricing.
• WorkBoard: Enterprise OKR and strategy execution platform used by companies like Microsoft, Uber, and LVMH. Closely comparable on OKR methodology, AI-assisted goal setting, and enterprise-tier performance analytics.
• Beisen (北森): Leading Chinese HR SaaS provider offering integrated HCM, performance management, and recruitment solutions. Listed on Hong Kong Stock Exchange. Directly comparable as a Chinese HR/payroll/performance platform serving similar enterprise customers.
• Yeeji (易路): Chinese HR SaaS provider offering payroll, attendance, and performance management solutions to mid-market and large enterprises. Direct competitor in Chinese HR performance management with similar tiered SaaS model.
• Betterworks: Enterprise performance management and OKR platform with AI-driven features. Direct peer in the performance management category with comparable continuous performance and goal alignment offerings.
• 15Five: US-based continuous performance management platform focused on employee feedback, performance reviews, and OKRs. Comparable mid-market positioning, subscription SaaS model, and 360° evaluation capabilities.
• Feishu OKR (飞书OKR): Native OKR and performance management module within ByteDance's Feishu platform. Competes head-to-head with 叮当OKR and 智能绩效, particularly given the company's explicit multi-ecosystem distribution including Feishu's app store.

Emerging players

• Moka: Chinese HR tech company primarily focused on recruitment/ATS with expanding HCM suite. Adjacent competitor in the China enterprise HR SaaS market with growing overlap in performance and OKR modules.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubespace.bilibili.com/blue.landray.com.cn
• LinkedInlinkedin.com/company/%E6%B7%B1%E5%9C%B3%E5%B8%82%E5%8F%AE%E5%BD%93%E7%A7%91%E6%8A%80%E6%9C%89%E9%99%90%E5%85%AC%E5%8F%B8

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 深圳市叮当科技有限公司