East Baton Rouge Council on Aging

What East Baton Rouge Council on Aging does

East Baton Rouge Council on Aging (EBRCOA) is a private non-profit organization founded in 1973 and headquartered in Baton Rouge, Louisiana, mandated by the Older Americans Act (OAA) to serve all East Baton Rouge Parish residents aged 60 and over. The organization delivers a portfolio of free social and nutritional services through senior centers, home-delivered meal programs, demand-response transportation, food pantry distribution, and information-and-assistance care management. EBRCOA is the designated parish provider for the Meals on Wheels program and operates multiple physical senior center locations, including The Lotus Center, Central Lotus Center, and the consolidated Lotus Zone hub. Staff testimonials indicate high engagement, with members attending services five days per week and driving word-of-mouth growth.

The organization's core service architecture is human-delivered rather than technology-driven. Service channels include physical senior centers (congregate meals and activities), home meal delivery routes, free transportation vehicles, and a phone/email intake line staffed by trained care managers. Marketing and engagement are community-led via senior centers, an internal publication (Polished Magazine), and recurring events such as Car Shows, Spirit Week, and Thanksgiving dinners. The organization has built a broad partnership ecosystem spanning healthcare providers, insurance plans, food services, transit, and media to extend service reach.

EBRCOA is funded primarily through government grants under the OAA mandate, a 2026 millage renewal tax, and donations/contributions from individuals, corporations, and planned giving. All services are provided free of charge to eligible beneficiaries, meaning the organization has no per-unit pricing model. The organization is governed by a Board of Directors and advised by a Senior Advisory Board, with a structured C-suite led by CEO Tasha Clark-Amar. The legal entity is "East Baton Rouge Council on Aging, Inc." incorporated under Louisiana state law, with no parent company, venture capital, or private equity ownership.

Name

East Baton Rouge Council on Aging

Legal name

East Baton Rouge Council on Aging, Inc.

Website

https://ebrcoa.org

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

East Baton Rouge Council on Aging (EBRCOA) is a 501(c)-equivalent Louisiana non-profit, founded in 1973 and mandated by the Older Americans Act to provide free nutritional, social, transportation, and care-management services to residents aged 60+ in East Baton Rouge Parish.

Ownership category

akta.pro rank

Product category

Senior Social Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Elder Services & Aging Support (BPAGAEAF)

akta.pro secondary industry

Community-Based Senior Centers with Adult Day Services (HLADAIAJ)

Keywords

• Senior services
• Nutrition programs
• Senior transportation
• Congregate meals
• Aging services

Headquarters

HQ city

Baton Rouge, Louisiana

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Government Grants and Millage Funding: The organization is mandated by the Older Americans Act (OAA) to provide services to seniors aged 60+. It receives government funding and has a 2026 millage renewal for ongoing operations.
2. Donations and Contributions: Individual donations, corporate partnerships, planned giving/legacy gifts, and in-kind donations support operations. The organization runs annual fundraisers including Car Shows and Spirit Week events.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

EBRCOA is a non-profit social services organization mandated by the Older Americans Act to deliver free senior services to residents aged 60 and older in East Baton Rouge Parish, Louisiana. Its core offerings are Senior Centers (congregate meals, activities, and social engagement), Meals on Wheels (home-delivered meals), Lotus Food Pantry (food assistance), Lotus Rides (free demand-response transportation), and Information & Assistance (care management and needs assessment). All services are provided at no charge to eligible seniors and are delivered through physical senior center locations, home delivery, and transportation routes.

Product overview

East Baton Rouge Council on Aging (EBRCOA) is a non-profit social services organization mandated by the Older Americans Act to serve seniors aged 60 and over in East Baton Rouge Parish. The organization offers a portfolio of senior services organized under a unified mission of 'Supporting Independence ~ Serving Seniors.' The core offerings include Senior Centers (providing daily congregate meals, activities, and social engagement), Meals on Wheels (home meal delivery for those unable to prepare their own meals), Lotus Food Pantry (material aid and food assistance), Lotus Rides (free demand-response transportation), and Information & Assistance (care management and needs assessment). Services are delivered through multiple locations including The Lotus Zone, The Lotus Center, and Central Lotus Center. This is a single, integrated service delivery model rather than a platform-plus-modules architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Senior Centers Physical senior center locations open to all East Baton Rouge Parish residents aged 60 and older, providing daily congregate meals, a wide variety of activities and programs, and socialization opportunities in a safe and supportive environment.
• Meals on Wheels Home-delivered meal service for individuals in East Baton Rouge Parish who are unable to purchase or prepare their own meals, delivered by EBRCOA as the parish's designated Meals on Wheels provider.
• Lotus Food Pantry Food pantry providing material aid and food assistance to seniors in East Baton Rouge Parish as part of the organization's nutrition and wellness programming.
• Lotus Rides Transportation Free demand-response transportation services for East Baton Rouge Parish seniors requiring mobility assistance, providing rides for medical, daily, and program-related travel.
• Information & Assistance Trained care managers provide thorough needs assessments, answer questions, and make appropriate recommendations for suitable services, including material aid such as medical equipment (walkers, canes, wheelchairs).
• The Lotus Zone A center brand under EBRCOA providing comprehensive senior services through the Lotus Center and Central Lotus Center locations, integrating congregate meals, activities, and programs for East Baton Rouge Parish seniors aged 60 and older.

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor and core.

• CareSouthminorOthersPartner organization supporting EBRCOA operations, logo displayed in Our Partners section on website.
• Performance Food ServicescoreOthersFood services provider supporting nutrition programs including Meals on Wheels and congregate meal sites.
• CenterWellminorOthersHealthcare-related partner supporting senior wellness services.
• HumanaminorOthersHealth insurance provider partner supporting senior health programs.
• OH Health PlanminorOthersHealth plan partner supporting senior healthcare services.
• Louisiana BlueminorOthersRegional health insurance partner supporting senior wellness programs.
• CumulusminorGTM or Marketing PartnerMedia partner potentially supporting community outreach and awareness campaigns.
• PCP TagminorOthersPartner organization supporting EBRCOA operations.
• MJMminorOthersPartner organization supporting EBRCOA operations.
• CIS (Capital Intelligence)minorOthersPartner organization supporting EBRCOA operations.
• PeolesminorOthersPartner organization supporting EBRCOA operations.
• Currency BankminorOthersFinancial services partner supporting organizational operations.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Jefferson Council on Aging: Parish-level Council on Aging serving Jefferson Parish, Louisiana with congregate meals, Meals on Wheels, transportation, and senior center programming. Same mandate, funding mechanism, and service architecture as EBRCOA.
• Calcasieu Council on Aging: Southwest Louisiana parish Council on Aging providing the same Older Americans Act–funded service mix including congregate meals, Meals on Wheels, transportation, and senior centers. Identical institutional design and funding model to EBRCOA.
• Caddo Council on Aging: Parish-level Council on Aging serving Caddo Parish, Louisiana with the same OAA-mandated services (senior centers, home-delivered meals, transportation, information & assistance). Same legal structure, funding sources, and service portfolio as EBRCOA.
• Meals on Wheels America: National umbrella organization that supports the network of local Meals on Wheels providers, including EBRCOA as a parish-level member. Directly comparable as the principal delivery channel and brand for the home-delivered meals service that is EBRCOA's flagship offering.
• St. Tammany Parish Council on Aging: Another Louisiana parish-level Council on Aging delivering the same Older Americans Act–mandated service mix (senior centers, congregate meals, Meals on Wheels, transportation) under an identical state regulatory framework. Directly comparable in mandate, funding model, and service scope.

Broad incumbents

• Comfort Keepers: National franchised provider of in-home care, personal care, and companion services for seniors. Comparable to the non-medical support aspects of EBRCOA's portfolio but funded through private pay and Medicaid waivers rather than OAA grants.
• National Council on Aging (NCOA): National advocacy and program organization for older adults that supports the Area Agency on Aging network. Operates across the same Older Americans Act ecosystem as EBRCOA but at a national scale, providing evidence-based programs and federal advocacy.
• USAging (formerly n4a): National membership organization representing Area Agencies on Aging and Title VI Native American aging programs. Operates in the same OAA-funded policy and service ecosystem as EBRCOA but at the federal/advocacy tier rather than direct service delivery.
• Visiting Angels: National franchised provider of non-medical in-home personal care, companion care, and elder care services. Overlaps with EBRCOA's senior population and certain non-clinical support categories but operates on a private-pay, for-profit basis.

Others

• CenterWell Senior Primary Care (Humana): Humana-owned senior-focused primary care and home health operator. Listed as an EBRCOA partner and serves the same 60+ demographic in Baton Rouge via adjacent clinical services rather than the social-services core EBRCOA delivers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/people/East-Baton-Rouge-Council-on-Aging/61552484548697
• LinkedInlinkedin.com/company/east-baton-rouge-council-on-the-aging-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about East Baton Rouge Council on Aging