ECO Painters
ECO Painters is a privately held, local painting and remodeling services company founded in 2023 in Madison, Wisconsin. It serves residential homeowners and small commercial clients in Madison and surrounding areas via project-based, quote-driven pricing.
- Company typePrivate
- Founded2023
- HeadquartersMadison, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What ECO Painters does
ECO Painters (legal entity ECOPAINTERS) is a privately held, local painting and remodeling services company founded in 2023 and headquartered in Madison, Wisconsin. The company serves residential homeowners and commercial businesses in Madison and surrounding areas with four core service lines: commercial painting, interior house painting, exterior house painting, and drywall and remodeling. Testimonials indicate the company also undertakes adjacent scopes such as cabinet refinishing, flooring replacement, roofing, and attic insulation on a bundled basis, positioning itself as a one-stop home improvement provider. Operational footprint is small at 6 employees with no parent company, no institutional backing, and no disclosed ownership structure beyond the apparent operating principal 'Max.'
The company's underlying technology stack is minimal: a Wix-hosted marketing website (ecopaintersgroup.com), a Facebook business page, and conventional phone, text, and email channels serve as the entire digital infrastructure. There are no proprietary software platforms, no mobile applications, no APIs, no automation systems, and no AI capabilities disclosed. Customer communication reportedly includes daily progress email updates during projects, but this is manual rather than systemized.
ECO Painters operates on a project-based one-time revenue model. Pricing is quote-driven and not publicly disclosed; customers request a free estimate through the website contact form, by calling or texting (608) 286 8010, or by emailing [email protected]. Two primary revenue streams are identifiable: painting services (interior, exterior, cabinet, commercial) and remodeling services (drywall, restoration, new construction, plus adjacent trades). Customer acquisition relies on direct outreach, the website's lead capture forms, Facebook presence, and word-of-mouth referrals reinforced by published testimonials. The company is classified as a traditional SMB services business with no recurring revenue, no enterprise contracts, and no geographic ambition beyond the Madison WI metropolitan area.
ECO Painters firmographics
Firmographics- Name
- ECO Painters
- Legal name
- ECOPAINTERS
- Website
- https://ecopaintersgroup.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ECO Painters is a privately held, local painting and remodeling services company founded in 2023 in Madison, Wisconsin. It serves residential homeowners and small commercial clients in Madison and surrounding areas via project-based, quote-driven pricing.
- Ownership category
- akta.pro rank
ECO Painters industry classification
Industry- Product category
- Residential Painting Services
- akta.pro primary industry
- Interior Painting (Walls, Ceilings, Trim) (HSAPAHAA)
- akta.pro secondary industries
- Exterior Painting (Siding, Stucco, Masonry) (HSAPAHAB), Architectural & Decorative Painting (Interior/Exterior) (IMAIAKAA), Exterior Painting & Surface Coatings (HSAPAKAF)
Keywords
Where ECO Painters is headquartered
LocationHeadquarters
- HQ city
- Madison
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ECO Painters business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Painting Services: One-time project-based revenue from interior and exterior painting services for residential homes and commercial businesses. Services are quoted and priced per project.
- Remodeling Services: Revenue from drywall repair, remodeling, new construction, restoration, and flooring/roofing services bundled with painting projects. Project-based pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free estimate followed by project-specific pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
ECO Painters product offering
Product offeringCore offering
ECO Painters is a Madison, WI-based painting and remodeling service company that delivers interior and exterior house painting, commercial painting, and drywall repair and remodeling services to homeowners and local businesses. Services are quoted per project after a free estimate, scheduled at convenient times, and executed by field crews at the customer's location, with options to bundle painting with flooring, roofing, and insulation work.
Product overview
ECO Painters is a traditional painting and remodeling service company offering a unified suite of services under one brand. The core offerings include Commercial Painting, Interior House Painting, Exterior House Painting, and Drywall and Remodeling services. These services are marketed as integrated solutions for homes and businesses in Madison, WI and surrounding areas, with the company positioning itself as a one-stop provider for both painting and remodeling needs.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Painting
Quantifiable outcome
- Interior painting of a 1930s house completed in 5 days to meet a tight 3-week pre-move-in deadline
Companies that use ECO Painters
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
ECO Painters technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ECO Painters partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
ECO Painters competitors and assessment
Company assessmentDirect peers
- CertaPro Painters: Largest North American residential and commercial painting franchise network. Directly comparable to ECO Painters in service mix (interior, exterior, commercial), customer profile (homeowners and SMBs), and project-based pricing model, but operates via a national franchise system with brand, marketing, and operational support that ECO Painters lacks.
- College Pro Painters: Student-operated residential exterior painting franchise operating across multiple U.S. and Canadian markets. Comparable residential exterior painting offering; serves as a direct competitor for summer-season exterior repaint demand in Madison-adjacent geographies.
- Five Star Painting: Residential and commercial painting franchise focused on quality-driven interior and exterior work. Comparable service scope (painting, drywall repair) and customer base; franchise backing provides brand and lead-generation infrastructure unavailable to independent local operators.
- 360° Painting: National painting franchise offering interior and exterior residential and commercial painting services. Directly comparable service offering and target customer segments; franchise model provides marketing and operating infrastructure advantages over an independent operator like ECO Painters.
Others
- Sherwin-Williams: Largest U.S. paint and coatings manufacturer and retailer. Not a direct competitor, but a primary supplier of the architectural coatings ECO Painters applies; also represents a downstream competitive channel through its own commercial painting contractor network and retail paint sales.
- Benjamin Moore: Architectural paint manufacturer with authorized-dealer retail network. Functions as a material supplier for ECO Painters' jobs; its dealer network also competes indirectly for DIY-ers who would otherwise hire a contractor.
- Angi: Home-services marketplace connecting homeowners with local contractors including painters. Functions as a customer-acquisition channel that ECO Painters could leverage, while also aggregating competing local painting leads among other Madison contractors.
Emerging players
- That 1 Painter: Multi-location residential and commercial painting brand that emphasizes systematized operations and a defined customer experience. Comparable core service, but more developed brand, marketing engine, and operating playbook than a single-market independent like ECO Painters.
Broad incumbents
- Neighborly: Parent company of multiple home-services franchise brands including painting and remodeling concepts. Comparable end-customer (homeowners) and overlapping service categories, but at vastly larger scale and as a multi-brand holding company rather than a local operator.
- ServiceMaster Restore: National franchise providing restoration, cleaning, and remediation services with adjacent painting/finishing capability. Overlaps with ECO Painters' restoration and remodeling offering, but operates as a much broader national brand across multiple trades.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
ECO Painters social profiles
Digital presenceECO Painters financial estimates
Financial estimateRevenue estimate
Valuation estimate
ECO Painters leadership team
Management profileNumber of profiles
ECO Painters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ECO Painters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ECO Painters
What does ECO Painters do?
ECO Painters is a Madison, WI-based painting and remodeling service company that delivers interior and exterior house painting, commercial painting, and drywall repair and remodeling services to homeowners and local businesses. Services are quoted per project after a free estimate, scheduled at convenient times, and executed by field crews at the customer's location, with options to bundle painting with flooring, roofing, and insulation work.
Is ECO Painters a public or private company?
ECO Painters is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ECO Painters founded?
ECO Painters was founded in 2023. It employs 1 to 10 people.
Where is ECO Painters based?
ECO Painters is headquartered in Madison, United States, in the North America region.
How does ECO Painters make money?
Two revenue lines are on record. Painting Services are the primary driver. The others are remodeling Services.
Who are ECO Painters's main competitors?
Direct peers on record are CertaPro Painters, College Pro Painters, Five Star Painting and 360° Painting. Others are Sherwin-Williams, Benjamin Moore and Angi. That 1 Painter is listed as an emerging player. Broad incumbents are Neighborly and ServiceMaster Restore.
Does ECO Painters have an API?
No public API is recorded for ECO Painters.
What industry is ECO Painters in?
ECO Painters's product category is Residential Painting Services. Its primary akta.pro industry code is HSAPAHAA, Interior Painting (Walls, Ceilings, Trim), with a secondary code of HSAPAHAB, Exterior Painting (Siding, Stucco, Masonry).