What Écotable does

Écotable is a French Social and Solidarity Economy company, founded in 2018 and headquartered in Paris, that operates the country's first environmental impact measurement and certification platform dedicated to restaurant professionals. Its core product, "Impact par Écotable," processes invoices, menus, and supporting documentation against 150+ criteria organized into 8 axes (sourcing, resources, non-food, communication, menu, health, waste, ethics) to produce a quantitative score (0–100), a public Resto-Score letter rating (A–E) covering environmental, human, and animal health, and the company-recognized 1–3 macaron label. The technology stack is a SaaS platform hosted on Scalingo with no disclosed AI/ML components; scoring appears to be a rule-based methodology grounded in six years of accumulated audit data.

The company's revenue model combines tiered annual subscriptions (€400–€1,900/year per establishment, sized by restaurant volume from XS to L), a B2B service provider annuaire with revenue-tiered fees (€50–€2,500/year), paid eco-responsibility training programs often co-funded by territorial authorities, and gift card distribution via a dedicated platform. Distribution is hybrid: direct sales to restaurants via the Pro platform, indirect via territorial collectivity subsidies (Grenoble Alpes Métropole, Angers Loire Métropole, Marseille, Paris, Bordeaux) that cover 20–80% of costs, and consumer demand pulled through the écotables directory. Named customers span restaurant groups (HOBA, BETC Kitchen, Maslow Group, Arkose) and government partners.

Écotable has built an integrated ecosystem around the core platform: the "Sur le grill d'Écotable" podcast (40+ episodes), an educational blog, the annual Palmarès Écotable awards ceremony now in its third edition, the consumer-facing écotables directory, the B2B service provider annuaire, and gift card distribution. The company has 15 employees, three co-founders (Fanny Giansetto, Camille Delamar, Rodney Paul), and an early Quebec (Canada) presence via Bleu Innovation. No external funding rounds or revenue figures are publicly disclosed.

Name

Écotable

Legal name

ECOTABLE SAS

Website

https://ecotable.fr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Écotable operates France's first environmental impact measurement and certification platform for restaurants, combining a 150-criteria audit, an A–E Resto-Score, a 1–3 macaron eco-label, and tiered SaaS subscriptions priced €400–€1,900 per establishment per year, with territorial authority co-funding and an annual Palmarès ceremony.

Ownership category

akta.pro rank

Product category

Restaurant Sustainability Software

NAICS

Environmental Consulting Services (541620), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Eco-Certification, Auditing & Standards (Green Lodging, Tour Operator Certification) (THAAANAA)

akta.pro secondary industry

Sustainability Training, Consulting & ESG Advisory (Operational Playbooks, Staff Training) (THAAANAL)

Keywords

• Restaurant sustainability software
• Environmental impact audit
• Eco-certification platform
• Sustainable food certification
• Restaurant impact measurement

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Plans (Impact Platform): Écotable's primary revenue stream comes from tiered annual and monthly subscription plans for its Impact platform, which provides access to the audit tool, scorecard, pedagogical content, and service provider directory. Plans are sized by establishment (XS to L) and tier (Découverte, Essentielle, Complète), ranging from €400/year ( Découverte, all sizes) to €1,900/year (Complète, size L). A monthly billing option is also available, with prices from €40/month to €175/month depending on plan and size.
2. Eco-Responsibility Training: Écotable offers specialized training programs in eco-responsibility for restaurant professionals, as part of its mission to accelerate the ecological transition. This is a paid professional services offering, often co-funded by regional authorities (e.g., Grenoble Alpes Métropole covers 100% of one training day; 80% of annual accompaniment cost for 20 establishments in the territory program).
3. Label Certification and Audit Services: The environmental audit, which is the basis for awarding the Écotable label (1–3 macarons), is bundled within the subscription tiers. The audit involves reviewing invoices, menus, and supporting documents, and serves as the foundation for the Palmarès eligibility. This creates a recurring certification revenue tied to annual subscription renewals.
4. Service Provider Directory Fees: A B2B annuaire (directory) of engaged service providers (suppliers, equipment vendors, hygiene services) generates revenue through annual subscription fees from providers, tiered by their company revenue (from €50/year for independents to €2,500/year for companies >€100M turnover).

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Écotable provides an environmental impact measurement and certification platform ("Impact par Écotable") for restaurant professionals, evaluating establishments across 150+ criteria and 8 axes (sourcing, resources, non-food, communication, menu, health, waste, ethics). The platform produces a 0–100 quantitative score and a public Resto-Score letter rating (A–E), and qualifies restaurants for the 1–3 macaron Écotable label. The core subscription offering is bundled with eco-responsibility training, audit services, a service provider directory, and access to the annual Palmarès Écotable awards.

Product overview

Écotable is an Économie Sociale et Solidaire company that has created a comprehensive ecosystem for sustainable restaurant transformation. The core offering consists of Impact par Écotable (an environmental impact measurement platform with over 150 audit criteria across 8 axes) and the Label Écotable (a macaron-based certification system with 1-3 macarons). These are supported by specialized training programs, the Resto-Score consumer rating tool, a searchable restaurant directory (Guide des écotables), the 'Sur le grill d'Écotable' podcast, and the annual Palmarès Écotable awards ceremony. The company offers tiered subscription plans (Découverte, Essentielle, Complète) priced by establishment size (XS to L) ranging from €400-€1,900 annually.

Differentiator

Problem solved

Functional benefit

Brands

• Écotable: The company's main brand for eco-responsibility label, platform, and training services for restaurants.

Products and services

• Impact par Écotable SaaS platform for restaurant professionals that performs an environmental audit across 150+ criteria and 8 axes (sourcing, resources, non-food, communication, menu, health, waste, ethics), generates a 0–100 impact score, a Resto-Score letter rating (A–E), and a personalized improvement roadmap. Sold via tiered subscriptions (Découverte, Essentielle, Complète) sized by establishment.
• Label Écotable (Macarons) Eco-responsibility certification awarded to restaurants that pass the Écotable audit with minimum thresholds across all 8 axes. Three levels (1, 2, or 3 macarons) signal commitment level to consumers and is featured on the écotables directory and restaurant storefronts.
• Formation à l'écoresponsabilité Professional training programs in eco-responsibility tailored for the catering industry, helping restaurants adopt sustainable practices. Often co-funded by territorial authorities (e.g., Grenoble Alpes Métropole covers 100% of one training day; 80% of annual accompaniment cost for 20 establishments).
• Accompagnement et audit Écoresponsabilité Support and audit service including environmental audits, compliance verification, and annual progress monitoring for restaurants transitioning to sustainable practices. Bundled within subscription tiers and forms the basis for the Écotable label.
• Carte Cadeau Écotable Gift card service allowing consumers to purchase gift vouchers for eco-responsible restaurants listed on the Écotable platform.
• Service Provider Directory (Annuaire) B2B directory where eco-responsible service providers (suppliers, equipment vendors, hygiene services, packaging) subscribe to be listed and visible to Impact platform restaurant subscribers. Pricing is revenue-based, from €50/year (independents) to €2,500/year (>€100M turnover).

Quantifiable outcome

• 150+ environmental criteria evaluated per restaurant through invoice-based audit methodology
• +4 more outcomes

Named customers6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

14 partnerships are on record, tiered core and minor.

• Agence BiocoreGTM or Marketing Partner · 1 June 2026Agence Bio (French Agency for the Development and Promotion of Organic Farming) co-sponsored the 'Prix du Restaurant Bio' category at the Palmarès Écotable 2026. It also co-sponsored the same category in the 2025 Palmarès. Laure Verdeau, Director of Agence Bio, participated as a jury member in the 2025 ceremony.
• BiocoopcoreGTM or Marketing Partner · 1 June 2026Biocoop, France's leading organic supermarket chain, co-sponsored the 'Prix de la viande durable' (sustainable meat) category at the Palmarès Écotable 2026. Henri Godron, President of Biocoop, presented awards at the ceremony. Biocoop shares Écotable's mission of promoting organic and sustainable food.
• Terroirs d'AvenircoreGTM or Marketing Partner · 1 June 2026Terroirs d'Avenir is a supplier of ultra-quality products for restaurants and households in Paris. It has been a Palmarès Écotable partner for three consecutive years (2024, 2025, 2026). The company also supplies several Ecotable-labeled restaurants (Cantine Terroirs d'Avenir, Boulangeries Terroirs d'Avenir) and is referenced as a founding partner of Frenchie restaurant.
• Transgourmet FrancecoreChannel Partner/ Reseller/ Distributor · 1 June 2026Transgourmet France, a major food service distributor, participated as a partner of the Palmarès Écotable 2026. As a distributor, Transgourmet can facilitate Écotable's reach into larger collective catering accounts by promoting the label to its customer base.
• ArchipelminorGTM or Marketing Partner · 1 June 2026Archipel (producer of kombucha and fermented beverages) participated as a partner of the Palmarès Écotable 2026. Archipel has been a partner in all three Palmarès editions (2024, 2025, 2026).
• NecenseminorGTM or Marketing Partner · 1 June 2026Necense, a wine and beverage company, co-sponsored the 'Prix de la carte des boissons engagée' (engaged beverage menu) at the Palmarès Écotable 2026. Necense supports sustainable wine and beverage sourcing in restaurants.
• Sylvain MaenhoutminorGTM or Marketing Partner · 1 June 2026Sylvain Maenhout, artisan cutler and partner of Palmarès Écotable 2026, presented awards. He represents the professional craftsmanship/cutlery ecosystem that supports eco-responsible restaurants.
• Zei Accélérateur d'impactminorGTM or Marketing PartnerZei Accélérateur d'impact is featured as a partner on Écotable's website footer alongside social media icons (Instagram, TikTok, Mapstr). The nature of the partnership is not explicitly detailed but appears to be a collaborative relationship in the impact/ESG ecosystem.
• Bleu Innovation (Pierre Daigneault, André Mondor)coreStrategic or Co-development PartnerPierre Daigneault (Founder) and André Mondor (Partner) lead Écotable's 'Équipe Québec' (Quebec team), as shown on the team page. They appear to be responsible for adapting and potentially expanding Écotable's platform and label program for the Canadian (Quebec) market.
• Le Monde (Press)coreOthersLe Monde featured Écotable in an article titled 'Ces restaurants qui font leur transition écologique' (October 2021), describing Écotable as encouraging sustainable approaches by accompanying and auditing restaurants through an online platform. This press coverage established Écotable's credibility in mainstream media.
• France Culture (Press)coreOthersFrance Culture described Écotable as 'une initiative citoyenne et de consommateur qui fleure bon l'évidence' (a citizen and consumer initiative that smells of obviousness), highlighting Écotable's intuitive appeal to conscious consumers seeking sustainable dining options.
• Télématin (Press)coreOthersTélématin (France 2 TV) featured Écotable, reporting that 'Passer dans ce label Écotable procure vraiment des changements, même économiques' (Joining the Écotable label really brings changes, even economic ones), validating the label's tangible impact on restaurant operations.
• Elle Magazine (Press)coreOthersElle magazine described Écotable as 'une entreprise composée de 15 personnes qui labellise des dizaines de restaurants impliqués dans la réduction de leur impact environnemental' (a company of 15 people that labels dozens of restaurants committed to reducing their environmental impact).
• Konbini (Press)coreOthersKonbini described Écotable as 'le nouveau label qui récompense les restaurants éco-responsables' (the new label that rewards eco-responsible restaurants), helping consumers easily identify sustainable dining options.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Open Food Facts: Open collaborative food product database with environmental scoring (Green-Score). Comparable on the consumer-facing food transparency and sustainability scoring dimension, though focused on packaged goods rather than restaurants.
• Sami: French impact platform providing environmental, social, and governance measurement tools for businesses. Direct competitor in the French SMB sustainability measurement space with similar regulatory positioning.
• Too Good To Go: European marketplace app connecting restaurants with consumers to reduce food waste. Comparable on the restaurant sustainability and consumer-facing eco-awareness dimension, though focused on waste reduction rather than broad environmental scoring.
• Yuka: French consumer-facing food transparency app that scores products on nutritional and environmental impact. Comparable on the consumer-facing food transparency and scoring dimension, though focused on grocery products rather than restaurants.

Direct peers

• Sweep: French-based sustainability and ESG data management platform for businesses. Comparable as a SaaS platform for environmental data tracking and reporting, with a more enterprise focus than Écotable's restaurant specialty.
• Plan A: Berlin-based sustainability SaaS platform for corporate carbon accounting and ESG reporting. Comparable as a SMB/mid-market sustainability measurement platform with similar subscription model and audit methodology.
• Greenly: French carbon footprint management SaaS platform that helps SMBs and enterprises measure, reduce, and report their carbon emissions. Directly comparable to Écotable as a French sustainability measurement platform targeting SMBs with subscription-based environmental scoring.
• Carbo: French climate action platform that enables businesses to measure their carbon footprint, build reduction plans, and engage employees. Direct competitor in the French SMB sustainability/scoring space with similar subscription model and methodology.

Broad incumbents

• EcoVadis: Global leader in business sustainability ratings, providing scorecards across environment, labor, ethics, and procurement. Broad incumbent in the sustainability rating space that could expand into restaurant-specific certification.
• Watershed: US-based enterprise climate accounting and decarbonization platform. Comparable as a subscription-based sustainability measurement SaaS, though targeting larger enterprises rather than SMB restaurants.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ecotable
• Instagraminstagram.com/_ecotable_

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Écotable