EiendomsWatch
- Company typePrivate
- Founded-
- HeadquartersOslo, Norway
- Headcount1–10
- GTM typeB2B
- OfferingServices
EiendomsWatch firmographics
Firmographics- Name
- EiendomsWatch
- Legal name
- Watch Media Norway AS
- Website
- https://eiendomswatch.no
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
EiendomsWatch industry classification
Industry- Product category
- Real estate trade media
- NAICS
- Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Digital Magazine & Newspaper Subscription Platforms (Paywalls, Membership) (MPAJAMAD)
- akta.pro secondary industry
- Digital Content & Media Subscriptions (CRAFAIAA)
Keywords
Where EiendomsWatch is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices1 record
Markets served
EiendomsWatch business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Subscription Revenue: Individual and corporate subscription plans for premium real estate news content. Corporate subscriptions available through Watch Medier's subscription platform.
- Advertising Revenue: Banner advertisements on the website, sold through ads.watchmedier.com. Job advertisements also available through jobads.watchmedier.com.
- Job Listings: Career opportunity listings for the real estate industry and related sectors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Individual subscription |
| Subscription | Annual | Corporate/Business subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
EiendomsWatch product offering
Product offeringCore offering
EiendomsWatch operates a subscription-based digital news and intelligence platform dedicated exclusively to the Norwegian real estate industry. It delivers segmented editorial coverage across property types (residential, retail, office, logistics & industrial, hotels) and professional themes (investors, regulation, sustainability, technology, personnel), distributed via website, iOS/Android apps, RSS, and email newsletter. Revenue is generated through individual and corporate subscriptions as well as banner and job advertising.
Product overview
EiendomsWatch operates as a subscription-based B2B news and intelligence platform for the Norwegian real estate industry. The core offering is the EiendomsWatch News Platform, which delivers sector-specific reporting across segments including Bolig (housing), Handel (retail), Hotell (hotels), Kontor (office), Logistikk & Industri (logistics & industry), Finansiering (financing), Transaksjoner (transactions), Mennesker (people), Regulering (regulation), Bærekraft (sustainability), and Tech. The platform is accessible via web, iOS and Android mobile applications, RSS feeds, and email newsletters. The company is part of the Watch Media group and publishes under JP/Politikens Hus A/S.
Differentiator
Problem solved
Functional benefit
Products and services
- EiendomsWatch News Platform Subscription-based digital news platform delivering Norwegian real estate industry news, analysis, and market intelligence across segmented verticals covering investment, regulation, sustainability, technology, transactions, and personnel.
- EiendomsWatch iOS App Native iOS mobile application providing on-the-go access to EiendomsWatch's Norwegian real estate news, articles, and industry coverage for Apple device users.
- EiendomsWatch Android App Native Android mobile application providing on-the-go access to EiendomsWatch's Norwegian real estate news, articles, and industry coverage for Android device users.
- Job Listing Service (Watch Jobb) Paid recruitment advertising service featuring employment opportunities within the Norwegian real estate sector, sold through the Watch Media job ads platform to employers targeting real estate professionals.
- Banner Advertising Display banner advertising placements on the EiendomsWatch website and across the Watch Media network, sold to advertisers seeking reach among Norwegian real estate decision-makers.
Companies that use EiendomsWatch
Customer profileSegments4 records
Ideal customer profiles4 records
EiendomsWatch technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EiendomsWatch partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor, parent and ultimate_parent.
- PropelyminorPropely partnered with OBOS, FPA, and other industry players to establish a fire safety center in Construction City. Propely provides property management technology and services.
- OBOSminorOBOS partnered with Propely, FPA, and others to establish a fire safety center in Construction City. OBOS is one of Norway's largest housing cooperatives.
- Rebus HandelseiendomminorRebus partnered with OBOS and Swiss Life Asset Managers to purchase NRK's Tyholt property in Trondheim.
- Watch MediaparentEiendomsWatch is a part of Watch Media, a Norwegian B2B media company under JP/Politikens Hus A/S. Watch Media operates a network of industry-specific news publications including HandelsWatch, FinansWatch, AdvokatWatch, and others.
- JP/Politikens Hus A/Sultimate_parentDanish media conglomerate JP/Politikens Hus A/S is the ultimate parent company of Watch Media and thus EiendomsWatch.
Recent moves4 records
Expansion highlights4 records
EiendomsWatch competitors and assessment
Company assessmentBroad incumbents
- E24: Norwegian online business news outlet covering real estate, finance and markets. Competes for the same professional readers and advertisers, though as a broad business publication rather than a real estate specialist.
- Dagens Næringsliv (DN): Norway's leading business daily with substantial real estate coverage alongside broader business news. Competes for the same professional audience and advertising spend, but as a diversified incumbent rather than a specialist.
Emerging players
- HandelsWatch: Sister Watch Media publication covering Norwegian retail and consumer goods. Highly comparable business model and operating playbook, but distinct vertical, making it a strong operating peer rather than a direct competitor.
- FinansWatch: Sister Watch Media publication covering Norwegian banking, finance and capital markets. Real estate financing overlaps directly with EiendomsWatch's coverage, and shares the same subscription infrastructure and corporate sales motion.
Direct peers
- Nordic Property News: Independent English-language Nordic commercial real estate news outlet. Comparable audience of institutional investors, advisors and developers across the Nordics, but with a broader geographic scope than EiendomsWatch.
- EjendomsWatch: Direct sister brand covering the Danish real estate industry within the same Watch Media network. Same editorial model, same revenue mix (subscriptions, ads, jobs), and same parent (JP/Politikens Hus A/S), making it the most comparable peer.
- Estate Media (Estate Nyheter / Takst & Eiendom): Established Norwegian trade media focused on the real estate brokerage, valuation and property management professions. Closely overlapping professional audience and B2B subscription/job advertising model.
Regional players
- Fastighetsvärlden: Leading Swedish real estate trade media serving a professional Nordic real estate audience. Same B2B vertical news and subscription model but operating primarily in Sweden rather than Norway.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
EiendomsWatch social profiles
Digital presenceEiendomsWatch financial estimates
Financial estimateRevenue estimate
Valuation estimate
EiendomsWatch leadership team
Management profileNumber of profiles
Profiles2 records
EiendomsWatch funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EiendomsWatch M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EiendomsWatch
What does EiendomsWatch do?
EiendomsWatch operates a subscription-based digital news and intelligence platform dedicated exclusively to the Norwegian real estate industry. It delivers segmented editorial coverage across property types (residential, retail, office, logistics & industrial, hotels) and professional themes (investors, regulation, sustainability, technology, personnel), distributed via website, iOS/Android apps, RSS, and email newsletter. Revenue is generated through individual and corporate subscriptions as well as banner and job advertising.
Is EiendomsWatch a public or private company?
EiendomsWatch is a private company. It is classified as corporate owned and is currently operating.
When was EiendomsWatch founded?
EiendomsWatch was founded in -1. It employs 1 to 10 people.
Where is EiendomsWatch based?
EiendomsWatch is headquartered in Oslo, Norway, in the Europe region.
How does EiendomsWatch make money?
Three revenue lines are on record. Subscription Revenue is the primary driver. The others are advertising Revenue and job Listings.
Who are EiendomsWatch's main competitors?
Broad incumbents on record are E24 and Dagens Næringsliv (DN). Emerging players are HandelsWatch and FinansWatch. Direct peers are Nordic Property News, EjendomsWatch and Estate Media (Estate Nyheter / Takst & Eiendom). Fastighetsvärlden is listed as a regional player.
Does EiendomsWatch have an API?
No public API is recorded for EiendomsWatch.
What industry is EiendomsWatch in?
EiendomsWatch's product category is Real estate trade media. Its primary akta.pro industry code is MPAJAMAD, Digital Magazine & Newspaper Subscription Platforms (Paywalls, Membership), with a secondary code of CRAFAIAA, Digital Content & Media Subscriptions. Its NAICS code is 5131 and its SIC code is 2711.