ePARK Group

What ePARK Group does

ePARK Group is a Swedish SaaS company founded in 2011 that operates a mobile-first digital parking platform serving individual drivers, corporate fleets, municipalities, and parking operators across Sweden and parts of Europe. The platform consists of a consumer-facing mobile app (iOS/Android) for finding parking zones, starting and stopping parking sessions, and paying via multiple methods (Swish, bank card, invoice 14/30 days, SMS, voice response), alongside a B2B portal for corporate parking expense management, an operator backoffice for municipalities, and a set of modular add-on services. The company also operates SMS and voice-response (Talsvar) channels for users without smartphone access, ensuring coverage across demographic segments.

Core products include ePARK Quick (anonymous no-account parking), ePARK Premium (subscription tier with up to 50 registered vehicles and notification features), ePARK Business (consolidated corporate invoicing), ANPR camera parking (license-plate-based barrier-free entry and exit), ePARK HUB (a multi-vendor parking data aggregator integrating with EasyPark, Parkster, and Mobill), Pool-i-Pool (dynamic parking-space sharing), a digital access system for keyless entry, and digital parking permits for municipalities. Modular add-ons extend into adjacent verticals: Trygg Parkering insurance (with Mysafety, first in Sweden), EV charging management (over 1,500 charging stations in Stockholm with grid-balancing support), digital parking disc, and engine heater control. Underlying technology is a cloud-based SaaS backend with integrations to third-party parking infrastructure, EV charging systems, municipal finance platforms, and Sweden's Transportstyrelsen vehicle registry.

The business model combines transaction fees (10% administration fee, minimum 5 SEK for Quick users; up to 2.5 SEK per session for Premium), recurring SaaS subscriptions for corporate and municipal clients, usage-based fees for parking insurance and EV charging, and platform fees for the operator backoffice. Go-to-market operates through three motions: product-led growth via app-store downloads and self-service activation, sales-led enterprise outreach for municipal procurement (handled by territory-based business managers), and channel partnerships — most notably through the SKIDATA ecosystem following the September 2025 acquisition. The company processes over 6.7 million parking transactions per year for more than 2 million users across 300+ Swedish cities and 400+ European cities, serving 200+ municipalities and private operators. Since September 1, 2025, ePARK has operated as a separate business unit within SKIDATA, which is itself a subsidiary of ASSA ABLOY Group.

Name

ePARK Group

Legal name

ePARK Group

Website

https://epark.se

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

ePARK Group is a Swedish SaaS parking platform serving 2M+ consumers and 200+ municipalities across 400+ European cities. Its mobile app, ANPR, EV charging, and insurance products process over 6.7 million transactions annually; now operates as a SKIDATA/ASSA ABLOY business unit.

Ownership category

akta.pro rank

Product category

Parking Management Software

NAICS

Parking Lots and Garages (812930), Parking Lots and Garages (81293)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Parking & Toll Payment/Reservation Platforms (BPAMAIAL)

akta.pro secondary industries

On-Street Parking Operations & Curbside Management (Meters, Permits, Loading Zones) (TLAJAIAA), Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics) (TLAJAIAC), Permitting, Validation & Credential Programs (Permits, Passes, Validations) (BPABAKAL)

Keywords

• Mobile parking payments
• Parking permit management
• EV charging integration
• ANPR camera parking
• Parking management software

Headquarters

HQ city

Sweden

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Transaction Fees (Consumer): ePARK charges transaction fees on parking sessions. For ePARK Quick (anonymous users), an administration fee of 10% of ticket price with minimum 5 SEK applies. Premium users pay up to 2.5 SEK per started or completed parking session.
2. Business/Corporate Parking (ePARK Business): Corporate accounts enable centralized billing of parking costs to employers. Companies receive consolidated monthly invoices for employee parking usage. Additional fees include 35 SEK invoice fee per billing.
3. Municipal/Operator SaaS Platform: Digital parking management platform delivered as SaaS to municipalities and parking operators, including short-term parking, permits, ANPR, and access control. Revenue from platform fees per managed spaces or transactions.
4. Parking Insurance: On-demand parking insurance offered as add-on service. Pricing at 10 öre per minute, maximum 29 SEK per day or 79 SEK per week. Partnership with Mysafety.
5. EV Charging Payment Integration: Payment processing for EV charging sessions integrated with parking platform, enabling consolidated billing for charging and parking.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels6 records

Core offering

ePARK Group operates a cloud-based SaaS smart parking platform delivering mobile app-based parking payments, ANPR camera-based barrier-free parking, digital permits, EV charging integration, and parking insurance. The platform serves private consumers (via the ePARK mobile app), corporate fleets (via ePARK Business), municipalities and parking operators (via operator backoffice, ePARK HUB, permits, and access control), and property owners across Sweden and Europe.

Product overview

ePARK Group is a SaaS parking platform provider founded in 2011, operating as a separate business unit within SKIDATA (acquired September 2025) and ASSA ABLOY. The platform consists of a core mobile app (ePARK) for end consumers, an operator/municipality backoffice, and a set of modular add-on services. Consumer tiers include ePARK (standard account), ePARK Quick (anonymous no-account parking), and ePARK Premium (enhanced features). Business customers are served via ePARK Business and its portal. The platform integrates multiple access methods — app, SMS, voice response (Talsvar), and ANPR camera — into a unified system. Modular add-ons include EV charging, parking insurance (Trygg Parkering with Mysafety), a digital parking disc, engine heater control, and dynamic space-sharing via Pool-i-Pool. For municipalities and property operators, ePARK provides a digital permit management system, access control (Digital Access System), and an aggregator platform (ePARK HUB) that consolidates data from third-party parking providers. The company processes over 6.7 million transactions per year across more than 200 municipal and private operator clients, serving over 2 million users.

Differentiator

Problem solved

Functional benefit

Brands

• ePARK Quick: Anonymous parking service allowing users to park without creating or verifying an account, requiring only registration number and payment method.
• ePARK Premium
• ePARK Business
• ePARK Permits
• ePARK ANPR
• ePARK HUB
• ePARK Pool-i-Pool

Products and services

• ePARK Mobile App Primary mobile application for end users (individuals) to find parking zones, start, stop, and extend parking sessions, pay via Swish, bank card, invoice (14/30 days), SMS, PayPal, access EV charging, and add parking insurance. Available for iOS and Android.
• ePARK Quick Anonymous, account-free parking option allowing users to start parking immediately by entering a license plate and payment method without email or account creation. Charges a 10% administration fee on the ticket price (minimum 5 SEK).
• ePARK Business B2B service enabling centralized invoicing of employee parking costs to the employer. Employees use personal ePARK accounts linked to company-registered email addresses and license plates, with 30-day payment terms and consolidated monthly invoicing.
• ANPR / Camera Parking Automatic Number Plate Recognition (ANPR) camera-based parking where cameras read license plates at entry and exit, eliminating the need for barriers, tickets, or physical payment stations. Parking fee is calculated automatically and paid via the ePARK app, web, or pay station.
• SMS Parking SMS-based parking service for users without smartphone or internet access. Users text the parking zone code, license plate, and personal number to a short code; parking is invoiced in arrears via paper invoice.
• Talsvar (Voice Response Parking) Telephone-based parking service using voice response for users without the app or internet access. Users call a number, provide zone code, license plate, and duration; parking is managed automatically and invoiced monthly by paper invoice.
• EV Charging (Elbilsladdning) Electric vehicle charging management through the ePARK platform in partnership with charging operators and property managers. Users start, stop, and extend charging sessions, set desired charge time or level, and pay for charging together with parking via the same app.
• Trygg Parkering (Parking Insurance) On-demand parking insurance offered in partnership with Mysafety, covering repair costs or deductibles up to 5,000 SEK per insurance period when a vehicle is damaged during parking. No deductible for the insurance itself; priced at 0.10 SEK/min, max 29 SEK/day or 79 SEK/week.
• ePARK HUB Aggregator platform that collects and synchronizes parking data from multiple third-party suppliers (EasyPark, Parkster, Mobill) into a unified dashboard. Enables traffic planning, parking management, cost control, real-time status updates, and automated workflows across multi-vendor parking environments.
• ePARK Pool-i-Pool Smart parking space sharing solution that allows the same parking spots to be dynamically allocated among different user groups (employees, visitors) based on demand and availability, optimizing space utilization and reducing empty spots.
• Digital Access System Mobile-based keyless access control system combining a smartphone app, backoffice platform, and hardware to manage doors, gates, and barriers. Supports time-based, booking-based, or group-based access permissions with full event logging and authentication.
• Digital Personal Parking Permits End-to-end digital administration of parking permits for residents, staff, and contractors, covering application, approval, issuance, renewal, and expiry, replacing physical permits and manual processes. Integrated with property management and municipal systems.

Quantifiable outcome

• Parking permit management time reduced through full digitalization
• +2 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature10 records

Partnerships

Ten partnerships are on record, tiered core and flagship.

• BillogramcoreTechnology or Integration · 15 April 2026Billogram provides modern invoice management solution replacing ePARK's previous invoice system from May 1, 2026. Offers improved invoice viewing, payment tracking, QR-code payments via bank apps, and payment scheduling.
• SKIDATAflagshipStrategic or Co-development Partner · 1 September 2025SKIDATA, an international leader in access solutions for parking, mobility, and event venues, acquired ePARK effective September 1, 2025. SKIDATA provides hardware and camera technology for parking infrastructure while ePARK supplies the digital payment platform and customer solution. ePARK continues to operate as a separate business unit within SKIDATA.
• ASSA ABLOYflagshipStrategic or Co-development Partner · 1 September 2025SKIDATA is part of ASSA ABLOY Group, the global leader in access solutions. ePARK benefits from ASSA ABLOY's global resources and market reach following the acquisition.
• Mysafety FörsäkringarcoreStrategic or Co-development Partner · 19 September 2024Partnership to offer on-demand parking insurance in Sweden. Mysafety provides the insurance product while ePARK integrates it into the mobile app as 'Trygg Parkering' add-on. Insurance covers vehicle damage during parking, replacing deductibles up to 5,000 SEK.
• Avarn (Security)coreStrategic or Co-development PartnerCollaboration with Avarn security company for parking solutions. Avarn provides security services while ePARK supplies digital parking management. Joint solutions include Pool-i-Pool at SJ and Vegagaragen in Gothenburg.
• SJ (Swedish Railways)coreStrategic or Co-development PartnerSJ implemented ePARK Pool-i-Pool solution for optimizing parking at Råsta office, enabling space sharing between employees and visitors through digital coordination.
• CTEKcoreTechnology or IntegrationPartnership for EV charging solutions. CTEK provides charging station hardware and technology. ePARK integrates payment and management into its platform. Active since 2012.
• Stockholm ParkingcoreStrategic or Co-development PartnerPilot project for EV charging in southern Stockholm with 500+ new charging stations. ePARK provides payment system and parking app integration for seamless parking and charging via Swish, card, or invoice.
• WayblercoreTechnology or IntegrationEV charging provider partnership at Chalmers campus. Waybler provides charging infrastructure while ePARK handles payment integration and user experience through unified platform.
• Swedavia (Landvetter Airport)flagshipStrategic or Co-development PartnerFree-Flow ANPR parking at Landvetter Airport. Swedavia operates the airport parking facilities, SKIDATA provides camera technology, and ePARK delivers the digital payment platform and customer solution.

Scale indicators10 records

Recent moves7 records

Expansion highlights7 records

Direct peers

• SpotHero: Digital parking reservation and payment marketplace connecting drivers with parking operators. Comparable to ePARK on consumer app, operator SaaS and digital permits, with similar SaaS-plus-transaction-fee revenue model.
• ParkMobile: Mobile parking payments and permits platform serving municipalities and operators across North America and parts of Europe. Directly comparable product offering and go-to-market to ePARK's consumer and municipal SaaS.
• EasyPark Group: Pan-European app-based parking payments, permits and EV charging platform. Closely comparable to ePARK on product (app + ANPR + permits + EV), business model (transaction fees + SaaS) and customer base (municipalities and operators), but operates in more countries at larger scale.
• Parkster: Swedish-origin mobile parking app offering digital parking payments, permits and operator SaaS in the Nordics. Direct competitor to ePARK in Sweden and explicitly integrated with ePARK HUB, indicating overlapping customers and product.
• JustPark: Digital parking platform enabling drivers to find, book and pay for parking, with operator SaaS and reservation capabilities. Comparable to ePARK on app-based payments, pre-booking, B2B operator platform and EV charging integration.
• PayByPhone: Major mobile parking payment app active across Europe and North America. Comparable to ePARK on consumer parking app, municipal contracts and SaaS-style operator platform, but with materially larger geographic footprint.

Broad incumbents

• SKIDATA: Parent company and global leader in access and revenue management for parking, mobility and event venues. Overlaps with ePARK on parking access, ANPR and operator SaaS, and now operates ePARK as a business unit within its portfolio.
• Flowbird: Established parking and mobility solutions provider offering pay stations, ANPR, mobile apps and backoffice SaaS. Larger, incumbent player operating broadly across parking hardware, software and payments that overlaps with ePARK's ANPR, app and operator SaaS offerings.
• T2 Systems: Provider of parking management software, hardware and SaaS for municipalities, universities and operators. Comparable to ePARK on operator backoffice, permits and ANPR, though focused primarily on the North American market.

Regional players

• AIMO: European parking payment and operator platform active in multiple countries with comparable mobile app, SMS, ANPR and operator SaaS capabilities. Comparable to ePARK on product, but more concentrated in continental Europe than Sweden/Nordics.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/eparkgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ePARK Group