What ExploitatiePartners does

Exploitatie Partners is a Dutch real estate exploitation advisory and management firm founded in 2020 and headquartered in Groningen, with a second office in Houten. The company operates as one of 10 brands within the Draaijer Heyday ecosystem, which is in turn part of the family-owned ADG group. It serves property owners, municipalities, healthcare organizations, institutional real estate investors, and multi-site operators (including childcare and commercial real estate) across the Netherlands. Its offering is structured around three core service lines: Exploitatie-advies (strategic advisory grounded in NEN 2767 inspection methodology and ISO 55000 asset management principles), Duurzaamheidsadvies (sustainability consulting covering BREEAM, WELL, energy labels, DUMAVA/ISDE subsidies, and CO2 route mapping), and Exploitatiemanagement (operational management including 24/7 service desk, MJOP development, and community management), delivered through a proprietary Richten-Inrichten-Verrichten (Direct-Organize-Execute) methodology.

The underlying technology stack is a mix of standardized Dutch real estate frameworks (NEN 2767, BREEAM, ISO 55000) and a pilot-stage AI capability in which inspectors' live voice notes and photos are converted into automated inspection reports and multi-year maintenance plans (MJOPs), using natural language processing and generative AI. Technology is not the primary differentiator; instead, delivery is supported by close integration with sister Draaijer Heyday brands (Draaijer, HEYDAY, Reparaad, LSA, Ziezodan, Antwoordservice Nederland) that provide implementation, facility management, handyman, and customer service capabilities under a unified engagement.

The business model is enterprise B2B, with quote-based, customized service packages and multi-year contracts. Revenue is generated through recurring managed-services fees (exploitation management, 24/7 service), project-based professional-services fees (advisory, inspections, MJOPs), and sustainability consulting. Distribution is primarily direct consultative sales to enterprise clients in the Netherlands, supplemented by referrals from the Draaijer Heyday ecosystem, industry events such as WorkPlace Xperience, and content marketing via the company website. The firm employs roughly 20+ people across asset management, project management, technical, and administrative functions, with named anchor clients including Amvest Living & Care Fund, Orange Capital Partners (~6,000 homes), Schroders Capital (Hoog Catharijne), Veiligheidsregio Rotterdam-Rijnmond, Gemeente Alphen aan den Rijn, Gemeente Heerenveen, and Babilou Family Nederland.

Name

ExploitatiePartners

Legal name

Exploitatie Partners

Website

https://exploitatiepartners.nl

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Exploitatie Partners is a Dutch real estate exploitation advisory and management firm serving property owners, municipalities, healthcare organizations, and institutional investors across the Netherlands through integrated advisory, sustainability, and operational management services within the Draaijer Heyday ecosystem.

Ownership category

akta.pro rank

Headquarters

HQ city

Groningen

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Exploitation Management Services: Ongoing management and maintenance of real estate properties including technical management, community management, 24/7 service desk, and property administration. Revenue generated through recurring management fees.
2. Exploitation Advisory: Strategic advisory services including asset management, inspections (NEN 2767), MJOP preparation, contract management, and process optimization. Project-based consulting fees.
3. Sustainability Advisory: Sustainability consulting including energy analysis, building certification (BREEAM, WELL, Energy Labels), subsidy advice and applications (DUMAVA, ISDE), and CO2 route mapping.
4. Project Management: Project-based work including renovations, sustainability upgrades, and construction supervision. Revenue from project management fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

ExploitatiePartners provides strategic exploitation advisory, sustainability consulting, and operational exploitation management for real estate portfolios across the Netherlands. The firm supports owners and investors with condition inspections (NEN 2767), asset management frameworks (ISO 55000), BREEAM certification, and end-to-end portfolio optimization. It serves institutional investors, municipalities, healthcare organizations, commercial real estate owners, and childcare providers.

Product overview

Exploitatie Partners operates as a specialist in real estate exploitation and exploitation management, organized as a single unified service offering. The company's portfolio consists of three core service lines: Exploitatie-advies (strategic advisory), Duurzaamheidsadvies (sustainability consulting), and Exploitatiemanagement (operational management). These services are delivered through a 'Richten, Inrichten, Verrichten' (Direct, Organize, Execute) methodology and work together as an integrated approach, with advisory services informing strategic direction, sustainability expertise embedded across all offerings, and operational management delivering day-to-day execution. The company positions itself within the Draaijer Heyday ecosystem and focuses on real estate that 'lives' through user-centered management.

Differentiator

Problem solved

Functional benefit

Products and services

• Exploitatie-advies (Exploitation Advisory) Strategic advisory service for real estate owners and investors covering portfolio exploitation strategy, asset management frameworks (ISO 55000), condition inspections (NEN 2767), and the Richten-Inrichten-Verrichten methodology. Targeted at institutional investors, municipalities, healthcare organizations, and commercial real estate owners in the Netherlands.
• Duurzaamheidsadvies (Sustainability Advisory) Sustainability consulting service supporting clients with sustainability roadmaps, BREEAM certification, and ESG-aligned real estate strategies for Dutch property portfolios. Targeted at institutional investors, municipalities, healthcare organizations, childcare providers, and commercial real estate owners.
• Exploitatiemanagement (Exploitation Management) Operational management service delivering ongoing real estate exploitation, maintenance, and building management for client portfolios across the Netherlands. Includes AI-assisted building inspections (pilot), condition monitoring, and lifecycle management. Targeted at institutional investors, municipalities, healthcare organizations, and commercial real estate owners.

Quantifiable outcome

• Reduced administrative burden through integrated management approach
• +3 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature3 records

Partnerships

13 partnerships are on record, tiered core, flagship and minor.

• Draaijer HeydaycoreStrategic or Co-development Partner · 1 January 2020Parent organization and strategic partner network. Exploitatie Partners is a brand within Draaijer Heyday, which consists of 10 independent specialist brands. The ecosystem provides integrated services across the full building lifecycle from strategic advice and design to exploitation and daily service delivery.
• ADGcoreStrategic or Co-development PartnerFamily-owned parent company (ADG) that owns Draaijer Heyday. Exploitatie Partners operates within the ADG ecosystem which includes shared AI strategy rollout, cross-company collaboration on client projects, and shared resources for innovation initiatives.
• Yellow EverestflagshipStrategic or Co-development PartnerCollaboration on relational contracting and Vested methodology in property exploitation. Maarten Vermeulen and Sibrecht Diender (Yellow Everest) jointly advocate for relational contracts in real estate exploitation, emphasizing flexibility, trust, and collaborative decision-making over traditional transactional contracts.
• HEYDAYcoreImplementation/ SI/ Consulting PartnerSister company within Draaijer Heyday providing facility management services. Collaboration on integrated facility management projects including FMIS, contract management, and performance management for clients like Babilou Family Nederland.
• ReparaadminorImplementation/ SI/ Consulting PartnerSister company within Draaijer Heyday providing handyman services. Contributes to integrated service delivery on projects like Babilou Family Nederland.
• DraaijercoreImplementation/ SI/ Consulting PartnerSister company and managing agent providing property management and implementation services. Collaborates with Exploitatie Partners on projects including Hoog Catharijne, Amvest Living & Care Fund, Wonderwoods, and Orange Capital Partners.
• LSAcoreStrategic or Co-development PartnerStrategic partner for housing advice within Draaijer Heyday ecosystem. Long-term collaboration with Exploitatie Partners since 2024 for strategic advice and guidance in real estate and housing for Veiligheidsregio Rotterdam-Rijnmond.
• ZiezodanminorImplementation/ SI/ Consulting PartnerADG sister company contributing to Orange Capital Partners project, providing residential services as part of the integrated service offering.
• Antwoordservice NederlandminorImplementation/ SI/ Consulting PartnerADG sister company contributing to Orange Capital Partners project, providing customer service capabilities.
• GinderflagshipStrategic or Co-development PartnerPartner in Hoods initiative addressing vacation park recreation and living challenges. Hoods introduces new logic where recreation and living intentionally merge, created by multidisciplinary team including Ginder, Factor Architecten, AVVR, Exploitatie Partners, and Rekreation.
• Factor ArchitectenflagshipStrategic or Co-development PartnerPartner in Hoods initiative for vacation park development. Architectural expertise combined with exploitation knowledge in multidisciplinary team.
• RekreationflagshipStrategic or Co-development PartnerInitiator of Hoods project addressing vacation park recreation and living challenges. Exploitatie Partners contributes real estate exploitation expertise to this initiative.
• Social Value FoundationminorOthersMaarten Vermeulen joined SVF board effective February 1, 2026, to work on realizing livable, inclusive, and safe neighborhoods. Reflects company's commitment to social impact alongside financial returns.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• MVGM: One of the largest Dutch property management and real estate services firms, managing residential, commercial, and care portfolios across the Netherlands. Directly comparable to Exploitatie Partners in target verticals (residential investors, healthcare, municipalities) and managed-services delivery model.
• Facilicom Group: Major Dutch facility and property services provider serving institutional, healthcare, government, and commercial clients. Overlaps with Exploitatie Partners in integrated facility/property management and government/healthcare vertical coverage in the Netherlands.

Regional players

• Stratech: Dutch real estate advisory and management firm serving institutional investors, housing corporations, and developers with property management, asset management, and strategic advisory. Comparable Dutch market focus and integrated real estate services portfolio.
• Heijmans: Large Dutch construction and real estate development company with adjacent property management and sustainability services. Comparable on Dutch real estate operations, sustainability advisory, and integrated building lifecycle services, but more development-heavy.

Broad incumbents

• Colliers International: Global real estate professional services firm with Netherlands presence in property management, project management, and sustainability services. Overlaps with Exploitatie Partners in commercial and institutional mandates and integrated service delivery.
• Cushman & Wakefield: Global real estate services firm with Dutch operations in property management, project management, and sustainability advisory. Comparable to Exploitatie Partners' advisory-and-management offering at institutional scale across office and residential portfolios.
• Savills: International real estate advisory and management firm with Dutch operations focused on commercial property management, valuation, and consultancy. Comparable service breadth around managed real estate and advisory for institutional owners.
• JLL (Jones Lang LaSalle): Global real estate services and investment management firm with a Dutch practice spanning property/facilities management, sustainability advisory, and capital markets. Broad incumbent with overlapping service lines including sustainability consulting and asset management.
• Knight Frank: Global real estate consultancy with Dutch operations in commercial property management, valuation, and asset management. Overlaps with Exploitatie Partners on advisory and managed services for institutional real estate owners.
• CBRE Group: Global commercial real estate services firm with substantial Netherlands operations covering property management, valuation, advisory, and sustainability consulting. Competes with Exploitatie Partners for institutional and office mandates (e.g., Hoog Catharijne-type portfolios) but at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/exploitatiepartners

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ExploitatiePartners