FBC KALMARSUND

What FBC KALMARSUND does

FBC Kalmarsund is a Swedish floorball (innebandy) club founded in 2011 and headquartered in Kalmar, Sweden, serving the Kalmar and Öland region. Both its men's (Herrlaget) and women's (Damlaget) senior teams compete in SSL (Svenska Superligan), the top tier of Swedish floorball, making the club one of only a small number of Swedish clubs with same-tier competition in both genders. The club also operates a youth development pipeline through Club 2011 and Kalmarsunds Camps, and organizes the annual Kalmarsund Floorball Cup.

The operating stack is built on third-party services rather than proprietary technology: Sportality powers team schedules, rosters, and statistics; Klubbhuset powers the online Supportershop; and Biljettkiosken handles match ticketing. The club's official equipment supplier is Craft Sportswear, with Unihoc and Nordic Wellness among other official suppliers. There is no proprietary software, app, or AI system disclosed.

Commercially, FBC Kalmarsund runs four primary revenue streams: matchday ticket sales, branded merchandise, a tiered sponsorship and partnership program (Platinum, Gold, Silver, Bronze, plus municipal partners and official suppliers), and event revenue from the Kalmarsund Floorball Cup and Camps. Distribution is regional and multi-channel, combining the home arena, the Klubbhuset-powered Supportershop, the Biljettkiosken ticketing platform, and an active social media presence across Instagram, Facebook, X, TikTok, and YouTube. The Club 2011 initiative, with approximately 50+ regional member companies, functions as a B2B networking layer that blurs the line between sponsorship and community engagement.

Name

FBC KALMARSUND

Website

https://fbckalmarsund.se

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

FBC Kalmarsund is a Swedish floorball club founded in 2011, based in Kalmar and Öland, fielding men's and women's teams in the top-tier SSL and running youth development, an annual tournament, and a regional business networking program.

Ownership category

akta.pro rank

Product category

Professional Sports Club

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industries

Team Sports Matches (Club & National) (MPAGAMAB), Championship & Cup Organizers (MPAKADAB)

Keywords

• Floorball club
• Professional sports team
• Youth sports development
• Sports event management
• Corporate sports sponsorship

Headquarters

HQ city

Kalmar

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket sales: The club sells tickets for matches through Biljettkiosken, the official ticketing platform. Both men's (SSL Herr) and women's (SSL Dam) teams compete at the highest Swedish level.
2. Merchandise / Supportershop: The club operates an online supportershop powered by Klubbhuset, selling branded merchandise to supporters.
3. Sponsorship and partnerships: The club generates revenue through a tiered partner program (Platinum, Gold, Silver, Bronze) plus municipal partners and official suppliers. Partners receive networking opportunities, brand exposure, and association with the club.
4. Event revenue: The club organizes the annual Kalmarsund Floorball Cup tournament and Kalmarsunds Camps, generating revenue through team registration fees and related activities.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

FBC Kalmarsund operates elite men's and women's floorball teams competing in Sweden's top-tier Swedish Superliga (SSL), supported by youth development programs. The club generates revenue through match ticket sales, branded merchandise via its Supportershop, annual tournament and camp events, and a tiered corporate partner/sponsorship program including the Club 2011 business network. Its geographic focus is the Kalmar and Öland region of southeastern Sweden.

Product overview

FBC Kalmarsund is a unified floorball club offering a portfolio of interconnected products: two competitive senior teams (Damlaget and Herrlaget) competing in Sweden's top division (SSL), supported by youth development programs including Club 2011 and training camps. The club organizes the Kalmarsund Floorball Cup tournament and operates a Supporter Shop for merchandise. The partner network provides commercial integration between the club's sporting activities and regional businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• FBC Kalmarsund Damlaget (Women's Floorball Team) The women's elite floorball team competing in Sweden's top-tier Swedish Superliga (SSL Dam), representing the Kalmar and Öland region and offering local fans elite-level competitive floorball entertainment.
• FBC Kalmarsund Herrlaget (Men's Floorball Team) The men's elite floorball team competing in Sweden's top-tier Swedish Superliga (SSL Herr), representing the Kalmar and Öland region and offering local fans elite-level competitive floorball entertainment.
• Kalmarsund Floorball Cup Annual floorball tournament held in the Kalmar region (next edition May 14-17, 2026), featuring youth and club teams competing in a multi-day event with team registration fees.
• Kalmarsunds Camps Floorball training camps offering skill development opportunities for youth players in the Kalmar and Öland region, serving as a paid youth development offering and youth recruitment channel.
• FBC Kalmarsund Supportershop Online merchandise store selling FBC Kalmarsund branded apparel and fan gear to supporters, powered by the Klubbhuset e-commerce platform.
• Partner Network (Sponsorship Program) Multi-tiered corporate sponsorship program with Platinum, Gold, Silver, and Bronze partner levels plus municipal partners (Kalmar and Mörbylånga) and official suppliers, providing regional businesses brand exposure, networking opportunities, and community engagement.
• Club 2011 Business Network Business networking initiative for approximately 50+ member companies across the Kalmar and Öland region, offering networking, community engagement, and brand association for member businesses alongside the club's sports activities.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

23 partnerships are on record, tiered minor and core.

• Craft SportswearminorOthersOfficial equipment supplier for FBC Kalmarsund. Listed as an official leverantör (supplier) on the club's partners page.
• KlubbhusetcoreOthersProvides the e-commerce platform for FBC Kalmarsund's online Supportershop. The supportershop is explicitly powered by Klubbhuset.
• Skor's SverigeminorOthersListed as an official supplier on the partners page.
• Nordic WellnessminorOthersListed as an official supplier on the partners page.
• UnihocminorOthersListed as an official supplier on the partners page.
• Kalmar MunicipalitycoreOthersMunicipal partner (Kommunpartner) of FBC Kalmarsund, supporting the club's operations in the Kalmar region.
• Mörbylånga MunicipalitycoreOthersMunicipal partner (Kommunpartner) of FBC Kalmarsund, supporting the club's operations on Öland.
• CAF FastighetercoreOthersPlatinum partner of FBC Kalmarsund.
• Calmar Sunds UndertakscoreOthersPlatinum partner of FBC Kalmarsund.
• Calmarsunds VVScoreOthersPlatinum partner of FBC Kalmarsund.
• Deurells MålericoreOthersPlatinum partner of FBC Kalmarsund.
• ElajocoreOthersPlatinum partner of FBC Kalmarsund.
• Entrappa UppcoreOthersPlatinum partner of FBC Kalmarsund.
• HemglasscoreOthersPlatinum partner of FBC Kalmarsund.
• Länsförsäkringar KalmarcoreOthersPlatinum partner of FBC Kalmarsund.
• MalkarscoreOthersPlatinum partner of FBC Kalmarsund.
• MelcobcoreOthersPlatinum partner of FBC Kalmarsund.
• NatumcoreOthersPlatinum partner of FBC Kalmarsund.
• SBB NordéncoreOthersPlatinum partner of FBC Kalmarsund.
• Sharp KalmarcoreOthersPlatinum partner of FBC Kalmarsund.
• SkarebocoreOthersPlatinum partner of FBC Kalmarsund.
• BiljettkioskencoreChannel Partner/ Reseller/ DistributorOfficial ticketing platform for FBC Kalmarsund match tickets. Tickets are sold via biljettkiosken.se/fbckalmarsund.
• Club 2011 member companies (approx. 50+ businesses)coreOthersClub 2011 is FBC Kalmarsund's business networking initiative. Member companies include construction firms, retail businesses, financial services, and professional service providers across the Kalmar and Öland region. The initiative provides networking, community engagement, and brand exposure for member businesses.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mullsjö AIS: Small-town Swedish floorball club competing in SSL with men's and women's teams. Comparable as a community-rooted elite floorball club whose scale and sponsorship profile are similar to FBC Kalmarsund.
• Pixbo Wallenstam IBK: Mölndal-based floorball club competing in SSL with both men's and women's teams. Comparable in operating model (community club with elite squads) and competitive positioning against FBC Kalmarsund in the SSL.
• Växjö IBK: SSL-level Swedish floorball club with men's and women's teams. Comparable as a multi-team floorball club operating at the top tier with a sponsorship-driven revenue model anchored in a regional city.
• Dalen HF: Umeå-based floorball club competing in SSL Herr. Comparable as a regional community floorball club with elite-level competition focus and a similar sponsorship-driven commercial structure.
• Helsingborgs IF Innebandy: Floorball section of Helsingborgs IF competing at SSL level. Comparable as a community-rooted floorball club with elite teams and a sponsorship-driven model in a mid-size Swedish city.
• Storvreta IBK: Multiple-time SSL Herr champion and one of the most decorated floorball clubs in Sweden. Directly comparable as an SSL floorball club with elite men's and women's operations and a similar community-rooted commercial model.
• IBF Falun: One of Sweden's most successful floorball clubs, historically dominant in SSL Herr with women's teams at top tier. Directly comparable as an SSL floorball club operating elite men's and women's squads under a community-and-sponsorship-driven model.
• AIK Innebandy: Stockholm-based multi-sport club whose floorball section competes at high national levels. Comparable in operating elite floorball teams and leveraging a strong city-based brand for sponsorship and fan reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/FBCKalmarsund
• YouTubeyoutube.com/@fbckalmarsund
• Facebookfacebook.com/fbckalmarsund
• Instagraminstagram.com/fbckalmarsund
• TikToktiktok.com/@insidefbckalmarsund?lang=sv-SE
• LinkedInlinkedin.com/company/fbc-kalmarsund

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FBC KALMARSUND