FemVed
FemVed is a Mumbai-based women's wellness platform offering personalized 4-12 week guided 1:1 programs with accredited Ayurvedic, naturopathic, and yoga practitioners, complemented by self-paced courses, retreats, and B2B workplace wellness, serving women across the US, India, and UK.
- Company typePrivate
- Founded-
- HeadquartersMumbai, India
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What FemVed does
FemVed is a women's wellness platform headquartered in Mumbai, India, founded in 2022 by Aditi Ayare alongside partners Dr. Prathima Nagesh (Partner & Head of Services & Experts) and Mandira Chaudhary (Partner & Head of Community). The company delivers personalized 1:1 wellness programs across four verticals — hormonal health, mental and spiritual wellbeing, longevity, and fitness/body care — led by 12+ globally accredited practitioners trained in Ayurveda, naturopathy, yoga, and functional medicine. Programs are 4-12 weeks in duration and combine ancient wellness sciences with a clinical framework that includes testing, doctor-written reports, and Clinical Result Review Calls.
The core product surface is a D2C web platform at femved.com and app.femved.com, built on no-code infrastructure (Bubble and Wix), with payment processing via Stripe, PayPal, and Airpay, communications via Exotel, and analytics via Google Analytics. The offering includes high-ticket guided 1:1 programs priced $313–$1,200, a self-paced Wellness Library of courses and masterclasses at $5–$25, expert-led global wellness retreats, and a B2B workplace wellness portal (corporate.femved.com). The company distributes through organic content channels including a podcast (Her Daily Rhythm), YouTube, Instagram, LinkedIn, Substack articles, and a 10,000+-member WhatsApp community that drives word-of-mouth acquisition.
FemVed is privately held and appears bootstrapped, with no disclosed institutional funding or parent company. The team is 6 people, serving customers across the US, India, and the United Kingdom. Revenue streams span subscription/multi-week guided programs, one-time course purchases, retreat bookings, and emerging B2B contracts, with the corporate channel representing the most significant forward growth lever alongside planned Wellness Kits product expansion.
FemVed firmographics
Firmographics- Name
- FemVed
- Legal name
- Femved Wellness Private Limited
- Website
- https://femved.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- FemVed is a Mumbai-based women's wellness platform offering personalized 4-12 week guided 1:1 programs with accredited Ayurvedic, naturopathic, and yoga practitioners, complemented by self-paced courses, retreats, and B2B workplace wellness, serving women across the US, India, and UK.
- Ownership category
- akta.pro rank
FemVed industry classification
Industry- Product category
- Women's Holistic Wellness Services
- NAICS
- Personal Care Services (8121), Other Personal Care Services (81219)
- akta.pro primary industry
- Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH)
- akta.pro secondary industries
- Meditation Apps, Digital Courses & Online Communities (HSADAJAH), Wellness Retreats & Immersions (Multi-day, Digital Detox, Mind-Body Programs) (THAJAHAB), Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA), Holistic & Integrative Wellness Education (Ayurveda, Traditional Practices) (EDAAAHAH)
Keywords
Where FemVed is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
FemVed business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Guided 1:1 Care Programs: Core revenue stream from personalized one-on-one wellness programs led by accredited experts. Programs range from 4-12 weeks and are priced from $313 to $1,200 depending on duration and specialization. Includes hormonal health, mental wellbeing, longevity, and fitness programs.
- Recorded Courses and Masterclasses: Self-paced recorded content from the Wellness Library including yoga series, masterclasses, and educational programs. Purchased as one-time buys with lifetime access. Prices range from $5 to $25 for individual courses.
- Workplace Wellness Programs: B2B corporate wellness solutions offering personalized employee wellbeing programs, retreats, and science-backed wellness initiatives for organizations. Accessed via corporate.femved.com.
- Wellness Retreats: Global expert-led retreats combining medicine, movement, mindfulness, and travel. Immersive retreat experiences offered as part of holistic treatments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | 4-Week Guided Programs |
| Subscription | Multi-year contract | 6-Week Guided Programs |
| Subscription | Multi-year contract | 8-Week Guided Programs |
| One time/ perpetual license | Pay-as-you-go | Wellness Library Courses |
| Subscription | Multi-year contract | Healing Emotional Overwhelm Program |
| Subscription | Monthly | Subscription Plans |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
FemVed product offering
Product offeringCore offering
FemVed sells personalized guided 1:1 wellness programs for women, delivered online by globally accredited practitioners across four modules: Hormonal Health Support, Mind and Spirituality, Longevity, and Fitness and Body Care. Programs run 4–12 weeks and are priced from $313 to $1,200. The company also sells self-paced recorded courses and masterclasses through its Wellness Library ($5–$25), global wellness retreats, curated wellness kits, and B2B corporate workplace wellness programs. All services combine ancient sciences (Ayurveda, yoga, naturopathy) with modern clinical methodology.
Product overview
FemVed is a women's wellness platform offering a multi-pronged product portfolio combining personalized guided care with expert-led educational content. The core offering is Guided 1:1 Care — four program modules (Hormonal Health Support, Mind and Spirituality, Longevity, and Fitness and Body Care) delivering personalized 4-12 week wellness plans via one-to-one consultations with globally accredited practitioners. This is complemented by the Wellness Library — a collection of on-demand courses and recorded masterclasses covering topics from yoga for hip mobility and menopause to therapeutic practices for diabetes, endometriosis, and thyroid conditions. Additional services include Holistic Treatments (retreats and wellness kits) and a Workplace division providing enterprise employee wellbeing programs. Content offerings also include the Her Daily Rhythm Podcast and expert-written articles. The platform positions itself at the intersection of ancient wisdom (Ayurveda, yoga, naturopathy) and modern science, targeting women across different life stages from menstrual health through perimenopause and menopause.
Differentiator
Problem solved
Functional benefit
Products and services
- Guided 1:1 Care Programs
- Wellness Library
- Holistic Treatments - Wellness Retreats
- Workplaces (Corporate Wellness Programs)
- Wellness Kits
Quantifiable outcome
- 80% of women report significant reduction in stress, anxiety, and hormonal symptoms after a wellness retreat.
- +2 more outcomes
Companies that use FemVed
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles2 records
FemVed technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature4 records
FemVed partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
FemVed competitors and assessment
Company assessmentBroad incumbents
- Clue: Clue is a leading menstrual and cycle health app with content and is now expanding into perimenopause support. Overlaps with FemVed on women's hormonal health content and lifecycle tracking, but is app-first rather than human-coaching-first.
- Carrot Fertility: Carrot is a global fertility, family-building and hormonal health benefit platform primarily sold B2B/through insurers. Comparable in women's hormonal and life-stage positioning and employer-led GTM, but more benefits-broker oriented than consumer-led coaching.
- Goop: Goop is a women's wellness brand spanning content, products, courses and practitioners, similar in integrating wellness, content and brand-led experience. Broader and more retail/product-skewed than FemVed but a strong comparable on positioning and audience.
Direct peers
- Elix: Elix provides personalized Chinese medicine programs for hormonal and mental health symptoms in women. Directly comparable to FemVed's Eastern-medicine, personalized, condition-specific, multi-week programs with digital delivery and a community layer.
- Tia: Tia blends conventional medicine with acupuncture, nutrition and mental health for women, mirroring FemVed's modern-plus-holistic women's care thesis. Comparable on women-focused integrative care, but delivered via physical clinics plus virtual rather than purely digital programs.
- HealthifyMe: India-headquartered wellness platform offering coaching (nutrition, fitness, lifestyle) via app plus an enterprise corporate wellness vertical (HealthifyMe for Work). Strong comparable on India-based, coach-led, B2C+B2B wellness operating model and audience overlap in weight, hormonal and lifestyle concerns.
- Maven Clinic: Maven is a virtual women's and family health platform offering 1:1 care across hormonal health, fertility, mental health, and menopause via accredited practitioners. Closely comparable to FemVed's guided 1:1, condition-specific, B2B+B2C model, though Maven is more Western-medicine and benefit-funded.
- Mindhouse (House of Beauty): India-based guided yoga, meditation and holistic wellness platform with expert-led programs and corporate offerings. Very comparable to FemVed on territory, format (guided, multi-week, expert-led) and category mix (yoga, mental, hormonal wellness).
Emerging players
- Oova: Oova offers at-home hormone testing paired with expert guidance for fertility, perimenopause and hormonal conditions. Comparable to FemVed on personalized hormonal health journeys combining diagnostics with practitioner input, though testing-led rather than coaching-led.
- Elektra Health: Elektra is a women's midlife/menopause care platform combining 1:1 coaching, telehealth and education. Comparable to FemVed's menopause and longevity verticals, smaller scale, and US-focused.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
FemVed social profiles
Digital presenceFemVed financial estimates
Financial estimateRevenue estimate
Valuation estimate
FemVed leadership team
Management profileNumber of profiles
Profiles3 records
FemVed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FemVed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FemVed
What does FemVed do?
FemVed sells personalized guided 1:1 wellness programs for women, delivered online by globally accredited practitioners across four modules: Hormonal Health Support, Mind and Spirituality, Longevity, and Fitness and Body Care. Programs run 4–12 weeks and are priced from $313 to $1,200. The company also sells self-paced recorded courses and masterclasses through its Wellness Library ($5–$25), global wellness retreats, curated wellness kits, and B2B corporate workplace wellness programs. All services combine ancient sciences (Ayurveda, yoga, naturopathy) with modern clinical methodology.
Is FemVed a public or private company?
FemVed is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FemVed founded?
FemVed was founded in -1. It employs 1 to 10 people.
Where is FemVed based?
FemVed is headquartered in Mumbai, India, in the Asia region.
How does FemVed make money?
Four revenue lines are on record. Guided 1:1 Care Programs are the primary driver. The others are recorded Courses and Masterclasses, workplace Wellness Programs and wellness Retreats.
Who are FemVed's main competitors?
Broad incumbents on record are Clue, Carrot Fertility and Goop. Direct peers are Elix, Tia, HealthifyMe, Maven Clinic and Mindhouse (House of Beauty). Emerging players are Oova and Elektra Health.
Does FemVed have an API?
No public API is recorded for FemVed.
What industry is FemVed in?
FemVed's product category is Women's Holistic Wellness Services. Its primary akta.pro industry code is HSADAGAH, Chronic Condition Lifestyle Coaching (Non-Clinical), with a secondary code of HSADAJAH, Meditation Apps, Digital Courses & Online Communities. Its NAICS code is 8121.