Garage Schellenboom

What Garage Schellenboom does

Garage Schellenboom (legally Bosch Car Service Schellenboom) is a privately held, brand-independent automotive service center located at Prins Hendrikweg 50, Hoek van Holland, Netherlands. The business operates as a franchise member of Robert Bosch GmbH's Bosch Car Service network, the largest brand-independent garage formula, providing maintenance, repair, and inspection services for all car brands using Bosch parts, diagnostic equipment, and technical documentation. The company is BOVAG certified (with associated BOVAG Guarantee and BOVAG Repair Guarantee), ERKEND duurzaam sustainability certified, and operates as an RDW-approved APK (Algemene Periodieke Keuring) inspection station authorized to certify petrol, diesel, electric, and hybrid vehicles.

The service portfolio spans core maintenance (small and large services), tire services with Michelin distribution, brake service, battery testing using Bosch PowerFrame technology, air conditioning, filter replacement, timing belt replacement, wheel alignment, bodywork and accident damage repair (with insurance company agreements), and specialized services including ADAS calibration (Bosch TDA DAS 3000 with LIDAR), EV/hybrid vehicle maintenance, commercial vehicle servicing up to 3,500 kg, and lease vehicle service agreements. Ancillary service products extend into Bosch Car Service Pechhulp 24/7 roadside assistance, private lease referrals via MHC Mobility, auto insurance via Bovemij, extended warranty (Excellent Garantie), EV battery warranty via Autotrust, and on-site car rental. The facility also houses a car wash, a fuel station (Tankstation Schellenboom), and an on-site food service operation (Schellenboom de Haak).

The business model is multi-stream professional services and retail. Core revenue is generated from quote-based maintenance and repair work, APK inspection fees, bodywork and insurance-driven damage repair, and parts/product sales. Recurring and affiliate revenue streams include Bosch Car Service Pechhulp roadside subscriptions, MHC Mobility lease referral commissions, Bovemij insurance referral commissions, and Autotrust warranty distribution. Hardware-adjacent revenue is generated from the on-site fuel station, car wash, and food service. Distribution is direct-to-consumer through walk-in, online appointment booking, phone, and WhatsApp, supplemented by inbound customer flow from Bosch Car Service Pechhulp dispatch, insurance company referrals, and lease company service agreements. The company employs 6 people and holds a 4.6-star Google rating across 213 reviews.

Name

Garage Schellenboom

Legal name

Bosch Car Service Schellenboom

Website

https://garage-schellenboom.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Garage Schellenboom is a Bosch Car Service franchise operating a brand-independent automotive maintenance, repair, and APK inspection center in Hoek van Holland, Netherlands, serving individual car owners, lease fleets, and commercial vehicle operators with multi-stream services.

Ownership category

akta.pro rank

Headquarters

HQ city

Hoek van Holland

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Automotive maintenance and repair services: Core revenue stream from performing vehicle maintenance (small and large services), repairs, and technical inspections. Services include oil changes, filter replacements, brake service, tire service, and electronic diagnostics.
2. APK (vehicle inspection) services: Official RDW-approved vehicle inspection services generating fees for periodic vehicle testing required by Dutch law for all vehicles.
3. Bodywork and accident repair: Vehicle damage repair services including dent removal without painting, spot-repair, full repainting, and insurance claim handling through partnerships with multiple insurance companies.
4. Car wash services: On-site car wash facility offering various washing programs for customers, located adjacent to the garage building.
5. Fuel sales: On-site fuel station operating in front of the garage building with multiple pumps, offering competitive pricing in Hoek van Holland area.
6. Food and beverage (Schellenboom de Haak): On-site restaurant/food service operation offering delivery and takeaway services, managed as a separate operation.
7. Car rental: On-request car rental service for customers during maintenance or repair periods, providing mobility solutions.
8. Parts and products sales: Sale of automotive parts and products including Bosch filters, spark plugs, brake fluid, wiper blades, batteries, and tires. Also includes products like Michelin tires with refund promotions.
9. Private lease referral: Referral partnership with MHC Mobility for private lease contracts, earning commissions for directing customers to lease services.
10. Auto insurance services: Partnership-based auto insurance offerings through Bosch Car Service Autoverzekering collaboration with Bovemij, earning referral commissions.
11. Extended warranty products: Sale of Excellent Garantie extended warranty packages for vehicles up to 8 years old or 150,000 km, plus battery guarantee for electric and hybrid vehicles.
12. Roadside assistance subscriptions: Bosch Car Service Pechhulp roadside assistance service with Netherlands and Europe coverage options, including vehicle transport and replacement vehicle provision.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Garage Schellenboom is a Bosch Car Service franchise garage located in Hoek van Holland, Netherlands, providing brand-independent automotive maintenance, repair, and technical inspection services for all makes and models of cars, light commercial vehicles, electric and hybrid vehicles, and lease fleets. The offering is anchored by periodic and major servicing, APK (Dutch MOT) inspections, tire and brake services, battery testing, air conditioning service, bodywork and damage repair, and ADAS calibration, complemented by ancillary services such as 24/7 roadside assistance, car wash, fuel station, car rental, food service, used car sales, and partner-referred insurance, extended warranty, and private lease products.

Product overview

Garage Schellenboom is a Bosch Car Service franchise location operating as a merkonafhankelijk (brand-independent) automotive garage in Hoek van Holland, Netherlands. The company provides comprehensive vehicle maintenance and repair services organized around a core maintenance/service offering supplemented by additional service products. Core services include periodic vehicle inspections (APK/MOT), small and large maintenance services (onderhoud), tire services (banden), brake services (remmen), battery services (accu), air conditioning services, filter replacements, timing belt replacement, wheel alignment, and body damage repair. These are complemented by ancillary service products including roadside assistance (pechhulp), car insurance, private leasing, extended warranties (excellent garantie), battery warranties for electric vehicles, car rental, and a car wash. The company specializes in both traditional combustion-engine vehicles and increasingly in electric/hybrid vehicle service, with certified technicians for EV maintenance and ADAS calibration. As part of the Bosch Car Service network, the garage uses Bosch parts, diagnostic equipment, and follows manufacturer specifications to preserve factory warranties.

Differentiator

Problem solved

Functional benefit

Brands

• Schellenboom de Haak - Food & Lunch: Food and lunch service operated by Bosch Car Service Schellenboom, offering delivery and takeaway services.

Products and services

• Onderhoud (Small and Large Service) Periodic vehicle maintenance including kleine beurt (minor service) and grote beurt (major service) covering fluid checks, brake and tire inspection, lighting checks, and replacement of oil filters and motor oil per manufacturer specifications.
• APK (Algemene Periodieke Keuring) Statutory periodic technical inspection (Dutch MOT equivalent) conducted by RDW-certified inspectors covering safety, emissions, and registration details for petrol, diesel, electric, and hybrid vehicles.
• Banden & Bandenwissel Tire sales (including Michelin) plus seasonal tire changing, mounting, balancing, and alignment, with off-season tire storage.
• Remmenservice Brake system service for all vehicle brands including replacement of brake discs, pads, drums, shoes, master cylinders, brake boosters, and wheel cylinders using Bosch brake parts.
• Accucheck Battery testing and replacement using Bosch batteries with PowerFrame technology, including support for start-stop systems and brake energy recuperation.
• Aircocontrole Air conditioning inspection and maintenance including refrigerant level checks, leak detection, component condition assessment, and cabin filter replacement.
• Distributieriem Timing belt replacement performed by qualified technicians following manufacturer specifications to prevent costly engine damage.
• Uitlijnen Wheel alignment using modern diagnostic equipment to set camber, caster, and toe for optimal handling and tire wear.
• Schadeherstel Vehicle damage repair including dent removal without painting, spot repair, full repainting, and bodywork, with insurance company agreements.
• Advanced Driver Assistance Systems (ADAS) Calibration and maintenance of ADAS such as parking assistance, adaptive cruise control, lane support, and autonomous emergency braking using camera and radar calibration systems.
• Elektrische en Hybride Auto Service Certified maintenance and repair for electric and hybrid vehicles including battery checks, electronic systems service, and reduced maintenance intervals.
• Bedrijfswagen Onderhoud Maintenance and repair for light commercial vehicles including vans, light trucks, and buses up to 3,500 kg with heavy-duty lifting equipment.
• Onderhoud Leaseauto's Lease vehicle maintenance under agreements with multiple leasing companies, including pickup and delivery service and replacement vehicles.
• Trekhaak Monteren Tow hook installation including diagnostic programming to activate the system, integrate parking sensors, and enable Trailer Stability Program.
• Pechhulp (Roadside Assistance) 24/7 Bosch Car Service roadside assistance covering Netherlands and Europe with on-site repair or transport to the workshop and replacement vehicle options.
• Autoverzekering Car insurance offered in partnership with Bovemij covering WA, WA+ Beperkt Casco, and WA+ Volledig Casco with deductible and replacement vehicle benefits.
• Private Lease Private leasing via MHC Mobility for 3, 4, or 5 year terms at 10,000 km/year with maintenance, APK, tires, road tax, and insurance bundled.
• Excellent Garantie Extended warranty extending factory or used-car warranty by 6 or 12 months for vehicles up to 8 years old or 150,000 km.
• Accugarantie Elektrische en Hybride Auto's Battery warranty for electric and hybrid vehicles covering drive battery defects or capacity below 69% State of Health, with payouts up to €10,000 per claim via Autotrust.
• Autoverhuur On-request car rental providing mobility to customers while their own vehicle is in for maintenance or repair.
• Wasstraat On-site car wash facility with multiple wash programs for different vehicle types and cleaning needs.
• Tankstation Schellenboom On-site fuel station in front of the garage offering competitive fuel pricing in Hoek van Holland.
• Fabrieksgarantie Behoud Factory warranty preservation service ensuring the manufacturer's warranty remains valid when maintenance and repairs are performed using original quality parts per manufacturer specifications.
• Schellenboom de Haak - Food & Lunch On-site food and lunch service offering delivery and takeaway, operated adjacent to the garage building.
• Occasions (Used Cars) Selection of reliable used cars available for purchase at competitive prices from the on-site showroom.
• Filters (Oil, Air, Fuel, Cabin) Sales and replacement of Bosch filter products including oil filters, air filters, fuel filters, and cabin filters (standard, activated carbon, and Filter+) for engine performance and cabin air quality.

Quantifiable outcome

• 80% of breakdown cases resolved on the spot with Bosch Car Service Pechhulp
• +1 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Robert Bosch GmbH / Bosch Car ServicecoreChannel Partner/ Reseller/ DistributorGarage Schellenboom operates as a Bosch Car Service franchise member, receiving brand licensing, access to Bosch parts and equipment, technical training for mechanics, technical documentation and software for all vehicle brands, and support from Bosch experts for difficult repairs. The partnership provides access to the largest brand-independent garage network in the Netherlands.
• BOVAGcoreStrategic or Co-development PartnerBOVAG is both a quality certification body and industry association representing over 9,000 mobility entrepreneurs. Membership provides BOVAG Guarantee and BOVAG Repair Guarantee (up to 6 months after repair), replacement transport options, and access to independent arbitration for disputes.
• MHC MobilityminorGTM or Marketing PartnerMHC Mobility provides private lease services for Bosch Car Service customers, offering competitive lease contracts for new and used vehicles with terms of 3, 4, or 5 years at 10,000 km/year. Includes maintenance, APK, tires, road tax, and insurance bundled into monthly payments.
• AutotrustminorStrategic or Co-development PartnerAutotrust provides battery guarantee insurance for electric and hybrid vehicles, covering battery defects and performance degradation below 69% capacity. Maximum payout of €10,000 per claim. Partnership enables offering of Excellent Garantie with battery coverage.
• Bovemij / N.V. Schadeverzekering-Maatschappij BovemijminorGTM or Marketing PartnerPartnership for Bosch Car Service Autoverzekering insurance products, offering WA, WA+ Beperkt Casco, and WA+ Volledig Casco policies. Bovemij provides the insurance infrastructure and risk coverage while Bosch Car Service locations serve as sales and service points.
• Bosch Car Service Pechhulp (Robert Bosch B.V.)coreChannel Partner/ Reseller/ DistributorBosch Car Service Pechhulp is a 24/7 roadside assistance service operated under Bosch Car Service branding. The partnership brings customers to the workshop through breakdown dispatch services, with coverage options for Netherlands only or Netherlands + Europe. Partnership with Bovemij for insurance and policy administration.
• Insurance companies (multiple)minorChannel Partner/ Reseller/ DistributorPartnerships with numerous insurance companies for vehicle damage repair services. Customers with coverage can have repairs handled directly through insurance claims, with the garage managing the administrative process on behalf of the customer and insurer.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Midas: European automotive service franchise chain offering maintenance, brakes, exhaust, tires, and inspection services; competes across multiple EU markets with similar multi-brand independent service positioning.
• Norauto: French-headquartered automotive service and tire retail chain operating across Europe including the Netherlands; offers multi-brand maintenance, tire fitting, and inspection services comparable to Garage Schellenboom's portfolio.
• Kwik Fit: International chain specializing in tires, brakes, exhausts, and fast-fit maintenance services; broader geographic footprint in the Netherlands than Garage Schellenboom and competes for the same walk-in service customer.

Emerging players

• Carglass: Belron-owned specialist in automotive glass repair and replacement with ADAS recalibration capability; competes specifically for windshield and ADAS calibration work that Garage Schellenboom also offers.

Direct peers

• AutoCrew (Bosch): Bosch's secondary, smaller-scale garage franchise program offering parts-supported independent service; similar franchise economics and target customer base, with overlap in EV/ADAS service positioning.
• Other Bosch Car Service franchisees (NL): Other independent franchisees operating under the same Bosch Car Service network in the Netherlands, offering the same brand-independent maintenance, APK, and repair services; directly comparable franchise model, parts supply, and training access.
• Profile Tyrecenter: Large Dutch franchise chain offering tire services, maintenance, and APK inspections for all vehicle brands; competes for the same Dutch independent car owner base as Garage Schellenboom and offers comparable tire, brake, and seasonal service programs.

Regional players

• Speedy (France): Major French automotive maintenance and repair chain; similar multi-brand independent service model and product breadth but geographically focused on France with limited Dutch presence.
• Feu Vert: French automotive service and tire center chain with Belgian operations; comparable multi-service independent garage model though primarily serving French-speaking markets rather than the Netherlands.
• Halfords Autocentres: UK-based chain of motoring service centers offering MOT, servicing, tires, and repairs; comparable independent multi-brand garage model with regulatory approval for inspections, but operates primarily in the UK.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks2 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/boschcarservicenl
• Facebookfacebook.com/garage.schellenboom
• LinkedInlinkedin.com/company/garage-schellenboom
• Instagraminstagram.com/boschcarservicebenelux

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Garage Schellenboom