Gillespie Florists

What Gillespie Florists does

Gillespie Florists & Flower Delivery is an independently owned, single-location retail florist headquartered at 9255 W 10th St in Indianapolis, Indiana, operating with approximately 8 employees. The company designs and delivers fresh-cut flower arrangements, live plants, and a broad portfolio of gift items (wind chimes, garden stones, figurines, balloons, chocolates, plush) for individual consumers, corporate clients, and institutional accounts. Its product catalog spans roughly $9.95 to $399.95 across multiple size tiers (As Shown, Deluxe, Premium), with signature items such as Sweet Annie and Soothing Elegance and locally-themed specialty collections tied to Indianapolis occasions (Colts, Race Day, Prom, Back to School, Patriotic).

The business runs a hybrid distribution model: hand-delivery within Marion County and 30+ surrounding Central Indiana communities, in-store pickup via a Grab & Go program, and nationwide delivery fulfilled through the Teleflora wire service network. E-commerce ordering is powered by the eFlorist platform, and the firm maintains a multi-channel marketing presence including Facebook, Instagram, Pinterest, X, YouTube, TikTok, a blog, and monthly appearances on WISH-TV's Life.Style.Live! show. Customer segmentation is horizontal: individual consumers (birthdays, anniversaries, get well, new baby, thank you), funeral homes/cemeteries requiring reliable sympathy arrangements, hospitals and nursing homes receiving daily patient and resident deliveries, and corporate accounts purchasing event florals. No AI/ML capability, proprietary technology, mobile app, or external API is offered; the operation is a traditional retail florist with a digital storefront.

Name

Gillespie Florists

Legal name

Gillespie Florists & Flower Delivery

Website

https://gillespieflorists.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Gillespie Florists is an independently owned Indianapolis retail florist with about 8 employees, designing and delivering fresh flower arrangements, plants, and gift items to local consumers, funeral homes, hospitals, nursing homes, and corporate clients across Central Indiana and nationwide.

Ownership category

akta.pro rank

Product category

Retail Florist Services

NAICS

Florists (45931)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Wedding & Bridal Floral (Bouquets, Boutonnieres, Corsages) (HSACAOAJ)

Keywords

• Retail florist services
• Fresh flower arrangements
• Same-day delivery
• Sympathy flowers
• Wedding floral design

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Flower Arrangements & Plants: One-time purchase of flower arrangements, plants, and gift items. Products range from basic bouquets ($49.99) to premium arrangements ($369.95+). Multiple size tiers available (As Shown, Deluxe, Premium).
2. Delivery Fees: Delivery fees include: Regular Scheduled Routes at $10.95, Wire Orders at $12.95 plus $4.95 service charge, Express Same-Day delivery at $14.95 and up, Sunday Delivery at $15.95 and up.
3. Add-on Products: Additional revenue from add-on items including greeting cards ($7.95), balloons ($9.99-$32.97), chocolates, candles, plush animals, wind chimes, decorative crosses, and premium rose additions ($7-$42).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Gillespie Florists is a traditional brick-and-mortar retail florist in Indianapolis, Indiana that designs, arranges, and delivers fresh cut flower arrangements, plants, and gift items. The company operates an e-commerce storefront on the eFlorist platform, offers same-day hand delivery across the Indianapolis metro area and 30+ surrounding communities, and fulfills nationwide orders through the Teleflora florist network.

Product overview

Gillespie Florists & Flower Delivery is a traditional brick-and-mortar florist offering a comprehensive portfolio of fresh cut flower arrangements and plants for various occasions. The product line centers on custom-designed fresh flower arrangements (bouquets, vase arrangements, sympathy flowers, wedding flowers) as the core offering, supplemented by live plants, gift items (wind chimes, garden stones, figurines), and specialty themed collections (Colts sports theme, Race Day, Prom Night, Patriotic, Back to School). The company operates a hybrid model with in-store pickup options through a "Grab & Go" program and same-day delivery service. Signature products include the Soothing Elegance and Sweet Annie arrangements, while the Best Sellers collection showcases top-performing bouquets. Teleflora-brand products are also offered through a partnership. Services extend to corporate floral design consultations. The business does not offer an API or AI-powered features, functioning as a conventional retail florist with an e-commerce ordering interface.

Differentiator

Problem solved

Functional benefit

Products and services

• Fresh Cut Flower Arrangements

Quantifiable outcome

• Same-day delivery available for most products in Indianapolis and surrounding areas
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• TelefloracoreTechnology or IntegrationTeleflora is a major floral wire service and brand that Gillespie Florists participates in. They carry Teleflora branded arrangements and products, and use Teleflora's network and systems for order fulfillment and delivery coordination.
• EFloristcoreTechnology or IntegrationEFlorist provides the e-commerce platform and website infrastructure for Gillespie Florists, including the asset delivery network (assets.eflorist.com) for product images and branding.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Teleflora: Floral wire service and brand whose network Gillespie joins to fulfill nationwide orders. Operates competing retail florist listings and branded arrangements that overlap directly with Gillespie's catalog.
• Farmgirl Flowers: Direct-to-consumer online florist with a strong brand identity and design-forward bouquets. Targets the same consumer occasion-driven purchases as Gillespie, with national shipping.
• The Bouqs Co. Direct-to-consumer online florist sourcing farm-direct flowers with subscription options. Targets the same occasion-driven buyer Gillespie serves, with national delivery and brand-led marketing.
• UrbanStems: Online-first floral brand with a curated, design-forward aesthetic and nationwide shipping. Competes for younger, online-native buyers across the same gift occasions Gillespie addresses.
• From You Flowers: Online flower and gift retailer aggregating same-day delivery from local florists. Competes with Gillespie directly for online sympathy, birthday, and anniversary orders nationwide.
• FTD (Florists' Transworld Delivery): Floral wire service and online flower retailer whose network of affiliated local florists mirrors Gillespie's role in the wire-out model. Direct competitor for online occasion orders.
• BloomNation: Online marketplace connecting consumers with independent local florists — a more digitized, platform-based version of the local-retail-florist model Gillespie operates.

Broad incumbents

• ProFlowers: Long-standing online flower retailer owned by FTD, offering nationwide flower delivery and subscription products. A broader-incumbent peer that competes for similar occasion and gift-occasion demand.
• 1-800-Flowers.com: National online flower and gift retailer (also owns Harry & David, Shari's Berries). Competes with Gillespie for online occasion orders, but operates at much greater scale and with subscription/corporate gifting programs.

Regional players

• Indy's Flower Market: Indianapolis-area local retail florist offering same-day delivery and event floral services. Most direct geographic peer, serving the same Indianapolis metro demand pool as Gillespie.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/gillespiefloris
• YouTubeyoutube.com/user/GillespieFlorists
• Facebookfacebook.com/gillespieflorists
• LinkedInlinkedin.com/company/gillespie-florists
• Instagraminstagram.com/gillespieflorists
• Pinterestpinterest.com/gillespiefloris
• TikToktiktok.com/@gillespieflorists

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gillespie Florists