Helping Hands Prof Counseling & Consulting Corp

What Helping Hands Prof Counseling & Consulting Corp does

Helping Hands Professional Counseling & Consulting Corp (DBA: Helping Hands Professional Counseling Center) is a privately held, Alabama-incorporated professional services firm founded in 2015 and headquartered at 107 Caldwell Street, Greenville, Alabama, with approximately 9 employees. The company delivers fee-for-service clinical mental health and counseling services — including assessment, diagnosis, individual and family therapy, couples counseling, faith-based counseling, and SYMBIS pre-marital counseling — to consumers and families across Butler County and the broader Southeast region. Beyond traditional therapy, the firm has built specialized offerings around first responder mental health, including ALEAPS-certified peer support training and Psychological First Aid train-the-trainer programs for Alabama law enforcement, fire, EMS, and dispatch personnel, as well as psychological evaluations for law enforcement hiring and certification.

Revenue is generated through multiple channels: per-session clinical fees booked via Zoho Bookings, court-ordered services (supervised visitation, anger management, mediation, custody home inspections), Employee Assistance Program (EAP) contracts with businesses, organizations, and schools, and training/certification fees from first responder agencies. The firm also accepts donations and facilitates volunteer engagement, indicating a blended commercial/community funding model. Go-to-market is primarily community- and referral-led, leveraging partnerships with Sandy Hook Promise (school safety advocacy at the Federal Commission on School Safety), the Alabama Law Enforcement Alliance for Peer Support (ALEAPS), the Alabama Counseling Association, and Church of the Highlands, supplemented by earned media (NPR coverage) and a regional website presence.

The firm operates as a clinical practice rather than a technology platform; no proprietary software or AI tooling is disclosed. Service delivery is concentrated in founder Karen Sullins, M.S., LPC, NCC, whose multi-disciplinary credentials (Sociology, Psychology, Nursing, Counseling Psychology) and certifications across Sandy Hook Promise, ALEAPS, CDP, Homeland Security, FEMA, and Red Cross underpin the firm's credibility in crisis response, threat assessment, and first responder peer support. The firm also functions as a supervised internship/practicum site for graduate and undergraduate students in counseling, social work, and psychology, providing a low-cost clinical labor pipeline.

Name

Helping Hands Prof Counseling & Consulting Corp

Legal name

HELPING HANDS PROFESSIONAL COUNSELING & CONSULTING, CORP.

Website

https://helpinghandspcc.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Helping Hands Professional Counseling & Consulting Corp is a Greenville, Alabama-based counseling firm (founded 2015, ~9 employees) delivering fee-for-service clinical therapy, first responder peer support training via ALEAPS, court-ordered services, EAP contracts, and crisis response to families, businesses, schools, and law enforcement agencies across the Southeast.

Ownership category

akta.pro rank

Product category

Mental Health Counseling Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Other Individual and Family Services (624190)

akta.pro primary industry

Mental Health & Crisis Support Services (BPAGAEAH)

akta.pro secondary industries

School Counseling Services (Individual & Group) (EDAKAMAB), College & Career Counseling (Admissions, Scholarships, Pathways) (EDAJALAE)

Keywords

• Professional counseling services
• Mental health therapy
• Employee assistance programs
• Crisis intervention services
• Peer support training

Headquarters

HQ city

Greenville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Professional Counseling Services: Fee-for-service professional counseling and therapy sessions for individuals, families, and groups. Services include assessment, diagnosis, psychological evaluations, family therapy, couples counseling, and crisis intervention.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Helping Hands Prof Counseling & Consulting Corp provides outpatient professional counseling, psychological evaluations, and crisis intervention services to individuals, families, first responders, and youth in the Greenville, Alabama area. It also operates Employee Assistance Programs (EAP), peer support certification training, court-related counseling, and faith-based counseling offerings sold to businesses, schools, courts, and community organizations.

Product overview

Helping Hands Prof Counseling & Consulting Corp is a counseling and community outreach organization offering a unified set of professional counseling services rather than a technology product. The core offering encompasses clinical counseling (assessment, diagnosis, family therapy, couples counseling, faith-based counseling), specialized services for first responders (peer support certification via ALEAPS, compassion fatigue intervention, psychological evaluations for law enforcement), workplace wellness programs (Employee Assistance Programs, professional development training), and crisis response services (mass casualty intervention, disaster debriefing). Additional services include court-related support (preparation for victims, supervised visitation, anger management), youth development (leadership, career preparation, life skills), and academic training supervision for counseling/social work/psychology students. All services are delivered through direct clinical practice rather than a software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual and Family Counseling Outpatient professional counseling sessions for individuals, couples, and families dealing with personal, relational, or mental health concerns; available in-person in Greenville, Alabama with optional faith-based integration.
• Psychological Evaluations
• Crisis Intervention Services
• Employee Assistance Program (EAP)
• Peer Support Certification Training
• Court-Ordered Counseling and Evaluations
• Faith-Based Counseling
• School and Youth Counseling Services

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Sandy Hook PromisecoreStrategic or Co-development PartnerKaren Sullins was invited by Sandy Hook Promise to speak on their behalf to the Federal Commission on School Safety at the Alabama State Capital, advocating for gun sense laws to protect children in schools. This partnership positions the organization as a trusted voice in school safety advocacy.
• Alabama Law Enforcement Alliance for Peer Support (ALEAPS)coreStrategic or Co-development PartnerPeer Support Certified training partner for Alabama Law Enforcement supporting Officers, Fire, EMS, and Dispatchers. Provides certification programs and psychological first aid training for first responder peer support specialists.
• Alabama Counseling Association (ALCA)minorOthersProfessional association membership and participation. Organization logo appears on website footer indicating membership or affiliation.
• Church of the HighlandsminorStrategic or Co-development PartnerFounder Karen Sullins is a member of Church of the Highlands, serving on the Dream Team, Highlands Kids, and Praise and Worship team. Recently graduated from Highlands College with certificate in Leadership and Ministry, supporting faith-based counseling services.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• BetterHelp: BetterHelp is the largest online counseling platform offering individual, couples, and teen therapy via subscription. It competes with Helping Hands for individual/family counseling demand through a digital-first model that bypasses geographic limitations.
• Modern Health: Modern Health is a global mental health platform offering EAP, therapy, coaching, and self-care tools to employers. It competes with Helping Hands in the employer EAP space through a digital-first, multi-modal model with international reach.
• Talkspace: Talkspace is an online therapy platform serving individuals and employers with virtual counseling and psychiatric services. Comparable to Helping Hands in targeting individual therapy and EAP demand, but delivered at national scale via teletherapy.
• Spring Health: Spring Health provides precision mental health benefits to employers, combining assessments, therapy, and medication management. Comparable to Helping Hands' EAP offering but operating at national scale with a data-driven matching platform.
• Headspace (Ginger): Headspace Health (combining Headspace and Ginger) offers mental health benefits including therapy, coaching, and self-guided content to employers and consumers. Overlaps with Helping Hands in employer-facing mental health services, but at vastly greater scale and with a digital-first delivery model.
• Lyra Health: Lyra Health provides EAP and mental health benefits to employers, offering therapy, coaching, and medication management. It competes with Helping Hands' EAP line through a scaled, technology-enabled delivery model targeting mid-market and enterprise employers.

Others

• Sandy Hook Promise: Sandy Hook Promise is a national nonprofit focused on school safety and gun violence prevention. Already a strategic partner of Helping Hands; adjacent ecosystem participant that amplifies the firm's brand through co-advocacy rather than competing commercially.

Regional players

• Carastar Health: Carastar Health (formerly Central Alabama Wellness) provides mental health services across central Alabama, including counseling, crisis intervention, and first responder support. Regional peer operating in the same geography with comparable service lines, including crisis response and EAP-adjacent offerings.

Direct peers

• Code 4 Counseling: Code 4 Counseling is a counseling practice specifically serving first responders and their families, offering therapy and peer support. Most directly comparable to Helping Hands' first responder-focused service line and ALEAPS-certified peer support specialization.

Emerging players

• International Critical Incident Stress Foundation: ICISF provides critical incident stress management training and peer support certification for first responders globally. Directly comparable to Helping Hands' ALEAPS-certified peer support training and Psychological First Aid offerings for law enforcement, fire, and EMS.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/helping-hands-professional-counseling-consulting-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Helping Hands Prof Counseling & Consulting Corp