Hope Horizons Cancer Wellness Centre

What Hope Horizons Cancer Wellness Centre does

Hope Horizons Cancer Wellness Centre is a registered Australian charity (ABN 77 393 838 420) operating as an incorporated association in Queensland, providing free allied health and wellness services to people affected by cancer in the Toowoomba region of Southeast Queensland. Founded in 2017, the organisation operates from the Jenny Black Cancer Wellness Centre, a purpose-built facility at 233 North Street, Wilsonton Heights, Toowoomba, which was completed in late 2023 and officially opened in January 2024 after being donated by benefactors Harvey and Jenny Black and built with support from local Toowoomba businesses. The organisation delivers oncology massage, lymphoedema massage, physiotherapy, psychology and counselling, exercise physiology, nutrition support, reflexology, meditation, yoga, tai chi, music therapy, dental services, and social support groups — all at no out-of-pocket cost to clients — using a nurse-led model of care anchored by a personalised "My Wellbeing Plan" for each client.

The business is funded through a diversified mix of community donations, tax-deductible giving (with DGR status), workplace giving partnerships, corporate sponsorships, bequests, three physical op-shop retail locations operating under the "Hope on a Hanger" sub-brand, merchandise sales (candles, tea towels, gift cards, postcards), ticketed fundraising events (road rallies, race days, cabarets, galas), and a container recycling program. The service model relies heavily on volunteer effort (Friends of Hope Horizons, Rotary Club of Toowoomba) and a network of contracted local practitioners (Vision Health, Complete Body, Touch Base Therapies, Motives In Music) rather than employed clinicians. The organisation has a small paid staff headcount of 8, is governed by a volunteer board of directors with professional expertise spanning healthcare, finance, agriculture, and community engagement, and does not operate as a technology company — its technology footprint is limited to a Zanda Health client portal, PayPal donation processing, and a Squarespace-hosted website with online shop and event ticketing. Customer reach is described as 1,500+ individual allied health services annually at an approximate cost of $135 per service.

Name

Hope Horizons Cancer Wellness Centre

Legal name

Hope Horizons Inc.

Website

https://hopehorizons.com.au

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Hope Horizons Cancer Wellness Centre is a Toowoomba-based Australian charity that delivers free allied health and wellness services, including oncology massage, physiotherapy, psychology, and nutrition support, to cancer patients and their carers in Southeast Queensland, funded entirely by community donations, op shops, and fundraising events.

Ownership category

akta.pro rank

Product category

Cancer Wellness Services

NAICS

Voluntary Health Organizations (813212), Other Individual and Family Services (624190)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Social Services (8300)

akta.pro primary industry

Community Health, Prevention & Health Education (BPAGACAC)

Keywords

• Cancer wellness services
• Allied health support
• Community fundraising
• Charitable health centre
• Cancer support programs

Headquarters

HQ city

Toowoomba

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Fundraising: Tax-deductible donations from individuals, corporate sponsorships, workplace giving partnerships, and bequests in wills. The organisation holds Deductible Gift Recipient (DGR) status.
2. Fundraising Events: Revenue from events including road rallies ($125/adult), race days, galas, cabarets ($60/ticket), and luncheons.
3. Retail Operations (Hope on a Hanger Op Shops): Three op shop locations selling curated pre-loved clothing, accessories and homewares, with all funds supporting Hope Horizons services.
4. Merchandise Sales: Sale of branded merchandise including candles ($40), tea towels ($55/set), gift cards ($18), postcards ($12).
5. Container Recycling (Containers for Change): Bottle and can recycling program where supporters can donate containers using the organisation's code C10492450.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Hope Horizons Cancer Wellness Centre is a not-for-profit charitable organisation that delivers free allied health and wellness services to people affected by cancer in the Toowoomba region of Southeast Queensland. Its core offerings include oncology massage, lymphoedema massage, physiotherapy, psychology and counselling, exercise physiology, nutrition support, reflexology, music therapy, meditation, yoga, tai chi, exercise classes, and social support groups, all coordinated through a nurse-led model of care with a personalised My Wellbeing Plan. Services are funded entirely by community donations, fundraising events, op shop retail, and merchandise sales.

Product overview

Hope Horizons Cancer Wellness Centre is a not-for-profit cancer wellness organisation providing allied health services through a nurse-led model of care. The centre offers a comprehensive portfolio of core services including Oncology Massage, Lymphoedema Massage, Psychology & Counselling, Exercise Physiology, Nutrition/Diet Support, Reflexology, Social Support, Meditation, Yoga, Tai Chi, Exercise Classes, Music Therapy, Physiotherapy, and Dental services. Every client receives a personalised 'My Wellbeing Plan' as the centre's core care coordination product. Additionally, the organisation sells merchandise products including Candles for Hope, Hope Linen Tea Towels, Hope Postcards, and Hope Gift Cards to support fundraising efforts. All clinical services are provided at no out-of-pocket cost to clients, funded through donations and community fundraising.

Differentiator

Problem solved

Functional benefit

Brands

• Hope on a Hanger: A network of three op shops (second-hand clothing stores) selling curated, quality pre-loved clothing, accessories and homewares with all funds raised supporting Hope Horizons. Located at High Street Shopping Centre Rangeville, Jacaranda Manor Highfields, and City Store Toowoomba.

Products and services

• Oncology Massage
• Lymphoedema Massage
• Psychology & Counselling
• Physiotherapy
• Exercise Physiology
• Nutrition / Diet Support
• Reflexology
• Music Therapy
• Social Support Groups
• Yoga, Tai Chi, Meditation & Exercise Classes
• Dental Services
• My Wellbeing Plan
• Candles for Hope
• Hope Linen Tea Towels (set of 3)
• Hope Postcards (set of 6)
• Hope Gift Cards (folded - set of 6)

Quantifiable outcome

• 1,500+ individual allied health services provided annually
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered minor and core.

• Creative Blinds ToowoombaminorGTM or Marketing Partner · 14 February 2026Proudly sponsoring the Another Naughty Little Cabaret event in February 2026.
• Black Auto GroupcoreGTM or Marketing Partner · 16 May 2025Major sponsor of the Hope Horizons Race Day 2026 event at Clifford Park Racecourse. Donated a Haval H6 Ultra Hybrid as major prize. Associated with Jenny Black and Harvey Black (centre benefactors).
• Rotary Club of ToowoombacoreGTM or Marketing PartnerAnnual Melbourne Cup Charity Luncheon beneficiary. Organises and hosts the event with funds raised supporting Hope Horizons.
• Containers for ChangeminorGTM or Marketing PartnerQueensland container recycling scheme. Hope Horizons supporters can donate containers using code C10492450 at any depot.
• Return 'em for CashminorGTM or Marketing PartnerProvides bottle/can collection bin at Hope Horizons centre for recycling, with funds directed to the organisation.
• Friends of Hope HorizonscoreChannel Partner/ Reseller/ DistributorVolunteer fundraising group that plans, promotes and runs events. Key component of Hope Horizons' community-led fundraising model.
• Local Toowoomba BusinessescoreStrategic or Co-development PartnerVarious local businesses provided design, engineering, groundworks and other services for the Jenny Black Cancer Wellness Centre build. Listed on supporters page.
• Toowoomba Choral Society and Multicolour MusicalsminorStrategic or Co-development PartnerPresented Another Naughty Little Cabaret event in partnership with Hope Horizons.
• Vision HealthcoreStrategic or Co-development PartnerExercise physiology service provider delivering individual and group programs for Hope Horizons clients.
• Complete BodycoreStrategic or Co-development PartnerGym/fitness provider delivering weekly group fitness sessions for Hope Horizons staff and clients.
• Touch Base Therapies (Tracey)coreStrategic or Co-development PartnerOncology massage therapy provider delivering massage services for Hope Horizons clients.
• Motives In Music (Hamish King)coreStrategic or Co-development PartnerRegistered Music Therapist providing music therapy sessions for Hope Horizons clients.
• Various Local Service ProviderscoreStrategic or Co-development PartnerOncology massage, lymphoedema massage, physiotherapy, psychology, exercise physiology, nutrition, reflexology, meditation, yoga, tai chi, music therapy, social support - all delivered through partnerships with qualified local practitioners.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Solaris Cancer Care: Perth-based cancer wellness charity operating centres that provide free complementary therapies (massage, reflexology, counselling, nutrition) to cancer patients and their families. Closest direct analog to Hope Horizons' free, community-funded allied-health service model in a regional setting.
• Gawler Cancer Foundation: Australian cancer wellness charity offering lifestyle, meditation, and nutrition-based programs for people affected by cancer. Comparable to Hope Horizons' integration of evidence-based wellness practices with psychosocial and mind-body modalities for the cancer community.
• Quest for Life Foundation: Australian cancer wellness charity delivering integrated, evidence-based wellness programs (mindfulness, nutrition, exercise, counselling) for people living with cancer. Operates residential retreats and outreach programs; highly comparable to Hope Horizons' combined allied-health-plus-mind-body service model.
• Look Good Feel Better Australia: Australian charity offering free wellness programs (skincare, make-up, virtual workshops) to people undergoing cancer treatment. Comparable free-of-charge, community-funded wellness services targeting cancer patients, though narrower in scope (focused on appearance-related wellbeing).

Broad incumbents

• McGrath Foundation: High-profile Australian breast cancer charity funding specialist McGrath Breast Care Nurses and patient support. Overlaps with Hope Horizons on leveraging corporate partnerships and major benefactors for cancer-focused service delivery.
• Cancer Council Australia: National peak cancer charity providing a broad portfolio of support services, research funding, prevention and information programs. Overlaps with Hope Horizons on cancer support and donation-driven funding model, but operates nationally with a far wider remit.
• Leukaemia Foundation: Australian blood cancer charity providing practical, emotional and financial support services to patients and families. Operates a comparable free, donation-funded support service model with a regional centre footprint.
• BCNA (Breast Cancer Network Australia): National consumer-led breast cancer organisation offering information, support and advocacy. Comparable free cancer support services funded through donations and corporate partnerships.

Emerging players

• Redkite: Australian cancer charity providing financial, emotional and educational support to families facing childhood cancer. Competes for the same donor and corporate-sponsor pool in the cancer support space and shares a free-of-charge, donation-funded service ethos.
• Canteen Australia: Australian charity supporting young people aged 12-25 impacted by cancer, providing counselling, peer support and programs. Comparable community-driven cancer support model targeting a specific population segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hopeonahanger
• LinkedInlinkedin.com/company/hope-horizons-cancer-wellness-centre

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hope Horizons Cancer Wellness Centre