Hospo

What Hospo does

Hospo (hospo.io Ltd) is a UK-incorporated SaaS company that operates a web-based digital guest list management platform purpose-built for hospitality teams at sports venues. Founded around 2016 and registered in England & Wales, the company targets matchday hospitality operations at UK sports clubs and venues, replacing traditional paper, clipboard, and spreadsheet-based guest list workflows with a digital alternative that supports pre-event outreach, real-time check-in, lead capture through digital competitions, and visual table planning for premium dining and lounges.

The platform is browser-native, runs on any device without installation, and uses an offline-first architecture that syncs to the cloud once connectivity returns. It bundles four core modules — Guest Lists, Pre-event Outreach, Competitions, and Table Planning — and incorporates AI-driven cleaning of messy spreadsheet data as a featured capability. The product includes audit trails with fire-evacuation headcount functionality and a UK GDPR-compliant Data Processing Agreement (last updated 8 March 2026).

Hospo operates a product-led, self-serve distribution model with no sales team, no contracts, and no per-event fees. Revenue is generated through two annual subscription tiers: Season Pass at £799/year for core guest list management and Season Pass Pro at £1,199/year, which adds Outreach, Competitions, and Visual Table Planning. Both plans include unlimited events, guests, and devices. The company is privately held and bootstrapped, with no disclosed institutional funding, operates with approximately 8 employees, and serves the United Kingdom market exclusively.

Name

Hospo

Legal name

hospo.io Ltd

Website

https://hospo.io

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Hospo is a UK-based SaaS company offering a web-based digital guest list management platform for sports venue hospitality teams. It sells two annual subscription tiers (£799 and £1,199) covering digital check-in, pre-event outreach, competitions, and table planning on a self-serve basis.

Ownership category

akta.pro rank

Product category

Hospitality Management Software

NAICS

Information (51)

akta.pro primary industry

Point-of-Sale (POS) & On-Property Commerce (THALACAI)

Keywords

• Hospitality software
• Guest list management
• Sports venue SaaS
• Matchday operations
• Event check-in

Headquarters

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Season Pass Subscription: Annual subscription model with two tiers: Season Pass (£799/year) covering core guest list management and check-in, and Season Pass Pro (£1,199/year) adding Outreach, Competitions, and Table Planning. No per-event fees or contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Hospo provides a web-based digital guest list management platform for sports hospitality venues, replacing pen-and-paper and clipboard check-in systems. The platform combines AI-powered guest data structuring, real-time digital check-in, pre-event outreach messaging, digital competition/lead capture, and visual table planning, delivered through an annual subscription sold directly via the website.

Product overview

Hospo offers a unified hospitality guest management platform designed for sports venue matchday operations. The platform consists of four core components: Guest Lists (digital check-in and management), Pre-event Outreach (pre-match data capture), Competitions (digital lead generation), and Table Planning (visual seating arrangement). These are packaged into two subscription tiers: Season Pass (core guest list management at £799/year) and Season Pass Pro (adds Outreach, Competitions, and Table Planning at £1,199/year). The product runs entirely in web browsers with no installation required.

Differentiator

Problem solved

Functional benefit

Products and services

• Season Pass Entry-level annual subscription (£799/year) providing digital guest lists, fast check-in, guest capture, and a full audit trail for managing hospitality check-in across all matchdays at a sports venue. Includes unlimited events, unlimited guests, and unlimited devices with no setup fees. Best suited for guest management and host teams.
• Season Pass Pro Premium annual subscription (£1,199/year) that includes all Season Pass features and adds Pre-event Outreach for capturing hidden guest data, digital Competitions for lead capture, and a Visual Table Planner with drag-and-drop seating, mobile-friendly layouts, and personalised branding. Best suited for lounges, sponsor dining, and premium hospitality areas.

Quantifiable outcome

• Faster check-in times reported by UK sports venue customer

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature6 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Bizzabo: Bizzabo is an enterprise event experience platform with registration, attendee management, and on-site check-in features. It is a broad incumbent relevant to Hospo for benchmarking on event guest and check-in workflows.
• Cvent: Cvent is an enterprise event management platform with attendee tracking, seating, and check-in capabilities via its Social Tables acquisition. It is a broad incumbent competing for premium hospitality and venue workflows similar to those Hospo serves.
• Eventbrite: Eventbrite is a large-scale event management and ticketing platform serving millions of event organizers. While it does not specialize in sports hospitality guest lists, its broad reach and resources make it a credible incumbent if it deepens venue-side guest features.

Emerging players

• Ticket Tailor: Ticket Tailor is a UK-based ticketing and event management platform with check-in tools. It is regionally comparable to Hospo and serves a similar SMB and venue customer base, though its focus is ticketing rather than hospitality guest management.
• Social Tables: Social Tables (now part of Cvent) specializes in event seating, floorplans, and check-in tools. Its drag-and-drop seating functionality is directly comparable to Hospo's Visual Table Planner module for premium dining and lounges.
• Planning Pod: Planning Pod is an event planning platform with guest list, seating, and floorplan tools for venues and event professionals. It competes in adjacent workflows to Hospo, particularly around table planning for premium hospitality areas.
• Tripleseat: Tripleseat is a sales and event management platform for restaurants, hotels, and unique venues. It overlaps with Hospo on venue-side guest and event management workflows, particularly for hospitality venues that host private and corporate events.

Others

• Sodexo Live!: Sodexo is a major sports and live-event hospitality services provider operating at stadiums and venues globally. While not a SaaS competitor, it represents an adjacent ecosystem participant whose operations could partner with or compete against software platforms like Hospo.

Direct peers

• RSVPify: RSVPify provides online RSVP, guest list management, and event check-in software for private and corporate events. It overlaps directly with Hospo on guest list and check-in functionality, though it serves a broader event mix rather than sports specifically.
• Guestlist: Guestlist offers digital guest list management for events and venues. It is the closest direct competitor to Hospo, addressing the same core workflow of replacing paper guest lists with a digital check-in tool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hospo-io

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hospo