Hotel Jackson

What Hotel Jackson does

Hotel Jackson is a privately held, family-owned luxury boutique hotel operated by the Darwiche family on Jackson Hole's Town Square in downtown Jackson, Wyoming, one block from the entrance to Grand Teton National Park and approximately one hour from Yellowstone. The single asset — constructed in 2012 to LEED standards as the first commercial LEED-certified building in Jackson Hole — comprises 26 staff, beautifully appointed rooms and suites, a 7,000-square-foot spa and wellness center with seven private treatment rooms and a rooftop hot tub, a Technogym-equipped fitness center, and the on-site FIGs Restaurant. The property holds Forbes Four Star (seven consecutive years), AAA Four Diamond, Architectural Digest's "Most Beautiful Hotel in Wyoming," and Wine Spectator's 2024 Award of Excellence for FIGs; it is also a member of the Virtuoso luxury travel advisor network.

The core product surface is lodging (rooms and suites), augmented by four monetized ancillaries: spa and wellness treatments, award-winning F&B, group/event venues, and a concierge-led adventure activity program that intermediates everything from wildlife safaris and heli-skiing to fly fishing and snowcoach tours, with activity unit prices ranging from roughly $45 (sleigh rides) to $3,500 (private Yellowstone snowcoach tours). Room rates are quote-based rather than publicly disclosed, consistent with a high-touch luxury positioning aimed at affluent travelers visiting the Grand Teton / Yellowstone gateway.

Revenue is generated through direct bookings via the hotel's own website (TravelClick-powered), phone reservations, the Virtuoso network for international and advisor-sourced HNW demand, and the SpaTime platform for spa appointments; there is no disclosed OTA dependency or mobile app. The customer base is concentrated in three primary segments — luxury travelers and adventure tourists, winter sports enthusiasts, and outdoor adventure seekers — with a secondary group/events segment for weddings and corporate retreats. The Darwiche family, founded by Jim Darwiche in 1977, retains direct operational involvement, and the business carries no disclosed venture or private equity backing.

Name

Hotel Jackson

Legal name

Hotel Jackson

Website

https://hoteljackson.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Luxury Hotels & Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Destination Spa Resorts (THAGAMAA), Hotel & Resort Restaurants (THAFACAH)

Keywords

• Luxury boutique hotel
• Hotel accommodations
• Spa wellness services
• Fine dining restaurant
• Concierge services

Headquarters

HQ city

Jackson Hole

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Luxury Accommodation: Rooms and suites with nightly rates for luxury travelers visiting Jackson Hole, Grand Teton, and Yellowstone. Features beautifully appointed rooms and spacious suites overlooking Town Square.
2. Spa & Wellness Services: Massages, facials, body treatments using Natura Bissé skincare products. 7,000-square-foot facility with 7 private treatment rooms, rooftop hot tub, and fitness center.
3. Dining - FIGs Restaurant: Award-winning Mediterranean-inspired cuisine with authentic Lebanese cuisine twist. Wine Spectator 2024 Award of Excellence. Serves breakfast, lunch, dinner and private events.
4. Activity Coordination & Concierge Services: Concierge team coordinates all guest activities including wildlife safaris, skiing, rafting, fishing, and national park tours. Acts as intermediary收取安排费用.
5. Event & Wedding Venues: Group lodging, weddings, and event venue rentals. Features inspiring architecture and on-site amenities for corporate events and celebrations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Hotel Jackson is a luxury boutique hotel that sells overnight accommodations (rooms and suites), spa and wellness services, food and beverage through its on-site FIGs Restaurant, concierge-coordinated adventure experiences, and group/event venue rentals. The single property at 120 N Glenwood Street on Jackson Hole's Town Square integrates lodging, dining, wellness, and curated outdoor activities into one hospitality offering.

Product overview

Hotel Jackson is a luxury boutique hotel offering a unified hospitality experience centered on its main property at Town Square in Jackson Hole, Wyoming. The portfolio includes guest rooms and suites as accommodations, a full-service Spa & Wellness Center, FIGs Restaurant for dining, Concierge Services for trip planning, a Fitness Center, Group Lodging & Events venues, In-Room Dining, and curated Adventure Activities. These offerings are integrated under one property to provide a complete luxury travel experience combining lodging, dining, wellness, and local adventure experiences.

Differentiator

Problem solved

Functional benefit

Brands

• FIGS Restaurant: Award-winning on-site restaurant serving Mediterranean-inspired cuisine with a Wyoming twist, recipient of Wine Spectator's 2024 Award of Excellence.

Quantifiable outcome

• 7 consecutive Forbes Four Star awards
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Amangani: Aman resort located in Jackson Hole offering ultra-luxury accommodations with similar views of Grand Tetons. Directly comparable as a competing luxury resort in the same destination with overlapping clientele.
• Caldera House: Ultra-luxury boutique hotel at Teton Village with ski-in/ski-out access and residential-style suites. Directly comparable in targeting affluent Jackson Hole ski and adventure travelers with high-touch service.
• Teton Mountain Lodge & Spa: Luxury slopeside lodge at Teton Village with on-site spa and dining, directly competing for Jackson Hole ski and adventure travelers with similar full-service amenities.
• The Wort Hotel: Historic boutique hotel on Jackson Town Square with Silver Dollar Bar & Grill. Competes for the same Town Square luxury traveler with a heritage Western positioning.
• Rusty Parrot Lodge & Spa: Family-owned luxury boutique hotel in Jackson, Wyoming, with an on-site spa and Body Sage wellness center. Closest comparable in scale, ownership structure, and Jackson Town Square luxury positioning.
• Hotel Terra Jackson Hole: Boutique LEED-certified hotel at Teton Village near Jackson Hole Mountain Resort. Competes for similar ski-season and luxury adventure travelers with an emphasis on sustainable design.
• Snake River Lodge & Spa: Luxury lodge at Teton Village with a full-service spa and dining, targeting ski and summer adventure travelers. Closely comparable in service mix and destination.
• Spring Creek Ranch: Luxury resort on a wildlife sanctuary overlooking Jackson Hole with spa and dining. Comparable in targeting luxury travelers seeking authentic Western experiences and Grand Teton access.
• The White Buffalo Club: Boutique luxury hotel in downtown Jackson, Wyoming, offering upscale accommodations, dining, and a members-only club. Directly competes for similar luxury travelers in Jackson Town Square.

Broad incumbents

• Four Seasons Resort Jackson Hole: Global luxury chain operating a flagship resort at Teton Village. Comparable in targeting ultra-high-end travelers to Jackson Hole but with materially larger scale, brand, and corporate infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hoteljackson

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Jackson