HotelloTOP

What HotelloTOP does

HotelloTOP is a Dutch networking and community organization for students and alumni of (inter)national Hotel Management Schools in the Netherlands, commonly referred to as 'Hotello's'. Founded around 2005 and headquartered at Parkweg 28 in Maastricht, the organization runs a program of approximately 12 activities per year, headlined by the annual HotelloTOP Year Event held during Horecava at RAI Amsterdam, and curates a community of roughly 6,500 members. Its core products are the HotelloTOP Network Platform (the community itself), the HotelloJOB vacancy platform connecting hospitality professionals with employers, and three recurring recognition/competition programs: the Hotello of the Year Award (for alumni), the Talent of the Year Award (for students, sourced via Partner Schools), and the NXT GM Challenge (a 4-star hotel General Manager career competition). The organization is a subsidiary of HSG (Hotello Service Group, hsgroup.nu).

The business model is a non-profit community model: individual membership is free of charge, while revenue is generated through a tiered corporate partnership program (Executive, Premium, and Classic Partners) that grants employers access to the network for branding, event participation, and recruitment via HotelloJOB. The organization is institutionally anchored through formal Partner Schools (Hotel Management School Maastricht, Hotel Management School Leeuwarden at NHL Stenden, Hotel Management School at Breda University of Applied Sciences) and a Supporting School (Hotelschool The Hague), which supply talent pipelines and award nominations. Distribution is built around a multi-channel presence (LinkedIn, Instagram, Facebook, YouTube, quarterly newsletter) and the annual Horecava event presence.

The technology stack is limited: HotelloTOP is not a technology company, and the only material digital asset is the HotelloJOB job platform on a separate domain. There is no public API, no proprietary AI capability, no disclosed data flywheel, and no enterprise integration footprint. Operational scale is constrained — 12 employees serve the entire network — so the organization's economic value is primarily a function of its brand, partner relationships, and institutional ties to the three Dutch hotel management schools.

Name

HotelloTOP

Legal name

HotelloTOP

Website

https://hotellotop.nl

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

HotelloTOP is a Dutch networking organization for students and alumni of hotel management schools, connecting 6,500 hospitality professionals through events, awards, and the HotelloJOB recruitment platform, funded by corporate partnerships and partner school affiliations.

Ownership category

akta.pro rank

Headquarters

HQ city

Maastricht

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels1 record

Marketing channels7 records

Core offering

HotelloTOP operates a hospitality networking community connecting approximately 6,500 students and alumni of Dutch Hotel Management Schools through events, awards, and a curated job platform. The organization offers free individual community membership, runs the HotelloJOB vacancy platform connecting professionals with hospitality employers, and manages recognition and competition programs including the Hotello of the Year Award, Talent of the Year Award, and NXT GM Challenge. Corporate engagement is delivered through tiered partnership programs (Executive, Premium, Classic) alongside formal Partner School relationships with the major Dutch Hotel Management Schools.

Product overview

HotelloTOP operates as a comprehensive networking and professional development ecosystem for Dutch hospitality professionals. The core offering centers on the HotelloTOP Network Platform, complemented by the HotelloJOB vacancy platform. The organization runs three flagship award/competition programs: the Hotello of the Year Award (for alumni), Talent of the Year Award (for students), and the NXT GM Challenge (career competition). Partnerships are structured across four tiers—Executive, Premium, Classic, and Partner Schools—enabling businesses to engage with a network of 6,500 hospitality professionals through branding, events, and recruitment opportunities.

Differentiator

Problem solved

Functional benefit

Brands

• HotelloJOB: Het vacatureplatform van HotelloTOP - een platform waar hospitality professionals en werkgevers elkaar vinden.
• Hotello of the Year Award
• Talent of the Year Award
• The NXT GM Challenge

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

31 partnerships are on record, tiered executive partner, premium partner, partner school, supporting school and parent organization.

• Mise en Placeexecutive partnerOthersMise en Place is an Executive Partner of HotelloTOP, participating in exclusive partner events and receiving branding and complimentary event tickets as part of the partnership.
• Bidfoodexecutive partnerOthersBidfood is an Executive Partner of HotelloTOP, supporting the network and gaining exposure to hospitality professionals through exclusive events and branding.
• Blycolinexecutive partnerOthersBlycolin is an Executive Partner of HotelloTOP, participating in the network's exclusive partner events.
• Bazelmans AVexecutive partnerOthersBazelmans AV provides audiovisual services as an Executive Partner of HotelloTOP.
• Brand Bierbrouwerijexecutive partnerOthersBrand Bierbrouwerij is an Executive Partner of HotelloTOP, a Dutch brewery supporting the hospitality network.
• Bloembloemexecutive partnerOthersBloembloem is an Executive Partner of HotelloTOP, providing event styling services.
• Hémanexecutive partnerOthersHéman is an Executive Partner of HotelloTOP.
• Horecavaexecutive partnerOthersHorecava, the major Dutch hospitality trade show, is an Executive Partner of HotelloTOP. The HotelloTOP Year Event is held annually at Horecava in RAI Amsterdam.
• LBG Hotelsexecutive partnerOthersLBG Hotels is an Executive Partner of HotelloTOP.
• Ecolabexecutive partnerOthersEcolab is an Executive Partner of HotelloTOP, described as a partner 'for an innovative future in hospitality.'
• Minor Hotelsexecutive partnerOthersMinor Hotels is an Executive Partner of HotelloTOP.
• Postillion Hotelsexecutive partnerOthersPostillion Hotels is an Executive Partner of HotelloTOP and the host of the NXT GM Challenge competition.
• Smit & Dorlasexecutive partnerOthersSmit & Dorlas is an Executive Partner of HotelloTOP.
• Vermaatexecutive partnerOthersVermaat is an Executive Partner of HotelloTOP.
• Walraven Saxexecutive partnerOthersWalraven Sax is an Executive Partner of HotelloTOP.
• Staffableexecutive partnerOthersStaffable is an Executive Partner of HotelloTOP.
• Independent Hospitalityexecutive partnerOthersIndependent Hospitality is an Executive Partner of HotelloTOP.
• PB Soundexecutive partnerOthersPB Sound is an Executive Partner of HotelloTOP.
• Ritualsexecutive partnerOthersRituals is an Executive Partner of HotelloTOP.
• Van der Valk Hotel Schipholexecutive partnerOthersVan der Valk Hotel Schiphol is an Executive Partner of HotelloTOP.
• Corendon Hotels & Resortsexecutive partnerOthersCorendon Hotels & Resorts is an Executive Partner of HotelloTOP.
• IHCPexecutive partnerOthersIHCP is an Executive Partner of HotelloTOP.
• DoubleTree by Hilton Amsterdam Centraal Stationexecutive partnerOthersDoubleTree by Hilton Amsterdam Centraal Station is an Executive Partner of HotelloTOP.
• Haipremium partnerOthersHai is a Premium Partner of HotelloTOP, described as a brand that emerged from a merger and is partnered with Hotellotop to make impact in hospitality.
• Nespressopremium partnerOthersNespresso is a Premium Partner of HotelloTOP.
• EW Facility Servicespremium partnerOthersEW Facility Services is a Premium Partner of HotelloTOP.
• Hotel Management School Leeuwarden at NHL Stenden University of Applied Sciencespartner schoolOthersHotel Management School Leeuwarden is a Partner School of HotelloTOP, one of three Dutch hotel management schools in the network. The school nominates 3 top talents annually for the Talent of the Year Award.
• Hotel Management School Maastrichtpartner schoolOthersHotel Management School Maastricht is a Partner School of HotelloTOP, one of the three major hotel management schools in the network.
• Hotel Management school | Breda University of Applied Sciencespartner schoolOthersHotel Management school at Breda University of Applied Sciences (BUas) is a Partner School of HotelloTOP.
• Hotelschool The Haguesupporting schoolOthersHotelschool The Hague is a Supporting School partner of HotelloTOP.
• HSG (Hospitality Services Group)parent organizationOthersHotelloTOP is part of HSG (hsgroup.nu). The organization's contact person for partnerships is Tim Dijkman ([email protected]).

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Cornell Hotel Society: Alumni network of Cornell University's Nolan School of Hotel Administration, one of the most prestigious global hospitality schools. Operates the same alumni-community-plus-events model as HotelloTOP but in a US/global context.
• Ecole hôtelière de Lausanne (EHL) Alumni Network: Alumni network of EHL, the leading Swiss hospitality school. Provides alumni engagement, events, and career services for hospitality professionals in the same model as HotelloTOP, but focused on the Swiss/global EHL community.

Direct peers

• NHL Stenden Hotel Management School Leeuwarden: Hotel Management School Leeuwarden at NHL Stenden is a Partner School of HotelloTOP. Its hospitality alumni network is a direct peer serving the same Dutch professional community.
• Breda University of Applied Sciences: Hosts a Hotel Management school that is a Partner School of HotelloTOP. Its hospitality alumni network engages the same Dutch professional community with overlapping events and recruitment offerings.
• Hotelschool The Hague: Alumni community of Hotelschool The Hague, the most prominent Dutch hotel management school. Operates as a Supporting School partner of HotelloTOP and serves the same Dutch hospitality professional community through alumni engagement, events, and career services.
• Hotel Management School Maastricht (HMSM): Alumni community of Hotel Management School Maastricht, one of HotelloTOP's three core Partner Schools. Targets the same Dutch hospitality talent pool and engages through alumni events, awards, and recruitment.

Broad incumbents

• HSMAI (Hospitality Sales & Marketing Association International): Global hospitality industry membership organization focused on sales, marketing, and revenue optimization. Overlaps with HotelloTOP's networking and professional development mission at a broader, international scale.
• KHN (Koninklijke Horeca Nederland): The Royal Dutch Hospitality Industry Association, representing hotels, restaurants, and catering businesses across the Netherlands. Operates at a broader industry level with membership across the entire Dutch hospitality value chain, overlapping with HotelloTOP's hospitality professional audience.

Others

• AHLEI (American Hotel & Lodging Educational Institute): Educational and certification body for the US lodging industry, providing training and credentials to hospitality professionals. Adjacent to HotelloTOP's professional development mission rather than a direct competitor.
• Horecava: The leading Dutch hospitality trade show held annually at RAI Amsterdam and a major HotelloTOP Executive Partner. Not a direct networking competitor, but an adjacent event organizer and ecosystem partner that overlaps with HotelloTOP's audience and venue strategy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hotellotop
• YouTubeyoutube.com/user/HotelloTOP
• Facebookfacebook.com/HotelloTOP
• LinkedInlinkedin.com/company/hotellotopnl
• Instagraminstagram.com/hotellotop

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HotelloTOP