个信互动（北京）网络科技有限公司

What 个信互动（北京）网络科技有限公司 does

个信互动（北京）网络科技有限公司 operates under the brand 个推 (Getui) and is part of the 每日互动股份有限公司 group (Shenzhen Stock Exchange: 300766.SZ, IPO 2019). The company originated in 2010 as a mobile push notification service and has evolved into a data intelligence provider serving internet application developers, brand owners, financial institutions and government departments in China. Its product suite spans Message Push, One-Click Authentication, Overseas Push, demographic and marketing data dashboards, user-operations tools, the GeZhi (个知) AI Workstation, an AI Application Workshop for building expert-level AI Agents, AI Marketing (AITA), AI Operations (AIBI) and an AI SDK, plus a Visual Intelligence product for image-based scenarios.

Underlying the product set is a long-running, large-scale developer-facing SDK infrastructure with millisecond-level real-time message delivery, fed by cumulative device, demographic and geographic data across billions of message scenarios. The architecture combines a free push tier with paid, project-based or subscription enterprise offerings in AI, marketing analytics and government data platforms, and includes a Xinchuang/domestic-stack configuration of the AI workstation delivered jointly with 中科可控 and 麒麟软件 for regulated buyers.

The business model is a freemium-plus-enterprise hybrid: push notification and one-click authentication are offered free to a large base of app developers to build distribution and data scale, while monetization comes from enterprise deployments of marketing dashboards, user operations, AI workstations, AI agents and visual intelligence sold to internet platforms, brand marketers, banks and securities firms, and government/emergency-response agencies. The company sells through a mix of self-serve developer channels, direct enterprise sales and overseas developer partnerships, with parent-level public-market disclosure (300766.SZ) governing financial reporting.

Name

个信互动（北京）网络科技有限公司

Legal name

每日互动股份有限公司

Website

https://igexin.com

Company type

Public

Founded year

2010

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Getui (个推) is a China-based data intelligence and AI platform that began as a mobile push notification service and now serves app developers, brand marketers, financial institutions and government agencies with AI workstations, AI marketing/operations tools, demographic dashboards and authentication SDKs.

Ownership category

akta.pro rank

Product category

Data Intelligence and Mobile Push Platform

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data Analytics & Business Intelligence Services (BPAHALAC)

akta.pro secondary industries

Dashboarding & KPI/Performance Management (HDAEAMAF), AI/ML Engineering & Model Development Services (BPAEAHAF), SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT) (MPAAAIAB)

Keywords

• Mobile push notifications
• Data intelligence services
• AI application platform
• User operations analytics
• Marketing data dashboards

Headquarters

HQ city

Hangzhou

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. 消息推送服务: 提供稳定、安全、高效的消息推送服务，支持开发者工具集成
2. 企业级AI和数据智能解决方案: 面向政府和企业的数据中台、AI工作站、行业解决方案，采用项目制/订阅制收费
3. 营销数盘/品牌营销解决方案: 面向品牌主提供消费者洞察和媒介分析服务
4. 开发者工具付费功能: AI应用工坊、一键认证等开发者工具按功能层级收费

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Getui (个推) is a data intelligence service provider offering mobile push notifications, developer SDKs, AI-powered marketing and operations tools, and data governance solutions. Its product matrix spans developer tools (Message Push, AI Application Workshop, One-Click Authentication), operations growth tools (User Operations, Message Center), data insight tools (Marketing and Demographic Data Dashboards), and AI efficiency tools (GeZhi AI Workstation, AI Marketing AITA, AI Operations AIBI), serving internet companies, brands, banks, securities firms, and government agencies.

Product overview

Getui (个推) is a professional data intelligence service provider offering a comprehensive product matrix centered around data intelligence. The portfolio includes developer tools (Message Push, AI Application Workshop, One-Click Authentication), operations growth tools (User Operations, Message Center), data insight tools (Marketing Data Dashboard, Demographic Data Dashboard), and AI efficiency tools (GeZhi AI Workstation with DeepSeek-V4 private deployment, AI Marketing AITA, AI Operations AIBI). The platform provides solutions across internet growth, brand marketing, city governance, banking digitalization, and public services. Getui offers SDKs for developer integration and maintains a developer center with documentation.

Differentiator

Problem solved

Functional benefit

Brands

• 个知·智能工作站 (GAI Station): AI-powered workstation for government and enterprise, enabling private deployment of AI models
• 个知·智能营销AITA
• 个知·智能运营AIBI
• AI应用工坊
• 消息推送
• 用户运营
• 营销数盘
• 人口数盘
• 海外推送

Products and services

• 消息推送 (Message Push) Stable, secure, efficient, free push notification service supporting millisecond-level reach to improve user activity and stickiness for app developers and operators.
• 海外推送 (Overseas Push) Global push notification service for apps targeting international markets and supporting business internationalization.
• AI应用工坊 (AI Application Workshop) Out-of-the-box AI capability integration tool that helps apps quickly adopt AI capabilities with minimal implementation effort and supports rapid AI Agent building.
• 一键认证 (One-Click Authentication) One-click password-free authentication that optimizes login experience, reduces user churn, and improves registration conversion for apps.
• 视觉智能 (Visual Intelligence) Integrated computer vision AI capability service for image and visual data processing across business applications.
• 用户运营 (User Operations) One-stop user insight and data analysis platform using data-driven full-link refined operations to help apps drive business growth and improve user engagement.
• 消息中心 (Message Center) Integrated 8-channel messaging reach with unified management for complete messaging operations across multiple delivery channels.
• 营销数盘 (Marketing Data Dashboard) Marketing data dashboard that helps brands conduct market research, full-domain consumer insight, and in-depth media analysis.
• 人口数盘 (Demographic Data Dashboard) Demographic dashboard that visualizes real-time population numbers, structure, distribution characteristics, and trends within specific regions.
• 个知·智能工作站 (GeZhi AI Workstation) Secure, practical, affordable AI office solution for government and enterprise, supporting DeepSeek-V4 private deployment to enable safe use of private data with AI capabilities.
• 个知·智能营销AITA (GeZhi AI Marketing AITA) AI-powered marketing tool providing consumer insight, strategy development, content creation, and ad deployment through conversational interaction for intelligent marketing.
• 个知·智能运营AIBI (GeZhi AI Operations AIBI) Conversational AI-driven operations platform that brings operational strategies to life through natural language interaction to drive refined operations decision-making.
• 数据中台解决方案 (Data Platform Solution) Deep integration of data, technology, and scenarios providing secure, intelligent, real-time, visualized data governance services for fast and intelligent management of full-domain data.

Quantifiable outcome

• 消息推送服务支持毫秒级触达
• +3 more outcomes

Named customers32 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature12 records

Partnerships

Three partnerships are on record, tiered core.

• 中科可控coreStrategic or Co-development Partner · 10 July 2025个推联合中科可控、麒麟软件正式发布个知·智能工作站信创版，三方在AI国产化适配、信创生态方面开展深度合作，致力于为政企提供安全可信、开箱即用的一站式AI办公解决方案。光合组织2026智能计算应用大会上正式发布该联合解决方案。
• 麒麟软件coreStrategic or Co-development Partner · 10 July 2025个推联合麒麟软件、中科可控发布个知·智能工作站信创版，三方在AI国产化适配、信创生态方面开展深度合作，共同推动政企AI落地。光合组织2026智能计算应用大会上正式发布该联合解决方案。
• 光合组织coreStrategic or Co-development Partner光合组织是個推AI解决方案的重要生态平台，个推通过光合组织2026智能计算应用大会发布个知·智能工作站信创版，联合生态伙伴共同推动智能计算在政企领域的应用落地。

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• 4Paradigm (第四范式): Hong Kong-listed enterprise AI platform providing AutoML and decision-making AI for finance, retail, and government. Competes with 个推's GeZhi AI Workstation, AITA, and AIBI on enterprise AI deployment, particularly in banking and regulated verticals.

Direct peers

• Umeng (友盟): Alibaba Cloud-owned mobile push and analytics SDK serving Chinese app developers. Direct overlap with 个推's free-tier push notification, developer center, and mobile user-insight products on both SMB developer and large-enterprise segments.
• TalkingData: China's leading mobile data analytics and marketing intelligence platform serving banks, internet apps, and consumer brands. Overlaps with 个推 on app analytics, consumer insight (DMP), and marketing dashboards for similar internet, finance, and consumer-goods customers.
• Mobvista (汇量科技): Hong Kong-listed mobile marketing and ad-tech platform with global push and analytics products. Comparable to 个推 in cross-border push (海外推送), mobile measurement, and AI-augmented marketing for app developers.
• Aurora Mobile (JG / 极光): Nasdaq-listed mobile data and push notification platform serving app developers and enterprises in China. Aurora Mobile's JPush and mobile analytics products directly compete with 个推's Message Push, User Operations, and developer SDK offerings for the same customer base.

Emerging players

• Sensoro: IoT and spatial intelligence platform providing data infrastructure for smart cities and enterprises. Shares the smart city/government vertical with 个推 (e.g., national emergency warning, meteorological bureau deployments) and operates on similar edge/AI + data architecture.
• GrowingIO (易观): China-based data analytics and customer data platform for digital and consumer brands. Partial overlap with 个推's Marketing Dashboard, demographic insights, and AI-driven user operations, primarily focused on enterprise SaaS deployment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/%E4%B8%AA%E4%BF%A1%E4%BA%92%E5%8A%A8%EF%BC%88%E5%8C%97%E4%BA%AC%EF%BC%89%E7%BD%91%E7%BB%9C%E7%A7%91%E6%8A%80%E6%9C%89%E9%99%90%E5%85%AC%E5%8F%B8

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 个信互动（北京）网络科技有限公司