JUDU (SĮ Susisiekimo paslaugos)

What JUDU (SĮ Susisiekimo paslaugos) does

JUDU (legal name SĮ Susisiekimo paslaugos) is the municipal mobility enterprise of Vilnius City Municipality, operating the integrated public transport ticketing, parking management, and traffic management platform for the Lithuanian capital. Founded in 1998 and headquartered at Laisvės pr. 10A, Vilnius, the company serves Vilnius residents, students, seniors, persons with disabilities, visitors, and local businesses through a hybrid digital-plus-physical service model. The organization employs 88 people and reports under company code 124644360 (VAT LT246443610); it is wholly owned by Vilnius City Municipality (Vilniaus miesto savivaldybė) and is not publicly traded.

The core technology stack integrates electronic ticketing (contactless bank card validators on buses and trolleybuses, plus the Vilnietis/JUDU smart card valid for ten years), automated parking control via the e-kontrolė vehicle-mounted license plate scanning system, real-time traffic monitoring (cameras, sensors, driver information displays, traffic light control), and a recently relaunched unified mobile application (July 2026) that consolidates ticketing, parking payment, and journey planning. Supporting services include the Savitarna self-service portal, m.Ticket mobile ticketing, Trafi journey planning integration, free bicycle and e-scooter storage facilities, and seasonal ferry service on the Neris river. Distribution is multi-channel: the JUDU app, savitarna.judu.lt, four customer service centers across Vilnius, on-board validators, partner retail points (Maxima, Rimi, Narvesen, Lietuvos spauda), and partner apps (Trafi, UNIPARK).

Revenue is generated across five principal streams: public transport ticket sales (transaction-based, with tiered 30/60-minute, daily, and 30/90/365-day passes), parking fees and permits (zone-based usage fees plus monthly and resident permits), business fleet and corporate parking subscriptions, river boat transportation during the May-October navigation season, and freemium bicycle storage. Pricing is set in EUR and is subject to mandatory discounts for students (80%), seniors over 80 (80%), persons with disabilities, and other eligible categories; EV parking permits are issued free of charge. Public transport operations themselves are delivered under contract by private operators (UAB Vilniaus viešasis transportas, UAB Transrevis, UAB Kautra), with JUDU retaining the ticketing, payment, and platform integration layer. Revenue figures are not publicly disclosed in available source material; financial statements are referenced as available on the company website.

Name

JUDU (SĮ Susisiekimo paslaugos)

Legal name

SĮ "Susisiekimo paslaugos"

Website

https://judu.lt

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

JUDU is the municipal mobility enterprise of Vilnius City Municipality, operating public transport ticketing, paid parking management, traffic monitoring, and supporting micro-mobility and river ferry services for Vilnius residents, visitors, and businesses under an exclusive city-level mandate.

Ownership category

akta.pro rank

Product category

Urban Mobility Services

NAICS

Bus and Other Motor Vehicle Transit Systems (485113), Inland Water Passenger Transportation (483212), Transit and Ground Passenger Transportation (485)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)

akta.pro primary industry

Integrated Ticketing & Fare Management (Capping, Passes, Validators) (THADALAC)

akta.pro secondary industries

Fare Capping, Best-Fare & Account Reconciliation (THAIAMAH), Ferry Terminal & Passenger Pier Operations (Ferry-Specific) (THAIAJAJ), Transit & Ticketing Wallets (FSAMAEAG)

Keywords

• Public transit ticketing
• Urban mobility services
• Paid parking management
• Traffic monitoring systems
• Smart transit cards

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Public transport ticket sales: Sale of electronic tickets for buses and trolleybuses including short-term (30/60 min), daily, and long-term passes (30/90/365 days). Revenue from ticket sales through self-service portal, mobile app, validators, and physical distribution points.
2. Parking fees and permits: Collection of local parking fees in designated zones (blue, red, yellow, green). Revenue from daily parking fees, monthly permits, resident permits, and special parking permits for various vehicle types.
3. Bicycle storage facilities: Free bicycle storage facilities at residential areas, accessed via registered JUDU/Vilnietis cards.
4. River boat transportation: Revenue from boat tickets on the Neris river during navigation season (May-October).
5. Business solutions: Corporate parking cards and fleet management solutions for businesses operating in Vilnius.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels7 records

Core offering

JUDU is Vilnius City's municipal mobility enterprise that sells and operates integrated urban transport services including public transport ticketing for buses, trolleybuses, and river boats (Laivyba Nerimi), paid on-street parking management across approximately 16,000 spaces, bicycle storage facilities, bicycle sharing, real-time traffic monitoring, and route search/schedule information. These services are delivered through the JUDU mobile app, m.Ticket mobile ticketing, the JUDU/Vilniečio kortelė contactless smart card, the Savitarna self-service portal, customer service centers, and a network of roughly 300 third-party ticket sales points.

Product overview

JUDU (SĮ Susisiekimo paslaugos) is Vilnius City's mobility services company operating a multi-platform portfolio. The core offering includes the unified JUDU App, the Vilniečio/JUDU smart card, and the m.Ticket mobile ticketing app for public transport (buses and trolleys). Supporting services encompass parking management (street parking and lots with e-control), the Trafi journey planning app, ferry service on the Neris river, bicycle storage facilities, micro-mobility options, and traffic management systems. The Savitarna self-service portal provides account management for tickets, parking permits, and payments. The company recently launched (July 2026) a new unified mobility app consolidating all services into a single platform.

Differentiator

Problem solved

Functional benefit

Products and services

• JUDU Mobile Application

Quantifiable outcome

• ~16,000 paid parking spaces managed across Vilnius
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core, secondary and minor.

• UAB Vilniaus viešasis transportascoreOthersPrimary public transport operator for Vilnius. Operates buses and trolleybuses on routes managed by JUDU. Contact: Žolyno g. 15, LT-10209 Vilnius, tel. +370 5 234 4444
• UAB TransreviscoreOthersPublic transport operator serving selected Vilnius routes. Contact: Dariaus ir Girėno g. 177A, LT-02189 Vilnius, tel./faks. (8 5) 216 3806
• UAB KautracoreOthersPublic transport operator serving selected Vilnius routes. Contact: Metalo g. 19A, LT-02190 Vilnius, Tel. (8 5) 21 67 569
• TrafisecondaryTechnology or IntegrationMobile application partner for public transport ticketing and journey planning. JUDU tickets and passes are available through the Trafi app, which is particularly popular with tourists and visitors.
• UNIPARKminorChannel Partner/ Reseller/ DistributorParking payment application partner. Alternative payment option for parking services when JUDU's m.Parking and m.Ticket services experience issues.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• RATP Dev: Subsidiary of Paris RATP operating and maintaining urban transit networks globally. Comparable role as a contracted/owned multi-city public transport operator with integrated ticketing, similar to JUDU's contracted-bus-operator model.
• Keolis: SNCF subsidiary operating urban and suburban public transport networks across Europe. Comparable to JUDU in managing fixed-route urban mobility services under municipal or contractual mandates.
• Transdev: International multimodal mobility operator delivering buses, trams, ferries, and on-demand services across 20+ countries. Comparable business model to JUDU's contracted operators (Vilniaus viešasis transportas, Kautra, Transrevis) plus integrated mobility services.
• Cubic Transportation Systems: Major provider of urban transit fare collection, AFC validators, and ticketing platforms to global transit agencies. Operates at the same layer as JUDU's contactless validator and smart-card infrastructure, but as a vendor rather than municipal operator.

Direct peers

• Moovit: Global MaaS app providing transit data, journey planning, and ticketing across 3,500+ cities. Competes with JUDU's app for the journey-planning UI and could layer its own payment/wallet on top of municipal systems in Vilnius.
• Citymapper: Urban mobility super-app aggregating public transport, bike share, and ride-hail. Competes for the same urban-resident and visitor use cases JUDU solves in Vilnius (route planning, real-time arrivals, multimodal ticketing).
• ParkMobile: Mobile parking payment app operating in thousands of cities including Europe. Directly competes with JUDU's m.Parking, UNIPARK, and SMS-based parking payment flow.
• EasyPark: European parking payment and management platform with 4,000+ municipalities. Overlaps directly with JUDU's parking permit, payment, and e-control enforcement product lines.
• MaaS Global (Whim): Subscription-based MaaS platform pioneering the 'mobility-as-a-subscription' model. Conceptually comparable to JUDU's integrated long-term passes and bundled ticketing/parking approach.
• Trafi: Multimodal journey planner and ticketing app integrated with JUDU's Vilnius network (JUDU tickets sold through Trafi). Overlaps directly on public transport ticketing, real-time info, and tourist trip planning in Vilnius.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCjc7KYEBa-uDiXpNAwBmUdg
• Facebookfacebook.com/susisiekimo.paslaugos
• LinkedInlinkedin.com/company/judu
• Instagraminstagram.com/judu_susisiekimopaslaugos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JUDU (SĮ Susisiekimo paslaugos)