Kaldi Koffie & Thee
Kaldi Koffie & Thee is a privately held Dutch specialty coffee and tea retailer operating 25+ own and franchise stores across the Netherlands plus a Shopify e-commerce platform, selling 100% specialty-grade roasted coffee beans, 60 varieties of loose leaf tea, and premium espresso machines (as official JURA dealer) to Dutch consumers, corporate offices, and event organizers.
- Company typePrivate
- Founded2000
- HeadquartersZwolle, Netherlands
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Kaldi Koffie & Thee does
Kaldi Koffie & Thee is a privately held Dutch specialty coffee and tea retailer founded in 2000 and headquartered in Haarlem, Netherlands, operating 25+ physical stores across the country plus a Shopify-powered e-commerce webshop and a franchise channel. The company's core product is 100% specialty-grade coffee (SCA cupping score ≥80/100, hand-picked beans with <5 defects), offered as own-brand blends (Kaldi Blend, Barista's Choice, Sicilian Blend, Decaf) and single-origin beans from Ethiopia, Colombia, Rwanda, Guatemala, Brazil, Uganda, and Papua New Guinea in 250g-1000g packs, with a free grinding service for any brewing method. The assortment extends to 60 varieties of loose leaf tea, espresso machines from partner brands (JURA as official dealer, Sage, De'Longhi, Moccamaster, ECM, Philips Saeco), Nespresso-compatible plant-based compostable Kaldi Koffiecups, Lavazza A Modo Mio capsules, coffee syrups, and maintenance consumables.
Kaldi's go-to-market combines direct-to-consumer retail and e-commerce with channel partnerships: it is the official JURA dealer in the Netherlands (25-month warranty), an authorized Sage, De'Longhi, Moccamaster, Philips Saeco, and Lavazza A Modo Mio reseller, and a research partner with Wageningen University & Research for sustainability validation. Revenue streams include one-time product sales (coffee, tea, machines, accessories, cleaning products), franchise fees from 25+ franchise stores, B2B workplace coffee solutions (Kaldi Zakelijk), and mobile barista services for events (Kaldi op Locatie). Pricing is unit-based (e.g., €17.25-21.95 per 500g single-origin coffee, €264-2,399 per espresso machine, €4.75-4.99 per Nespresso-compatible cup pack), with free shipping from €50 and free grinding across channels. The company targets Dutch individual consumers seeking barista-quality home brewing, supplemented by corporate office buyers, event organizers, and franchise entrepreneurs, with a 51-100 employee base and no disclosed outside institutional ownership or funding rounds.
Kaldi Koffie & Thee firmographics
Firmographics- Name
- Kaldi Koffie & Thee
- Legal name
- Kaldi Koffie en Thee
- Website
- https://kaldi.nl
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kaldi Koffie & Thee is a privately held Dutch specialty coffee and tea retailer operating 25+ own and franchise stores across the Netherlands plus a Shopify e-commerce platform, selling 100% specialty-grade roasted coffee beans, 60 varieties of loose leaf tea, and premium espresso machines (as official JURA dealer) to Dutch consumers, corporate offices, and event organizers.
- Ownership category
- akta.pro rank
Kaldi Koffie & Thee industry classification
Industry- Product category
- Specialty Coffee and Tea Retail
- NAICS
- Coffee and Tea Manufacturing (311920), Other Specialty Food Retailers (44529)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
- akta.pro secondary industries
- Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing (AFAFADAJ), Coffee, Espresso & Tea Appliances Retail (CRACADAC)
Keywords
Where Kaldi Koffie & Thee is headquartered
LocationHeadquarters
- HQ city
- Zwolle
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Kaldi Koffie & Thee business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Coffee and Tea Product Sales: Retail sales of specialty coffee beans, loose leaf tea (60 varieties), coffee cups (Nespresso, Lavazza A Modo Mio compatible), and related accessories. Products available in 250g, 500g, and 1000g packages.
- Espresso Machine Sales: Sales of premium espresso machines including JURA (official dealer), Sage, De'Longhi, Moccamaster, and related accessories. Machines range from fully automatic to semi-automatic and cup machines.
- Maintenance and Cleaning Products: Sales of machine cleaning, descaling, milk system cleaning products, water filters for JURA and other machines. Brands include JURA, Durgol, Solute.
- Franchise Revenue: Kaldi franchise model generates revenue through franchise fees and shared infrastructure. Over 25 franchise stores operating across Netherlands.
- B2B Services: Kaldi Zakelijk (business coffee solutions for offices) and Kaldi op Locatie (mobile barista services for events) provide professional coffee services to businesses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Kaldi Classics Proefpakket (3x250g) - €29.95 |
| Unit Pricing | Pay-as-you-go | Single Origin Coffee Beans (500g) - €17.25-21.95 |
| Unit Pricing | Pay-as-you-go | Kaldi Blend 1000g - €31.95 |
| Unit Pricing | Pay-as-you-go | Sicilian Blend 1000g - €33.95 |
| Unit Pricing | Pay-as-you-go | Loose Tea (various, 50-80g) - €5.50-12.49 |
| Unit Pricing | Pay-as-you-go | Espresso Machines - €264-2,399 |
| Unit Pricing | Pay-as-you-go | Kaldi Decaf 500g - €20.00 |
| Unit Pricing | Pay-as-you-go | Kaldi Nespresso Cups (10 pack) - €4.75-4.99 |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Kaldi Koffie & Thee product offering
Product offeringCore offering
Kaldi Koffie & Thee is a Dutch specialty coffee and tea retailer that roasts and sells its own brand of coffee beans (blends plus single-origin) and 60 varieties of loose-leaf tea through 25+ physical stores, an e-commerce webshop, and franchise locations. The company also serves as an authorized dealer for premium espresso machine brands (JURA, Sage, De'Longhi, Moccamaster) and offers complementary accessories, maintenance products, Nespresso-compatible compostable cups, and B2B services for offices and events.
Product overview
Kaldi Koffie & Thee is a Dutch specialty coffee and tea retailer operating 25+ physical stores across the Netherlands plus an e-commerce platform. The core product offering consists of: (1) Kaldi-brand roasted coffee beans including blends (Kaldi Blend, Barista's Choice, Sicilian Blend, Decaf) and single-origin coffees (Colombia, Rwanda, Ethiopië, Guatemala, etc.) in 250g-1000g sizes with free grinding; (2) A 60-flavor loose-leaf tea assortment covering green, black, rooibos, herbal, fruit, and seasonal teas; (3) Espresso machines from partner brands JURA (official dealer), Sage, De'Longhi, Moccamaster, and others; (4) Coffee sampler packs for discovering new flavors; (5) Nespresso-compatible Kaldi Koffiecups (100% plant-based, compostable) and Lavazza A Modo Mio capsules; (6) Coffee syrups in vanilla, hazelnut, and caramel flavors; (7) Maintenance and cleaning products for espresso machines; and (8) Accessories including grinders and tea/coffee vessels. Services include franchise opportunities, mobile coffee catering for events, and B2B workplace coffee solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Kaldi Koffiebonen (Coffee Beans)
Quantifiable outcome
- SCA score minimum 80/100 for specialty designation
- +1 more outcomes
Companies that use Kaldi Koffie & Thee
Customer profileSegments4 records
Ideal customer profiles4 records
Kaldi Koffie & Thee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Kaldi Koffie & Thee partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- JURAcoreOfficial JURA dealer in Netherlands. Kaldi offers complete JURA range with 25-month warranty, warranty handling by JURA, and professional support. All JURA espresso machines and accessories sold.
- LavazzacoreLong-standing partner since 2009 when Kaldi introduced Lavazza A Modo Mio capsules in Netherlands. Kaldi is official Lavazza A Modo Mio dealer offering all 10+ cup varieties and machines.
- SagecoreKaldi is authorized Sage dealer offering semi-automatic espresso machines including Barista Express, Barista Touch Impress, Oracle Jet.
- MoccamastercoreKaldi offers Moccamaster filter coffee machines and accessories. Handcrafted Dutch coffee equipment brand.
- De'LonghiminorAuthorized De'Longhi dealer for espresso machines.
- DurgolminorDurgol descaling products sold for espresso machine maintenance.
- SoluteminorSolute maintenance products for espresso machines.
- Wageningen University & ResearchminorResearch partner for sustainability verification. Conducted research confirming Kaldi Nespresso-compatible cups are the most sustainable plant-based compostable option on the market.
- Philips SaecominorKaldi is official Maestro Partner of Philips Saeco.
- ECM ManufactureminorAuthorized dealer of ECM Manufacture semi-automatic espresso machines.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Kaldi Koffie & Thee competitors and assessment
Company assessmentBroad incumbents
- Breville Group: Global premium home espresso machine and coffee equipment brand (Sage/Breville). Comparable as the parent of Sage, one of Kaldi's key equipment partners, and a broader incumbent in the home espresso category.
- Nespresso (Nestlé): Global capsule coffee leader and the dominant Nespresso-compatible format owner. Comparable as a broad incumbent in the capsule segment where Kaldi sells Nespresso-compatible cups and machines.
- Lavazza: Major Italian coffee brand with extensive retail and capsule (A Modo Mio) presence. Comparable as a broader incumbent operating across coffee products, capsules, and equipment channels overlapping with Kaldi's assortment.
- Douwe Egberts (JDE Peet's): Largest Dutch coffee brand with deep retail, supermarket, and office coffee presence. Comparable as the broad incumbent in the Dutch coffee market where Kaldi competes for both consumer and B2B spend.
- Segafredo Zanetti: Global Italian espresso brand with retail and foodservice presence. Comparable as a broad incumbent offering espresso beans, capsules, and equipment that overlap with Kaldi's product categories.
Direct peers
- The Coffee Company: Dutch specialty coffee chain with multiple retail locations across the Netherlands. Comparable as a multi-store specialty coffee retailer operating in the same geography and consumer segment.
- Bocca Coffee Roasters: Dutch specialty coffee roaster offering curated single-origin coffees through retail and e-commerce. Comparable in specialty coffee curation, premium positioning, and Dutch market focus.
- Simon Lévelt: Direct Dutch specialty coffee and tea retailer with a long-established store network across the Netherlands. Highly comparable as a homegrown specialty coffee/tea specialist competing for the same Dutch consumer and B2B office segment.
- Perla Specialty Coffee Shop: Dutch specialty coffee roaster and retailer with physical stores and e-commerce, focused on high-quality single-origin coffees. Directly comparable in specialty curation, store experience, and Dutch consumer targeting.
- Coffee Roastery Amsterdam: Dutch specialty coffee roaster with retail locations and webshop focused on single-origin specialty coffee. Comparable as a Dutch specialty competitor targeting similar premium coffee enthusiasts.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Kaldi Koffie & Thee social profiles
Digital presenceKaldi Koffie & Thee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kaldi Koffie & Thee leadership team
Management profileNumber of profiles
Kaldi Koffie & Thee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kaldi Koffie & Thee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kaldi Koffie & Thee
What does Kaldi Koffie & Thee do?
Kaldi Koffie & Thee is a Dutch specialty coffee and tea retailer that roasts and sells its own brand of coffee beans (blends plus single-origin) and 60 varieties of loose-leaf tea through 25+ physical stores, an e-commerce webshop, and franchise locations. The company also serves as an authorized dealer for premium espresso machine brands (JURA, Sage, De'Longhi, Moccamaster) and offers complementary accessories, maintenance products, Nespresso-compatible compostable cups, and B2B services for offices and events.
Is Kaldi Koffie & Thee a public or private company?
Kaldi Koffie & Thee is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kaldi Koffie & Thee founded?
Kaldi Koffie & Thee was founded in 2000. It employs 51 to 100 people.
Where is Kaldi Koffie & Thee based?
Kaldi Koffie & Thee is headquartered in Zwolle, Netherlands, in the Europe region.
How does Kaldi Koffie & Thee make money?
Five revenue lines are on record. Coffee and Tea Product Sales are the primary driver. The others are espresso Machine Sales, maintenance and Cleaning Products, franchise Revenue and B2B Services.
Who are Kaldi Koffie & Thee's main competitors?
Broad incumbents on record are Breville Group, Nespresso (Nestlé), Lavazza, Douwe Egberts (JDE Peet's) and Segafredo Zanetti. Direct peers are The Coffee Company, Bocca Coffee Roasters, Simon Lévelt, Perla Specialty Coffee Shop and Coffee Roastery Amsterdam.
Does Kaldi Koffie & Thee have an API?
No public API is recorded for Kaldi Koffie & Thee.
What industry is Kaldi Koffie & Thee in?
Kaldi Koffie & Thee's product category is Specialty Coffee and Tea Retail. Its primary akta.pro industry code is CRAHAGAI, Specialty Coffee & Tea Retail (Beans, Leaves, Accessories), with a secondary code of AFAFADAJ, Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing. Its NAICS code is 311920 and its SIC code is 2080.