What KickStand Kafe does

KickStand Kafe is a locally owned, independent coffee house and cocktail bar operating from a single storefront at 719 N. Humphreys Street in Flagstaff, Arizona, just north of the historic downtown district. Founded in 2009 by Guillermo and co-owned since 2021 by Guillermo and Catherine, the business employs 7 people and serves a mix of local residents, Northern Arizona University students, cyclists, and outdoor/tourist visitors traveling toward the Grand Canyon and Arizona Snowbowl. The cafe operates 6am-6pm seven days a week and offers drive-thru, indoor seating with a fireplace, and a large patio.

The core product is specialty coffee built on Illy espresso and locally roasted Single Speed Coffee, supported by an extensive menu of traditional and signature espresso drinks, teas, breakfast sandwiches and burritos, lunch items (cold sandwiches, paninis, salads), and a cocktail and small bites program introduced in March 2025 with daily Happy Hour from 3pm-6pm. Secondary revenue lines include Holiday Gift Baskets ($25-$100) and Square-based gift cards. Technology is intentionally light: Square handles point-of-sale, online ordering, and gift card distribution, while Google Analytics tracks site usage. The company has no AI/ML capabilities, no app, and no proprietary technology.

The business model is a high-volume, low-ticket retail cafe with pay-as-you-go unit pricing. Distribution is multi-channel: in-person dining, drive-thru, and online ordering for pickup. Marketing is community-led rather than performance-led, relying on Instagram (@kickstand_kafe), on-site events hosted with partners such as REI (bike maintenance classes), NAU (new student orientation), and Absolute Bikes, plus the recurring 'Espress-yo Love in the Community' charity program that supports local organizations including Toys for Tots, Special Olympics, Flagstaff Young Life, and Flagstaff Unified School District.

Name

KickStand Kafe

Legal name

Kickstand Kafé

Website

https://kickstandkafe.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Coffee Shop / Cafe

NAICS

Snack and Nonalcoholic Beverage Bars (722515), Drinking Places (Alcoholic Beverages) (7224), Food Services and Drinking Places (722)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812), Malt Beverages (2082), Bottled & Canned Soft Drinks & Carbonated Waters (2086)

akta.pro primary industry

Espresso Bars & Coffee Bars (THAFADAD)

akta.pro secondary industries

Drive-Thru Coffee Stands & Coffee Kiosks (THAFADAK), Pubs & Gastropubs (THAFAEAB)

Keywords

• Coffee shop services
• Espresso beverages
• Cafe food service
• Cocktail bar
• Community cafe

Headquarters

HQ city

Flagstaff

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Coffee and Beverage Sales: Traditional retail beverage sales including espresso drinks, drip coffee, cold brew, teas, and specialty drinks. Revenue generated through walk-in customers, drive-thru, and online pickup orders.
2. Food Sales: Breakfast and lunch food items including sandwiches, burritos, salads, pastries, and bagels. Menu includes both hot and cold food options.
3. Cocktail and Alcohol Sales: Cocktail bar menu featuring coffee-forward cocktails, beer, wine, and small bites. Happy Hour discounts available 3-6pm daily.
4. Gift Cards: Gift cards sold through Square platform for retail value.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Kickstand Kafé is a locally owned Flagstaff coffee house and cocktail bar selling espresso-based beverages (Illy espresso and locally roasted Single Speed Coffee), brewed coffee, teas, breakfast and lunch food items, plus a cocktail menu of coffee-forward cocktails, beer, wine, and small bites. The cafe offers dine-in seating (indoor with fireplace and large patio), drive-thru service, and online ordering for pickup via Square, operating 6am–6pm every day with daily Happy Hour from 3pm–6pm.

Product overview

Kickstand Kafé is a locally owned coffee house and cocktail bar offering a unified hospitality experience. The core offering centers on espresso-based beverages (using Illy espresso and Single Speed Coffee) with an extensive menu of Traditional Drinks, Specialty Drinks, and a Caffeine-Free selection. Food offerings span Breakfast Sandwiches, Breakfast Burritos, a full Lunch Menu (cold sandwiches, paninis, salads), and a Cocktail & Bar Bites Menu introduced in March 2025. The business operates with a Square-based online ordering system and offers Happy Hour specials from 3pm-6pm daily. Additional services include Holiday Gift Baskets and community event support.

Differentiator

Problem solved

Functional benefit

Products and services

• Traditional Drinks Classic espresso-based and brewed coffee beverages including Americano, Cappuccino, Latte, Mocha, Cold Brew, and Drip Coffee, available in multiple sizes, made with Illy espresso and locally roasted Single Speed Coffee. For walk-in, drive-thru, and online pickup customers.
• Specialty Drinks House signature specialty beverages with unique flavor combinations including Elite (Cubano-style espresso), Endo (Mint Mocha), Kickstart, Marley, SlingShot, Snow Bunny, Smooth Jazz, Wind Up, Almond Haze, Fixie, Fixie Lady, Matcha Latte, and Frozen Frappe, plus seasonal offerings. For individual cafe customers.
• Breakfast Sandwiches & Burritos Morning food items including Bagel & Lox, Big Kicker, Flag Sandwich, Meat/Egg/Cheese options, Roogz, Spicy Classic, plus breakfast burritos (Bacon Burrito, Calabacitas Veggie Burrito, Chorizo Burrito, Red & Green Chili Burrito). Gluten-free bread options available. For breakfast customers.
• Lunch Menu Midday offerings including cold sandwiches (Chicken Salad, Ham & Cheese, Hummus & Veggies, Italian, Turkey & Brie), Paninis (Grilled Cheese, Turkey Panini), and Salads (Kale Salad, Quinoa Salad). For lunch customers.
• Cocktail & Bar Bites Menu Craft cocktail menu featuring coffee-forward cocktails and Flagstaff favorites including beer, wine, and small bites, available all day with Happy Hour discounts from 3pm–6pm daily ($2 off cocktails, $1 off all cans & bottles, $3 shooters, half-price pastries & bagels). For evening and afternoon cafe customers.
• Tea & Caffeine-Free Drinks Non-coffee and tea beverages including Loose Leaf Tea, Iced Tea (black, green, or hibiscus), Chai Latte, tea-based specialty drinks (Fixie, Fixie Lady), plus caffeine-free options such as Apple Juice, Chocolate Milk, Hot Cocoa, Italian Soda, Smoothies, Golden Milk, and Cucumber Lemonade. For all cafe customers including children and non-coffee drinkers.
• Kids Menu Child-friendly food items including Grilled Cheese, Kids Size English Muffin, Peanut Butter Honey Banana Sandwich, Quesadilla, and Toast with Butter & Jelly. For families and children visiting the cafe.
• Holiday Gift Baskets Seasonal gift baskets ranging from $25 to $100, featuring branded merchandise such as t-shirts, mugs, travel mugs, coffee, teas, gift cards, and chocolates. For individual holiday gift purchasers.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• Shadows Foundation Celebrity Golf TournamentminorOthersKickstand Kafe contributes to the Shadows Foundation Celebrity Golf Tournament by providing product and/or time. This is part of their 'Espress-yo Love in the Community' initiative.
• NAU New Graduate Student OrientationcoreStrategic or Co-development PartnerKickstand Kafe participates in Northern Arizona University New Graduate Student Orientation events, providing coffee service. NAU is a key local institution and source of student customers.
• Absolute BikescoreStrategic or Co-development PartnerAnnual Absolute Bikes Mountain Bike Race sponsorship and participation. Supports the cycling community that is a key customer segment.
• Flagstaff Young LifeminorOthersSupport for Flagstaff Young Life organization through community giving program.
• Flagstaff Biking OrganizationcoreStrategic or Co-development PartnerSupport for Flagstaff Biking Organization. Reinforces the cafe's position as a hub for cyclists.
• Flagstaff Unified School DistrictminorOthersSupport for local school district through community giving.
• Toys for TotsminorOthersAnnual participation in Toys for Tots holiday giving program.
• Special OlympicsminorOthersWine tasting event at Bare Aspen Ranch to benefit Special Olympics.
• REIcoreStrategic or Co-development PartnerREI hosts free bike maintenance classes at Kickstand Kafe location. Classes include Bike Maintenance for Trail Riding, Hands-On Disc Brake Systems, and Hands-On Drivetrain. Brings outdoor enthusiasts into the cafe.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• The Human Bean: Drive-thru specialty coffee franchise with strong presence in the western U.S. Comparable on drive-thru coffee-only/specialty beverage model and small-footprint format, but as an emerging franchise player rather than a fully independent café.

Broad incumbents

• Dunkin': National coffee and breakfast sandwich chain. Comparable on the combination of drive-thru coffee plus breakfast sandwich/bagel offerings, and overlapping commuter and student demand in Flagstaff.
• Einstein Bros Bagels: National bagel and coffee chain. Comparable on the coffee-plus-breakfast/lunch sandwich and bagel menu, serving similar commuter and breakfast-daypart demand.
• Dutch Bros Coffee: Large drive-thru-focused coffee chain with growing Arizona footprint. Comparable on drive-thru coffee delivery model and on broad non-alcoholic specialty beverage menu, but operates at chain scale with proprietary mobile ordering.
• Black Rock Coffee Bar: Multi-region specialty coffee chain emphasizing a community-café feel. Comparable on espresso-forward menu, drive-thru, and community-event positioning, but operates as an expanding chain with capital backing.
• Starbucks: Global coffee chain with multiple Flagstaff locations including drive-thru. Comparable as a coffee and espresso operator serving the same commuter, student, and tourist demand, though with vastly broader scale and a corporate loyalty/ordering platform.
• Peet's Coffee: Established specialty coffee roaster and café operator. Comparable on premium espresso and coffee bar offering, though Peet's serves broader geographies via retail and grocery channels.

Direct peers

• Macy's European Coffee House & Bakery: Long-standing independent coffee house and bakery also operating in Flagstaff, AZ. Directly comparable as a locally-rooted café serving the same community, students, and tourists in the same downtown corridor.
• Late for the Train Coffee: Independent Flagstaff coffee shop and bakery. Comparable as a locally-owned community café with similar food/beverage menu and downtown Flagstaff customer base.
• Firecreek Coffee Roasters: Flagstaff-based specialty coffee roaster and café operator. Highly comparable as an independent, locally-rooted coffee shop competing for the same student, cyclist, and local resident customers in the Flagstaff market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/kickstand_kafe
• LinkedInlinkedin.com/company/kickstand-kafe

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KickStand Kafe