Hockeyclub Klein Zwitserland

What Hockeyclub Klein Zwitserland does

Hockeyclub Klein Zwitserland (HCKZ) is a Dutch amateur field hockey association (hockeyvereniging) founded in 1908 and headquartered at Klatteweg 113 in The Hague, Netherlands. With over 2,100 members it ranks among the top 10 largest hockey clubs in the Netherlands, offering organized hockey participation and competition from mini/youth levels (ages ~6+) through senior, senior+ ('Steenbok') and recreational trim hockey, alongside elite Tophockey competition in the Hoofdklasse (Dames 1 and Heren 1). The club runs multiple adjacent programs including Zaalhockey (indoor), Hockey Academy, Hockeymaatjes (inclusive hockey), D-kamp Vierhouten youth camp, KZ Studs seniors, and a multi-sport extension into Den Haag Lacrosse.

The core technology stack consists of the official website kleinzwitserland.nl hosted on the AllUnited platform (shared with other Hague clubs), the KZ Clubapp built on the Socie engagement platform (iOS/Android), the HCKZ Clubcard cashless payment system operated via Twelve's KNIP app, Clubcollect for forms/payments, YouTube-based match live streaming, and the proprietary Atlantis digital archive maintained by volunteers. The club is governed by an elected board (bestuur) with more than 20 active committees and is supported by separate legal entities including Stichting Sportpark and Stichting Tophockey.

Revenue is generated through a multi-stream nonprofit model: recurring membership subscriptions (youth, senior, Steenbok tiers), corporate sponsorships (Main Capital Partners, ABN AMRO, Profuomo, Metterwoon Vastgoed, GMW Advocaten, Baker Tilly), Business Club networking memberships, donations via the Vrienden van KZ program (~170 donors, with SBBI tax-advantaged periodic giving), clubhouse bar/cafeteria spend through the Clubcard, and a branded clubshop operated via Passa Sports. Specific pricing and total revenue are not publicly disclosed. The club has produced numerous Dutch international players and maintains consistent top-flight competition participation.

Name

Hockeyclub Klein Zwitserland

Legal name

Hockeyvereniging Klein Zwitserland

Website

https://kleinzwitserland.nl

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

1–10 employees

Short description

Hockeyclub Klein Zwitserland is a 1908-founded amateur field hockey association based in The Hague, Netherlands, serving over 2,100 members across youth, senior, and elite Hoofdklasse programs via the AllUnited platform and KZ Clubapp.

Ownership category

akta.pro rank

Product category

Amateur Sports Club / Hockey Association

NAICS

Sports Teams and Clubs (711211), Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF)

Keywords

• Hockey club membership
• Field hockey programs
• Youth hockey training
• Indoor hall hockey
• Recreational trim hockey

Headquarters

HQ city

Den Haag

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Membership Contributions (Contributie): Members pay annual membership fees to join the club. Different rates exist for youth/minis, seniors, and special 'Steenbok' members.
2. Sponsorship: Corporate sponsors provide financial support in exchange for logo placement on website, clubhouse, and promotional materials. Sponsors include Main Capital Partners, ABN AMRO, Profuomo, Metterwoon Vastgoed, GMW Advocaten, and Baker Tilly.
3. Clubcard / Cashless Payments: Members and parents load credit onto personal Clubcards to pay at the bar/canteen via the KNIP cashless system managed by Twelve.
4. Business Club Membership: Entrepreneurs and business people pay to join the Business Club, gaining networking access, event invitations, and promotional visibility on the website.
5. Vrienden van KZ (Friends of KZ) Donations: Members and supporters make donations through the VvKZ program. Periodieke schenking (periodic donations) of at least 5 years qualify for Dutch income tax deductions as Klein Zwitserland holds SBBI status.
6. Clubshop via Passa Sports: Online club shop for hockey equipment and merchandise, branded for HC Klein Zwitserland, operated through Passa Sports.

Distribution channels4 records

Marketing channels6 records

Core offering

Hockeyclub Klein Zwitserland is a Dutch hockey association that organizes field hockey training, competitions, and community activities for over 2,100 members across youth, senior, recreational, and elite (Hoofdklasse) levels. The club sells annual memberships, sponsorships, Business Club memberships, donor support through Vrienden van KZ, and operates a cashless Clubcard horeca system plus a branded clubshop in partnership with Passa Sports.

Product overview

Hockeyclub Klein Zwitserland (HCKZ) is a Dutch hockey club with over 2,100 members, offering a comprehensive ecosystem of products and services centered around field and indoor hockey. The core offering consists of the official website (kleinzwitserland.nl) and KZ Clubapp for member engagement, complemented by the HCKZ Clubcard cashless payment system managed through Twelve's KNIP platform. The club provides diverse hockey programs including tophockey (elite Dames 1 and Heren 1 in the Hoofdklasse), youth hockey with Alpine-themed Hokkiebokkies teams, zaalhockey (indoor hall hockey), trimhockey (recreational), and KZ Studs for seniors. Supporting initiatives include the Atlantis digital archive, Business Club Klein Zwitserland for networking, Vrienden van KZ (VvKZ) donation program with ~170 members, and the Groene Steenbok special membership. Additional offerings include D-kamp Vierhouten youth camp, Hockey Academy development programs, and Den Haag Lacrosse. The website is hosted by AllUnited with the Clubapp built on Socie technology.

Differentiator

Problem solved

Functional benefit

Brands

• Groene Steenbok: Special membership category for senior/steenbok members
• KZ Studs
• Hockeymaatjes
• Business Club
• Vrienden van KZ (VvKZ)

Products and services

• HCKZ Field Hockey Membership (Jeugd/Mini's, Senioren, Steenbok) Annual membership for participation in field hockey training, competitions, and club life across youth, senior, and Steenbok tiers. Members gain access to training schedules, team placement, clubhouse facilities, and member communications.
• Zaalhockey (Indoor Hall Hockey) Indoor hall hockey program offered during the winter season for members across youth and senior age groups as an alternative to outdoor field hockey.
• Trimhockey (Recreational Hockey) Recreational hockey offering for members seeking lower-intensity play, with a dedicated trim team and trim commission within the club.
• Hokkiebokkies Youth Program Special introductory youth hockey program for the youngest children, organized into Alpine-themed mini teams as part of the youth pipeline.
• HCKZ Tophockey (Dames 1, Heren 1, Top Jeugd) Elite-level competitive hockey program featuring Dames 1 and Heren 1 in the Hoofdklasse plus Top Jeugd teams, supported by the Stichting Tophockey foundation.
• Business Club Klein Zwitserland Paid membership program for local entrepreneurs and businesses offering networking borrels, company visits, business club sports days, and promotional visibility in connection with HCKZ's top hockey matches.
• Vrienden van KZ (VvKZ) Donor Program Supporter program with around 170 members that collects additional financial contributions (including tax-deductible periodic donations of at least 5 years under HCKZ's SBBI status) to fund youth policy, complex improvements, and Dames 1 support.
• HCKZ Clubcard (Cashless Payment) Cashless payment card system for members to pay for food and beverages at the club bar and canteen, managed through the Twelve KNIP platform with top-up and family balance management via the KNIP app.
• HCKZ Clubshop (via Passa Sports) Branded online clubshop for HCKZ-branded hockey equipment and merchandise, operated as a partner storefront through Passa Sports.
• D-kamp Vierhouten (Youth Hockey Camp) Multi-day youth hockey camp held in Vierhouten, marketed to HCKZ youth members and run under a dedicated subdomain.
• KZ Studs (Senior Social/Competitive Program) Senior hockey program under the senioren commissie combining social and competitive elements for the club's older members.
• Den Haag Lacrosse Program Lacrosse program offered in collaboration with the Den Haag Lacrosse site, extending the club's multi-sport offering under the HCKZ umbrella.

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Partnerships

14 partnerships are on record, tiered minor and core.

• Monde du ChampagneminorGTM or Marketing Partner · 8 May 2025Monde du Champagne partnered with HCKZ for the Vrienden van KZ Champagne Tasting event held at Baia Beachclub in Scheveningen.
• S1MONEminorGTM or Marketing Partner · 8 May 2025S1MONE partnered with HCKZ for organizing the Vrienden van KZ Champagne Tasting event, providing organization and hospitality.
• Main Capital PartnersminorGTM or Marketing PartnerMain Capital Partners is a corporate sponsor of HC Klein Zwitserland. Their logo is displayed on the club's sponsor page and on club materials.
• ABN AMROminorGTM or Marketing PartnerABN AMRO is a corporate sponsor of HC Klein Zwitserland. Their logo is displayed on the club's sponsor page and on club materials.
• ProfuomominorGTM or Marketing PartnerProfuomo is a corporate sponsor of HC Klein Zwitserland. Their logo is displayed on the club's sponsor page and on club materials.
• Metterwoon VastgoedminorGTM or Marketing PartnerMetterwoon Vastgoed is a corporate sponsor of HC Klein Zwitserland. Their logo is displayed on the club's sponsor page.
• GMW AdvocatenminorGTM or Marketing PartnerGMW Advocaten (law firm) is a corporate sponsor of HC Klein Zwitserland. Their logo is displayed on the club's sponsor page.
• Baker TillyminorGTM or Marketing PartnerBaker Tilly is a corporate sponsor of HC Klein Zwitserland. Their logo is displayed on the club's sponsor page.
• Passa Sports (Clubshop)minorChannel Partner/ Reseller/ DistributorPassa Sports operates the branded online clubshop for HCKZ members to purchase hockey equipment and merchandise.
• Twelve (KNIP)coreTechnology or IntegrationTwelve provides the KNIP cashless payment system used for the HCKZ Clubcard at the bar and canteen. Twelve manages the BackOffice for the clubcard payment functionality.
• AllUnitedcoreTechnology or IntegrationAllUnited provides and hosts the HCKZ website and member portal. The platform is used by multiple Haagse sports clubs. AllUnited also powers the Clubapp system shared with HVV, Quick, HBS, and Groen Geel.
• KNHB (Koninklijke Nederlandse Hockey Bond)coreStrategic or Co-development PartnerThe Dutch Hockey Association organizes national competitions and match administration. HCKZ participates in KNHB competitions and uses KNHB platforms including the 'Standenmotor' for standings.
• IGMHF (International Gay & Lesbian Hockey Federation)minorStrategic or Co-development PartnerHCKZ has a link to IGMHF (International Gay & Lesbian Hockey Federation) on its website, indicating an affiliated relationship.
• Derkman BelastingadviesminorOthersDerkman Belastingadvies (tax advisory firm) works with HCKZ to provide information on tax-advantaged periodic donations to Vrienden van KZ.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bloemendaal Hockey: One of the largest and most successful Dutch hockey clubs, regularly competing at the top of Hoofdklasse. Comparable in scale (member base), elite-talent development pipeline, and sponsor portfolio.
• Amsterdam Hockey & Bandy Club: Historic Amsterdam hockey club competing in Hoofdklasse with a comparable member-led, non-profit structure. Matches HCKZ on club size, top-flight competition, and corporate sponsorship profile.
• MOP (Mixed Hockey Club): Top Dutch hockey club (Vught) with Hoofdklasse presence and member-based operating model. Comparable on member scale, sponsor relationships, and elite-youth development.
• Pinoké: Amsterdam-based top hockey club with Hoofdklasse teams and a similar mix of elite competition, youth academy, and corporate sponsorship program. Comparable member demographics and volunteer-driven governance.
• Kampong: Utrecht-based multi-sport club (hockey being the largest section) with Hoofdklasse teams. Comparable on member scale, sponsor-driven funding, and youth development infrastructure.
• Oranje-Rood: Eindhoven-based top hockey club with Hoofdklasse teams. Comparable member-led non-profit structure, youth-to-elite pipeline, and corporate sponsor base.
• HDM (Den Haag Mix): Major Den Haag-based field hockey club with Hoofdklasse aspirations and a comparable membership-driven operating model. Competes directly with HCKZ for local players, sponsors, and Den Haag hockey talent.
• HGC ('s-Gravenhage Hockey Club): Historic top-flight hockey club also based in Den Haag, competing in the Hoofdklasse with similar member demographics and sponsor-driven business model. Direct geographic and product overlap with HCKZ.
• SCHC (Stichtse Cricket en Hockey Club): Bilthoven-area hockey club with consistent Hoofdklasse presence and a comparable mix of elite competition, broad youth programs, and sponsor/clubcard-driven revenue. Highly comparable in operational scale.

Broad incumbents

• KNHB (Koninklijke Nederlandse Hockey Bond): Royal Dutch Hockey Association governing body that organizes national leagues (including Hoofdklasse) and sets competition rules. Broad incumbent overseeing the entire ecosystem in which HCKZ operates, rather than directly competing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/hckleinzwitserland
• YouTubeyoutube.com/channel/UCAtXTNH5OHjYeU3dzBRm1yg
• Facebookfacebook.com/hockeyclubkleinzwitserland
• LinkedInlinkedin.com/company/hockeyclub-klein-zwitserland
• Instagraminstagram.com/hckleinzwitserland

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hockeyclub Klein Zwitserland