Klig’s Kites

What Klig’s Kites does

Klig's Kites is a privately held specialty retailer headquartered in Myrtle Beach, South Carolina, that sells kites, garden flags, banner flags, wind decor, ground spinners, bike flags, and related outdoor decorative products. The company operates two physical storefronts in the Myrtle Beach and North Myrtle Beach tourist corridor (9709 N Kings Highway and 4505 North Kings Highway) and a Shopify-based e-commerce website at kligs.com that ships nationwide with free shipping on orders over $150. Its catalog spans 40+ product categories and thousands of SKUs across brands such as Premier Kites, Prism, Briarwood Lane, and In the Breeze, with individual unit pricing generally ranging from $19.99 to $159.99.

The company's go-to-market is direct-to-consumer, combining walk-in tourist retail with product-led e-commerce growth mechanics, including a 20% bundle discount on purchases of three or more seasonal products. Its primary customer segments are coastal/beach lifestyle consumers, kite enthusiasts (including stunt kite users), and home/garden decor enthusiasts. Marketing channels include the Shopify storefront, an email newsletter for promotions and new arrivals, and the two retail locations that serve as bottom-of-funnel conversion points. Distribution is handled entirely in-house: direct e-commerce for nationwide reach and physical retail for the regional Southeast US tourist market.

The business makes money through one-time product sales across both channels, with no subscription, service, or licensing revenue identified. The company is privately held with no disclosed parent company, institutional investors, funding rounds, or management team details, and there are no published revenue figures in the available data.

Name

Klig’s Kites

Legal name

Klig's Kites

Website

https://kligs.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Klig's Kites is a privately held Myrtle Beach, South Carolina specialty retailer of kites, garden flags, and wind-powered outdoor decor, operating two physical storefronts and a Shopify e-commerce site serving coastal lifestyle consumers, kite enthusiasts, and home/garden decor shoppers nationwide.

Ownership category

akta.pro rank

Product category

Specialty Retail — Outdoor Decor and Recreational Kites

NAICS

Hobby, Toy, and Game Retailers (45912)

SIC

Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Water Sports & Marine Recreation Retail (Paddle/Surf/Dive/Boat Accessories) (CRAMABAI)

akta.pro secondary industry

Outdoor & Ride-On Toys Retail (CRALAFAC)

Keywords

• Specialty retail
• Outdoor wind decor
• Recreational kites
• Garden flags
• Coastal lifestyle goods

Headquarters

HQ city

Myrtle Beach

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: One-time product sales of kites, garden flags, wind decor, and related accessories through both e-commerce and retail store channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Klig's Kites is a specialty retailer that sells kites, garden flags, banner flags, wind-powered decorative items (wind friends, balloon spinners, twisters, windsocks, spinfinity, buntings), ground spinners, bike flags, kite accessories, and display hardware. Products are sold directly to consumers through two company-owned retail stores in the Myrtle Beach, South Carolina area and through an online Shopify-based storefront. The assortment is curated around beach/coastal, patriotic, seasonal, and recreational themes for outdoor home decor and kite flying.

Product overview

Klig's Kites is a Myrtle Beach-based specialty retailer offering a diverse portfolio of outdoor wind-powered decorations and kites. The core product lineup centers on five main categories: Kites (including stunt kites, foil kites, collection kites, and large easy flyers), Garden Flags (with themes like patriotic, floral, beach, and welcome designs), Banner Flags (large house flags for outdoor display), Wind Decor (including wind friends, balloon spinners, twisters, windsocks, spinfinity spinners, and buntings), Ground Spinners (rotating garden ornaments), and Bike Flags (safety flags for cycling visibility). The company operates as a single unified e-commerce platform with physical retail locations in Myrtle Beach and North Myrtle Beach, selling primarily to recreational consumers seeking outdoor decorative products.

Differentiator

Problem solved

Functional benefit

Products and services

• Kites A wide assortment of kites including aircraft kites, bird kites, stunt kites, large easy flyers, thunderbird kites, collection kites, foil kites, diamond kites, delta kites, sled kites, and box & cellular kites designed for recreational outdoor flying by consumers of varying skill levels.
• Garden Flags Decorative flags for gardens and yards in various themes including animals, beach, birds, butterflies, camping, cats, celebrations, floral, patriotic, religious, sports, states, and welcome designs.
• Banner Flags Large house flags for outdoor display featuring themes such as animals, beach, birds, floral, military, patriotic, sayings, seasonal, and welcome designs.
• Wind Decor Wind-powered decorative items including wind friends, balloon spinners, twisters, windsocks, spinfinity spinners, and buntings that create motion and visual interest outdoors.
• Ground Spinners Garden spinners and ornaments that rotate in the wind, including aircraft spinners, bicycle spinners, bird spinners, flower spinners, whirligig spinners, swimming fish spinners, and triple spinners.
• Bike Flags Safety flags designed for bicycles and recumbent bikes, featuring various themes like animals, beach, patriotic, sports, and support causes for enhanced visibility while cycling.
• Kite Accessories Accessories for kites including tube tails, ribbon tails, bouncing buddies, kite reels, spinning bol wind sculptures, and replacement parts.
• Hardware Flag poles, telescoping flag poles, and accessories for displaying garden flags, house flags, and bike flags.
• Bobbleheads Collectible bobblehead figures featuring various pop culture characters and themes sold alongside wind decor and kite products.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered major, core and minor.

• Premier KitesmajorChannel Partner/ Reseller/ DistributorPremier Kites is a major brand carried by Klig's Kites across multiple product categories including kites, garden flags, ground spinners, windsocks, and accessories. The partnership represents a significant portion of Klig's inventory.
• PrismcoreChannel Partner/ Reseller/ DistributorPrism is a premium stunt kite brand featured prominently in Klig's Kites product lineup, including models like Quantum 2.0, Jazz 2.0, Nexus 2.0, and various stunt kite accessories.
• Briarwood LaneminorChannel Partner/ Reseller/ DistributorBriarwood Lane is a brand of seasonal decorations (balloon spinners, buntings) carried by Klig's Kites.
• In the BreezeminorChannel Partner/ Reseller/ DistributorIn the Breeze is a brand of windsocks, balloon spinners, and related wind decor products sold through Klig's Kites.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Windy City Kites: Multi-location brick-and-mortar kite shop chain on the U.S. East Coast selling kites, spinners, and wind decor, directly comparable in retail-format and product mix to Klig's two-store footprint.
• Into The Wind: Long-standing specialty kite retailer with online and mail-order business, selling recreational kites, stunt kites, and wind decor — the closest direct e-commerce peer to Klig's Kites.
• Flags Importer: Specialty online retailer focused on flags and flagpole hardware, with overlapping garden-flag and banner-flag assortment to Klig's house/banner flag lines.
• Sky Delights Kites: Online specialty kite retailer offering recreational, stunt, and decorative kites. Comparable assortment and direct-to-consumer business model targeting similar hobbyist and gift buyers.

Broad incumbents

• Hobby Lobby: Large national craft and hobby superstore chain carrying seasonal flags, wind decor, and craft kites. Comparable as broad-incumbent competitor on garden flag and wind-decor categories.
• Home Depot: Big-box home improvement retailer that sells garden flags, windsocks, and basic outdoor decor at scale. Represents the mass-channel competitive ceiling for Klig's wind-decor pricing.
• Carson Home Accents: National garden flag, windsock, and outdoor decor brand widely distributed in mass retail. Compares as a category incumbent whose products compete with Klig's wind-decor assortment.
• Evergreen Enterprises: Large manufacturer and wholesaler of garden flags, seasonal outdoor decor, and wind spinners. Broader B2B scale but overlapping product categories with Klig's wind-decor lines.

Emerging players

• Premier Kites & Designs: Major kite and wind-decor brand/manufacturer that also sells direct to consumers. They are a key supplier to Klig's but overlap on retail channels for kite buyers.

Regional players

• Myrtle Beach Area Chamber of Commerce / local beach retail: Broader set of coastal/beach-themed souvenir and lifestyle retailers in the Myrtle Beach visitor corridor that compete for tourist discretionary spend alongside Klig's stores.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/klig%E2%80%99s-kites

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Klig’s Kites